GoogleCustom Search Engine

CSE

Steve Rath – Blue Wave Recruiting, Inc.

.What Sourcing Tools look like during a Conference

What Sourcing Tools look like after a Conference.

What we Recall and end up doing with those Sourcing Tools

PERSPECTIVE

14.3 Trillion - Webpages, live on the Internet. 48 Billion - Webpages indexed by Google.Inc. 14 Billion - Webpages indexed by Microsoft's Bing. 672 Exabytes - 672,000,000,000 Gigabytes (GB) of accessible data. 43,639 Petabytes - Total World-wide Internet Traffic in the year 2013. Over 9,00,000 Servers - Owned by Google.Inc, the Largest in the world.

http://www.factshunt.com/2014/01/world-wide-internet-usage-facts-and.html

Size of the Internet as of 31st Dec 2013

.

Interesting but TRUE Internet Facts

• Web estimated at 60 Trillion webpages (Chris Sherman – Founding Editor Search Engine Land)

• Google claims 48 Billion indexed webpages

• Google only Indexing 0.08% of Web... OR 99.92% is Invisible to Google!!!

Over 1 Yotta-byte of total Data!

1 Yotta-byte is

1,000,000,000,000,000,000,000,000 Bytes10 to power of 24

http://www.factshunt.com/2014/01/world-wide-internet-usage-facts-and.html

World-wide Active Internet Users in 2013

Out of entire Human population which is about 7.1 Billion, 4.3 Billion people (4.354 billion approx.) used internet in 2013 with Asia housing nearly 40% of the above users. Below are the statistics reading users.

4.354 Billion - Active internet users.5.854 Billion - Total Cellular users in the world.

Desktop users are about 40.67% of the total active usersTablet users (Tablets, Tabs, Palmtops etc. . users) = 21.10%Mobile users (Smartphone and other handheld device users) = 38.23%

http://www.factshunt.com/2014/01/world-wide-internet-usage-facts-and.html

Social Media & Multimedia Statistics 2013

135,057 - Monthly posts by Facebook pages in Brazil, the most active country.1.6 Billion - Active Facebook users world-wide.48.454% - Active Female users of the above total.3.459 Billion - Facebook likes everyday.234 Million - Active Twitter users.165.25 Million - Active Google+ users per month.6.2 Billion - Google's '+ Button' used.16.54 Million - Vimeo users worldwide.5.215 Billion hours - Video watched in a month (All websites combined).8.254 Pb (Petabytes) - Photos added to Facebook every month.426 Million - Photos added to Facebook everyday.73 - Photo are uploaded to Instagram every Second!.

http://www.factshunt.com/2014/01/world-wide-internet-usage-facts-and.html

.

What is Google Custom Search (CSE)?

• Customized version of Google Search

• CSE has been around since May 2006

• Specify specific sites or URL Patterns

• Specify Filters/Refinements with Boolean

• Free and Paid versions available

.

Free vs Paid Google Search

CSE• Free – for everyone• Ad – Yes• Searching any collection of websites• Limited to 100 results (per refinement)

Site Search• Not Free – starts at $100/year (20,000 search queries/yr)• For Business/Orgs with advanced custom needs• Ads – Optional• Typically for adding search to a business website• Capable of returning Greater than 100 results per search

.

Why Use???

• Automate frequent Search Strings

• Exceed 32 word query rule on Google

• Synonym Searches

• Create for a team

.

What are you Targeting?

• Technology/Technical – SWE, SDET, SDE, Big Data, QA, Web Devs, etc.

• Healthcare/Medical – RN’s, Physicians, etc.

• Sales/Marketing/Account Reps

• Energy – Oil, Renewables, etc.

• Finance – Accounting, CPA, etc

.

What Sites to Include???

• Doyoubuzz = site:doyoubuzz.com developer• Snapsore = site:snapscore.me developer• Klout = site:klout.com java• Visualcv = domain:visualcv.com developer• Vizualize.me = domain:vizualize.me.com developer• Talent.me = site:talent.me developer• About.me = site:about.me developer• Beknown = site:beknown.com developer• Career cloud = site:profile.careercloud.com• Resumeup = site:resumup.com developer• Ryze = site:ryze.com/go developer

.

Let’s Get Started!

Note: You need a Google Account to create/save a CSE

https://www.google.com/cse

Help Center: https://support.google.com/customsearch

.

.

.

.

List of My Sites to Search

List of My Refinements

.

Add Refinement/Label

• Each Refinement above could potential yield up to 100 results

The Power of Synonyms

Add “BayArea” – then include city names

san jose,mountain view,sunnyvale,santa clara,palo alto,san bruno,cupertino,san francisco,fremont,los gatos

NOTE: no spaces around comma – only 10 synonyms/variants per term (500 total synonyms per CSE)

.

Other sites to include:

Dribble - site:dribbble.com developerStumpleupon - site:stumbleupon.com/stumbler developerVizify – site:vizify.com developer acquired by yahooBehance - site:behance.net IllustrationKinzaa - site:Kinzaa.com developerOdesk - site:Odesk.com developerFiverr - site:Fiverr.com developerPinterest - site:pinterest.com java programGrabcad - site: grabcad.com seattle developerKaggle - site:kaggle.com/users/* United States dataCarbonmade - site:carbonmade.com Seattle designJobboarders - site:jobboarders.com/profile developer

.

Final Word…

CSE SourceCon DEN https://www.google.com/cse/publicurl?cx=003001341109228051923:nfg60s0nv9a

When creating your CSE – experiment, test with site commands, hardcode Boolean

While CSE is limited to 100 results you can actually expand that with Refinements/Labels. Each Label is contained to 100 results, however, you can add unlimited Labels! So, add 5 labels = 500 results OR add 10 labels = 1000 results.

Much has been written about CSE – read other presentations/blogs/forums… There’s a lot of good information. What I’ve covered within this 30 minute session just scratches the surface of the CSE’s capabilities – especially if you consider the Paid version…

Continue to be curious! Enjoy… steve

.

The Sourcing Cognoscente - My expertise is in Sourcing, Recruiting, Staffing, building relationships, and passionate about creating positive candidate experience. Always networking...

I have a unique combination of Corporate Recruiting/Sourcing, Agency Sales/New Business Development/Recruiting, and Technical development (IBM, G-P, and Coca-Cola). I offer my expertise in best practices, recruiting and sourcing efficiencies, as well as training. I have assisted and presented at several ERE conferences, GAPS 2011 Conference, Sourcing Lab speaker at SourceCon (2010 & 2014), and OnRec's Recruiting Expo 2010.

Connect with me: www.linkedin.com/in/steverath/

Who is Steve Rath?