super bowl 50 on social media

10
Analysis Report By @vikashnsingh (1 Jan 2016 to 8 Feb 2016) Social Media Analysis

Upload: vikash-singh-agency-ace-of-the-year

Post on 15-Apr-2017

396 views

Category:

Social Media


0 download

TRANSCRIPT

Page 1: Super Bowl 50 on Social Media

Analysis Report By @vikashnsingh(1 Jan 2016 to 8 Feb 2016)

Social Media Analysis

Page 2: Super Bowl 50 on Social Media

Social Media Activity

In past 40days overall total 13.9 million number of content published, which include, 62k blog posts, 328k online news articles, 122 forum postings, and 13.4 million tweets.

Sentiments of conversation -44% of positive, 5% of negative & 51% neutral

Overall Sentiment

Page 3: Super Bowl 50 on Social Media

Overall Buzz Graph & Word Cloud

Most talked keywords was- Game, Team, NFL etc.Broncos, NFL & panthers generated max buzz

Page 4: Super Bowl 50 on Social Media

Twitter Analysis

USA was top country with 67.7% mentions.

58% of tweets sent were actually retweets 9% of tweeters tweeted 2-4 times

Page 5: Super Bowl 50 on Social Media

Most Retweeted Tweets

Page 6: Super Bowl 50 on Social Media

Twitter Analysis

The following heat map shows where tweets around the globe originated from.

Page 7: Super Bowl 50 on Social Media

Blogs

USA was top country with 73.6% mentions. 65% Male & 35% female participation on blog.

Page 8: Super Bowl 50 on Social Media

News & Forums

In past 40days 328k news article was published & In past 40days 122k discussion was in Forum

Page 9: Super Bowl 50 on Social Media

Videos

In past 40days 137k videos was published

Page 10: Super Bowl 50 on Social Media

Thanks You

(C) vikashnsingh