Table of Contents

Summer Story Challenge Overview Page 2

Summer Story Challenge Activity Page 4

Tips For Teachers 5

Completed Worksheet Activity Examples Page 7

Grades 2-5 7

Grades 6-8 9

Contest Entry Process Page 12

Summer Story Challenge Teacher Guidelines

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Summer Story Challenge Overview The Bing in the Classroom Summer Story Challenge is a digital storytelling contest that uses the power of Bing search to turn students’ summer experiences into brand-new knowledge. Teacher Resources Teachers at participating schools may download Summer Story Challenge activity materials at www.summerstorychallenge.com beginning on September 26.

Student Participation The Summer Story Challenge activity is suitable for all grade levels, but the contest is only open to grades 2-8. Students may participate in the in-class activity, but must have prior parental consent to enter the contest. Student Code Words To protect students’ privacy, Microsoft has provided 40 anonymous code words that teachers must assign to students who participate in the Summer Story Challenge contest. Download and print the Student Code Words list and write student names next to each code word. Keep this document for your records. Contest Start & End Dates Students will have three weeks (between 12:00:01 AM ET on Friday, September 26, 2014, and 11:59:59 PM ET on Friday, October 17, 2014) to complete the activity and enter the contest. Prizes One national grand prize (headlined by a trip to Hawaii), five category-prize packages and 10 special mention prizes, including Microsoft giveaways and more. Contest Entry Form To enter the contest, students will fill out a form at www.summerstorychallenge.com. Share this URL with your students. Note that students must first get parental permission to enter the contest. Judging Criteria All eligible entries received during the contest period will be judged by qualified Microsoft and Bing in the Classroom appointed judges. Judging will be completed on or around November 14, 2014, based on the following criteria:

a) Expanded Knowledge. How well a student’s completed activity illustrates that he/she was able to use Bing search to find and know more about his/her summer activity (50%) b) Keyword Selection and Use. A demonstrated understanding of how to choose keywords, and use search tools, to get the most meaningful results (25%) c) Creative Presentation. How well a student presents his/her entry, demonstrating a flair for storytelling and original, creative thinking (25%)

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Category Prizes In addition to one grand prize, which will be awarded to the student with the highest total score based on the judging criteria, themed prizes will be awarded for student stories that fall into each of these five categories:

Creative Wizard: These entries demonstrate the passion for the art of using search to create an imaginative, illuminating and unique story.

Super Scientist: These entries demonstrate the scientific mindset with the stories and keywords that have an eye toward keen observation, experimentation and analysis as applied to the physical or natural world.

Action Hero: These entries demonstrate a passion for athletics or fitness as expressed through entrant’s summer activity story and keyword selection.

A+ Adventurer: These entries demonstrate a taste for adventure. No travel required, just an open mind and thirst to know more about the world.

Master of Invention: These entries demonstrate an interest in and curiosity for technology and problem solving.

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Summer Story Challenge Activity The Summer Story Challenge activity asks students to use Bing search to seek out more knowledge about a specific experience they had this past summer. Using a printed activity worksheet (versioned for grades 2-5 and 6-8) as a guide, students will perform searches with keywords that relate to a memorable summer moment. They’ll then write a brief description of how their Bing searches expanded their knowledge about their story topic. We encourage teachers to demonstrate the Summer Story Challenge activity with their classes before instructing students to try it on their own. Students do not need to enter the contest to participate in the worksheet activity. Learning Objectives:

Expand knowledge through the use of online search

Identify strong keywords and understand how they affect web search results

Develop storytelling and presentation skills

Build digital literacy and critical thinking skills using web search

Help students interpret search results to extract meaningful information Created For:

Grades 2-5

Grades 6-8 Subject:

Technology/ICT

21st Century Skills 21st Century Learning Skills:

Knowledge building & critical thinking

Problem solving & innovation (creativity) Featured Tools:

Bing in the Classroom

Bing.com

SummerStoryChallenge.com Required Hardware: PC Instructional Approach: Project-based learning, independent study In-Class Time: 20-30 minutes for teacher demo; 30-60 minutes (will vary) for students Supporting Resources (via www.summerstorychallenge.com):

Summer Story Challenge worksheet (for grades 2-5 or 6-8)

Student Code Words list

Search Tips Placemat (optional)

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Tips for Teachers

Activity Completion Time We estimate that, depending on their age, grade and level of expertise, students may need 30-60 minutes to complete both the worksheet and online entry form. However, students have three weeks between the start of the contest on September 26, 2014, and the end of the contest on October 17, 2014, to complete their worksheet and enter the contest online. If students have filled out their worksheets, the online submission process is expected to be quick and, once completed, submissions are final and cannot be changed. While we encourage teachers to demonstrate the worksheet portion of the activity in class and, if possible, provide in-class time for students to work on the activity, some students may need or want longer than the allotted in-class time to complete the Summer Story Challenge. And that’s OK! Students can take as much time as they need (within the contest entry period) to perfect their final story and keyword selections. Whether this happens during additional in-class sessions, in a computer lab or at home is up to individual teachers and students. Student Code Words Be sure to keep the Student Code Words document for your records—it will be the only way to identify contest winners in your class! Teachers should instruct students to write code words in the space provided on the worksheets, and to keep it, and their worksheet, for future reference. Search Tips We’ve provided two illustrated handouts with search tips for beginner and advanced students. These can be downloaded from the Teacher Resources page under “Classroom Extras,” then printed and kept near a computer for students to reference when they need hints for how to get better search results.

Using the Worksheet The worksheet is helpful for students who want to practice their search skills before using the online form at www.summerstorychallenge.com. More advanced students may choose to skip filling out the worksheet and just use it as a guide to completing the online form. Story Prompts Thinking back to something cool they did over the summer may be a challenge for some students. Use the Category Prize themes (Creative Wizard, Super Scientist, Master of Invention, A+ Adventurer, Action Hero) to inspire story selection. Students are welcome to revise their story during the worksheet activity to pick a stronger topic if they like. However, stories will be considered final once submitted online. Keyword Prompts Students’ first two keyword selections will come from their one-sentence summer story. Encourage them to pick the word describing the main topic of their sentence and then the next most descriptive word to get them started. Students are allowed to revise their keywords as many times as they like while completing the worksheet activity to get the best results.

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Intellectual Property Student stories should be about that student’s unique experience more than about a brand, such as Disneyland or Mickey Mouse. Entries that emphasize brands or trademarks may be rated lower than entries that emphasize originality. Image and Video Search Results Students will be tempted to click on images and videos that appear in their search results. Encourage students to hold off on clicking search results content until they’re finished with all of their keyword searches from step 3 of the worksheet. SafeSearch If students are using a home computer to complete the worksheet activity on their own, they should do so with SafeSearch set to “Strict,” or “Moderate.” Even with filtering, Bing cannot control every image or video search result. Parents and teachers are expected to provide the requisite monitoring any time children are online. To set your SafeSearch filters, go to www.bing.com, click on the sprocket/hub/gear icon on the top right to access the Preferences page, and click the Strict radio button. Don’t forget to Save your preferences by clicking the blue button toward the bottom of the page! Ads Schools not enrolled in Bing in the Classroom’s ad-free search program should encourage students to focus on their main search results instead of the ads that appear above or alongside them. Parental Help While keyword selection and story write-ups should be students’ original work, some children may need help navigating Bing.com and the Summer Story Challenge website. Parents are free to walk students through filling out the worksheet they received in class (if assigned as homework) and submitting their Summer Story Challenge entry online. Bing Image Search The final step of the Summer Story Challenge (online only) will ask students to use Bing Image Search to find an image to go with their story. The online instructions will walk them through this process. Even with filtering, Bing cannot control every image or video search result. Parents and teachers are expected to provide the requisite monitoring any time children are online. (Also see SafeSearch, above.) Saving Online Entries Students wanting to take a break from the online entry process must leave their browser window open so they don’t lose any of their work. They can then return at any time to resume the entry process. If they close the browser window, they will need to start over from the main Summer Story Challenge page. Students should be cautioned against leaving their unattended and incomplete entries open on public or shared computers.

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Completed Worksheet Activity Examples

See the below examples for an idea of what a completed worksheet activity might look like for students in grades 2-5 and grades 6-8. Steps 1-5 are from the worksheet, and step 6 is from www.summerstorychallenge.com, where students will be asked to select an image to go with their story.

Worksheet Example: Grades 2-5 Summer Story Challenge

We bet you did some cool things this summer. With the Bing in the Classroom Summer Story

Challenge storytelling contest, you’ll use Bing and your creativity to turn a summer memory into

brand-new knowledge. You could win a trip to Hawaii with your family and other exciting prizes.

Have fun, and choose your words wisely!

Step 1. Think about the coolest thing you did this summer. Did you learn something amazing or go somewhere new? Did you try something for the first time? Where did this happen? Write a sentence about what you did or saw. Your Story: I went to the beach and saw giant kites. You will use this story to help you think of answers for the rest of the steps. Step 2. Look at the sentence you wrote in Step 1 and from that sentence, choose 2 words that

you think are most important to your story. These are also known as “keywords.”

Your Keywords: Kites Beach Step 3. Go to Bing.com on a computer. Now, do three Bing searches to find facts that will make

your summer story even cooler. But don’t click on any links yet (you’ll get to explore in Step 4).

A. Type both of your keywords from Step 2 ( Kites & Beach ) into the Bing.com search box,

and hit Enter or Return on your keyboard.

Look at your search results, but don’t click on any links yet! How can your search results help you

learn more about your summer story?

B. Think of a third keyword that might help you know more about your original story. Write it below. Your Keyword: Tricks Now, add that keyword into the Bing search box next to your first two search keywords.

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C. How did a new keyword change your results? Review your results and think of a fourth keyword that could help you learn even more about your story and write it down below. Your Keyword: Flying D. Just like before, add your new keyword to the first three keywords. Hit Enter or Return to get your final search results. Step 4. Time to explore! Look at your final search results from Step 3. Do you see any links that

can help you to know more about your original story? Click around to find three facts or ideas

that you can add to your original story. Ask a teacher or parent for help if you think a link might

not be safe to click.

In your own words, write 3 to 4 new sentences about what you learned:

I learned that trick kites and stunt kites are different. Trick kites are shaped like triangles with

pointy wings. Some tricks they do are Coin Toss and Flap Jack. The giant kites I saw didn’t do

tricks, but I liked them best.

Step 5. Go to www.SummerStoryChallenge.com. This is the site where you will type in your

keywords and story from this worksheet, find a fun image to go with your story, enter a few

details and then submit your story to enter the contest! It’s OK to ask a parent or teacher for

help.

Step 6. (from SummerStoryChallenge.com)

Find An Image Now bring your story to life with an image. Search Bing images to find an image to go with your completed Summer Story Challenge contest entry.

To find an image: A. Click here to go to Bing Image Search. B. In the Search box, type a keyword to find images that relate to your story. C. Double-click to open the image you think best illustrates your story. D. Copy the URL for that image, and paste it below.

URL: http://media-cache-

cd0.pinimg.com/736x/85/4e/3e/854e3e3ffaa300e5da6486d6cad6e597.jpg

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Tell us why you chose this image. They say an image is worth a thousand words, but we’d like to hear it from you. Describe why you chose this image. This step is optional. These are almost the same as

the giant kites I saw at the

beach! They were my favorite.

Worksheet Example: Grades 6-8 Summer Story Challenge

We bet you did some cool things this summer. With the Bing in the Classroom Summer Story

Challenge storytelling contest, you’ll use Bing and your creativity to turn a summer memory into

brand-new knowledge. You could win a trip to Hawaii with your family and other exciting prizes.

Have fun, and choose your words wisely!

Step 1. Think about the coolest thing you did this summer. Did you learn something awesome or go somewhere new? Did you try something for the first time? Write a sentence about what you did or saw. Your Story: My dad and I built a treehouse in our backyard.

Step 2. Look at the sentence you wrote in Step 1 and from that sentence, choose 2 keywords

that you think are most important to your story.

Your Keywords: Treehouse Built

Step 3. Go to Bing.com on a computer. Now, do three Bing searches to find facts that will make

your summer story even cooler. But don’t click on any links yet (you’ll get to explore in Step 4).

A. Type both of your keywords from Step 2 ( Treehouse & Built ) into the Bing.com search box. B. Now, using those search results, or your imagination, think of a third keyword and write it

down below.

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Your Keyword: Architect

Add that keyword into the Bing search box next to your first your first two search keywords.

C. Review your results. See anything surprising? Think of a fourth keyword that could help you learn even more about your story. Your Keyword: Nature D. Just like before, add your new keyword to the first three keywords. Hit Enter or Return to get your final search results. Step 4. Time to explore! Look at your final search results from Step 3. Do you see any links that

can help you to know more about your original story? Click around to find three facts or ideas

that you can add to your original story.

In your own words, write 3 to 4 new sentences about what you learned:

Takashi Kobayashi is a Japanese architect who has built more than 120 treehouses for other

people. He says that people in Japan aren't allowed to sleep in them overnight like you can in

the United States. His amazing designs can look like birdhouses, ships, fairytale cottages or

origami. What's more amazing is that he's never had a treehouse of his own!

Step 5. Go to www.SummerStoryChallenge.com. Type your worksheet entries in the spaces

provided, select an image from Bing image search, enter your code word, grade and teacher’s

name, and then submit your story to enter the contest!

Step 6. (from SummerStoryChallenge.com)

Find An Image

Now bring your story to life with an image. Search Bing images to find an image to go with your completed Summer Story Challenge contest entry.

To find an image: A. Click here to go to Bing Image Search. B. In the Search box, type a keyword to find images that relate to your story. C. Double-click to open the image you think best illustrates your story. D. Copy the URL for that image, and paste it below.

URL: http://www.designboom.com/wp-content/uploads/2013/03/treehouse00mark.jpg

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Tell us why you chose this image. They say an image is worth a thousand words, but we’d like to hear it from you. Describe why you chose this image. This step is optional. This is a treehouse tea house built in Japan by Takashi Kobayashi. It even has a wood stove on the inside so it stays warm in winter. I’d like to visit his treehouses some day.

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Contest Entry Process Our contest is designed to respect student privacy, which we take very seriously. Microsoft will not request kids’ names, email addresses, numbers, or other personally identifiable information during the submission process, described below. The student and his/her submission will therefore be anonymous to Microsoft. If a parent provides written consent to the school for his/her child to participate in this program, an interested student can submit his/her story by using a code assigned by the teacher. Prior parental consent is required, and the principal at each participating school will be required to ensure that it is obtained before any submission is made. Check with your school’s principal to see which students in your class have permission to enter the contest.

Step 1: Teachers Interested teachers will sign in to www.summerstorychallenge.com to access contest

information and materials available as downloads.

Teachers will download a randomly generated list of up to 40 Student Code Words that they will assign to their students. For example:

CODE (Microsoft provides list) STUDENT (teacher assigns, and retains list)

Lion Tommy

Tiger Julie

Bear Mackenzie

Microsoft will not have visibility into the assignment of students to the random list of codes.

After assigning students to code words, teachers must retain their Student Code Words document in order to match a “winning code” to the student to whom the code was assigned. This is critical. Without the teacher’s ability to match the code to the submission, the winner cannot be identified.

Step 2: Students When the student completes their entry at www.summerstorychallenge.com, he/she

will be asked only to provide the following: o The code word he/she received from the teacher o The teacher’s form of address (Mr./Ms./Mrs./Dr.) and last name o The student’s grade level

The student then clicks “Submit my entry” on the online form.

Microsoft will see only the above information. Student names are never sent through to Microsoft.

Step 3: Schools and Parents When a winner (e.g., “Lion”) is picked, Microsoft will contact the winner’s teacher and

principal to let them know that “Lion” won the grand prize (or one of the other great prizes)!

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The principal will then contact the winner’s parents/guardians, and let them know how to contact Microsoft. Microsoft will provide the necessary information, such as the terms of acceptance, to parents/guardians (via the principal) if their student is selected.

When a parent/guardian contacts Microsoft, he/she can authorize us to showcase the winning entry on our Web site and/or to include the winner’s name. Or not. The choice is for parents/guardians to make, and we will honor their decision.