supporting tenants across rural landscapes - sam stronach, cottsway housing
TRANSCRIPT
- 1. Supporting tenants across rural landscapes Sam Stronach Community Investment Officer @samstronach83 @cottsway @cottswayconnect
- 2. Intro Overview; Barriers to Digital Inclusion; What we did; Case studies; What you can do? Benefits to the organisation; Benefits to residents.
- 3. Overview Largest provider in West Oxon with 4,500 homes; Spread over 275 square miles Predominantly older population (50% over 60); Low unemployment; Rural, social and digital exclusion issues; High speed broadband patchy; Mobile connection patchy; David Camerons constituency.
- 4. Barriers 1. Just dont want to; 2. Do not have access; 3. Lack of confidence/skills; 4. Equipment and/or connection costs to high; 5. Physical disability; 6. No free internet access near me; 7. Privacy and security concerns.
- 5. What we did The Bigger Picture Got some funding! Different platforms (TV Channel, App, website, social media); Different devices to suit residents; Concerned with how the organisation communicates with the customer. Ground level Wanted to create positive impacts for those not already online; Increased knowledge and confidence; One-on-one or group session either at home or local venue; Tailored training sessions.
- 6. Mrs West, 73 yrs
- 7. Mrs Dent, 79 yrs
- 8. Lawrie, 71 yrs
- 9. What can you do? Look at your website; Digital Champions; Intergenerational project; Utilise Social Media; Online Awareness Days; Better internal intranet; Online training portal; Equipment loan scheme; Use your publications; Employment Initiative; Wi-fi in flats; Listen to residents What do they want to do online? Broadband info; Access local services; Digital Champions; Resource centre
- 10. Benefits to Cottsway Substantial efficiencies generated through the successful channel shift of communication; Offers better Value for Money; Good PR for Cottsway; Increased and broader resident involvement; Increases Cottsway Opening Times.
- 11. Benefits to residents Education and Life Chances Employment and Skills Saving Money Welfare Reforms They actually enjoyed it!