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    Flipkart v/s Amazon

    Ank

    Ashu

    Sneh

    Group - 2

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    • Mission: Providing a delightful customer experience

    • Vision: To become Ama!on of "ndia#

    • Mission and Vision: $ur vision is to be earth%s most ccentric compan&' to build a place where people can(nd and discover an&thing the& might want to bu& o

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     Strategy: Amazon Vs Flipkart

    • "f &ou can#t beat them,work with them

    • Make them an o-er thatthe& can#t refuse

    • .on#t give up information

    unless absolutel&necessar&)

    • Smaller teams• /imit cross0team

    communication to ensurecreative con1ict)

    • .isagree and commit

    • "ncrease customer rusing technolog&

    • 2nter untapped glomarket 3Sri /anka4

    • 5ompan& still in thesurvival stage)

    • S&stems and procesare &et to be put intplace)

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    • Great work environment• $pportunit& to work with

    smart people• Great place to learn, good

    extra circular activities• Good compensation• .ecent work life

    environment)

    Pros

    Cons

    • 6o clear poemplo&ees

    • Potential fo

    slightl& low• Politics in th

    often makeor

    • Steep learning curve• 8ast paced, autonomous

    environment•  Great Place to learn business

    • .ensit& of talent

    • 6o wo•  The oper

    managrespect

    Pro

    s Cons

    Reviews

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    5ompan& website

    Ama!on maintains social mediapresence

    Ama!on recruiters activel& pursuemilitar& veterans to (ll openpositions)

    9niversit& recruiting: Ama!on recruitsfor interns and full0time emplo&ees

    Acuire managtechnolog& talecampuses

    5ompan& web

    Recruitment

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    Learning and Development

    • "n 8lipkart, the& have an internal knowledge sharingprocess, for engineers the& have a knowledge sharing

    forum where the engineers discuss their problems•  The primar& ob;ective of such a forum is to facilitate an

    exchange of perspectives among open0 mindedengineers

    •  The& do not look much for a culture (t as much people

    should be technolog& capable even for the senior levelposition) The& also seek s&stemic thinking

    • "n start ups like 8lipkart , there is no formalmethodolog& for learning and development)

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    Compensation

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    Corporate Hierarchy: Amazon

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    Corporate Hierarchy: Flipkart

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    HR ractices: Amazon

    • The uniue practice that, = Pa& to >uit* , in this thcompan& o-ers its associates with ?@ in orderuit the compan&) This is done annuall& and goes?B)

    • This wa& the& tr& to encourage the emplo&ees to moment and think about what the& want)

    • The perception is that in the long run an emplo&esta&ing in the compan& with not the desired locatcan be neither health& for the compan& nor for themplo&ee

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    HR ractices: Flipkart

    • Pride themselves in meritocrac&

    • 9se CD degree feedback as a part of performancreview

    • EF of the workforce to be women

    • Average age of the organi!ation being E &ears s

    the compans commitment to hiring &oung blood

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    Leadership ipeline: Flipkart

     The& evaluate the leadership in ever& departmeD months

    • 8lipkart has a strong = Hoot 5amp* as a trainingprogram for people from the entr& level to the semanagement

    6ew Tech emplo&ees are exposed to all the teamuse varied technologies and expose to real life p

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    !hank "o#