Sustainable Development andGlobal Compact in

Management EducationProf Walter R. J. Baets, PhD, HDR

Director Graduate Programs, Euromed Marseille – Ecole de Management

Professor in Complexity and Knowledgehttp://euromed.blogs.com

What is a classical definition of sustainable development?

Social/Society Economy

Environment

Governance issue

Traditional domain of political economy (ethics and economy/management)

Time dimension

Space dimension

development seeking to meet the needs of the present generation without compromising the ability of future generations to meet their own needs

Source: Bruntland report (1987)

interdependencies

Choices

Long term versus short term

Holism versus reductionism

Responsible management

Economic dilemma/paradox

Zero-sum society (Thurow, Club of Rome)or

Dynamic emergent eco-system (Biology ofbusiness; complexity theory)

that allows sustainable development

Sustainable/responsible development

Economic theory needs a longer term and holistic perspectiveEnvironmental issues (waste management, pollution, etc.)Issues related to a fair society (chances, distribution, etc.)Issues related to interpersonal relations (respect,etc.)Health care management (WHO concerns)Educational issues

But also: respect for ourselvesPersonal developmentSpiritual dimensionContinuous learningHealthy life

Some technical issues

Private/Public InitiativeNGO/International Organisations

Development of a sustainable economicdevelopment of emergent countries

The thermometer makes sick

« The present representation of wealth, and the counterproductive use of money, reinforces the problems thatconfront our societies » Report on the new factors of richness, for the Secretary of State for Economic Solidarity

Other value indexes: physical capital +natural capital + human capital

UNDP – Index of human development

Demographic issuesHealth careWaterInegality in birth related health issuesRisks (natural, industrial, etc.)CrisisTechnological developmentEducationEconomic development

The Euro-Mediterranean Management Approach

Mechanisticapproach

(everything is measurable,under control)

Individual

Collective

HolisticApproach

(Whole is more thanthe sum of

the elements)

Euro-Mediterranean

Values and Beliefs

PersonalDevelopment

(Learner centered)

• Management control• Market forecasting• HR evaluation• Accounting• Finance• Logistic…

Interior Exterior• Dynamic systems behavior• Complexity• Diversity• Knowledge network• Community of practice• Ecological management• Sustainable development (technical)• Network economy• Emergence, innovation…

• Sustainable development (choices)• Social responsibility• Diversity• Constructivism• Relativism• Innovation…

• Personal development• Leadership• Making a difference • Self motivation• Self realization• Respect• Responsibility• Enjoy…

Complexity, learning and organizations: The quantum interpretation of businessRoutledge, forthcoming 2005

http://euromed.blogs.com

‘We appreciate your leadership and welcome yourparticipation in what has become a rapidly growing movement to underpin global markets with universal principles on human rights, labor standards, environmental sustainability and anti-corruption practices’

Georg Kell, Executive HeadGlobal CompactOffice of the Secretary-General of the UN

Wanderer, your footprints arethe path, and nothing more;Wanderer, there is no path,it is created as you walk.By walking,you make the path before you,and when you look behindyou see the path which after youwill not be trod again.Wanderer, there is no path,but the ripples on the waters.

Antonio Machado,Chant XXIX Proverbios y cantares,Campos de Castilla, 1917

ConceptsAppl

icatio

nsCa

ses

Skills

Theory

Activ

ities

The fundamentals of management development

A pedagogical model

Case

sAp

plic

atio

ns

TheoryActi

vities

Compe

tenc

ies

Concepts

Personal development

Hypertext linked

A learning laboratory: Cyberlibris, Alexandrie, Gartner, etc. Blogs (http://euromed.blogs.com) Personal Workspace Collaborative tools, Wiki’s

Personal development in the ESC program

Year 3

Year 2

Year 1

My dream, my personal project, my ambition

Core courses

Core courses

Core courses

Core courses

Metizo (30h)

PRO-ACT Employ: My employability

My first job

Electives Electives

Coaching

PRO-ACTLanguages

PRO-ACTElective 1/2

ProfessionalExperiences Electives

PRO-ACTInternational

PRO-ACT Research

PersonalDevelopment

Plan

Pers

onal

Dev

elop

men

t Pla

n

MSc in NGO Management and Good GovernanceSpecializing courses: 6 out of the following

• Financial project management (non profit orientation)• Sustainable development and social responsibility• Humanitarian project management – Crisis management –

Peace keeping• Health for social and personal development• Finance for entrepreneurship and local development• Education and learning for development• Good governance in a diverse reality• Operational logistics management• The quantum interpretation of business: from rational

to non rational forms of knowledge

Core course on Complexity

Examples of International Seminars

• Ethics and globalisation• Business ethics• The humanitarian and development “industry”• Beyond sustainable development• Health care management• The “healthy” organisation• Corporate Social Responsibility

Examples of Pro-Acts Humanitarian

• Sustainable energy project in Morocco• Health and education project in Benin• Educational project in Senegal• Rally in Morocco with the aim to distribute school

material• Humanitarian mission (health) in Byelorussia

(with other schools)• Equity: commerce equitable en France