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The top documents tagged [effective sales promotions]
Chapter sixteen Relationship Building: Direct Marketing, Personal Selling, and Sales Promotion McGraw-Hill/Irwin Essentials of Contemporary Advertising
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Fisk/Grove/John-4e, Copyright © Cengage Learning. All rights reserved. 1 | 1 Chapter 9 Promoting the Interactive Service Experience
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ASSESSMENT OF TECHNICAL EFFICIENCY OF INDIAN B-SCHOOLS – A COMPARISON BETWEEN THE CROSS-SECTIONAL AND TIME-SERIES ANALYSIS Presented by Gokulananda Patel
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Sales Promotions Chapter 12. Chapter Objectives 1. What are the two main categories of sales promotions and how do they differ? 2. What are the advantages
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