T-Gov EXPO Spring 200718th & 19th April

Ian Wiebkin – Kirklees Metropolitan Council

• Formally the DigiTV National Project – sponsored by ODPM

• Now owned and managed by Kirklees Metropolitan Council (not for profit)

• DigiTV Starter Kit – ‘microsite’, static content, forms and questionnaires

• 3 Channels:

- Digital Television (SKY, Virgin TV (ntl:Telewest), limited Freeview

- Mobile Phones (launch point from 3 Mobile)

- Kiosks (CitySpace)

• Available to any LA or other public sector body

• Nearly 80 Local Authorities to date

• Over 600,000 hits a month

Our History

Our consumer facing brands:

Our Brands

Our customer (LA) facing brand

• Interactive TV and Mobile gives us the opportunity to provide real time links to external computer systems. These can be developed by the microsite owner, external 3rd party Plugin Partners or DigiTV:

• Jobcentre Plus – Jobsearch

• Transport Direct – Train and bus departures, arrivals and travel news

• e-MIS - GP Appointment Booking

• ACIS – ‘YourNextBus’ for individual bus stops from GPS information

• Abritas - Choice based letting, browsing and bidding

• Truancy Call - educational e-Mentoring

• Napier - e-Petitioning

• MediaCorp - PC and library item booking and renewal

• Avon & Somerset Police & Herts Direct - CMS integration

Some examples …

Plugins

Jobcentre Plus - Jobsearch

ACIS – GPS Bus Timetable

Napier – e-Petitioner

GP Appointments

Abritas - Choice Based Lettings

CMS Integration

Peter Bridger, from Avon and Somerset Police –

“Within two working days I had finished development of seven plug-ins that link into the various systems and live information available from our website.

I'm proud to have extended our services onto digital TV in a way that it will automatically keep them up to date without any further time or effort.

Development was very straight forwards and rewarding, I found it a nice break from working on more elaborate systems.”

Forget ‘TV & Mobile’ for a moment ….

• It’s an easy way for two computers to transact

• A plugin is a simple web application that ‘speaks’ XML rather than HTML

• You can forget about normal concerns of a web application like

Colours

Themes

Layouts

….. the DigiTV Starter Kit handles all of these for each Channel.

• You just have to decide on content, simple links and menu buttons

• A plugin can be developed and hosted by the Plugin Partner or DigiTV

So what exactly is a Plugin?

Looking Local Service on TV or Mobile

How does a plugin work?

3rd Party Computer

The plugin can be developed and hosted by the Plugin Partner or DigiTV

Button selected

XML ‘hello’ over HTTP

Plugin ‘communicates’ with backend system (via

SOAP, J/ODBC, …)

XML response conforming to DigiTV standards (schema)

New screen displayed

DigiTV Starter Kit

(Presentation)

3rd Party Starter Kit

Plugin

(Workflow)

3rd Party System

(Transactions)

Looking Local Service on TV or Mobile

3rd Party Computer

Button selected

New screen rendered

New screen rendered

Button selected

How does a plugin work?

DigiTV Starter Kit

(Presentation)

3rd Party System

(Transactions)

3rd Party Starter Kit

Plugin

(Workflow)

The plugin can be developed and hosted by the Plugin Partner or DigiTV

Looking Local Service on TV or Mobile

3rd Party Computer

Button selected

XML response

XML response conforming to DigiTV standards (schema)

New screen rendered

New screen displayed

Button selected

How does a plugin work?

DigiTV Starter Kit

(Presentation)

3rd Party System

(Transactions)

3rd Party Starter Kit

Plugin

(Workflow)

The plugin can be developed and hosted by the Plugin Partner or DigiTV

Plugin ‘communicates’ with backend system (via

SOAP, J/ODBC, …)

Looking Local Service on TV or Mobile

3rd Party Computer

Plugin can be hosted by the Plugin Partner or DigiTV

Button selected

New screen rendered

How does a plugin work?

DigiTV Starter Kit

(Presentation)

3rd Party System

(Transactions)

3rd Party Starter Kit

Plugin

(Workflow)

What benefits for Plugin Partners?

• Limited development costs

• Short development and implementation timescales

• You can offer aspects of your service via additional channels:

iDTV

Mobile

Kiosk

• Competitive edge over your competition

• Additional revenue stream

• Perception of innovation and forward thinking

• Public and industry awareness - previous Plugin Partners have been featured in:

National Newspapers

BBC TV and radio including video clips on the BBC website

‘e-Gov publications’

How do I start?

• Do you provide Local Authorities with a customer service?

• It needs to be ‘suitable’ for TV and Mobile

• We provide:

Comprehensive documentation

Appropriate help and advice

Other useful resources, such as a Wiki and a developers’ forum

Test environments

QA Review

• You need to provide:

A developer

Limited documentation

Testers

• Contact me!

Ian WiebkinTechnical Manager

email: ian.wiebkin@digitv.gov.ukweb: www.digitv.gov.uk

mob: 07981 520981office: 020 8306 0543

Any Questions?