Tata Global Beverages is an integrated beverage business that has set out on a journey to become a global leader in branded

natural beverages through innovation, strategic alliances and organic growth.

We’ve evolved from our strong heritage in tea plantations to a marketing and brand-focused organization, with a portfolio

of dynamic brands. Over 90 per cent of our sales today are from branded products and 62 per cent of our Group turnover

is generated outside India.

OUR MAJOR BRANDS

To be the most admired Natural Beverages company in

the world by making a big and lasting difference in

Tea, Coffee and Water

We will focus on creating magical beverage moments

for consumers and an eternity of sustainable goodness

for our communities

VISION PURPOSE

Our investments and partners Tata Starbucks Private Limited - JV with Starbucks to own and operate

Starbucks cafes in India, roast coffee to supply these cafes and to export

to Starbucks Coffee Company

NourishCo Beverages Limited - JV with PepsiCo India, focussing on healthy,

ready-to-drink beverages. Himalayan Water – the premium ‘lifestyle’ mineral

water, Tata Water Plus - India’s first nutrient water and Tata Gluco Plus -

glucose based drink in a cup, are under this partnership

Agreement with Green Mountain Coffee Roasters, Inc. in the US to make

Eight O’Clock coffee, Tetley tea and Good Earth tea available in K-Cup and

Vue packs for Keurig Single Cup Brewing systems

Alliance with Kraft to produce, market and sell Tetley tea T-DISCs exclusively

for the TASSIMO on-demand beverage system in Canada

Subsidiary & Associate CompaniesOur subsidiary Tata Coffee Limited

is Asia’s largest coffee plantation

company and the 3rd largest exporter

of instant coffee in India. Our associate

companies include Amalgamated

Plantations Company Pvt Ltd (APPL) &

Kanan Devan Hills Plantations Company

(KDHP) in India and Estate Management

Services Pvt Ltd which manages

Watawala Plantations PLC (WATA), one

of the largest plantation companies in

Sri Lanka.

Tata Global Beverages unites the beverage

interests of the Tata Group under one

umbrella, underpinned by its philosophy

of ‘Leadership with Trust’. The Tata Group

operates in seven business sectors with

total revenue of US$ 108.78 bn with 68

per cent generated in geographies outside

India and 610,000 people employed

worldwide.

US $1.3 BIllION

OVER 3000 EMPlOyEES wORlDwIDE

TATA GlOBAl BEVERAGES IS ThE SEcOND lARGEST TEA cOMPANy IN ThE wORlD

ThREE SAlES AND MARkETING REGIONS AcROSS ThE GlOBE

250 MIllION SERVINGS Of OUR BRANDS ARE cONSUMED EVERy DAy AROUND ThE wORlD

SIGNIfIcANT BRAND PRESENcE IN OVER 40 cOUNTRIES

We are committed to sustainable beverage production and consumption across

the value chain – from sustainable sourcing to the time the beverage reaches the

consumer. We are an active member of the Ethical Tea Partnership (ETP). The ETP

is working with Rainforest Alliance to help estates achieve Rainforest Alliance

certification and this will facilitate the launch of Tetley products carrying the

Rainforest Alliance CertfiedTM seal. In India, Tata Global Beverages is one of the

founding members of Trustea, a multi stakeholder initiative led by the Tea Board to

sustainably transform the tea industry in India.

Sustainability

A TATA Overview

OUR EVOlUTION TIMElINE

1964

Tata creates alliance with Indian tea giant James Finlay to form Tata Finlay

1976

Tata takes over the production and marketing of James Finlay

1983

Tata Tea is born, James Finlay is bought out

1991

Tata Tea enters brands business

1993

JV with Allied Lyons plc, Tata Tetley established

2000

Tata Tea acquires the Tetley Group Ltd

2014

MAP Coffee brand acquired in Australia

2012

JV signed with Starbucks

Eight O’Clock signs agreement with Green Mountain Coffee Roasters Inc.

2011

JV with PepsiCo named NourishCo

Increases stake in Joekels Tea to become a subsidiary company

2010

Tata Global Beverages corporate brand announced – mission, vision and values established

2009

Integration of Beverage brands announced

Group acquires Grand Coffee, Russia

2005

Tetley Group acquires Good Earth, USA

2006

Tetley Group acquires 33% share in Joekels Tea, South Africa

Tetley Group acquires Jemca, in Czech Republic

Group acquires Eight O’Clock Coffee, USA

2007

Tetley Group acquires Polish tea brand Vitax

Investment in Mount Everest Mineral Water (MEMW) which owns the Himalayan Water brand

OUR PEOPlE

1996

Acquisition of a stake in Estate Management Services Pvt Ltd