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A Community Action Toolkit for Adults Part of our Save Our Sea Ice campaign www.polarbearsinternational.org Take the Bike to Work Challenge! BIKE WORK POLAR BEARS FOR TO

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Page 1: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

A Community Action Toolkit for Adults

Part of our Save Our Sea Ice campaignw w w p o l a r b e a rs i n t e r n at i o n a l o rg

Take the Bike to Work Challenge

BIKEWORK

POLARBEARSF

or

to

Community Action Toolkit Contents

Save Our Sea Ice wwwpolarbearsinternationalorg

Take the Bike to Work Challenge

Your guide to what why and how 1-2Talking points and benefits 3Sample letters to the editor 4Social media 5 Poster and stickers

Bike safety poster 6Bike to Work static cling decals or stickers 7 Save Our Sea Ice stickers 8

photo copy BJ Kirschhoffer

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

DID yOu knOW the only way to save polar bear habitat is to drastically reduce greenhouse gas emissions One way you can help is by riding your bike The link to polar bears is direct because most vehicles burn fossil fuels which create CO2 And the more CO2 in the atmosphere the warmer the Earth will be You can help by biking and speaking up for a bike-friendly community

[Visit wwwpolarbearsinternationalorgabout-polar-bearsessentialsclimate-change]

take the Bike to Work Challenge

Biking is a fun way to get around and provides daily exercise You can ride your bike on errands or create teams at work for a competition And yoursquoll help polar bears at the same time

Whatrsquos the Impact In the uS the average commuter travels 20 miles round trip By biking instead of driving you can reduce your carbon pollution by roughly 4600 pounds per year Thatrsquos equal to 21 metric tons or about a 10 reduction in your carbon footprint

[Calculate your savings at wwwftadotgov14526htm]

Yoursquore InSPIREd You want to hELP herersquos hOW

ww

wp

edbi

keim

ages

org

Te

d Sw

eene

y

photo copy BJ Kirschhoffer

BIKEWORK

POLARBEARSF

or

to

Source US Dept of Transportation Federal Transit Administration

A single person family school or business can help reduce greenhouse gas pollution by riding bikes for transportationmdashbut the real impact comes when we invite others to join us Make your community bike-friendly Benefits include less traffic congestion cleaner air and healthier lifestyles

Start by committing to bike to work Plan a safe route with the help of Google Maps which includes a cycling option

Put together a workplace team for the National Bike Challenge held from May through September (Or form a team and join the Cycle for Change League started by one of our Climate Alliance grads)

Arrange a friendly competition with one or more companies Form teams and announce monthly winners Provide participants with a decal and poster

Scale up Talk with your supervisor about encouraging all employees to take the Bike to Work Challenge See our talking points for tips Share a bike safety poster and static cling decal as a thank you

Look in your community for existing bike projects Bike shops or cycling clubs are good places to start Join them or use our resources to start your own effort

Host a bike repair day with a local bike shop or club to recruit team members and build enthusiasm Reward those that join in with a sticker for their backpack or helmet

Talk with merchants about the value of adding bike racks for their customers (See our talking points) Reward bike-friendly businesses with a static cling decal

Speak up at community meetings in support of better biking infrastructure including bike lanes and bike racks See our talking points for tips

Seek out local officials who might be receptive and enlist their support Prepare yourself with facts on the benefits

Write letters to your local paper and politicians inviting them to take the Bike to Work Challenge and to support community biking See our sample letters

Expand to Your Community

3

3

3

3

tell Your Story Celebrate your success Share a photo and caption of your action on the community page of our Save Our Sea campaign at wwwpolarbearsinternationalorgsaveourseaice

For each gallon of gas burned 24 pounds of heat-trapping CO2 are released into the atmosphere You can calculate your personal impact First figure out your vehiclersquos average miles per gallon Then over the course of a week keep track of your biking miles How much gas did you save How many pounds of CO2

Your Actions Matter

3

Source wwwucsusaorgclean_vehicleswhy-clean-carsglobal-warming

3 3

wwwpedbikeimagesorg Margaret Gibbs

3

3

3

Save Our Sea Ice www polarbearsinternationalorg page 3

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

GET STARTED Introduce yourself and talk about why a bike-friendly community is important to you Express your interests and concerns

GET TO KNOW THEM Depending on who yoursquore talking with find out about their current procedures concerning biking Do they have bike racks for employeescustomers Do they provide lockers where employees can store their bike helmet and shoes Do they encourage workplace bike commute teams If they are involved with city planning how committed are they to bike infrastructure

SHOW BENEFITS u Consumers want action on

climate change Community members want safe roads clean air and less traffic and parking congestion By taking part in the Bike to Work Challenge and displaying the static cling decal on a door or window a businesscampus can show its support for action on pollution and a bike-friendly community

u Clean air matters Poor air quality can irritate the eyes nose and throat and cause a variety of health problems including asthma

u Employees who exercise regularly enjoy better health They also have higher energy levels and less stress That means fewer sick days and better productivity

u Biking saves money and reduces carbon pollution Bikes take up less space reducing the need the more parking lots and roadways

u Communities that improve infrastructure for bikes spend less than those that expand roadways for vehicles Plus biking adds to a communityrsquos quality of life

u Young people are increasingly seeking communities that are bike- and pedestrian-friendly

u Share the fact that bike- and pedestrian-friendly areas typically see an increase in business And workplaces and campuses experience a greater sense of community

u Peer pressure works Have other businessescampuses joined the campaign Be sure to share this news and let the businesscampus know that this is a community effort

STAY IN TOUCH Nearly everyone enjoys an encouraging word and needs support Use phone calls emails and visits to check in

BE READY TO HELP Offer to make presentations to their employees or staff a table outside to talk with customers or students Then celebrate the success by submitting a photo about the business or school and their participation to our Save Our Sea Ice Community Page

The key to launching a successful Bike to Work Challenge is being able to explain what you are

asking others to do

Following are suggested topics to cover

depending on whether you are talking with

a business owner or speaking up at a

community meeting They will help the listener feel your

passion for the project understand what you are

asking for and become motivated to join you

talking Points to involve others in your Community Action Plan

phot

o copy

BJ

Kirs

chho

ffer

Save Our Sea Ice www polarbearsinternationalorg page 4

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Sample Letters to the EditorA good way to spread the word to a wider audience is to write a letter to the editor of your

local paper Following is a sample Feel free to adapt this to make it your own

Sample Letter to the Editor Concerning the Bike to Work Challenge

Dear ______

Earlier this year I began riding my bike to work for the first time and went on to organize a bike to work challenge with the support of my supervisor The benefits have been many for participating employeesmdashfrom better health to less stress and an enhanced sense of community

Irsquom writing to encourage other workplaces to set up similar challenges and to provide support for employees who commute by bike Letrsquos make _______ insert your cityrsquos name] a bike-friendly community More biking means less traffic congestion cleaner air and reduced carbon pollution all of which affect our quality of life

For more information on the environmental benefits of biking visit Polar Bears Internationalrsquos website Also consider creating a workplace team and signing up for the National Bike Challenge held each year from May to September

Sincerely[Your name]

Sample Letter to the Editor Concerning Better Bike Infrastructure

Dear ______

I frequently ride my bike to commute to work and to run errands I appreciate businesses that provide bike racks for customers and the fact that our city has started adding bike lanes and public bike racks

Irsquom writing to encourage businesses and our city planners to further support cycling More biking means less traffic congestion cleaner air and reduced carbon pollution And studies have shown that shopping areas with enhanced support for walking and cycling actually experience an uptick in business

Letrsquos help make _______ insert your cityrsquos name] a bike-friendly community For more information on the benefits of biking visit the Polar Bears International website

Sincerely[Your name]

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

bik

ewor

k-st

icke

rs

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fORw

ww

po

larb

ea

rsin

tern

ati

on

al

org

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 2: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

Community Action Toolkit Contents

Save Our Sea Ice wwwpolarbearsinternationalorg

Take the Bike to Work Challenge

Your guide to what why and how 1-2Talking points and benefits 3Sample letters to the editor 4Social media 5 Poster and stickers

Bike safety poster 6Bike to Work static cling decals or stickers 7 Save Our Sea Ice stickers 8

photo copy BJ Kirschhoffer

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

DID yOu knOW the only way to save polar bear habitat is to drastically reduce greenhouse gas emissions One way you can help is by riding your bike The link to polar bears is direct because most vehicles burn fossil fuels which create CO2 And the more CO2 in the atmosphere the warmer the Earth will be You can help by biking and speaking up for a bike-friendly community

[Visit wwwpolarbearsinternationalorgabout-polar-bearsessentialsclimate-change]

take the Bike to Work Challenge

Biking is a fun way to get around and provides daily exercise You can ride your bike on errands or create teams at work for a competition And yoursquoll help polar bears at the same time

Whatrsquos the Impact In the uS the average commuter travels 20 miles round trip By biking instead of driving you can reduce your carbon pollution by roughly 4600 pounds per year Thatrsquos equal to 21 metric tons or about a 10 reduction in your carbon footprint

[Calculate your savings at wwwftadotgov14526htm]

Yoursquore InSPIREd You want to hELP herersquos hOW

ww

wp

edbi

keim

ages

org

Te

d Sw

eene

y

photo copy BJ Kirschhoffer

BIKEWORK

POLARBEARSF

or

to

Source US Dept of Transportation Federal Transit Administration

A single person family school or business can help reduce greenhouse gas pollution by riding bikes for transportationmdashbut the real impact comes when we invite others to join us Make your community bike-friendly Benefits include less traffic congestion cleaner air and healthier lifestyles

Start by committing to bike to work Plan a safe route with the help of Google Maps which includes a cycling option

Put together a workplace team for the National Bike Challenge held from May through September (Or form a team and join the Cycle for Change League started by one of our Climate Alliance grads)

Arrange a friendly competition with one or more companies Form teams and announce monthly winners Provide participants with a decal and poster

Scale up Talk with your supervisor about encouraging all employees to take the Bike to Work Challenge See our talking points for tips Share a bike safety poster and static cling decal as a thank you

Look in your community for existing bike projects Bike shops or cycling clubs are good places to start Join them or use our resources to start your own effort

Host a bike repair day with a local bike shop or club to recruit team members and build enthusiasm Reward those that join in with a sticker for their backpack or helmet

Talk with merchants about the value of adding bike racks for their customers (See our talking points) Reward bike-friendly businesses with a static cling decal

Speak up at community meetings in support of better biking infrastructure including bike lanes and bike racks See our talking points for tips

Seek out local officials who might be receptive and enlist their support Prepare yourself with facts on the benefits

Write letters to your local paper and politicians inviting them to take the Bike to Work Challenge and to support community biking See our sample letters

Expand to Your Community

3

3

3

3

tell Your Story Celebrate your success Share a photo and caption of your action on the community page of our Save Our Sea campaign at wwwpolarbearsinternationalorgsaveourseaice

For each gallon of gas burned 24 pounds of heat-trapping CO2 are released into the atmosphere You can calculate your personal impact First figure out your vehiclersquos average miles per gallon Then over the course of a week keep track of your biking miles How much gas did you save How many pounds of CO2

Your Actions Matter

3

Source wwwucsusaorgclean_vehicleswhy-clean-carsglobal-warming

3 3

wwwpedbikeimagesorg Margaret Gibbs

3

3

3

Save Our Sea Ice www polarbearsinternationalorg page 3

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

GET STARTED Introduce yourself and talk about why a bike-friendly community is important to you Express your interests and concerns

GET TO KNOW THEM Depending on who yoursquore talking with find out about their current procedures concerning biking Do they have bike racks for employeescustomers Do they provide lockers where employees can store their bike helmet and shoes Do they encourage workplace bike commute teams If they are involved with city planning how committed are they to bike infrastructure

SHOW BENEFITS u Consumers want action on

climate change Community members want safe roads clean air and less traffic and parking congestion By taking part in the Bike to Work Challenge and displaying the static cling decal on a door or window a businesscampus can show its support for action on pollution and a bike-friendly community

u Clean air matters Poor air quality can irritate the eyes nose and throat and cause a variety of health problems including asthma

u Employees who exercise regularly enjoy better health They also have higher energy levels and less stress That means fewer sick days and better productivity

u Biking saves money and reduces carbon pollution Bikes take up less space reducing the need the more parking lots and roadways

u Communities that improve infrastructure for bikes spend less than those that expand roadways for vehicles Plus biking adds to a communityrsquos quality of life

u Young people are increasingly seeking communities that are bike- and pedestrian-friendly

u Share the fact that bike- and pedestrian-friendly areas typically see an increase in business And workplaces and campuses experience a greater sense of community

u Peer pressure works Have other businessescampuses joined the campaign Be sure to share this news and let the businesscampus know that this is a community effort

STAY IN TOUCH Nearly everyone enjoys an encouraging word and needs support Use phone calls emails and visits to check in

BE READY TO HELP Offer to make presentations to their employees or staff a table outside to talk with customers or students Then celebrate the success by submitting a photo about the business or school and their participation to our Save Our Sea Ice Community Page

The key to launching a successful Bike to Work Challenge is being able to explain what you are

asking others to do

Following are suggested topics to cover

depending on whether you are talking with

a business owner or speaking up at a

community meeting They will help the listener feel your

passion for the project understand what you are

asking for and become motivated to join you

talking Points to involve others in your Community Action Plan

phot

o copy

BJ

Kirs

chho

ffer

Save Our Sea Ice www polarbearsinternationalorg page 4

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Sample Letters to the EditorA good way to spread the word to a wider audience is to write a letter to the editor of your

local paper Following is a sample Feel free to adapt this to make it your own

Sample Letter to the Editor Concerning the Bike to Work Challenge

Dear ______

Earlier this year I began riding my bike to work for the first time and went on to organize a bike to work challenge with the support of my supervisor The benefits have been many for participating employeesmdashfrom better health to less stress and an enhanced sense of community

Irsquom writing to encourage other workplaces to set up similar challenges and to provide support for employees who commute by bike Letrsquos make _______ insert your cityrsquos name] a bike-friendly community More biking means less traffic congestion cleaner air and reduced carbon pollution all of which affect our quality of life

For more information on the environmental benefits of biking visit Polar Bears Internationalrsquos website Also consider creating a workplace team and signing up for the National Bike Challenge held each year from May to September

Sincerely[Your name]

Sample Letter to the Editor Concerning Better Bike Infrastructure

Dear ______

I frequently ride my bike to commute to work and to run errands I appreciate businesses that provide bike racks for customers and the fact that our city has started adding bike lanes and public bike racks

Irsquom writing to encourage businesses and our city planners to further support cycling More biking means less traffic congestion cleaner air and reduced carbon pollution And studies have shown that shopping areas with enhanced support for walking and cycling actually experience an uptick in business

Letrsquos help make _______ insert your cityrsquos name] a bike-friendly community For more information on the benefits of biking visit the Polar Bears International website

Sincerely[Your name]

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

bik

ewor

k-st

icke

rs

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fORw

ww

po

larb

ea

rsin

tern

ati

on

al

org

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 3: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

DID yOu knOW the only way to save polar bear habitat is to drastically reduce greenhouse gas emissions One way you can help is by riding your bike The link to polar bears is direct because most vehicles burn fossil fuels which create CO2 And the more CO2 in the atmosphere the warmer the Earth will be You can help by biking and speaking up for a bike-friendly community

[Visit wwwpolarbearsinternationalorgabout-polar-bearsessentialsclimate-change]

take the Bike to Work Challenge

Biking is a fun way to get around and provides daily exercise You can ride your bike on errands or create teams at work for a competition And yoursquoll help polar bears at the same time

Whatrsquos the Impact In the uS the average commuter travels 20 miles round trip By biking instead of driving you can reduce your carbon pollution by roughly 4600 pounds per year Thatrsquos equal to 21 metric tons or about a 10 reduction in your carbon footprint

[Calculate your savings at wwwftadotgov14526htm]

Yoursquore InSPIREd You want to hELP herersquos hOW

ww

wp

edbi

keim

ages

org

Te

d Sw

eene

y

photo copy BJ Kirschhoffer

BIKEWORK

POLARBEARSF

or

to

Source US Dept of Transportation Federal Transit Administration

A single person family school or business can help reduce greenhouse gas pollution by riding bikes for transportationmdashbut the real impact comes when we invite others to join us Make your community bike-friendly Benefits include less traffic congestion cleaner air and healthier lifestyles

Start by committing to bike to work Plan a safe route with the help of Google Maps which includes a cycling option

Put together a workplace team for the National Bike Challenge held from May through September (Or form a team and join the Cycle for Change League started by one of our Climate Alliance grads)

Arrange a friendly competition with one or more companies Form teams and announce monthly winners Provide participants with a decal and poster

Scale up Talk with your supervisor about encouraging all employees to take the Bike to Work Challenge See our talking points for tips Share a bike safety poster and static cling decal as a thank you

Look in your community for existing bike projects Bike shops or cycling clubs are good places to start Join them or use our resources to start your own effort

Host a bike repair day with a local bike shop or club to recruit team members and build enthusiasm Reward those that join in with a sticker for their backpack or helmet

Talk with merchants about the value of adding bike racks for their customers (See our talking points) Reward bike-friendly businesses with a static cling decal

Speak up at community meetings in support of better biking infrastructure including bike lanes and bike racks See our talking points for tips

Seek out local officials who might be receptive and enlist their support Prepare yourself with facts on the benefits

Write letters to your local paper and politicians inviting them to take the Bike to Work Challenge and to support community biking See our sample letters

Expand to Your Community

3

3

3

3

tell Your Story Celebrate your success Share a photo and caption of your action on the community page of our Save Our Sea campaign at wwwpolarbearsinternationalorgsaveourseaice

For each gallon of gas burned 24 pounds of heat-trapping CO2 are released into the atmosphere You can calculate your personal impact First figure out your vehiclersquos average miles per gallon Then over the course of a week keep track of your biking miles How much gas did you save How many pounds of CO2

Your Actions Matter

3

Source wwwucsusaorgclean_vehicleswhy-clean-carsglobal-warming

3 3

wwwpedbikeimagesorg Margaret Gibbs

3

3

3

Save Our Sea Ice www polarbearsinternationalorg page 3

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

GET STARTED Introduce yourself and talk about why a bike-friendly community is important to you Express your interests and concerns

GET TO KNOW THEM Depending on who yoursquore talking with find out about their current procedures concerning biking Do they have bike racks for employeescustomers Do they provide lockers where employees can store their bike helmet and shoes Do they encourage workplace bike commute teams If they are involved with city planning how committed are they to bike infrastructure

SHOW BENEFITS u Consumers want action on

climate change Community members want safe roads clean air and less traffic and parking congestion By taking part in the Bike to Work Challenge and displaying the static cling decal on a door or window a businesscampus can show its support for action on pollution and a bike-friendly community

u Clean air matters Poor air quality can irritate the eyes nose and throat and cause a variety of health problems including asthma

u Employees who exercise regularly enjoy better health They also have higher energy levels and less stress That means fewer sick days and better productivity

u Biking saves money and reduces carbon pollution Bikes take up less space reducing the need the more parking lots and roadways

u Communities that improve infrastructure for bikes spend less than those that expand roadways for vehicles Plus biking adds to a communityrsquos quality of life

u Young people are increasingly seeking communities that are bike- and pedestrian-friendly

u Share the fact that bike- and pedestrian-friendly areas typically see an increase in business And workplaces and campuses experience a greater sense of community

u Peer pressure works Have other businessescampuses joined the campaign Be sure to share this news and let the businesscampus know that this is a community effort

STAY IN TOUCH Nearly everyone enjoys an encouraging word and needs support Use phone calls emails and visits to check in

BE READY TO HELP Offer to make presentations to their employees or staff a table outside to talk with customers or students Then celebrate the success by submitting a photo about the business or school and their participation to our Save Our Sea Ice Community Page

The key to launching a successful Bike to Work Challenge is being able to explain what you are

asking others to do

Following are suggested topics to cover

depending on whether you are talking with

a business owner or speaking up at a

community meeting They will help the listener feel your

passion for the project understand what you are

asking for and become motivated to join you

talking Points to involve others in your Community Action Plan

phot

o copy

BJ

Kirs

chho

ffer

Save Our Sea Ice www polarbearsinternationalorg page 4

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Sample Letters to the EditorA good way to spread the word to a wider audience is to write a letter to the editor of your

local paper Following is a sample Feel free to adapt this to make it your own

Sample Letter to the Editor Concerning the Bike to Work Challenge

Dear ______

Earlier this year I began riding my bike to work for the first time and went on to organize a bike to work challenge with the support of my supervisor The benefits have been many for participating employeesmdashfrom better health to less stress and an enhanced sense of community

Irsquom writing to encourage other workplaces to set up similar challenges and to provide support for employees who commute by bike Letrsquos make _______ insert your cityrsquos name] a bike-friendly community More biking means less traffic congestion cleaner air and reduced carbon pollution all of which affect our quality of life

For more information on the environmental benefits of biking visit Polar Bears Internationalrsquos website Also consider creating a workplace team and signing up for the National Bike Challenge held each year from May to September

Sincerely[Your name]

Sample Letter to the Editor Concerning Better Bike Infrastructure

Dear ______

I frequently ride my bike to commute to work and to run errands I appreciate businesses that provide bike racks for customers and the fact that our city has started adding bike lanes and public bike racks

Irsquom writing to encourage businesses and our city planners to further support cycling More biking means less traffic congestion cleaner air and reduced carbon pollution And studies have shown that shopping areas with enhanced support for walking and cycling actually experience an uptick in business

Letrsquos help make _______ insert your cityrsquos name] a bike-friendly community For more information on the benefits of biking visit the Polar Bears International website

Sincerely[Your name]

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

bik

ewor

k-st

icke

rs

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fORw

ww

po

larb

ea

rsin

tern

ati

on

al

org

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 4: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

A single person family school or business can help reduce greenhouse gas pollution by riding bikes for transportationmdashbut the real impact comes when we invite others to join us Make your community bike-friendly Benefits include less traffic congestion cleaner air and healthier lifestyles

Start by committing to bike to work Plan a safe route with the help of Google Maps which includes a cycling option

Put together a workplace team for the National Bike Challenge held from May through September (Or form a team and join the Cycle for Change League started by one of our Climate Alliance grads)

Arrange a friendly competition with one or more companies Form teams and announce monthly winners Provide participants with a decal and poster

Scale up Talk with your supervisor about encouraging all employees to take the Bike to Work Challenge See our talking points for tips Share a bike safety poster and static cling decal as a thank you

Look in your community for existing bike projects Bike shops or cycling clubs are good places to start Join them or use our resources to start your own effort

Host a bike repair day with a local bike shop or club to recruit team members and build enthusiasm Reward those that join in with a sticker for their backpack or helmet

Talk with merchants about the value of adding bike racks for their customers (See our talking points) Reward bike-friendly businesses with a static cling decal

Speak up at community meetings in support of better biking infrastructure including bike lanes and bike racks See our talking points for tips

Seek out local officials who might be receptive and enlist their support Prepare yourself with facts on the benefits

Write letters to your local paper and politicians inviting them to take the Bike to Work Challenge and to support community biking See our sample letters

Expand to Your Community

3

3

3

3

tell Your Story Celebrate your success Share a photo and caption of your action on the community page of our Save Our Sea campaign at wwwpolarbearsinternationalorgsaveourseaice

For each gallon of gas burned 24 pounds of heat-trapping CO2 are released into the atmosphere You can calculate your personal impact First figure out your vehiclersquos average miles per gallon Then over the course of a week keep track of your biking miles How much gas did you save How many pounds of CO2

Your Actions Matter

3

Source wwwucsusaorgclean_vehicleswhy-clean-carsglobal-warming

3 3

wwwpedbikeimagesorg Margaret Gibbs

3

3

3

Save Our Sea Ice www polarbearsinternationalorg page 3

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

GET STARTED Introduce yourself and talk about why a bike-friendly community is important to you Express your interests and concerns

GET TO KNOW THEM Depending on who yoursquore talking with find out about their current procedures concerning biking Do they have bike racks for employeescustomers Do they provide lockers where employees can store their bike helmet and shoes Do they encourage workplace bike commute teams If they are involved with city planning how committed are they to bike infrastructure

SHOW BENEFITS u Consumers want action on

climate change Community members want safe roads clean air and less traffic and parking congestion By taking part in the Bike to Work Challenge and displaying the static cling decal on a door or window a businesscampus can show its support for action on pollution and a bike-friendly community

u Clean air matters Poor air quality can irritate the eyes nose and throat and cause a variety of health problems including asthma

u Employees who exercise regularly enjoy better health They also have higher energy levels and less stress That means fewer sick days and better productivity

u Biking saves money and reduces carbon pollution Bikes take up less space reducing the need the more parking lots and roadways

u Communities that improve infrastructure for bikes spend less than those that expand roadways for vehicles Plus biking adds to a communityrsquos quality of life

u Young people are increasingly seeking communities that are bike- and pedestrian-friendly

u Share the fact that bike- and pedestrian-friendly areas typically see an increase in business And workplaces and campuses experience a greater sense of community

u Peer pressure works Have other businessescampuses joined the campaign Be sure to share this news and let the businesscampus know that this is a community effort

STAY IN TOUCH Nearly everyone enjoys an encouraging word and needs support Use phone calls emails and visits to check in

BE READY TO HELP Offer to make presentations to their employees or staff a table outside to talk with customers or students Then celebrate the success by submitting a photo about the business or school and their participation to our Save Our Sea Ice Community Page

The key to launching a successful Bike to Work Challenge is being able to explain what you are

asking others to do

Following are suggested topics to cover

depending on whether you are talking with

a business owner or speaking up at a

community meeting They will help the listener feel your

passion for the project understand what you are

asking for and become motivated to join you

talking Points to involve others in your Community Action Plan

phot

o copy

BJ

Kirs

chho

ffer

Save Our Sea Ice www polarbearsinternationalorg page 4

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Sample Letters to the EditorA good way to spread the word to a wider audience is to write a letter to the editor of your

local paper Following is a sample Feel free to adapt this to make it your own

Sample Letter to the Editor Concerning the Bike to Work Challenge

Dear ______

Earlier this year I began riding my bike to work for the first time and went on to organize a bike to work challenge with the support of my supervisor The benefits have been many for participating employeesmdashfrom better health to less stress and an enhanced sense of community

Irsquom writing to encourage other workplaces to set up similar challenges and to provide support for employees who commute by bike Letrsquos make _______ insert your cityrsquos name] a bike-friendly community More biking means less traffic congestion cleaner air and reduced carbon pollution all of which affect our quality of life

For more information on the environmental benefits of biking visit Polar Bears Internationalrsquos website Also consider creating a workplace team and signing up for the National Bike Challenge held each year from May to September

Sincerely[Your name]

Sample Letter to the Editor Concerning Better Bike Infrastructure

Dear ______

I frequently ride my bike to commute to work and to run errands I appreciate businesses that provide bike racks for customers and the fact that our city has started adding bike lanes and public bike racks

Irsquom writing to encourage businesses and our city planners to further support cycling More biking means less traffic congestion cleaner air and reduced carbon pollution And studies have shown that shopping areas with enhanced support for walking and cycling actually experience an uptick in business

Letrsquos help make _______ insert your cityrsquos name] a bike-friendly community For more information on the benefits of biking visit the Polar Bears International website

Sincerely[Your name]

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

bik

ewor

k-st

icke

rs

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fORw

ww

po

larb

ea

rsin

tern

ati

on

al

org

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 5: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

Save Our Sea Ice www polarbearsinternationalorg page 3

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

GET STARTED Introduce yourself and talk about why a bike-friendly community is important to you Express your interests and concerns

GET TO KNOW THEM Depending on who yoursquore talking with find out about their current procedures concerning biking Do they have bike racks for employeescustomers Do they provide lockers where employees can store their bike helmet and shoes Do they encourage workplace bike commute teams If they are involved with city planning how committed are they to bike infrastructure

SHOW BENEFITS u Consumers want action on

climate change Community members want safe roads clean air and less traffic and parking congestion By taking part in the Bike to Work Challenge and displaying the static cling decal on a door or window a businesscampus can show its support for action on pollution and a bike-friendly community

u Clean air matters Poor air quality can irritate the eyes nose and throat and cause a variety of health problems including asthma

u Employees who exercise regularly enjoy better health They also have higher energy levels and less stress That means fewer sick days and better productivity

u Biking saves money and reduces carbon pollution Bikes take up less space reducing the need the more parking lots and roadways

u Communities that improve infrastructure for bikes spend less than those that expand roadways for vehicles Plus biking adds to a communityrsquos quality of life

u Young people are increasingly seeking communities that are bike- and pedestrian-friendly

u Share the fact that bike- and pedestrian-friendly areas typically see an increase in business And workplaces and campuses experience a greater sense of community

u Peer pressure works Have other businessescampuses joined the campaign Be sure to share this news and let the businesscampus know that this is a community effort

STAY IN TOUCH Nearly everyone enjoys an encouraging word and needs support Use phone calls emails and visits to check in

BE READY TO HELP Offer to make presentations to their employees or staff a table outside to talk with customers or students Then celebrate the success by submitting a photo about the business or school and their participation to our Save Our Sea Ice Community Page

The key to launching a successful Bike to Work Challenge is being able to explain what you are

asking others to do

Following are suggested topics to cover

depending on whether you are talking with

a business owner or speaking up at a

community meeting They will help the listener feel your

passion for the project understand what you are

asking for and become motivated to join you

talking Points to involve others in your Community Action Plan

phot

o copy

BJ

Kirs

chho

ffer

Save Our Sea Ice www polarbearsinternationalorg page 4

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Sample Letters to the EditorA good way to spread the word to a wider audience is to write a letter to the editor of your

local paper Following is a sample Feel free to adapt this to make it your own

Sample Letter to the Editor Concerning the Bike to Work Challenge

Dear ______

Earlier this year I began riding my bike to work for the first time and went on to organize a bike to work challenge with the support of my supervisor The benefits have been many for participating employeesmdashfrom better health to less stress and an enhanced sense of community

Irsquom writing to encourage other workplaces to set up similar challenges and to provide support for employees who commute by bike Letrsquos make _______ insert your cityrsquos name] a bike-friendly community More biking means less traffic congestion cleaner air and reduced carbon pollution all of which affect our quality of life

For more information on the environmental benefits of biking visit Polar Bears Internationalrsquos website Also consider creating a workplace team and signing up for the National Bike Challenge held each year from May to September

Sincerely[Your name]

Sample Letter to the Editor Concerning Better Bike Infrastructure

Dear ______

I frequently ride my bike to commute to work and to run errands I appreciate businesses that provide bike racks for customers and the fact that our city has started adding bike lanes and public bike racks

Irsquom writing to encourage businesses and our city planners to further support cycling More biking means less traffic congestion cleaner air and reduced carbon pollution And studies have shown that shopping areas with enhanced support for walking and cycling actually experience an uptick in business

Letrsquos help make _______ insert your cityrsquos name] a bike-friendly community For more information on the benefits of biking visit the Polar Bears International website

Sincerely[Your name]

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

bik

ewor

k-st

icke

rs

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

POLARBEARSf

OR

POLARBEARS f

OR

wwwpolarbearsinternationalorg

BIKEWORKt

O

BIKEWORK t

O

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fORw

ww

po

larb

ea

rsin

tern

ati

on

al

org

BIK

EWO

RK

tO BIK

EWORK

tO

PO

LA

RB

EA

RS

fOR

PO

LA

RB

EA

RS

fOR

ww

wp

ola

rbe

ars

inte

rna

tio

na

lo

rg

BIK

EWO

RK

tO BIK

EWORK

tO

Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 6: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

Save Our Sea Ice www polarbearsinternationalorg page 4

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Sample Letters to the EditorA good way to spread the word to a wider audience is to write a letter to the editor of your

local paper Following is a sample Feel free to adapt this to make it your own

Sample Letter to the Editor Concerning the Bike to Work Challenge

Dear ______

Earlier this year I began riding my bike to work for the first time and went on to organize a bike to work challenge with the support of my supervisor The benefits have been many for participating employeesmdashfrom better health to less stress and an enhanced sense of community

Irsquom writing to encourage other workplaces to set up similar challenges and to provide support for employees who commute by bike Letrsquos make _______ insert your cityrsquos name] a bike-friendly community More biking means less traffic congestion cleaner air and reduced carbon pollution all of which affect our quality of life

For more information on the environmental benefits of biking visit Polar Bears Internationalrsquos website Also consider creating a workplace team and signing up for the National Bike Challenge held each year from May to September

Sincerely[Your name]

Sample Letter to the Editor Concerning Better Bike Infrastructure

Dear ______

I frequently ride my bike to commute to work and to run errands I appreciate businesses that provide bike racks for customers and the fact that our city has started adding bike lanes and public bike racks

Irsquom writing to encourage businesses and our city planners to further support cycling More biking means less traffic congestion cleaner air and reduced carbon pollution And studies have shown that shopping areas with enhanced support for walking and cycling actually experience an uptick in business

Letrsquos help make _______ insert your cityrsquos name] a bike-friendly community For more information on the benefits of biking visit the Polar Bears International website

Sincerely[Your name]

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

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Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 7: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

Save Our Sea Ice www polarbearsinternationalorg page 5

Action ToolkitPOLARBEARSF

orBIKE

WORKtO

Social Media Following are some sample tweets and posts for use on social media If you create your own use the hashtags BikeRide and SaveOurSeaIce to help build momentum

SAMPLE FACEBOOK AND GOOGLE+POSTS

Bike if you love polar bears Save Our Sea Ice polarbearsinternationalorg

Bike to work for polar bears Save Our Sea Ice polarbearsinternationalorg

Take the Bike to Work Challenge for polar bears Save Our Sea Ice polarbearsinternationalorg

Be the change Cycle for Change Visit Save Our Sea Ice polarbearsinternationalorg

SAMPLETWEETS

Ask me about the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Help SaveOurSeaIce Take the Bike to Work Challenge for Polar Bears Visit owlyvrGe1BikeRide Via PolarBears

Bike if you love polar bears owlyvrGe1SaveOurSeaIce Via PolarBears

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

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wwwpolarbearsinternationalorg

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Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 8: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

Safety Tips

PLAN A SAfe ROuTe Google Maps now has a cycling option that will help you find a bike-

friendly route

POLARBEARSF

or

CHeCk equIPmeNT Test your brakes and make sure your tires are properly inflated

YIeLd TO TRAffIC Look before turning or crossing intersections Use

hand signals to indicate turns

photo wwwpedbikeimagesorgAustin Brown

STAY ALeRT Watch out for

potholes parked cars puddles

dogs and other hazards

dONrsquoT RIde AT NIGHT If you do

make sure your bike has lights and that you wear

reflective clothing

fOLLOW TRAffIC RuLeS Stop at stop

signs ride in the same direction as

other vehicles and stay in your lane

Follow the same rules as other vehicles

STANd OuT Make it easy for others to see you Wear bright colors or clothing with reflective tape or flashing lights SAve YOuR BRAIN

Wear a bike helmet that fits properly

keeP YOuR eARS OPeN Donrsquot wear a

headset Listening is just as important as seeing

RIde SAfeLY Keep your hands on the

handlebars and stay in your lane Be sure to use hand signals

when turning

CARRY IT WeLL Transport your laptop

lunch and other items in a bike basket or backpack

CHOOSe THe RIGHT BIke Make sure your bike is the

right size for you

BIKEWORKt

O

PAY ATTeNTION TO THe WeATHeR It takes

longer to stop when brakes are wet

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

larb

ears

inte

rnat

iona

lorg

bik

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k-st

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rs

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OR

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OR

wwwpolarbearsinternationalorg

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Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 9: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

For

prin

ting

inst

ruct

ions

and

info

rmat

ion

abou

t w

here

to

obta

in s

ticke

r pa

per

or p

rint

clin

gs

visi

t po

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inte

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iona

lorg

bik

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POLARBEARSf

OR

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wwwpolarbearsinternationalorg

BIKEWORKt

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Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers

Page 10: Take the Bike to Work Challenge! BIKE POLAR to BEARSFor WORK · the Bike to Work Challenge: Dear _____, Earlier this year I began riding my bike to work for the first time and went

Save Our Sea Ice stickersFor printing instructions and source information visit polarbearsinternationalorgbikework-stickers