1

2

Taurus Systematic Investment Plan

(TSIP)

Wealth Creation Tool for Smart Investors

3

4

Investors at Crossroads ?

Where should one invest in today’s market scenario?

For investors looking to create wealth in the long-term , equity funds offer the

ideal solution.

Investors often try to time the market and unfortunately more often than not end

up 'buying high & selling low'.

Markets are falling : Investors keep on waiting expecting it to fall further.

Markets are rising : Investors feel scared to invest.

Markets often recover before the investor notices & decides to invest and the

opportunity is lost.

5

Best Time to Invest is NOW

For a majority of investors, Systematic Investment Plan (SIP) in equity funds

work better and more efficiently than one time lump sum investment because

Time and not the timing is what matters more when it comes to investing.

6

Advantages of SIP

Allows you to invest small fixed sum of money at regular intervals - light on the

wallet.

SIP makes volatility work in your favour - reduces risk.

Benefit of Rupee Cost Averaging - get more units at lower NAV , less units at

higher NAV.

Power of compounding comes into play - the early you start higher are the

returns.

Small amounts invested regularly grow into a significant amount in due course

of time- small drops make an ocean.

Imparts time-tested discipline to investing - key to financial success.

7

Convenience

It is very convenient to invest in SIP’s -

Simple to operate – one time account opening.

Standing instructions through Auto debit.

Affordable – you can space out your investments in small lots.

No need or effort to time the market.

No excuses for shortage of time or not having enough money.

8

Discipline

Things to be kept in mind while investing in SIP’s -

Stick with your strategy even when the markets get rough.

Do not stop your SIP because of short term blips.

The longer the time horizon, less are the chances of negative returns.

Have courage to increase your SIP instalment during a downturn.

9

Meeting the Financial Goals

SIP is a Planned Investment Program that allows you to achieve your

medium term or long-term financial goal, be it –

Child's admission/education

Buying a car / house

Child's marriage

Foreign vacations

Retirement planning

10

Human Cycle

In human life cycle earning years are approximately 30.

Let us take the case of an investor who is 25 years old and invests Rs. 2000

every month for 30 years. Following table illustrates the amount he would get at

the end of 30 years at different CAGR.

Historical returns show that equities have outperformed all other asset classes in

the long run both globally and also in India.

“SIP allows you to balance your desire for capital growth with your

stomach for risk.”

ParticularsNo of

Instalments

Total

Amount

Invested

6% pa 10% pa 15% pa

Rs. 2000 invested every

month for 30 yrs360 Rs. 7.2 Lacs Rs. 20 Lacs Rs 46 Lacs Rs. 138 Lacs

Amount received after 30 yrs at -

11

Snapshot of Taurus Equity Schemes –Jun’11

12

Performance of Taurus Ethical Fund (TEF)

Source – Value ExpressNote - Investment made every month on the 5th day of the month.

0.00

5.00

10.00

15.00

20.00

25.00

30.00

Jul-

10

Aug-1

0

Sep

-10

Oct

-10

No

v-1

0

Dec

-10

Jan-1

1

Feb

-11

Mar

-11

Ap

r-1

1

May

-11

Jun-1

1

Taurus Ethical Fund S&P CNX 500 Shariah

0

5,000

10,000

15,000

20,000

25,000

30,000

35,000

12months 27 months

Taurus Ethical S&P CNX 500 Shariah

13

Performance of Taurus Starshare (TSS)

Source – Value ExpressNote - Investment made every month on the 5th day of the month.

0.00

10.00

20.00

30.00

40.00

50.00

60.00

70.00

Jul-

10

Aug-1

0

Sep

-10

Oct

-10

No

v-1

0

Dec

-10

Jan-1

1

Feb

-11

Mar

-11

Ap

r-1

1

May

-11

Jun-1

1

Taurus Starshare BSE 200

0

20,000

40,000

60,000

80,000

100,000

1yr 3yrs 5yrs

Taurus Starshare BSE 200

14

Performance of Taurus Taxshield (TTS)

Note - Investment made every month on the 5th day of the month. Source – Value Express

0.00

10.00

20.00

30.00

40.00

50.00

Jul-

10

Aug-1

0

Sep

-10

Oct

-10

No

v-1

0

Dec

-10

Jan-1

1

Feb

-11

Mar

-11

Ap

r-1

1

May

-11

Jun-1

1

Taurus Tax Shield BSE 200

0

20,000

40,000

60,000

80,000

100,000

1yr 3yrs 5yrs

Taurus Taxshield BSE 200

15

Taurus SIP Features

TSIP Days : SIP is currently available for the following days in a month - 1st /

5th / 10th / 15th / 28th

Minimum Amount for Monthly TSIP:

For all Schemes except Taurus Tax Shield - Minimum of 6 cheques of Rs. 1000

each for monthly SIP

For Taurus Tax Shield - Minimum of 12 cheques of Rs. 500 each for monthly

SIP

16

Equity Funds Load Structure(with effect from 14th Jul’11)

Equity Funds Entry Load Exit Load

Taurus Starshare

Taurus Infrastructure Fund

Taurus Ethical Fund

Taurus Discovery Fund

Taurus Bonanza Fund

SIP in all Equity Funds (except Taurus Nifty Index Fund)

Taurus Nifty Index Fund0.5% if redeemed/switched out before 7 days from the

date of allotment. Nil after 7 days

SIP in Taurus Nifty Index Fund

0.5% if redeemed/switched out before 7 days from the

date of allotment. Nil after 7 days. Applicable to each

installment

ELSS Entry Load Exit Load

Taurus Taxshield Nil N.A

SIP in Taurus Taxshield Nil N.A

Load Structure

Nil

1.00% if exited upto 1 year. Nil after 1 year

17

Taurus SIP – The Smart Choice

Open a TSIP account with Taurus Mutual Fund – Relax and watch your

investments grow.

Let TSIP be your smart choice for wealth creation over the long-term.

18

About Taurus Mutual Fund About Taurus Mutual Fund

19

Why Taurus Mutual Fund?

It's a fund house on the move…

• Product basket comprises of 6 Equity Funds, 1 ELSS, 5 Fixed Income Funds and one

Monthly Income Plan besides FMPs’.

• Manages an AAU M of over Rs 5000 crs, as on 30th June 2011.

• Taurus Liquid Fund rated as AAAf by CRISIL and Taurus Ultra Short Term Bond

Fund rated as AAAf by CRISIL & CARE for credit quality of the portfolio.

• Two equity funds – 'Taurus Tax Shield' and 'Taurus Infrastructure Fund' bagged the

prestigious Business World Best Mutual Funds Awards for the year 2009.

• Taurus Infrastructure Fund is 5 Star* rated fund by Value Research in Infrastructure

Category in Equity: Infrastructure Category, as on 31st May’11

• Professional Service Providers:

Registrar & Transfer Agent : Karvy Computershare Pvt. Ltd

Custodian: HDFC Bank Ltd

Fund Accountant : Deutsche Bank AG

*past performance is no guarantee of future results.

20

Accolade

“Taurus Tax Shield”

bagged

**India's Best Mutual Fund award

for the year 2009 in the

Equity-Tax Planning Category**.

At Business world: India's Best Mutual Fund Awards

**Best Turnaround Manager Award**

for the year 2009 for

“ Taurus Infrastructure Fund ”

At Business world: India's Best Mutual Fund Awards

21

Our Schemes

Our Schemes

EQUITY DEBT

• Taurus Starshare

• Taurus Bonanza Fund

• Taurus Discovery Fund

• Taurus Infrastructure Fund

• Taurus Ethical Fund

• Taurus Tax Shield (ELSS)

• Taurus Nifty Index Fund

• Taurus Short Term Income Fund

• Taurus Ultra Short Term Bond Fund

• Taurus Liquid Fund

• Taurus Gilt Fund

• Taurus MIP Advantage

• Taurus Dynamic Income Fund

• Taurus FMP Schemes

22

Senior Management Personnel

Mr. Waqar Naqvi: Chief Executive (AICWA, MBA, 20 years exp)

Mr. Sanjay Parikh: Chief Operations Officer(CA, CFA, 20 years exp)

Mr. Sadanand Shetty: Sr. Fund Manager-Equity(M.Com, PGDFA, 17years exp)

Mr. Rahul Pal: Head- Fixed Income (B.Com, C.A., 10 years exp)

Mr. Jude Abraham: Head Institutional Sales (B.A., PGDBM, 12 years exp)

Mr. V. Sasidhar : Head-Customer Service (M.Com, 23 years exp)

Mr. Nazish Ahmed : Head- Marketing(M.Com, MBA, 12 years exp)

Mr. Ramesh Kabra : Head- Product Development (B.Sc., M.A. (Eco), 31 years exp)

23

Board of Directors of Taurus AMC

Mr. J. P. Kundra - Former MD, State Bank of India

Mr. M.G. Gupta - Former Addl Controller General of Accounts, Govt. of India

Maharaja Jai Singh – From the Royal family of Jaipur / Hotelier

Mr. Lalit Bhasin - Promoter Director

Mr. Vijay Sood - Ex Investment Banker, HSBC (Asia Pacific)

Mr. R K Gupta- MD, Former MD-PNB Mutual Fund

24

Mr. Sadanand Shetty

Masters in Commerce (specialisation in Banking & Finance), Sadanand has done his

PGDFA

He has a total work ex of 17 years. His last assignment was with Kotak Securities as VP

& Portfolio Manager -Equity for 5 years & 8 months. He has also worked with Soc Gen

in Institutional equities for 4 years, Newscorp owned Indya.com Pvt. Ltd. for 2

years, Principal Capital Markets Ltd. as VP-Investments for 2 years and Capital Markets

Publishers Pvt. Ltd. as an analyst for 3 years.

VP & Senior Fund Manager - Equity

25

Statutory Details

Statutory Details: Taurus Mutual Fund has been constituted as a Trust under the Indian Trust Act, 1882.

Sponsor: HB Portfolio Ltd.

Trustee: Taurus Investment Trust Company Limited Investment Manager: Taurus Asset Management Company Limited

Scheme Nature & Objective

Taurus Starshare is an open-end equity growth scheme. Scheme is to provide long-term capital appreciation. Emphasis will be on sharing growth through appreciation as well as on distribution of income by way of dividend

Taurus Infrastructure Fund is an open-end equity thematic scheme. Scheme is to provide capital appreciation and income distribution to unit-holders by investing pre-dominantly in equity & equity related securities of the companies belonging to Infrastructure sector, it's related industries inclusive of suppliers of capital goods, raw materials and other supportive services to infrastructure companies and balance in debt and money market instruments.

Taurus Tax Shield is an open-end equity linked tax saving scheme. Scheme is to provide long term capital appreciation over the life of the scheme through investment pre-dominantly in equity shares, besides tax benefits

Taurus Ethical Fund is an open-end equity oriented scheme. Scheme is to provide capital appreciation and income distribution to unit-holders through investment in a diversified portfolio of equities, which are based on the principles of Shariah.

Taurus Bonanza Fund is an open-end equity growth scheme. Scheme is to provide investors long-term capital appreciation . Investments shall be primarily in Equity and Equity related instruments that offer scope for capital appreciation. The funds will also be invested in debt and money market instruments.

Taurus Discovery Fund is an open-end equity growth scheme. Scheme is to generate capital appreciation by identification and selection of low priced stocks through price discovery mechanism.

Taurus Nifty Index Fund is an open end The investment objective of the scheme is to replicate the S&P CNX Nifty Index by investing in securities of the CNX Nifty Index in the same proportion/weightage. However, there is no assurance or guarantee that the objectives of the scheme will be realized and the scheme does not assure or guarantee any returns.

26

Risk Factors

Risk Factors: All Investments in mutual funds and securities are subject to market risks and the NAV of

the schemes may go up or down depending upon the factors and forces affecting the securities market.

There can be no assurance that schemes’ investment objectives will be achieved. The past performance of

the Mutual Fund is not indicative of the future performance of the schemes. The Sponsor is not responsible

or liable for any loss resulting from the operation of the schemes beyond the initial contribution of Rs.2

Lakh made towards setting up of the Mutual Fund. The names of the schemes, do not in any manner

indicate the quality of the schemes , its future prospects or returns. There is no guarantee or assurance

as to any return on investment of the unit holders. The investments made by the schemes are subject to

external risks on transferring , pricing, trading volumes, settlement, etc. of securities. Please read the

Scheme Information Document / Statement of Additional Information / Key Information Memorandum of all

schemes before investing

“Standard and Poor’s Financial Services LLC (“S&P”), is a Delaware limited liability company.“S&P®” and “Standard and Poor’s®” are trademarks of the S&P and have been licensed for use by India Index Services & Products Limited in connection with the S&P CNX 500 Shariah Index. “The Product is not sponsored, endorsed, sold or promoted by India Index Services & Products Limited ("IISL") or Standard & Poor's Financial Services LLC (“S&P”). Neither IISL nor S&P makes any representation or warranty, express or implied, to the owners of the Product or any member of the public regarding the advisability of investing in securities generally or in the Product particularly or the ability of S&P CNX 500 Shariah index to track general stock market performance in India.. Please read the full Disclaimers in relation to the S&P CNX 500 Shariah Index in the Scheme Information Document.

•*Detailed methodology of Value Research Rating is available at www.valueresearchonline.com

27

Disclaimer

Any information contained in this presentation does not constitute and shall be deemed not to constitute

an advice, an offer to sell / purchase or as an invitation or solicitation to do so for any security of any

entity and further, Taurus AMC / sponsors / employees / directors shall not be liable for any

loss, damage, liability whatsoever for any direct or indirect loss arising from the use or access of any

information that may be displayed in this presentation from time to time. Recipients of the information

contained herein should exercise due care and caution and read the offer document (including if

necessary, obtaining the advice of tax / legal / accounting / financial / other professionals) prior to taking

of any decision, acting or omitting to act, on the basis of the information contained herein. Editorial

opinions expressed in this presentation are not necessarily those of Taurus AMC or any of their

officers, employees, personnel, directors and the above-said do not accept responsibility for the editorial

content and make no representation as to the accuracy, completeness or reliability of the editorial

content and hereby disclaim any liability with regard to the same. The material contained in this

presentation cannot be reproduced or quoted anywhere without express written consent of Taurus AMC.

**Businessworld India's Best Mutual Funds Awards methodology :

For Equity Tax Planning category, all funds compliant with Section 80C of the IT Act were included. Data for the past 3

years were considered. Methodology used to rank them is based on risk-adjusted returns but widened to take a

composite measure of the returns a fund generates and the risk it takes. For Best turnaround manager: Funds that moved

from D10 decile in end-2008 to D1 in end-2009 were taken, after which they were ranked on scale of change in their

one-year returns. For complete details on the methodology please refer to www.businessworld.in

28

Thank You