SXSW Interactive 2014 Workshop: "The Humor-Centered Design Process"

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  • The Humor-Centered Design Process #humorUX March 10, 2014 / SXSW Interactive 2014
  • WHO ARE WE? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 2 Chelsey Delaney UX designer, humorist, writer @chelseD Chris Trew Comedian, Founder of The New Movement, Author of Improv Wins @christrew
  • WHO ARE YOU? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 3 Tell us: Your name What you do Why youre here
  • INTRODUCTION EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 4 Profile Sheet (10 minutes)
  • ABOUT THIS WORKSHOP
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 6 Learning how to be funny. Sorry! (That being said ...) WHAT THIS WORKSHOP ISNT
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 7 A brief exploration of the relationship between (the processes and products of) design and humor. WHAT THIS WORKSHOP IS
  • IDENTIFYING HUMOR SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 8 ... something unexpected, the truth of which is recognized. - Aristotle
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 9 Using humor increases creativity and fosters innovation WHY HUMOR?
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 10 Using humor increases creativity and fosters innovation Humor allows a designer to reach a deeper level with both their team and/or with the users of their product WHY HUMOR?
  • WORKSHOP OVERVIEW SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 11 PART 1: Learn how humor can make the design process more collaborative and creative (and fun). PART 2: Learn how humor can take shape in design of a product, as well as contribute to its experience.
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 12 HOW WILL WE DO THIS? Improv exercises
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 13 HOW WILL WE DO THIS? Improv exercises Sketching and discussing our own designs
  • SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 14 HOW WILL WE DO THIS? Improv exercises Sketching and discussing our own designs Checking out examples of humorous design
  • PART 1: Learn how humor can make the design process more collaborative and creative (and fun).
  • THE DESIGN PROCESS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 16 At a high-level: Explore Generate Evaluate Refine
  • THE HUMOR ... PROCESS? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 17 The methods, concepts and tools humorists use to create comedy
  • HUMOR IN THE DESIGN PROCESS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 18 Using humor techniques and concepts to connect with and understand users, and to help in the creation of innovative concepts and ideas. DESIGN PROCESS + HUMOR PROCESS =
  • IMPROV EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 19 Dressing the Scene (30 minutes)
  • DRESSING THE SCENE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 20 Establishing a framework
  • DRESSING THE SCENE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 21 Establishing a framework If this, then what?
  • DRESSING THE SCENE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 22 Establishing a framework If this, then what? Building on ideas with others to develop a shared meaning and understanding
  • DRESSING THE DESIGN SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 23 DESIGN BRIEF: Create an app that will teach someone about your favorite era and/or civilization.
  • DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 24 Make a List (10 minutes)
  • BREAK (5 minutes)
  • IMPROV EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 26 Characters (30 minutes)
  • CHARACTERS SSXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 27 Improv relies on the ability to create and build on characters through personal knowledge and observance of people and patterns.
  • CHARACTERS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 28 When developing characters, improvisers must ask themselves: If this is true, then what else is true? Improv relies on the ability to create and build on characters through personal knowledge and observance of people and patterns.
  • DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 29 Draw Your Audience (15 minutes)
  • CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 30 Dont just observe the user, interpret them
  • CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 31 Dont just observe the user, interpret them Embrace and harness personal bias
  • CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 32 Dont just observe the user, interpret them Embrace and harness personal bias Feel ownership of and allegiance to the user
  • CHARACTERS INSTEAD OF PERSONAS SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 33 Dont just observe the user, interpret them Embrace and harness personal bias Feel ownership of and allegiance to the user Empathize with and interalize user needs and experiences
  • DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 34 Sketch Your Flow (15 minutes)
  • BREAK (15 minutes)
  • PART 2: Learn how humor can take shape in the design of a product, as well as contribute to its experience.
  • THE DESIGN OF A PRODUCT SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 37 Can be physical, interactive, visual, experiential, behavioral, etc.
  • THE DESIGN OF A PRODUCT SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 38 Can be physical, interactive, visual, experiential, behavioral, etc. Different than design for delight and design for play!
  • HUMOR IN THE DESIGN SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 39 Understanding the basic structure of humor, both in order to recognize it and apply it
  • HUMOR IN THE DESIGN SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 40 Understanding the basic structure of humor, both in order to recognize it and apply it (Yes, its the cardinal sin of learning to explain why something is funny)
  • HUMOR RESEARCH SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 41 ... is a multidisciplinary field stemming from linguistics that studies humor and its effects at the intersections of psychology, sociology, philosophy, history, literature, rhetoric, and computer science. Source: wikipedia.org
  • HUMOR RESEARCH SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 42 ... is a multidisciplinary field stemming from linguistics that studies humor and its effects at the intersections of psychology, sociology, philosophy, history, literature, rhetoric, and computer science. And now design.
  • INCONGRUITY THEORY SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 43 Incongruity Theory argues that humor occurs when a contrast between contextualized elements or concepts is perceived and processed.
  • INCONGRUITY THEORY SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 44 Incongruity Theory argues that humor occurs when a contrast between contextualized elements or concepts is perceived and processed.
  • IMPROV EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 45 Straight / Absurd (30 minutes)
  • DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 46 Source: petsorfood.com
  • DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 47 Source: https://prosign.tumblr.com
  • DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 48 Source: https://itunes.apple.com/us/app/quit-your-job/id781659061?mt=8
  • DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 49 Source: playitbyearparenthood.org
  • DESIGN EXAMPLE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 50 Source: jurassicsystems.com
  • DESIGN EXERCISE SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 51 Yes, And (15 minutes)
  • QUESTIONS? SXSW Interactive 2014 / The Humor-Centered Design Process / #humorUX / 52 Chelsey Delaney UX designer, humorist, writer @chelseD Chris Trew Comedian, Founder of The New Movement, Author of Improv Wins @christrew Thank you!