sunward sales training
DESCRIPTION
Boost your Sunward Sales! Learn how to turn common objections into positive and sale closing selling points.TRANSCRIPT
Sunward Sales Training
• Why is Sunward Better? • Working With Sunward
• Pre-Qualification • Free Leads! • National Advertising • Customer Service
• Solar Sales Process • Driving Motivators • Common Objections • Return on Investment • Resources
Agenda
Please mute your phones during the presentation
Feel free to type your questions into the chat column to the right at any time.
We will answer all questions at the end of each section.
Why Choose Sunward?
TOP 10 PROVEN DURABILITY
YEARS
COMPLETE PACKAGE ENGINEERED TO
WORK TOGETHER
INSTALLS IN ONE DAY
INDUSTRY LEADING WARRANTY
25 YEARS OF EXPERIENCE 100% SOLAR POWERED
MADE IN THE USA
THE BEST CUSTOMER SERVICE IN THE BUSINESS
CERTIFIED FOR ALL FEDERAL INCENTIVES
CONTINUOUSLY BONDED COPPER IS TROUBLE-FREE.
ENGINEERED TO AVOID STAGNATION
Best Warranty in the Business
YEARS
YEARS
Sunward provides an industry leading 20 year limited warranty on the collectors and a
10 year warranty on the balance of the system.
2X The Competition!
25 Years of Experience Component Compatibility
Proven Durability and Reliability
Mature Technology
Every part has been engineered and tested to work
together.
Proven to last in thousands of homes
in some of the harshest solar energy
locations.
25 years in the field with thousands of
installations all across North America
Designed For North America
• Semi-Selective Coating • Distance Between the Glass and Absorber Plate • Amount of Insulation • Closed Loop Design • 1/4” 1nch Serpentine Absorber Limits Glycol Exposure
www.nrel.gov
• Reduces Service Calls • Less Maintenance • Longer Lasting Glycol • Avoids Stagnation
Why It’s Better:
• Assembled at Our Factory in Vermont • Products Legendary for Durability • Extensive Quality Control • A Lean Manufacturer • Meets the Buy American Provisions of the ARRA
Made In The USA
• 100 seat call center • Fully Trained and experienced staff handling:
• Sales • Free Pre-site evaluation • Customer Support • Technical Support • Installer Support
Customer and Technical Support
We’ve invested in the technology and the people
Solar Powered Pump
v
Why It's Better: • No Parasitic Power Loss • Energy Independence • Easy Installation • No AC Connections • Plug & Play Connections • Operates during power failures • No Electrician Needed
15% more efficient than grid tied pumps
Continuously Imbedded Copper
• No Welds • No Joints • Continuous Heat Transfer Surface • Semi-Selective Coating • No Air Venting Required
Why It's Better:
Certified for all Federal Incentives
SRCC certification is required for the 30% Federal Tax Credit as well as many State and local
incentives.
OG 100 OG 300
&
Solar Storage tank Solar Manifold
Burial Kit
Micro-Tubing and PV cable
Flex Pipe
Heat Exchanger
Ground Anchors
Glycol
Line-set Ducting
PV Panel
Secondary Collector
Primary Collector
Solar Rack Drain Valve Assembly
Take a close look at other solar hot water systems. Many are incomplete, requiring you to purchase extra items. The
Sunward system includes every component and piece of hardware you’ll need.
Also Included: • Roof mounting hardware • Compression fittings • Roof penetration flashing • Sealant • Sealant tape • PV mounting hardware • Pre-Installed Dielectric nipples • Flexible conduit adapters • Delta –T controller (HEX) • Linear Current Booster (HEX) • Thermistor Wires • Mag-Drive Pump (HEX) • Temperature and pressure relief valve
Complete Solar Hot Water Package
Installs in One Day
Quicker, cleaner, safer, and more economical installations
Because of its simple design, the Sunward System can be installed in one
day with just two installers!
The Solar Sales Cycle
Sales Lead
Fact finding/Quick Estimate
Site Assessment Proposal
Installation
• WARRANTY • FREE Shipping • Complete Package • Technical Support • FREE Lead Generation • Installs In One Day • 25 Years of Experience • Financing Available • National Advertising • Best Customer Service in the Industry
Working With Sunward
National Advertising &
Lead Generation
FREE qualified leads at no cost to you! • National advertising
• Website • Catalogues • Brochures • Follow up packages
We take care to make sure your time is well spent • Property questionnaires • In-depth site evaluation • Satellite imagery
Common Motivators
Driving factors of purchase • Investment • Incentives • Energy independence • Future energy prices • Carbon foot print reduction • Green
Speak to your customers motivations and needs
Common Objections
• Price • Customers want to space heat • PV is sexier • Heating my water does not cost much • Customer wants to replace their heater first • Not enough room • Its not sunny every day of the year • Local incentives ran out • Conventional water heaters are convenient and cheap • Why should I install solar thermal first?
Be prepared to educate the customer
Resources
Sunward’s Installer Support Page & Training Videos
www.gosunward.com www.energysavers.gov www.solar-rating.org www.retscreen.net www.osha.gov www.nrel.gov www.energy.gov
Call us directly @ 877-271-5993 QUESTIONS?