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    2011 Virtualization and Evolution to theCloud Survey

    Denmark Key Findings

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    Methodology

    Survey Performed by Applied Research

    3,700 enterprises worldwide, 100 in Denmark

    Tactical IT, Strategic IT and C-level professionals

    Cross-industry

    2

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    Key Findings

    Gaps between expectations and reality

    Increasing focus on business-critical applications

    Quality of service challenges

    IT and business executives out of synch

    Most organizations rely heavily on outside service providers

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    Market Adoption

    Most (57-68%) are at least discussing cloud adoption

    Server virtualization and storage virtualization are most mature(31% implementing each)

    Private/hybrid cloud is least mature (27% implementing)

    Denmark behind the rest ofthe world

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    32% 34%39%

    42% 43%

    19% 17%13%

    18%12%

    18%

    21%

    17%

    12%18%

    17% 10% 14%

    16%19%

    14%18% 17%

    12% 8%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Storage virtualization Desktop or endpoint

    virtualization

    Server virtualization Private storage-as-a-service Private or hybrid cloud

    computing

    Q12: At what stage is your organization in each of the following

    areas?

    1 - Not considering 2 - In discussion/planning phase 3 - In trials 4 - Implementing 5 - Have implemented

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    Gaps Between Expectations and Reality RevealEvolving Market

    We asked those who have already implemented:

    What their original goals were (expected)

    What they actually achieved after implementing (realized goals)

    We measured the gap between expected and realized goals

    Server virtualization tracked well (4% average improvement) Private/hybrid cloud challenging to implement

    (26% average gap)

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    Server Virtualization

    Biggest gaps:

    Server manageability (down 12%)

    Uptime (down 6%)

    Reduce OpEx (up 6%)

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    Biggest gaps:

    Reduce CapEx (down 29%)

    Keep up with emerging trends (down 36%)

    Agility (down 15%)

    Storage Virtualization

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    Endpoint/Desktop Virtualization

    Biggest gaps:

    Management of application licenses (down 16%)

    Application compatibility (down 16%)

    Easier/faster new endpoint deployment (down 23%)

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    Biggest gaps:

    Uptime (down 42%)

    Scalability (down 33%)

    Disaster recovery readiness (down 50%)

    Private Storage-as-a-Service

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    Biggest gaps:

    Time to provision new resources (down 75%)

    Uptime (down 50%)

    Disaster recovery readiness (down 25%)

    Hybrid/Private Cloud Computing

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    Increasing Focus on Business-Critical Applications

    Organizations leveraging virtualization for business-criticalapplications

    Top apps include accounting/financial, database, document management

    More slowly leveraging hybrid/private cloud technologies

    Average of 21% of business-critical apps in hybrid/private cloudenvironments

    Concerns over controlling physicalaccess to data, applicationcompatibility, and compliance

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    Quality of Service Challenges Emerge as Top Priorities

    Storage cost and performance is top of mind

    Security concerns

    Performance issues

    Availability

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    IT and Business Executives Out of Synch

    Why?

    Performance

    Reliability

    Security

    IT somewhat open App owners also open

    Denmark more cautiousthan rest of the world

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    Most Organizations Lean Heavily on Third-partyService Providers

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    Symantec Recommendations

    Ensure alignment between IT and executives in virtualizationand cloud initiatives

    Dont operate in a silo when it comes to cloud computing

    Leverage and modernize your existing infrastructure

    Set realistic expectations and track your results

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    17

    Appendix

    All questions included

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    18

    67%

    33%

    0%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    1,000 to 2,499 (Small Enterprise)

    2,500 to 4,999 (Medium Enterprise)

    5,000 or more (Large Enterprise)

    Q2: How many employees does your organization have in all locations

    worldwide?

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    19

    2%

    4%

    1%

    13%

    5%

    14%

    13%

    9%

    9%

    0%

    0%

    3%

    2%

    9%

    0%

    3%

    3%

    9%

    0%

    0% 2% 4% 6% 8% 10% 12% 14% 16%

    Advertising

    Construction

    Eating and drinking services, accommodations

    Education, Learning and Support

    Energy

    Finance and Insurance

    Government

    Information Technology and Communications

    Internet

    Legal

    Living-related and personal services and amusement services

    Manufacturing

    Media

    Medical, Health Care and Welfare

    Real estate and goods rental and leasing

    Scientific research, professional and technical services

    Transport and freight service (incl. Airlines/Railways)

    Wholesale and Retail

    Other

    Q3: What is your organization's primary industry?

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    29%

    38%

    33%

    0% 5% 10% 15% 20% 25% 30% 35% 40%

    C-level

    Management role in IT, primarily focused on strategic issues

    Management role in IT, primarily focused on tactical/operational issues

    Q4: What is your primary role?

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    21

    10%

    3%

    5%

    8%

    11%

    22%

    12%

    6%

    9%

    0%

    0% 5% 10% 15% 20% 25%

    CIO

    CTO

    CISO

    Vice President or Senior Vice President in a computing area

    Director in a computing area

    Manager of Information Systems or Computer Systems

    Systems analyst

    Systems architect

    Systems designer

    Other

    Q5: What is your title?

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    22

    29%

    51%

    20%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    30 or less (Millennial) 31 to 49 (Gen-X) 50 or older (Boomer)

    Q6: What is your age?

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    23

    Male

    87%

    Female13%

    Q7: What is your gender?

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    24

    12

    10

    0

    2

    4

    6

    8

    10

    12

    14

    Mean Median

    Q8: How many years have you been working in IT?

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    25

    40%

    11%

    7%

    7%

    12%

    5%

    3%

    5%

    0%

    7%

    3%

    0% 5% 10% 15% 20% 25% 30% 35% 40% 45%

    Less than $50M

    $50M to $100M

    $100M to $250M

    $250M to $500M

    $500M to $1.5B

    $1.5B to $3B

    $3B to $8B

    $8B to $20B

    $20B to $50B

    $50B to $100B

    More than $100B

    Q9: What are your company's annual revenues? For public entities,

    what is your organization's annual budget or funding level.

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    26

    9%

    3%

    11%

    19%

    22%

    25%

    1%

    3%

    0%

    7%

    0% 5% 10% 15% 20% 25% 30%

    Declining 25% per year or greater

    Declining between 10 and 24% per year

    Declining between 1 and 9% per year

    Flat: Neither growing nor declining

    Growing between 1 and 9% per year

    Growing between 10 and 24% per year

    Growing between 25 and 49% per year

    Growing between 50 and 99% per year

    Growing 100% per year or more

    Decline to state

    Q10: Characterize your company's year-over-year growth rate in

    terms of annual revenue. For public entities, use annual budget or

    funding level.

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    23%27% 27% 30%

    31%

    13% 7%12%

    15% 13%

    13% 17%14%

    15% 17%

    31% 29%30%

    23% 18%

    20% 20% 17% 17% 21%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Desktop or endpoint

    virtualization

    Private storage-as-a-service Private or hybrid cloud

    computing

    Server virtualization Storage virtualization

    Q11: What is your familiarity with each of these technologies?

    5 - I am completely familiar with what this technology does

    4 - I am somewhat familiar with what this technology does

    3 - I have definitely heard of this technology, but I am not sure what it does

    2 - I think I have heard of this technology, but no idea what it does

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    51%

    49%

    47%

    40%

    39%

    0% 10% 20% 30% 40% 50% 60%

    Desktop or endpoint virtualization

    Private storage-as-a-service

    Private or hybrid cloud computing

    Server virtualization

    Storage virtualization

    Q11: What is your familiarity with each of these technologies?(Somewhat/Completely familiar)

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    29

    32% 34%39%

    42% 43%

    19% 17%13%

    18%12%

    18%21% 17%

    12%18%

    17% 10% 14%

    16%19%

    14%18% 17%

    12%8%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Storage virtualization Desktop or endpoint

    virtualization

    Server virtualization Private storage-as-a-service Private or hybrid cloud

    computing

    Q12: At what stage is your organization in each of the following

    areas?

    1 - Not considering 2 - In discussion/planning phase 3 - In trials 4 - Implementing 5 - Have implemented

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    30

    68%

    66%

    61%

    58%

    57%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Storage virtualization

    Desktop or endpoint virtualization

    Server virtualization

    Private storage-as-a-service

    Private or hybrid cloud computing

    Q12: At what stage is your organization in each of the following

    areas?(At least in discussion/planning phase)

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    31

    18%26%

    18%28%

    21% 23% 21% 23%31%

    26% 26%36%

    28%

    13%8%

    8%

    10% 26%26%

    28% 15% 8% 10% 15%

    5%

    5%

    44%44% 59%

    46%38% 36%

    38%49%

    54% 56%51% 54%

    62%

    18% 15%10% 10% 10% 8% 10% 8% 0%

    5% 3%3% 3%8% 8% 5% 5% 5% 8%

    3% 5% 8%3% 5% 3% 3%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q13: How important are each of the following reasons in terms of

    why you are not considering server virtualization?

    1 - Absolutely not a factor 2 - Mostly not a factor 3 - Neutral 4 - Somewhat a factor 5 - Absolutely a factor

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    32

    26%

    23%

    15%

    15%

    15%

    15%

    13%

    13%

    8%

    8%

    8%

    5%

    5%

    0% 5% 10% 15% 20% 25% 30%

    Costs too much

    Too many other things on our plate at the moment

    Concerns about backup & recovery

    Don't perceive a need

    Security concerns

    Our IT staff doesn't have enough expertise

    Concerns about legacy applications not running correctly

    Performance concerns

    Concerned virtualization will require too much storage

    Manageability concerns

    Never occurred to us

    Reliability concerns

    Concerns about legal issues regarding software adoption

    Q13: How important are each of the following reasons in terms of

    why you are not considering server virtualization?(Somewhat/Absolutely a factor)

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    33

    3% 0%7% 3% 3% 0%

    7% 3% 3% 0% 3% 3% 3%0% 7%

    13%13% 10%

    10%

    17% 23%13%

    10%13% 17% 13%

    37%37%

    27% 30% 33% 40%

    30% 27% 40%

    47%

    43%47% 53%

    37%40% 37%

    27%

    40% 33%37% 40%

    40%

    23%

    30%

    30%

    10%

    23% 17% 17% 27%

    13%17%

    10% 7%3%

    20%

    10%3%

    20%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q14: How important are each of the following goals in terms of why

    you are considering server virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

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    34

    60%

    57%

    53%

    53%

    53%

    50%

    47%

    47%

    43%

    43%

    40%

    33%

    30%

    0% 10% 20% 30% 40% 50% 60% 70%

    Reduce operating expense

    Improve server speed to better serve our customers

    Improve our disaster-recovery readiness

    Improve our IT department's overall agility

    Improve server manageability

    Reduce capital expense

    Mitigate common data center issues

    Improve the scalability of our servers

    Improve time to deploy new servers (virtual servers)

    Improve uptime/availability of our data center

    Improve server utilization ratios/reduce server count

    Extending the life of older operating systems or legacy applications

    Keep up with emerging technology trends

    Q14: How important are each of the following goals in terms of why

    you are considering server virtualization?(Somewhat/Completely important)

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    35

    53%

    47%

    27%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Trial, test servers Production servers (NOT mission critical) Production servers (MISSION CRITICAL)

    Q15: On which kinds of servers are you considering implementing

    virtualization in the next 12 months?(Mark all that apply)

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    36

    57%

    50%

    47%

    40%

    37%

    30%

    27%

    20%

    20%

    20%

    17%

    10%

    7%

    7%

    0%

    0% 10% 20% 30% 40% 50% 60%

    Web

    Database management

    Document management

    Email and calendar

    Human resources

    Accounting or financial

    Office applications

    Business intelligence

    ERP

    Sales force automation (SFA) or CRM

    Field service management

    Engineering

    Task and project management

    Vertical market application

    Other (Please specify)

    Q16: Which kinds of applications are you discussing moving to

    virtualized servers in the next 12 months?(Mark all that apply.)

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    37

    0% 0% 0% 0% 0% 0% 0% 0% 0% 0%7% 7%

    0%0%7%

    0% 0%7% 7%

    0%7%

    14%

    0%

    0%7%

    7%7%

    7% 21% 21%

    21% 21%29%

    21%21%

    36%29% 21% 29%

    57%50%

    43% 43% 29%

    43%36%

    50%43%

    36%43%

    36%43%

    36% 36% 36% 36%43%

    29%36%

    21% 21%29%

    21%29%

    21%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q17: How important are each of the following goals in terms of why

    you are currently implementing server virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

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    38

    93%

    86%

    79%

    79%

    71%

    71%

    71%

    71%

    64%

    64%

    64%

    64%

    64%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Improve server manageability

    Improve our disaster-recovery readiness

    Improve time to deploy new servers (virtual servers)

    Keep up with emerging technology trends

    Improve the scalability of our servers

    Reduce capital expense

    Improve server utilization ratios/reduce server count

    Reduce operating expense

    Extending the lfe of older operating systems or legacy applications

    Improve our IT department's overall agility

    Improve server speed to better serve our customers

    Improve uptime/availability of our data center

    Mitigate common data center issues (power, heat, space issues)

    Q17: How important are each of the following goals in terms of why

    you are currently implementing server virtualization?(Somewhat/Completely important)

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    39

    43%

    57%

    29%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Trial, test servers Production servers (NOT mission critical) Production servers (MISSION CRITICAL)

    Q18: On which kinds of servers are you implementing virtualization

    in the next 12 months?(Mark all that apply.)

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    40

    64%

    64%

    57%

    50%

    43%

    36%

    36%

    36%

    36%

    29%

    21%

    21%

    21%

    21%

    0%

    0% 10% 20% 30% 40% 50% 60% 70%

    Email and calendar

    Web

    Database management

    Human resources

    Accounting or financial

    Document management

    Engineering

    Office applications

    Task and project management

    ERP

    Business intelligence

    Field service management

    Sales force automation (SFA) or CRM

    Vertical market application

    Other (Please specify)

    Q19: For which kinds of applications are you implementing

    virtualization now or within the next 12 months?(Mark all that apply.)

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    41

    0% 0% 0% 0% 0% 0% 0%

    7%

    0%0%

    7% 7%

    0%

    14%

    7%

    14%

    14%

    14%14%

    14% 14% 29%

    14% 29%

    21%

    14% 29%

    64% 50%

    43%

    43%

    64%

    36%

    50%

    57% 43%

    21%

    29%

    36%

    29%

    7%

    29%

    14%

    7%

    14%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Management

    and reporting

    tools

    Performance Backup Security and

    patch

    management

    Storage

    management

    issues

    System

    architecture

    and design

    issues

    Workload

    capacity and

    planning issues

    Increase in the

    amount of

    storage we use

    Software

    licensing issues

    Q20: How important are each of the following challenges to

    implementing server virtualization?

    1 - No challenge at all 2 - Minor challenge 3 - Neutral 4 - Significant challenge 5 - Extreme challenge

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    42

    86%

    79%

    79%

    71%

    71%

    64%

    64%

    64%

    57%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Management and reporting tools

    Performance

    Backup

    Security and patch management

    Storage management issues

    System architecture and design issues

    Workload capacity and planning issues

    Increase in the amount of storage we use

    Software licensing issues

    Q20: How important are each of the following challenges to

    implementing server virtualization?(Significant/Extreme challenge)

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    43

    0% 0% 0%

    14%

    0% 0%

    14%

    7%

    21%

    29%

    29%

    21%

    71%

    71% 43%

    50%

    7%

    0%

    14%

    7%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Independent consultant Hardware or software vendor's

    professional service organization

    System integrator VAR

    Q21: Please indicate how much you are relying on the following

    external resources to implement server virtualization:

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

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    44

    79%

    71%

    57%

    57%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Independent consultant

    Hardware or software vendor's professional service organization

    System integrator

    VAR

    Q21: Please indicate how much you are relying on the following

    external resources to implement server virtualization:(Rely on quite a bit/completely)

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    45

    0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%0% 0%6% 6%

    0%6%

    0% 0% 0% 0% 0%6% 6%

    0% 0%0% 0% 12%

    6%12%

    18% 18% 18%24%

    18%24%

    24%

    41% 29%

    47%29%

    35%

    53%

    24% 24% 24%6%

    35% 12%

    76%

    59%65%

    47%59%

    53%

    35%

    59% 59% 59%71%

    41%

    59%

    0%

    10%

    20%

    30%40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q22: Thinking back to when you first considered implementing

    server virtualization, how important were each of the following

    goals at the time you originally decided to implement server

    virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

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    46

    100%

    100%

    94%

    94%

    88%

    88%

    88%

    82%

    82%

    82%

    76%

    76%

    71%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Improve our IT department's overall agility

    Improve server manageability

    Improve uptime/availability of our data center

    Reduce operating expense

    Improve the scalability of our servers

    Improve time to deploy new servers (virtual servers)

    Reduce capital expense

    Improve our disaster-recovery readiness

    Keep up with emerging technology trends

    Mitigate common data center issues

    Improve server speed to better serve our customers

    Extending the life of older operating systems or legacy applications

    Improve server utilization ratios/reduce server count

    Q22: Thinking back to when you first considered implementing

    server virtualization, how important were each of the following

    goals at the time you originally decided to implement server

    virtualization?

    (Somewhat/Completely important)

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    47

    0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%6%

    0% 0% 0%6% 6% 6%

    12% 12% 12% 12% 12%

    24%18%29%

    59% 59% 41% 41% 35% 24% 29% 24%

    6%

    35%

    29%

    12%

    71%

    41% 41%

    53% 53%59%

    65%59%

    65%

    82%

    53%47%

    65%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q23: Which of these goals were actually achieved from deploying

    server virtualization?

    1 - Completely failed to achieve 2 - Somewhat failed to achieve 3 - Neutral 4 - Somewhat achieved 5 - Completely achieved

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    48

    100%

    100%

    100%

    94%

    94%

    94%

    88%

    88%

    88%

    88%

    88%

    76%

    76%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Improve our IT department's overall agility

    Reduce capital expense

    Reduce operating expense

    Improve time to deploy new servers (virtual servers)

    Keep up with emerging technology trends

    Improve server speed to better serve our customers

    Improve our disaster-recovery readiness

    Improve server utilization ratios/reduce server count

    Improve the scalability of our servers

    Improve server manageability

    Improve uptime/availability of our data center

    Extending the life of older operating systems or legacy applications

    Mitigate common data center issues

    Q23: Which of these goals were actually achieved from deploying

    server virtualization?(Somewhat/Completely achieved)

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    49/210

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    50

    71%

    71%

    65%

    59%

    47%

    47%

    47%

    47%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Storage

    Software

    Servers

    Networking

    Power

    Operating expense

    Staff

    Capital expense

    Q24: Have your costs been affected by server virtualization in each

    of the following areas?(Increased somewhat/significantly)

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    51

    52% 54%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Physical Virtualized

    Q25: What percentage of your trial, test servers are physical versus

    virtualized?(Means shown)

    Q25 Wh t t f t i l t t h i l

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    52

    50% 50%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Physical Virtualized

    Q25: What percentage of your trial, test servers are physical versus

    virtualized?(Medians shown)

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    53

    49%49%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Physical Virtualized

    Q26: What percentage of your production, NON mission-critical

    servers are physical versus virtualized?(Means shown)

    h f d i i i i i l

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    54

    50% 50%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Physical Virtualized

    Q26: What percentage of your production, NON mission-critical

    servers are physical versus virtualized?(Medians shown)

    Q27 Wh f d i MISSION CRITICAL

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    55

    55%

    46%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Physical Virtualized

    Q27: What percentage of your production, MISSION-CRITICAL

    servers are physical versus virtualized?(Means shown)

    Q27 Wh t t f d ti MISSION CRITICAL

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    56

    50% 50%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Physical Virtualized

    Q27: What percentage of your production, MISSION-CRITICAL

    servers are physical versus virtualized?(Medians shown)

    Q28 F hi h ki d f li ti h i l t d

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    57

    76%

    71%

    71%

    65%

    65%

    65%

    59%

    59%

    41%

    41%

    35%

    35%

    29%

    18%

    0%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Accounting or financial

    Database management

    Document management

    ERP

    Office applications

    Task and project management

    Email and calendar

    Engineering

    Human resources

    Web

    Field service management

    Sales force automation (SFA) or CRM

    Business intelligence

    Vertical market application

    Other (Please specify)

    Q28: For which kinds of applications have you implemented

    virtualization to date?(Mark all that apply.)

    Q29 F hi h ki d f li ti ill i l t i t li ti

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    58

    65%

    53%

    47%

    41%

    41%

    41%

    35%

    35%

    35%

    29%

    29%

    29%

    29%

    18%

    6%

    0% 10% 20% 30% 40% 50% 60% 70%

    Engineering

    ERP

    Document management

    Database management

    Email and calendar

    Sales force automation (SFA) or CRM

    Business intelligence

    Office applications

    Task and project management

    Accounting or financial

    Human resources

    Vertical market application

    Web

    Field service management

    Other (Please specify)

    Q29: For which kinds of applications will you implement virtualization

    within the next 12 months?(Mark all that apply.)

    Q30 How would you characterize the motivation of various

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    59

    12%

    24% 24%

    41%

    24%

    12%

    24%

    18% 18%

    0%29%

    18%

    18%12% 12%

    18%

    18%

    41%

    24%

    29%

    24%

    18%

    12% 12%

    24%18%

    24% 24%18% 18%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    CEO Server group Application owner CISO CFO CIO

    Q30: How would you characterize the motivation of various

    constituents in your organization to moving mission-critical

    applications from physical servers to virtualized servers?

    1 - Extremely resistant to doing so 2 - Somewhat resistant to doing so 3 - Neither resistant nor open to doing so

    4 - Somewhat open to doing so 5 - Extremely open to doing so

    Q30: How would you characterize the motivation of various

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    60/210

    60

    47%

    47%

    47%

    41%

    29%

    29%

    0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

    CEO

    Server group

    Application owner

    CISO

    CFO

    CIO

    Q30: How would you characterize the motivation of various

    constituents in your organization to moving mission-critical

    applications from physical servers to virtualized servers?(Somewhat/Extremely open to doing so)

    Q31: How much do each of the following risks weigh in keeping

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    61

    0% 0% 0% 0%

    18%

    6%0% 0%

    12%

    0%

    6%12%

    18%

    29%

    35%

    35% 35% 24%

    24%

    18%

    53% 53%59%

    35%29%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Performance Reliability Security Lack of monitoring and

    management tools

    Other (Please specify)

    Q31: How much do each of the following risks weigh in keeping

    various constituents from being more confident about placing

    mission-critical applications on virtualized servers?

    1 - Extremely small factor 2 - Somewhat small factor 3 - Neutral 4 - Somewhat large factor 5 - Extremely large factor

    Q31: How much do each of the following risks weigh in keeping

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    62

    88%

    88%

    82%

    59%

    47%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Performance

    Reliability

    Security

    Lack of monitoring and management tools

    Other (Please specify)

    Q31: How much do each of the following risks weigh in keeping

    various constituents from being more confident about placing

    mission-critical applications on virtualized servers?(Somewhat/Extremely large factor)

    Q32: How important are each of the following challenges to

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    63

    6% 6%0%

    6% 6% 6%0% 0% 0%

    18% 18% 29%

    6%

    18%

    6% 18%24% 24%

    0%6%

    0%

    18%

    12%

    24%

    24%18%

    29%

    47%

    47%

    29%

    41%35%

    29%

    29%

    24%

    18%

    29%24%

    41%

    29% 29%35%

    29%35%

    29%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Increase in the

    amount of

    storage we use

    Security and

    patch

    management

    Performance Workload

    capacity and

    planning issues

    Software

    licensing issues

    System

    architecture

    and design

    issues

    Management

    and reporting

    tools

    Backup Storage

    management

    issues

    Q32: How important are each of the following challenges to

    implementing server virtualization?

    1 - No challenge at all 2 - Minor challenge 3 - Neutral 4 - Significant challenge 5 - Extreme challenge

    Q32: How important are each of the following challenges to

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    64

    76%

    71%

    71%

    71%

    65%

    65%

    59%

    59%

    47%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Increase in the amount of storage we use

    Security and patch management

    Performance

    Workload capacity and planning issues

    Software licensing issues

    System architecture and design issues

    Management and reporting tools

    Backup

    Storage management issues

    Q32: How important are each of the following challenges to

    implementing server virtualization?(Significant/Extreme challenge)

    Q33: Please indicate how much you relied on the following external

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    65

    0%6%

    12%

    0%6%

    6%0%

    6%

    18%

    29%35%

    41%

    35%

    29%

    35%

    18%

    41%

    29%

    18%

    35%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Hardware or software vendor's

    professional service organization

    Independent consultant VAR System integrator

    Q33: Please indicate how much you relied on the following external

    resources to implement server virtualization:

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

    Q33: Please indicate how much you relied on the following

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    66/210

    66

    76%

    59%

    53%

    53%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Hardware or software vendor's professional service organization

    Independent consultant

    VAR

    System integrator

    Q33: Please indicate how much you relied on the following

    external resources to implement server virtualization:(Relied on quite a bit/completely)

    Q34: How important are each of the following reasons in terms of

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    67/210

    67

    19% 22%25% 22% 25% 22% 25% 22% 25% 25% 22% 22%

    3%6% 3% 6%

    6%

    0%

    6%6%

    16% 6% 9% 13%

    41%

    44% 44%50% 47%

    56%

    50% 53%

    44%53% 53% 50%

    22%

    25%16%

    9%19% 19% 9% 6% 9%

    13% 13%6%

    16%

    3%13% 13%

    3% 3%9% 13%

    6% 3% 3% 9%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q34: How important are each of the following reasons in terms of

    why you are not considering storage virtualization?

    1 - Absolutely not a factor 2 - Mostly not a factor 3 - Neutral 4 - Somewhat a factor 5 - Absolutely a factor

    Q34: How important are each of the following reasons in terms of

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    68

    38%

    28%

    28%

    22%

    22%

    22%

    19%

    19%

    16%

    16%

    16%

    16%

    0% 5% 10% 15% 20% 25% 30% 35% 40%

    Costs too much

    Concerns about backup & recovery

    Too many other things on our plate at the moment

    Don't perceive a need

    Never occurred to us

    Reliability concerns

    Concerns about legacy applications not running correctly

    Manageability concerns

    Our IT staff doesn't have enough expertise

    Performance concerns

    Security concerns

    Concerns about legal issues regarding software adoption

    Q34: How important are each of the following reasons in terms of

    why you are not considering storage virtualization?(Somewhat/Absolutely a factor)

    Q35: How important are each of the following goals in terms of why

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    69

    5%0% 3% 3%

    14%

    0% 0% 3% 0% 0% 0%

    11%16%

    3%11%

    8%

    14% 16%14%

    11% 11% 11%

    24% 27%

    38%30%

    24%32% 30% 30% 38% 41%

    46%

    24%

    46%

    32% 30%

    46%

    32%24%

    32%

    38% 30%

    38%

    35%

    11%

    24% 27%

    8%

    22% 30% 22%

    14%

    19%

    5%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q35: How important are each of the following goals in terms of why

    you are considering storage virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q35: How important are each of the following goals in terms of why

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    70/210

    70

    59%

    57%

    57%

    57%

    54%

    54%

    54%

    54%

    51%

    49%

    43%

    0% 10% 20% 30% 40% 50% 60% 70%

    Improve storage performance (speed)

    Keep up with emerging technology trends

    Reduce capital expense

    Reduce operating expense

    Improve the scalability of our storage

    Improve disaster recovery readiness

    Make it easier to migrate data between tiers

    Make it faster and easier to provision new storage

    Improve uptime/availability of our data center

    Improve our IT department's overall agility

    Improve storage utilization ratios

    Q35: How important are each of the following goals in terms of why

    you are considering storage virtualization?(Somewhat/Completely important)

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    71/210

    Q37: How important are each of the following goals in terms of why

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    72/210

    72

    0% 0% 0% 0%6%

    0% 0%6%

    0% 0% 0%0% 0%6%

    12% 0%

    0%6%

    6%12% 12% 12%12% 12%

    12%

    12%18%

    24%18%

    18% 18%24%

    29%

    47%

    76%59% 47% 47%

    65%

    41%

    47% 47%

    47%41%

    41%

    12%

    24% 29% 29%

    12%

    35%24% 24%

    18% 18%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q p g g y

    you are currently implementing storage virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q37: How important are each of the following goals in terms of why

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    73

    88%

    88%

    82%

    76%

    76%

    76%

    76%

    71%

    71%

    65%

    59%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Make it easier to migrate data between tiers

    Improve the scalability of our storage

    Improve storage performance (speed)

    Improve our IT department's overall agility

    Reduce capital expense

    Reduce operating expense

    Improve disaster-recovery readiness

    Improve uptime/availability of our data center

    Keep up with emerging technology trends

    Make it faster and easier to provision new storage

    Improve storage utilization ratios

    Q p g g y

    you are currently implementing storage virtualization?(Somewhat/Completely important)

    Q38: Which classes of storage are you considering for implementing

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    74

    29%

    41%

    47%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Tier one storage Tier two storage Archival storage

    Q g y g p g

    storage virtualization in the next 12 months?(Mark all that apply.)

    Q39: Please indicate how much you are relying on the following

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    75/210

    75

    0% 0%6% 6%6%

    12%6%

    0%

    24%

    29% 29%47%

    65%

    53% 53%

    41%

    6% 6% 6% 6%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Hardware or software vendor's

    professional service organization

    System integrator Independent consultant VAR

    Q y y g g

    external resources to implement storage virtualization:

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

    Q39: Please indicate how much you are relying on the following

    t l t i l t t i t li ti

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    76

    71%

    59%

    59%

    47%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Hardware or software vendor's professional service organization

    System integrator

    Independent consultant

    VAR

    external resources to implement storage virtualization:(Rely quite a bit/completely)

    Q40: Thinking back to when you first considered implementing

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    77/210

    77

    0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%0% 0% 0% 0% 0% 0% 0% 0%7% 7%

    0%

    14% 14%21% 21% 21%

    29% 29% 29%21%

    29%36%

    43%

    21%14%

    36%

    21%

    29%

    7%14%

    21% 14% 14%

    43%

    64% 64%

    43%

    57%

    43%

    64%57%

    50% 50% 50%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    storage virtualization, how important were each of the following

    goals at the time you originally decided to implement storage

    virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q40: Thinking back to when you first considered implementing

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    78

    86%

    86%

    79%

    79%

    79%

    71%

    71%

    71%

    71%

    64%

    64%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Reduce capital expense

    Keep up with emerging technology trends

    Improve our IT department's overall agility

    Reduce operating expense

    Make it faster and easier to provision new storage

    Improve storage utilization ratios

    Improve disaster-recovery readiness

    Improve storage performance (speed)

    Improve uptime/availability of our data center

    Improve the scalability of our storage

    Make it easier to migrate data between tiers

    storage virtualization, how important were each of the following

    goals at the time you originally decided to implement storage

    virtualization?(Somewhat/Completely important)

    Q41: Which of these goals were actually achieved from deploying

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    79

    86%

    79%

    64%

    64%

    57%

    57%

    57%

    57%

    50%

    50%

    36%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Make it faster and easier to provision new storage

    Improve disaster recovery readiness

    Improve our IT department's overall agility

    Reduce operating expense

    Improve storage utilization ratios

    Improve uptime/availability of our data center

    Make it easier to migrate data between tiers

    Reduce capital expense

    Improve storage performance (speed)

    Keep up with emerging technology trends

    Improve the scalability of our storage

    storage virtualization?(Mark all that apply.)

    Q42: What percentage of your tier-one storage is currently

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    80

    52%

    59%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Virtualized Non-virtualized

    virtualized versus non-virtualized?(Means shown)

    Q42: What percentage of your tier-one storage is currently

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    81/210

    81

    50% 50%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Virtualized Non-virtualized

    virtualized versus non-virtualized?(Medians shown)

    Q43: What percentage of your tier-two storage is currently

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    82

    59%

    37%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Virtualized Non-virtualized

    virtualized versus non-virtualized?(Means shown)

    Q43: What percentage of your tier-two storage is currently

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    83/210

    83

    50%

    45%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Virtualized Non-virtualized

    virtualized versus non-virtualized?(Medians shown)

    Q44: What percentage of your archival storage is currently virtualized

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    84

    65%

    29%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Virtualized Non-virtualized

    versus non-virtualized?(Means shown)

    Q44: What percentage of your archival storage is currently

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    85/210

    85

    61%

    34%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Virtualized Non-virtualized

    virtualized versus non-virtualized?(Medians shown)

    Q45: Please indicate how much you relied on the following external

    i l i li i

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    86/210

    86

    7% 7% 7%

    14%0% 0% 0%

    0%14%

    29% 29%

    43%29%

    21% 21%

    21%

    50%

    43% 43%

    21%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Hardware or software vendor's

    professional service organization

    System integrator Independent consultant VAR

    resources to implement storage virtualization:

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

    Q45: Please indicate how much you relied on the following external

    i l i li i

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    87/210

    87

    79%

    64%

    64%

    43%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Hardware or software vendor's professional service organization

    System integrator

    Independent consultant

    VAR

    resources to implement storage virtualization:(Quite a bit/Completely)

    Q46: How important are each of the following reasons in terms of

    h id i d k d i i li i ?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    88/210

    88

    21%24% 24%

    29%26%

    24% 24%26% 26%

    18%9% 9%

    3%3%

    3%9%

    6% 6%

    38%44%

    47%50%

    53% 59%53%

    56% 56%

    15%21%

    12%9%

    12% 9% 12%9%

    6%

    9%3%

    9% 9%6% 6% 3% 3% 6%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Don't perceive a

    need

    Concerns about

    having to

    repackage

    applications

    Usability

    concerns

    Don't know

    what it is

    Performance

    concerns

    Concerns about

    legal issues

    regarding

    software

    adoption

    Concerns about

    legacy

    applications not

    running

    correctly

    Manageability

    concerns

    Waiting for an

    OS migration

    project

    why you are not considering desktop or endpoint virtualization?

    1 - Absolutely not a factor 2 - Mostly not a factor 3 - Neutral 4 - Somewhat a factor 5 - Absolutely a factor

    Q46: How important are each of the following reasons in terms of

    h t id i d kt d i t i t li ti ?

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    89/210

    89

    24%

    24%

    21%

    18%

    18%

    15%

    15%

    12%

    12%

    0% 5% 10% 15% 20% 25%

    Don't perceive a need

    Concerns about having to repackage applications

    Usability concerns

    Don't know what it is

    Performance concerns

    Concerns about legal issues regarding software adoption

    Concerns about legacy applications not running correctly

    Manageability concerns

    Waiting for an OS migration project

    why you are not considering desktop or endpoint virtualization?(Somewhat/Absolutely a factor)

    Q47: How important are each of the following goals in terms of why you

    id i d kt d i t i t li ti ?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    90/210

    90

    0% 0% 0% 3%5% 5%

    13%

    3% 0%3%

    13% 16%13% 5% 3%

    8%

    5% 11%

    37%

    37% 34%37% 45% 50%

    39%

    55% 53%

    45%

    42% 42%

    45% 37% 34% 29%

    32% 29%

    16%

    8% 8%3%

    8% 8% 11%5% 8%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Solving application

    compatibility

    problems

    Make it easier and

    faster to deploy

    new endpoints

    Simplifying

    application

    delivery

    Better

    management or

    compliance of

    application

    licenses

    Better support for

    virtual desktops

    Better support for

    mobile and remote

    workers

    Enabling Internet

    Explorer 6 to run

    on Windows 7

    Reducing helpdesk

    calls and/or costs

    Improve

    integrated

    utilization with

    smartphone/tablet

    PC

    are considering desktop or endpoint virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q47: How important are each of the following goals in terms of why

    o are considering desktop or endpoint irt ali ation?

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    91/210

    91

    61%

    50%

    50%

    47%

    45%

    42%

    39%

    37%

    37%

    0% 10% 20% 30% 40% 50% 60% 70%

    Solving application compatibility problems

    Make it easier and faster to deploy new endpoints

    Simplifying application delivery

    Better management or compliance of application licenses

    Better support for virtual desktops

    Better support for mobile and remote workers

    Enabling Internet Explorer 6 to run on Windows 7

    Reducing helpdesk calls and/or costs

    Improve integrated utilization with smartphone/tablet PC

    you are considering desktop or endpoint virtualization?(Somewhat/Completely important)

    Q48: How important are each of the following goals in terms of why

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    92/210

    92

    0% 0% 0% 0% 0% 0%

    20%

    0% 0%0%10%

    30%

    10% 10% 10%

    0%

    0% 0%

    20%

    30%

    10%

    30%40% 30%

    40%

    60% 60%

    60%

    50% 50%60%

    50%

    20%

    30% 30%20%

    20%10% 10%

    0% 0%

    30%

    10% 10%20%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Q p g g y

    you are currently implementing desktop or endpoint virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q48: How important are each of the following goals in terms of why

    you are currently implementing desktop or endpoint virtualization?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    93/210

    93

    80%

    60%

    60%

    60%

    50%

    50%

    40%

    40%

    40%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Better support for virtual desktops

    Better management or compliance of application licenses

    Reducing helpdesk calls and/or costs

    Solving application compatibility problems

    Better support for mobile and remote workers

    Make it easier and faster to deploy new endpoints

    Enabling Internet Explorer 6 to run on Windows 7

    Improve integrated utilization with smartphone/tablet PC

    Simplifying application delivery

    you are currently implementing desktop or endpoint virtualization?(Somewhat/Completely important)

    Q49: Please indicate how much you are relying on the following

    external resources to implement desktop or endpoint virtualization:

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    94/210

    94

    0% 0% 0% 0%

    20%

    0% 0%

    20%

    10%

    30%

    60%

    50%

    70%

    60%

    30%

    30%

    0%

    10% 10%

    0%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Hardware or software vendor's

    professional service organization

    Independent consultant VAR System integrator

    external resources to implement desktop or endpoint virtualization:

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

    Q49: Please indicate how much you are relying on the following

    external resources to implement desktop or endpoint virtualization:

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    95/210

    95

    70%

    70%

    40%

    30%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Hardware or software vendor's professional service organization

    Independent consultant

    VAR

    System integrator

    external resources to implement desktop or endpoint virtualization:(Quite a bit/Completely)

    Q50: Thinking back to when you first considered implementing

    endpoint virtualization how important were each of the following

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    96/210

    96

    11%0% 0%

    6% 6%0%

    6% 6%0%

    0%

    6%17%

    0%6%

    6%

    11%

    28%

    6%

    17%22%

    11%28%

    28%33%

    22%

    17%

    44%17%

    28%

    22% 11%

    17% 17%11%

    17%11%

    56%44%

    50%56%

    44% 44%50%

    33%39%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    endpoint virtualization, how important were each of the following

    goals at the time you originally decided to implement desktop or

    endpoint virtualization?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q50: Thinking back to when you first considered implementing

    endpoint virtualization how important were each of the following

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    97/210

    97

    72%

    72%

    72%

    67%

    61%

    61%

    61%

    50%

    50%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Better management or compliance of application licenses

    Simplifying application delivery

    Solving application compatibility problems

    Make it easier and faster to deploy new endpoints

    Better support for mobile and remote workers

    Better support for virtual desktops

    Improve integrated utilization with smartphone/tablet PC

    Enabling Internet Explorer 6 to run on Windows 7

    Reducing helpdesk calls and/or costs

    endpoint virtualization, how important were each of the following

    goals at the time you originally decided to implement desktop or

    endpoint virtualization?(Somewhat/Completely important)

    Q51: Which of these goals were actually achieved from deploying

    desktop or endpoint virtualization?

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    98/210

    98

    72%

    61%

    56%

    56%

    56%

    56%

    44%

    33%

    28%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Simplifying application delivery

    Reducing helpdesk calls and/or costs

    Better management or compliance of application licenses

    Better support for mobile and remote workers

    Better support for virtual desktops

    Solving application compatibility problems

    Make it easier and faster to deploy new endpoints

    Improve integrated utilization with smartphone/tablet PC

    Enabling Internet Explorer 6 to run on Windows 7

    desktop or endpoint virtualization?

    Q52: Please indicate how much you relied on the following external

    resources to implement desktop or endpoint virtualization:

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    99/210

    99

    0%6% 6% 6%

    0%

    0%

    11%

    22%

    17%

    22%

    17%

    28%

    33%

    22%

    22%

    17%

    50% 50%44%

    28%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Hardware or software vendor's

    professional service organization

    Independent consultant System integrator VAR

    resources to implement desktop or endpoint virtualization:

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

    Q52: Please indicate how much you relied on the following external

    resources to implement desktop or endpoint virtualization:

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    100/210

    100

    83%

    72%

    67%

    44%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    Hardware or software vendor's professional service organization

    Independent consultant

    System integrator

    VAR

    resources to implement desktop or endpoint virtualization:(Quite a bit/Completely)

    Q53: How important are each of the following reasons in terms of why

    you are not considering private storage-as-a-service?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    101/210

    101

    14% 17%21%

    17% 14%19% 21% 17% 17% 17%

    5%

    12%7%

    2% 10%

    17%

    5%

    7%

    17%12%

    50%

    43% 43%

    55%50%

    43%57% 60%

    50% 57%

    19% 14% 17%17% 17%

    21% 14% 10% 12%

    14%12% 14% 12%10% 10%

    0% 2%7% 5%

    0%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Too many

    other things

    on our plate at

    the moment

    Costs too

    much

    Our IT staff

    doesn't have

    enough

    expertise

    Concerns

    about backup

    & recovery

    Don't perceive

    a need

    Reliability

    concerns

    Never

    occurred to us

    Manageability

    concerns

    Security

    concerns

    Performance

    concerns

    you are not considering private storage as a service?

    1 - Absolutely not a factor 2 - Mostly not a factor 3 - Neutral 4 - Somewhat a factor 5 - Absolutely a factor

    Q53: How important are each of the following reasons in terms of why

    you are not considering private storage-as-a-service?

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    102/210

    102

    31%

    29%

    29%

    26%

    26%

    21%

    17%

    17%

    17%

    14%

    0% 5% 10% 15% 20% 25% 30% 35%

    Too many other things on our plate at the moment

    Costs too much

    Our IT staff doesn't have enough expertise

    Concerns about backup & recovery

    Don't perceive a need

    Reliability concerns

    Never occurred to us

    Manageability concerns

    Security concerns

    Performance concerns

    you are not considering private storage as a service?(Somewhat/Absolutely a factor)

    Q54: How important are each of the following goals in terms of why

    you are considering private storage-as-a-service?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    103/210

    103

    0% 0% 0% 0% 3%7%

    0% 0% 0% 0% 3%7% 3% 7% 7%3% 7%

    17% 20% 7%10%

    13% 13% 13% 10% 0%

    7% 13% 10% 3%

    37% 33%23%

    27%37%

    30% 37% 37% 40% 43% 53%43%

    43% 43% 53%

    40% 43% 37% 27%

    43%

    30%30% 30%

    17%

    40% 30% 30%30% 33%

    17%

    20% 17% 23% 27%

    10%

    23% 20% 20%

    30%

    7%13% 13% 10%

    7%

    20%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    you are considering private storage as a service?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q54: How important are each of the following goals in terms of why

    you are considering private storage-as-a-service?

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    104/210

    104

    60%

    60%

    60%

    53%

    53%

    53%

    50%

    50%

    47%

    47%

    43%

    43%

    40%

    40%

    37%

    0% 10% 20% 30% 40% 50% 60% 70%

    Improve computing uptime/availability

    Improve disaster recovery readiness

    Reduce data center space requirements

    Make it easier to allocate computing costs

    Keep up with emerging technology trends

    Reduce operating expense

    Make our data center more efficient

    Reduce capital expense

    Improve security

    Improve time to provision new computing resources

    Improve data center scalability

    Reduce data center complexity

    Improve our ability to access computing resources for mobile users

    Offer an alternative to our users to public cloud storage

    Improve our IT department's overall agility

    y g p g(Somewhat/Completely important)

    Q55: What kinds of applications are you considering moving to a

    private storage-as-a-service in the next 12 months?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    105/210

    105

    60%

    50%

    13%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Trial, test applications NON mission-critical applications Mission-critical applications

    p g(Mark all that apply.)

    Q56: How important are each of the following challenges to

    implementing private storage-as-a-service?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    106/210

    106

    0%7%

    10%7%

    3%7%

    0%7%

    0%

    10%17%

    7%

    13%

    10% 13% 13%

    10%

    17%

    20%

    10%

    20%30%

    27%33% 33%

    33%50%

    37%47%

    50%

    40% 27%

    37%30%

    20%

    30%

    33% 33%23%

    20%

    23%30%

    13%

    20%

    30%

    17%

    7% 7%10% 10%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Performance Security Costs Compliance Backup Changing the

    way our IT

    department

    works

    Management

    and reporting

    tools

    Dealing with

    our legacy

    infrastructure

    System

    architecture

    and design

    issues

    Integration

    with public

    cloud

    p g p g

    1 - No challenge at all 2 - Minor challenge 3 - Neutral 4 - Significant challenge 5 - Extreme challenge

    Q56: How important are each of the following challenges to

    implementing private storage-as-a-service?

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    107/210

    107

    63%

    57%

    50%

    50%

    50%

    47%

    40%

    40%

    33%

    30%

    0% 10% 20% 30% 40% 50% 60% 70%

    Performance

    Security

    Costs

    Compliance

    Backup

    Changing the way our IT department works

    Management and reporting tools

    Dealing with our legacy infrastructure

    System architecture and design issues

    Integration with public cloud

    p g p g(Significant/Extreme Challenge)

    Q57: How important are each of the following goals in terms of why

    you are currently implementing private storage-as-a-service?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    108/210

    108

    0% 0% 0% 0% 0% 0% 0% 0% 0% 0%6% 6%

    0% 0% 0%6% 6% 6% 6%

    0%

    13% 13%6%

    13%6%

    6%0%

    6%0% 0%

    6% 6%

    19% 19%25%

    13%19%

    25%19%

    25%19% 31% 31% 44% 44%

    56%63%

    56% 56%

    44%50%

    56%50%

    38% 38%44%

    38%44%

    44%38%

    31%

    25%19% 19%

    31%

    25%

    13%19%

    31% 31%

    25% 25%19%

    13%19%

    0%

    10%20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    y y p g p g

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q57: How important are each of the following goals in terms of why

    you are currently implementing private storage-as-a-service?

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    109/210

    109

    88%

    88%

    75%

    75%

    75%

    75%

    69%

    69%

    69%

    69%

    69%

    63%

    63%

    56%

    56%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Improve security

    Reduce data center space requirements

    Improve computing uptime/availability

    Improve time to provision new computing resources

    Offer an alternative to our users to public cloud storage

    Make our data center more efficient

    Improve data center scalability

    Improve disaster recovery readiness

    Improve our IT department's overall agility

    Keep up with emerging technology trends

    Reduce operating expense

    Make it easier to allocate computing costs

    Reduce capital expense

    Improve our ability to access computing resources for mobile users

    Reduce data center complexity

    Somewhat/Completely important

    Q58: For which kinds of applications are you implementing private

    storage-as-a-service in the next 12 months?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    110/210

    110

    63%

    56%

    13%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Trial, test applications NON mission-critical applications Mission-critical applications

    (Mark all that apply.)

    Q59: How important are each of the following challenges to

    implementing server virtualization?

  • 8/4/2019 Symantec 2011 Enterprise Cloud Study PRESS DECK - Denmark

    111/210

    111

    0% 0% 0%6%

    0%6%

    0% 0% 0%6%

    0% 0%6%

    0%6%

    0% 13%19%

    6%

    6%13%

    19%

    19% 19% 19% 19%

    19%

    19%

    31%

    31%

    56%50%

    50%44%

    56%50%

    44%

    50% 50%31%

    31% 31%25%

    31%

    19% 25% 25%

    13% 13%

    25%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Performance Backup Management

    and reporting

    tools

    System

    architecture

    and design

    issues

    Integration

    with public

    cloud

    Changing the

    way our IT

    department

    works

    Security Costs Dealing with

    our legacy

    infrastructure

    Compliance

    1 - No challenge at all 2 - Minor challenge 3 - Neutral 4 - Significant challenge 5 - Extreme challenge

    Q59: How important are each of the following challenges to

    implementing server virtualization?

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    112/210

    112

    88%

    81%

    75%

    75%

    75%

    75%

    69%

    63%

    63%

    56%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Performance

    Backup

    Management and reporting tools

    System architecture and design issues

    Integration with public cloud

    Changing the way our IT department works

    Security

    Costs

    Dealing with our legacy infrastructure

    Compliance

    (Significant/Extreme challenge)

    Q60: Please indicate how much you are relying on the following

    external resources to implement private storage-as-a-service:

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    113/210

    113

    0% 0%6%

    13%

    0% 0%

    13%6%

    25%31%

    31%

    44%

    56%

    63%

    38%

    38%

    19%

    6%13%

    0%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Hardware or software vendor's

    professional service organization

    Independent consultant System integrator VAR

    1 - Not at all 2 - Very little 3 - Neutral 4 - Quite a bit 5 - Completely

    Q60: Please indicate how much you are relying on the following

    external resources to implement private storage-as-a-service:

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    114/210

    114

    75%

    69%

    50%

    38%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Hardware or software vendor's professional service organization

    Independent consultant

    System integrator

    VAR

    (Quite a bit/Completely)

    Q61: Thinking back to when you first considered implementing

    private storage-as-a-service, how important were each of the

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    0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%8% 8%

    0% 0%8% 8%

    0% 0% 0% 0% 0% 0%8%

    0%8%

    0%8%

    8%0%

    17% 17%25% 25% 25% 25% 25%

    33%25%

    33%25%

    33%25%

    33% 50%

    25% 25% 25% 25% 25% 25% 25%17% 17% 17% 17%

    8% 8%

    25%17%

    50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%

    33% 33%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    following goals at the time you originally decided to implement

    private storage-as-a-service?

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q61: Thinking back to when you first considered implementing

    private storage-as-a-service, how important were each of the

    f ll i l t th ti i i ll d id d t i l t

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    75%

    75%

    75%

    75%

    75%

    75%

    75%

    67%

    67%

    67%

    67%

    58%

    58%

    58%

    50%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Improve computing uptime/availability

    Improve data center scalability

    Improve disaster recovery readiness

    Improve security

    Keep up with emerging technology trends

    Reduce data center complexity

    Reduce data center space requirements

    Improve our IT department's overall agility

    Improve time to provision new computing resources

    Offer an alternative to our users to public cloud storage

    Make it easier to allocate computing costs

    Make our data center more efficient

    Reduce capital expense

    Improve our ability to access computing resources for mobile users

    Reduce operating expense

    following goals at the time you originally decided to implement

    private storage-as-a-service?(Somewhat/Completely important)

    Q62: Which of these goals were actually achieved from deploying

    private storage-as-a-service?( k ll h l )

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    67%

    58%

    58%

    50%

    50%

    50%

    50%

    42%

    42%

    42%

    42%

    33%

    33%

    25%

    25%

    0% 10% 20% 30% 40% 50% 60% 70%

    Make it easier to allocate computing costs

    Improve security

    Keep up with emerging technology trends

    Improve our IT department's overall agility

    Offer an alternative to our users to public cloud storage

    Reduce data center complexity

    Reduce data center space requirements

    Improve data center scalability

    Improve our ability to access computing resources for mobile users

    Improve time to provision new computing resources

    Make our data center more efficient

    Improve computing uptime/availability

    Reduce capital expense

    Improve disaster recovery readiness

    Reduce operating expense

    (Mark all that apply.)

    Q63: What percentage of your trial, testapplications utilize your

    private storage-as-a-service?

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    28% 28%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Mean Median

    Q64: What percentage of your NON mission-criticalapplications

    utilize your private storage-as-a-service?

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    30% 30%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Mean Median

    Q65: What percentage of your mission-criticalapplications utilize

    your private storage-as-a-service?

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    37%

    43%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Mean Median

    Q66: How important are each of the following challenges to

    implementing private storage-as-a-service?

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    0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

    17% 17% 17%

    0% 0% 0%

    25%

    17%

    25%

    17%

    25%

    33% 33%

    50% 50% 50%

    25%

    33%

    25%

    33%

    17%

    8% 8% 8% 8% 8%

    17% 17% 17% 17%

    42% 42% 42% 42% 42% 42%

    33% 33% 33% 33%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Changing the

    way our IT

    department

    works

    Security Compliance System

    architecture

    and design

    issues

    Integration

    with public

    cloud

    Dealing with

    our legacy

    infrastructure

    Costs Performance Backup Management

    and reporting

    tools

    1 - No challenge at all 2 - Minor challenge 3 - Neutral 4 - Significant challenge 5 - Extreme challenge

    Q66: How important are each of the following challenges to

    implementing private storage-as-a-service?(Significant/Extreme challenge)

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    58%

    50%

    50%

    50%

    50%

    50%

    50%

    50%

    50%

    50%

    0% 10% 20% 30% 40% 50% 60% 70%

    Changing the way our IT department works

    Security

    Compliance

    System architecture and design issues

    Integration with public cloud

    Dealing with our legacy infrastructure

    Costs

    Performance

    Backup

    Management and reporting tools

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    Q67: Please indicate how much you relied on the following external

    resources to implement private storage-as-a-service:

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    67%

    67%

    67%

    67%

    0% 10% 20% 30% 40% 50% 60% 70%

    Independent consultant

    System integrator

    Hardware or software vendor's professional service organization

    VAR

    (Quite a bit/Completely)

    Q68: How important are each of the following reasons in terms of

    why you are not considering hybrid/private cloud computing?

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    125

    16% 16%21% 19% 19% 19% 21% 21% 16%

    23% 23% 21%

    7% 7%5%

    5%12%

    5%9%

    2% 9%5%

    19%

    5%

    44% 47%44% 49%

    42%49%

    44%53% 51%

    51%

    40%

    60%

    19% 14%19% 16% 12% 14%

    21% 9% 14% 12%12% 5%

    14% 16%12% 12%

    16% 14%5%

    14%9% 9% 7% 9%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    1 - Absolutely not a factor 2 - Mostly not a factor 3 - Neutral 4 - Somewhat a factor 5 - Absolutely a factor

    Q68: How important are each of the following reasons in terms of

    why you are not considering hybrid/private cloud computing?(Somewhat/Absolutely a factor)

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    33%

    30%

    30%

    28%

    28%

    28%

    26%

    23%

    23%

    21%

    19%

    14%

    0% 5% 10% 15% 20% 25% 30% 35%

    Costs too much

    Our IT staff doesn't have enough expertise

    Don't perceive a need

    Manageability concerns

    Too many other things on our plate at the moment

    Performance concerns

    Concerns about legacy applications not running correctly

    Concerns about backup & recovery

    Never occurred to us

    Security concerns

    Concerns about legal issues regarding software adoption

    Reliability concerns

    ( / y )

    Q69: How important are each of the following goals in terms of why

    you are considering hybrid/private cloud computing?

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    127

    3% 3% 0% 0%7% 3% 3% 3% 3% 0% 0%

    10%0% 3% 3% 0% 3%

    7%13%

    10% 10%7% 13% 13%

    3%13% 20% 17%

    17%

    10%

    23%13%

    7%10%

    27%23%

    30% 30%30% 27% 27% 43%

    33% 30% 33%23%

    43%

    27%40%

    50%47%

    37%

    47% 50% 43%47%

    37%

    57%37%

    30% 30%40% 40%

    27%

    40%

    20%30%

    37%

    27%

    13% 10% 17%10%

    20%

    0%

    13%20% 20%

    10% 10%20%

    7%

    23%13%

    3%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    1 - Completely unimportant 2 - Somewhat unimportant 3 - Neutral 4 - Somewhat important 5 - Completely important

    Q69: How important are each of the following goals in terms of why

    you are considering hybrid/private cloud computing?(Somewhat/Completely important)

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    63%

    60%

    60%

    60%

    57%

    57%

    57%

    50%

    50%

    50%

    50%

    50%

    47%

    47%

    43%

    43%

    40%

    0% 10% 20% 30% 40% 50% 60% 70%

    Make our data center more efficient

    Improve computing uptime/availability

    Reduce data center space requirements

    Reduce operating expense

    Make it easier to allocate computing costs

    Reduce capital expense

    Reduce power usage in our data center

    Improve data center scalability

    Improve our ability to access computing resources for mobile users

    Improve our IT department's overall agility

    Keep up with emerging technology trends

    Offer an alternative to our users to public cloud offerings

    Improve disaster recovery readiness

    Reduce heat issues in our data center

    Improve security

    Reduce data center complexity

    Improve time to provision new computing resources

    (Somewhat/Completely important)

    Q70: What kinds of applications are you considering moving to a

    hybrid/private cloud in the next 12 months?

    (Mark all that apply )

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    50%

    47%

    13%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Trial, test applications NON mission-critical applications Mission-critical applications

    (Mark all that apply.)

    Q71: Which kinds of applications are you discussing moving to a

    hybrid/private cloud in the next 12 months?(Mark all that apply )

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    37%

    33%

    33%

    33%

    27%

    27%

    20%

    20%

    17%

    13%

    13%

    10%

    7%

    7%

    0%

    0% 5% 10% 15% 20% 25% 30% 35% 40%

    Email and calendar

    Database management

    Document management

    Web

    Office applications

    Task and project management

    Accounting or financial

    Human resources

    Business intelligence

    Field service management

    Sales force automation (SFA) or CRM

    Vertical market application

    Engineering

    ERP

    Other (Please specify)

    (Mark all that apply.)

    Q72: How would you characterize the motivation of various

    constituents in your organization to moving mission-critical

    applications onto your hybrid/private cloud?

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    7% 7%3%

    10%7%

    10%

    7%13%

    17%

    23%

    20%

    30%

    17%

    20%27%

    27%37%

    37%

    40%

    40%33%

    27%

    30%

    20%30%

    20% 20%13%

    7%3%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Server group Application owner CISO CEO CIO CFO

    applications onto your hybrid/private cloud?

    1 - Extremely resistant to doing so 2 - Somewhat resistant to doing so 3 - Neither resistant nor open to doing so

    4 - Somewhat open to doing so 5 - Extremely open to doing so

    Q72: How would you characterize the motivation of various

    constituents in your organization to moving mission-critical

    applications onto your hybrid/private cloud?

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    70%

    60%

    53%

    40%

    37%

    23%

    0% 10% 20% 30% 40% 50% 60% 70% 80%

    Server group

    Application owner

    CISO

    CEO

    CIO

    CFO

    applications onto your hybrid/private cloud?(Somewhat/Extremely open to doing so)

    Q73: How much does each of the following risks weigh in keeping

    various constituents from being more confident about placing

    mission-critical applications on a hybrid/private cloud?

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    13% 13% 10% 10% 10% 10% 7%13%

    7%17% 20% 17%

    10% 7% 10%13% 10%

    27%7% 3%

    3% 3% 3%

    17%

    10%

    17%

    17% 0%10% 13%

    10%10%

    17%3% 13%

    3%20% 27% 33% 33% 33%

    23%33%

    23%30% 40%

    30% 33%43% 50%

    40%53%

    50%47%

    47%

    27%27%

    43% 43% 40% 37% 30% 33% 2