survival tactics at ethicon endo-surgery
DESCRIPTION
Survival Tactics at Ethicon Endo-Surgery. Cindy Meisner Ethicon Endo-Surgery, Inc. SLA Pharmaceutical & Health Technology Division Spring Meeting April 5, 2005. Challenges. Intense scrutiny Slashed headcount Decreased budget Increased competition. Device/Ethicon Challenges. - PowerPoint PPT PresentationTRANSCRIPT
Survival Tactics at Ethicon Endo-Surgery
Cindy MeisnerEthicon Endo-Surgery, Inc.
SLA Pharmaceutical & Health Technology Division
Spring MeetingApril 5, 2005
Challenges• Intense scrutiny• Slashed headcount• Decreased budget• Increased competition
Device/Ethicon Challenges• Non-traditional role• Elimination/outsourcing of specialist
roles– Materials specialists– Patent specialists– Standards specialists– Biocompatibility specialists– Information technology specialist
Solutions• Outsourced services• Elimination of low-value services• Virtual transition• Branding• Differentiation• Alignment with client processes
But…• Did not want to cut more services• Wanted to add more services• Only 2 people
Thoroughly examined all skill sets, roles, and responsibilities
Changes• Added new roles:
– Business Relationship Manager – Information technology specialist– Graphic artist
And…
Outsourced everything
Yes, everything
But we manage the outsourcing
and
Our sphere of influence is extended
Services • Virtual library• Custom research• Monitoring & alerting• Training, programming & consulting
Ethicon Roles
• Team Leader– Business relationship
management– Planning– Administration– Budget– Consulting & training
services
• Analyst (Project Manager)– Electronic resources
management– Vendor relations– Research services– Monitoring & alerting
services
#1Outsource to End-users
#2 Consultant Network:The Inner Circle• Four research consultants• Technical consultant• Graphic designer/library and user
services
#3 Expanded Consultant Network
• Patent research consultant• Four consulting firms
Inner Circle Investment• EES email address• Access to EES/J&J network• Laptop with remote access• Passwords for premium sources• Provide full-time work• 30 hours for professional development
Inner Circle Investment, cont.
• Office space for non-remote consultants
• PO and supplier management (secrecy agreements, etc.)
• Team meetings• Team building events
ROI• Loyal and committed partners • Knowledge of the business• Fast turnaround• Professional camaraderie
Customer Benefit• Saves time, money, effort• Provides turnkey service• Consistent results• High quality results
Challenges• Recruit and select right team• Develop effective and efficient
processes • Manage relationships• Communicate! Communicate!
Communicate!
Process for Engagement• Ethicon associate initiates project and partners
with client (gathers requirements, etc.)• Ethicon associate gives project requisition to
consultant• Consultant delivers results to client and/or Ethicon
associate• Consultant sends completed requisition to Ethicon
associate• Ethicon associate records project data and
monitors client satisfaction
Outlook• # of Ethicon employees will not
increase• # of consultants will likely increase• Company information function will
remain