systrategy who we are. shi founded in 1985 80 tecnichians milan and rome offices in 2001 kick-off of...

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SYSTRATEGY WHO WE ARE

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Page 1: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

SYSTRATEGYWHO WE ARE

Page 2: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

SHI founded in 198580 tecnichiansMilan and Rome officesIn 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

START

1998

Page 3: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

Orders managementInvoicing toolsAnalysis systemsQui aggiungere funzionalità salitenti max 4

DEVELOPMENT

2003

Page 4: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

Sales managementMarketingFinanceQui aggiungere le aree funzionali che copre il sistema

SOFTWARE AREAS

2005

Page 5: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

SHIMediaManager

THE CHANGE

SystrategyMediaStrategy

2012

Page 6: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

New business model based on vertical market, strong knowledges and experienceInnovative technologies and approachRefresh of company management

WHY SYSTRATEGY?

TODAY

Page 7: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

We perfomed an analysis on media market trends to determine our next goals

Market requirements are:

LOOK FORWARD

New tools and functionalities

More efficiency and costs saving

More integrationserivices

Page 8: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

NEW TOOLS AND FUNCTIONALITIES

TV orders systemCommercial policy builderAVB reporting toolBusiness intelligenceCPG analysis tools

Page 9: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

NEW SERVICES

Consulting Worflow analysisData optimizationBusiness reporting

Page 10: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

NEW TECHNLOGIES AND INTEGRATION

New software interfacesInnovative technologiesIntegration with BI platformsMore functionalities to import and export data

Page 11: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

OUR CLIENTS

Page 12: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

Update Media Strategy interfaces

Update Media StrategyDatabase

Digital campaignsGoogle DSM

VOD

Programmatic buying

OUR ROADMAPInternational

office

Page 13: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

Different ways to develop funcionalities:

WORKING WITH US

Add-onPackage

LOW CUSTOMISATIONLOW COSTS

Design togetherMediaStrategy tools

HIGH CUSTOMISATIONLOW COSTS

Ad-hoc project

HIGH CUSTOMISATIONHIGH COSTS

Page 14: SYSTRATEGY WHO WE ARE. SHI founded in 1985 80 tecnichians Milan and Rome offices In 2001 kick-off of CAIRO COMMUNICATIONS ad sales and traffic project

THANK YOU