tarifas sal

CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000

online • pocket guides • mobile • print • events

PUERTO RICAN CULINARY ENTERTAINMENT AT YOUR FINGERTIPS

MEDIA KITPACKAGES


THE BEST PUERTO RICAN CULINARY ENTERTAINMENT NEWS, RESTAURANT SEARCH AND EVENTS GUIDE

www.sal.pr

1. SAL.PR TRAFFIC METRICSUnique visitors / Month 272% increase (+ 43, 000 in 2009)Sessions 283% increase (+ 54, 000 in 2009)Page Views 188% increase (+ 298, 000 in 2009)+ 3,000 Active Twitter followers+ 4,050 iphone app downloads since launch in Dec.09+ 3,700 www.iphone.sal.pr page views+ 21,600 www.sal.pr/wap page views

2. SAL! PRINT POCKET GUIDESOver 45K pocket guides distributed in 2009.

3. SAL! EVENTS AND SPONSORSHIPSSponsors Puerto Rico’s most widely recognized culinary events.

4. SAL! NEWS BUREAUSAL! Bureau: Presence in El Nuevo Día and Primera Hora print and web platforms via editorial and video content.


THE POSSIBILITIES ARE ENDLESS


PRINT• 1 Full Page Ad Deluxe Guides $10,000 Print-run: 5,000

5”x 8” cut area

Quality materials, exclusive and updated

content, distributed in local retail stores

• One Pocket Guide $20,000SAL! pocket guide is custom-tailored for clients’

audience and strategy based on SAL! brand. Print-run: 10,000

4”x 5.5”, 64pp.

Production process and guidelines are discussed upon agreement.

WEB• LEADERBOARD BANNER $66,000

728w x 90h pixels, $5,500 monthly

Homepage, standard media, rotating

MOBILEwww.iphone.sal.pr, $2,500 monthly x 12 months $30,000

Homepage, standard media, rotating, 216w x 54h pixels

ADDED VALUE

www. sal.pr/wap x 12 months

Homepage, standard media,

rotating, 216w x 54h pixels

TOTAL VALUE $126,000

APPROX. DISCOUNT 45%

TOTAL $70,000

Monthly fee $5,833

ANNUAL PREMIUM PACKAGE

* Digital and mobile campaigns go ‘live’ once all elements are received and verified.* Please refer to the SPECS page for more information.


ANNUAL MULTICHANNEL STANDARD PACKAGE

PRINT• 1 Full Page Ad Deluxe Guides $10,000 Print-run: 5,000

5”x 8” cut area

Quality materials, exclusive and updated

content, distributed in local retail stores

WEB• SKYSCRAPPER AD $54,000

120 x 400 pixels, $4,500 monthly




TOTAL VALUE $94,000


TOTAL $50,000

Monthly fee $4,166



DIGITAL PACKAGERequires a minimum of 3 consecutive months


WEB• TOP RECTANGLE, $5,000 x 3 months $15,000

1 80w x 150h pixels


• CENTERSTAGE, $2,500 x 3 months $7,500440 x 294 pixels

Homepage, rotating, specs discussed with client



ADDED VALUE

www. sal.pr/wap x 3 months

Rotating, 216 w x 54h pixels

TOTAL VALUE $36,000


TOTAL $20,000

Monthly fee $6,667


RESTAURANT PACKAGERequires a minimum of 3 consecutive months

WEB• 1 logo ad in TOP RECTANGLE which links to restaurant page in sal.pr

1 80w x 150h pixels

Channel page, standard media, rotating

Rate is per single advertised restaurant

TOTAL VALUE $1,500


TOTAL $975

Monthly fee $325

* Please refer to the SPECS page for more information.


PRINT

WEB SAL.PR• LEADERBOARD BANNER: 728w x 90h pixels• TOP RECTANGLE: 180w x 150h pixels• CENTERSTAGE: 440w x 294h pixels• SKYSCRAPPER AD: 120w x 400h pixels

All of the above have a 30K limit, standard media, channel as specified in package. Please refer to http://promos.elnuevodia.com/demos/sal/kit/ for important and specific web production details.

MOBILEWAP and iphone: 216w x 54h pixels/ 5K limit/ JPG or animated GIF format

RESTAURANT PACKAGESTEMPLATE-BASED ADS> Choose from 2 templates supplied by sal.pr• Logos must be submitted in JPG, EPS or PDF formats.• Copy text must be no more than 10 words.• Please allow 3 business days for ad production.RESTAURANT AGENCY ADS> Have your agency or artist do the ad• Please refer to http://promos.elnuevodia.com/demos/sal/kit/

for web production details. • Custom creative ads available ar an additional cost.

Cut area3.75” w x 5.5” h

Cut area5” w x 8” h

Bleed area4”w x 5.75” h single page(.125” bleed)

Bleed area5.25”w x 8.5” h single page(.125” bleed)

Safety area3.25” w x 5” h

Safety area4.5” w x 7.5” h

POCKET FULL PAGE

DELUXE GUIDEFULL PAGE

SPECS PACKAGES


online • pocket guides

MEDIA KITSTANDARD


SAL.PR offers a range of Interactive Advertising Bureau (IAB) recommended dimensions and file size for standard and rich media advertising units. Below, some of the available advertising units in sal.pr.

For a complete list of sizes and web guidelines, please visithttp://promos.elnuevodia.com/demos/sal/kit/

HOMEPAGE ADVERTISING SPACES AD NAME HP STANDARD HP RICH MEDIA

Leaderboard Banner $ 5,500 $ 7,000TOP

Top Rectangle $ 5,000 $ 6,500

Skyscraper $ 4,500 $ 6,000

Large Rectangle $ 2,500 $ 4,000

Leaderboard Banner $ 1,500BELOW N/A

CHANNEL PAGES ADVERTISING SPACES AD NAME CHANNEL STANDARD CHANNEL RICH MEDIA

Leadeboard Banner $ 3,500 $ 5,000

Top / Middle Rectangle $ 2,500 $ 4,000

Skyscraper N/A N/A

Large Rectangle $ 1,500 $ 3,000

Leaderboard Banner $ 1,000 $ 2,500

VIDEO ADVERTISINGAD NAME HOME PAGE CHANNELS

Video Clip (3 Min Max.) $ 4,000 $ 2,000

Tv Commercial(30Ss Max.) $ 3,500 $1,500

Pre-Roll Ad (10Ss Max.) $ 2,000 $1,000

WEB


SAL! pocket guides are custom-tailored to enhance clients’integrated marketing strategies. SAL! works closely with clients to produce a dynamic product , offering editorial and print integration, photography and design services. Print-run quantities can range from 500 to 50,000, with options of 16, 24, 32, 36, 48, 56 and 64 pages.

Please contact an account executive at 787. 641-8000 for details.

SAL! POCKET GUIDES

* A production package detailing content, page positioning, text length and

guidelines, among other services, shall be discussed upon agreement.


EL DÍA INC.

tarifas sal

Documents

monthly x

prwap x

standard media

account executive

monthly homepage

specs page

monthly fee

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