tampa bay storm
DESCRIPTION
ProjectTRANSCRIPT
By:Ashlyn Rodriguez
Demographics Ticket
Pricing
Learn all about your favorite Arena football team in this brochure!
Single Game Tickets
Single game tickets range from $15.00 to $300.00
per ticket.Season TicketsSeason tickets
range from $125.00 for the
upper level seats to $1050.00. They typically stay at a steady price and
don’t change.Slogan: “We will
rain on your parade!”
Age
Age Attendee % Index
21-24 - 2.1% - 42
25-29 – 10% - 154
30-34 – 7.8% - 94
35-39 – 4.5% - 72
40-44 - 8.4% - 82
45-49 – 7.5% - 100
50-54 – 14.5% - 148
55-59 - 6.5% - 88Gender
Gender Attendee% Index
Men - 67.8% - 141
County of Residence
County Attendee% Index
Hillsborough- 27.6% - 102
Pasco - 13.0% - 120
Pinellas - 24.1% - 111
Bolt
-Electric Lightning -Largest Scoreboard-Cheerleaders
Changes over the years This team stands out from other teams because their games are held at a famous stadium with one of the largest scoreboards in the league, cheerleaders, and an electric lightning bolt for each touchdown.
SWOT Analysis
Strengths: In Channelside which has a lot to do for before and after the game. Inexpensive tickets.
Weaknesses: Channelside restaurants may takeaway food sales in the stadium. Not a very popular team.
Opportunities: Fans can take pictures with the Storm Dawg. Fans can also interact with the team by dressing in
recycle any plastic bottles or glass or paper they may
They have recycling bins randomly around the stadium for people to
Green Marketing
Game Promotions
They theme their games such as Military night, Local Heroes night, and country night, etc. to attract people that are in the military or that are heroes and their friends and families.
Game Day Promotions
They have the “Storm Dawg” take pictures with fans and they give out thunder sticks to cheer on the Storm team. Also, the Storm Dawg runs flags during breaks and half time.