taking over the world
DESCRIPTION
The world of business changes with a blink of an eye. New products, services, and companies are evolving and being conceived by the minute. If that is the case, how do you stay relevant to your client/customer base? Easy! Take over the world one marketing system at a time. It all begins with a plan and strategic thinking. Then it takes a brand. Followed by the right mixture of marketing channels to empower your efforts. In this talk, you will find all the proper information in a winning formula to take over the world.TRANSCRIPT
Who is this?
Taking Over the World: One Social Platform at a
TimeBy Brandon Lewin
Today’s Agenda
1.Creating a Strategy
2.How to Build a Brand
3.Generate Results (Leads or Sales)
7 Easy Steps to a Digital Marketing Strategy
1. Situation Analysis
2. Audience
3. Objectives
7 Easy Steps to a Digital Marketing Strategy
4. Channels
5. Action Plan
6. Budget
7. Measurement & Interaction
Building a Brand
Building a Brand
Building a Brand
Building a Brand
A company’s logo that works with Fortune 100 companies.Before
Building a Brand
Similar sized companies and their logo’s
Building a Brand
The Fortune 100 clients and prospects
Building a Brand
The competitors for the Fortune 100 clients and prospects.
Building a Brand
Elevating a brand by transforming the logo to look similar to the clients
Clients & Prospects
Building a Brand
After
Before
Golden Circle
Create a Funnel
Content
Outlets
Secret
In regards to social media postings…Post 10 third party articlesFor every 10 third party articles, post 4 original blog postsFor every 4 original blog posts, post 1 call to action
Measurement
Recap
Integrate your marketing efforts
Recap