Tainted Evaluation

What have we learned from audience feedback?

Tainted Evaluation

The Poster:

Here is our first draft of our film poster, however we made many changes to it based on our audience feedback. Our audience like the main photo, however as the character wasn’t looking directly into the camera, it didn't exactly meet the standard conventions of a film poster. We also made some spelling mistakes, which our audience picked up on, this was quick and easy to fix. The audience also felt the layout didn’t look very professional, for example the position of the title, ‘Tainted’.

Tainted Evaluation

Here is our final film poster, as you can see it is very different to our first draft. The main change we made was the background image, we decided to change it to this image, as it is much more creative and reflects the narrative of the film; a school girl becoming tainted. We also superimposed an image of houses at the bottom, to reflect the city/urban vibe of the film. We changed the positioning of the title, as in the middle it is more eye catching and it also reflects how titles were placed in film posters we looked at. We added in some more conventions of posters, such as the logos of the film creators, web address, social media links such as twitter and facebook and the blurb telling the audience who starred and created the film.

Tainted Evaluation

The Trailer:

Our first draft of the trailer had 2 pieces of music, however our audience commented that this was not like most trailers. This meant we had to find one song that suited the whole of our trailer, as the narrative slightly shifts in our trailer. For this we re-watched film trailers that were the same genre as ours to find a better suited piece of music. This greatly improved our trailer, as it made it flow better, rather than seeming like two separate trailers.

It also came up in our research that we need a title displaying the age rating of our film, as it contained bad language and scenes of a sexual nature. We didn’t have this in our first draft, however added on into our final.

There was some scenes that we cut from our first draft, as we felt they didn’t suit the trailer and our audience seemed to think they was a bit pointless. By cutting these, our trailer felt more gritty and suited to our genre, of urban drama.

Tainted Evaluation

The Magazine:This is our first draft of our magazine, our audience felt that the layout wasn't quite right as it didn’t follow conventions of magazine. For example the left alignment didn’t follow the conventions, as it was slightly out of place.They also felt the text was to ‘left heavy’, so there was too much space on the right hand side. They liked our central image, however felt the magazine didn’t make it clear was our unique selling point was, as it didn’t clearly state that it was from the creators of ‘Kidulthood’.

Tainted Evaluation

This is our final draft of the magazine, we slightly changed the position of the image, to meet the rule of thirds. This makes the front cover stand out more, especially if it was in a stand at a shop.We also added more conventions of film magazines, such as a sticker showing what was in this edition of the magazine and interviews with other film related subjects.We slightly changed the colour scheme, to move away from it just being black and white.We also changed the position of the title of the film, and added the unique selling point of our film. The magazine follows the codes and conventions of having a barcode, date and price, web address and strong masthead.