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Page 1: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel
Page 2: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

SummaryPrestaShop’s Design Principles 3

Why this guide ? 4

1. Facilitate the first steps 5

Onboarding

Login / Account creation

2. Organize your interface 7

Menu and navigation

Information architecture

Tables

Forms/Inputfields

3. Guide and help your users 12

Actions and buttons

Contextual help / tooltips

Confirmationpopup

Feedback

Empty states

4. Use the right words 16

Copywriting style

PrestaShop glossary

5. Consistency and standards 18

Fonts and Icons

Text areas

Page 3: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

PrestaShop Design Principles

Build for professionalsPrestaShop’sfinalusersaremerchants.Interfaces,flowsandinteractionsshouldservetheirprofessionalneeds.Gostraighttothepoint.Deliverhelpandinforma-tion.Userexperiencemustbeasefficientaspossible.Usersshouldachievetheirgoalswithouthesitationordifficulty.

Design for humansPrestashopusersarehumans.Don’tforgettheemotionalpartofuserexperience.Preventstressorfrustration.Givefeedbackstoanyinteraction.Useclearcopy.Eachproblemshouldhaveasolutionandahelpfulalertmessage.Neverforgettheuser’semotions.

Stay consistentPrestaShop has different platforms and products and serves a huge commu-nity.Consistencyiscrucialtomaintainuserexperiencequalityandstayscalable.Pleaserespectourbranding,styleguidesandstandards.

Be universalPrestaShopisinternational.Everyhumanbeing,nomattertheculture,language,connectionorscreen’squality,shouldbeabletouseourproductsandunders-tandourinterfaces.Avoidtone,expressionsorinteractionsthatarespecifictoonlyonekindofpeople.Beuniversal.Interfacesshouldbeadaptivetoanylan-guage,behaviororstandard.

Page 4: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Why this guide?

This document is a set of good practices meant to help our contributors to create efficientandeasytousemodules.It’salsoanefforttoharmonizeandimprovetheoverallexperienceproposedbythePrestaShopecosystem.

Consideringthediversityofmodulesandcontributors,buildinganexhaustivelistofguidelinesandcoveralltheusecaseswouldhavebeenatoughtask.Hence,we decided to develop a certain number of points that are important to take in accounttodesignuser-friendlymodule’sinterfaces.

We need your help to continue to update these guidelines: don’t hesitate to give usyourfeedbackorsubmityourrequestshere:[email protected]

Page 5: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Facilitate the first steps

Onboarding

Howtogetstarted

Dependingonthenatureandcomplexityofyourmodule,youmaywanttostartwithashortintroductiontosummarizethemainsteps/taskstocompletetousethemoduleproperly.Thiswillhelptheusertounderstandquicklyhowitworksandmakethefirstapproacheasier.

Therearedifferentapproachestoonboardyouruser,youcouldalsouseavideo,or a popup:

1

Page 6: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Steppers

Iftheuserhastogothroughseveralspecificstepstoconfigurethemodule,makesure that he is guided through these steps by using steppers.

Stepperscanbehorizontalorverticaldependingonthenumberofsteps,theydisplayprogressbydividingasequenceintomultipletasks.

Usersshouldknowwhattasktheyarecompletingandhowmanytaskstheyhavegotlefttocomplete.

Login / Account creationIfyourmodulerequiresaloginoranaccountcreation,besuretomakeitthefirstvisibletasktocomplete.Keepthesignupformassimpleaspossible,withthemi-nimumnumberoffields.

See the Forms / Input fields section for more best practices about designing forms.

Page 7: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Menu and navigation

Menu ordering

Ifyourmoduleismeanttobeusedfrequently,themostfrequentlyuseditemsshouldbeplacedfirstinthemenu.

Ifyourmoduleismeanttobeconfiguredonlyonetimebeforeitrunsonit’sown,the menu ordering should have a step-by-step approach in order to guide the userthroughtheconfigurationprocess.Youcanconsidernumberingyourmenuitems.

Organizeyour interface2

Page 8: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Menu items denomination should be as explicit as possible while remaining concise.

Menu design

Horizontaltabsontopofthepagearetheprimarynavigationitemsofyourmo-dule’sconfigurationinterface.

Ifyourmenuhastoomanyitemstofitinthehorizontaltabs,useaverticalmenu.

Donotplaceyourmenuinalocationthatisunfamiliartotheuser,andremem-ber that a menu with too many items may be confusing:

trytominimizethenumberofitemsasmuchaspossible.

NavigationUsersshouldalwaysknowwheretheyareandhowtheygotthere.

Aboveacertainlevelofcomplexity,breadcrumbsareagoodoptiontokeeptheuserinformedabouthislocationwithinthemodule’shierarchy,justlikeonawe-bsite.

Information architectureTrytolimitthenumberoflevelsofinformation:thedeeperahierarchybecomes,themorelikelyusersaretobecomedisoriented.

Alwaysgivecontexttotheuserwithpagesthatareproperlytitledandsub-titled.Theoptimalnumberoflevelsfortypographicelementsis3:primary,secondaryandtertiary.

Page 9: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Grid view & List viewChoosealayoutthatsuitsthetypeofcontent.

Prefergridviewforvisualcontent.Ensureyoudisplay5or7imagesatthesametime,onthesamescreen.

Listviewisappropriateforgivingverydetailedinformation.

Page 10: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

LayoutInformationshouldbeeasytoscan.TrytousetheF-shapeorZ-shapetoorganizeyourinterface.Bygivingstructuretoyourcontent,userswillfindtheneededin-formationquickly.

Grouprelatedinformationstogetherandusewhitespacetocreateseparationsbetweendifferentgroups:whitespacewillmakeyourinterfaceeasiertoread.

Tables• Givetheabilitytofilteranylistofdatasbymakingthe key columnssortable.

• Ifyourtableallowsmorethan2actionsperline,identifythemostfrequentlyusedactionandmakeitanicon.Addatooltiponhovertoreduceambiguity:

Page 11: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Gathertheotheractionsunderasingledrop-downiconandnamethisco-lumn “Action”

• Provideabulk-actionfunctionalityas itwillhelpyouruserstofinishtheirtasksquicker.

Forms / input fields• Useshortandaccuratelabelsforeachfield.Ifthelabelisnotexplicitenough,

addaHelptooltip.

• Useradiobuttonswhenyouhavetodisplayfewoptions.Beyond5options,consideradropdownlist.

• FinishtheformwithaValidationbutton.

• Grouptogetherrelatedfieldstomaketheformmorescannable.

• Generally,aforminputfieldhas6states: Default,Hover,Focus,Error,Suc-cessandDisabled.

Page 12: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Guide and help your users3

Actions and buttons Textonabuttonisalwaysanimperativeverb.Ithastodescribetheactioninthemostconciseandclearway.

Donotusemorethan2buttonsizesand2buttoncolors.Yourinterfaceshouldhaveonecontrastbuttoncolortodifferentiatethemainandsecondaryactions.

Contextual help / tooltipsInaddition to thedocumentation youprovidewith yourmodule, you canusecontextualhelptogivetheuserthepossibilitytofindanswerstohisquestionsatthemomenthe’smorelikelytoneedit,withouthavingtoleavehispositionintheinterface.

Page 13: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Tooltipsshouldbeconcise.Avoidwritinglongparagraphsastheuserswillbelesslikelytoreadit.Notethattooltipsappearanddisappearonhover,notonclick.Youcanusethemdirectlyonaelementoruseanicontomakethemmoreiden-tifiable.

Trytoidentifythecriticalpoints,wheretheuserismostlikelytoneedinforma-tion:toomanytooltipsonthesamepagemayhavetheoppositeeffectandleaveyouruserdisoriented.

Confirmation popup Prevent your users to accidentally make irreversible manipulations by using confirmationpopups.

Keepinmindthatpopupsareinterruptive,theymustbeusedonlywhenusersmustconfirmacritical action.Unnecessaryconfirmationpopupsareveryan-noyingastheywillonlyslowdownyouruserinit’swork.

Confirmationpopupsshouldinformuserabouttheconsequencesoftheaction.

Notethataconfirmationpopupisfollowedbyadynamicfeedbackmessagetoconfirmthattheactionwassuccessfullydone.

Page 14: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

FeedbackBesuretoprovideclearandcontextualfeedbacksotheuserunderstandswhatwentrightorwhatwentwrong.

Aconfirmationmessageshouldbegivenaftertheusersuccessfullycompletedatask.Anerrormessageshouldgivetheinformationaboutwhatwentwrong,andwhattodotocompletethetask.

Feedbackmessagesmustbeconciseandgostraighttothepoint.

Feedbackmessages are dynamic, they appear on the top right corner of thescreen.

Page 15: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Empty statesMakesurenottoleaveyourusersinastalemate.Instead,youcanprovidethemcluestohelpthemfillthatscreen.

• Giveexplanation to themerchant aboutwhat informationhewouldfindonce that screen completed

• Enableusertofillthatpagebymakingavailabletheappropriatefunction

• Provide more details about the process if necessary

Youremptystatesshouldneverbeempty.

Page 16: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Use the right words4

Copywriting style• Gostraighttothepoint,beconciseandusemeaningfultext.

• Consistency iskey:ensureyouuseaspecific labelforthesamefunction/actionthroughoutyourentireinterface.

• Alwaysstaypositiveandhelpful,evenincriticalcontext.

PrestaShop glossaryMerchantsarefamiliarwiththedenominationslistedbelow.Ensureyouusethesuitablewordinordertoprovideaconsistentandfluidexperience.

Add new --- Act of extending something by creating a supplement

Configure Set parameters

Disable Turnoffafunction

Edit Operate a change

Enable Turn on a function

Reset Restore the default settings

Save Apply changes

Cancel Abort an action

Duplicate Create a copy

Preview Viewamodificationbeforeit’ssaved

Filter by --- Applyaspecificfilteronalistofitems

Page 17: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Sort by --- Generallyusedfornumericalvalueswithameaningfulorder

Select all Select all the items of a list

Upgrade Move to the latest version

Generate Createaspecificfile(eg:generatea.pdf,generatea.csvfile)

Show all Displayafulllistofitems

Refresh Updatealistofitems

Search Lookforaspecificitem

Bulk action Apply an action to several selected items

Page 18: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Consistency and standards5

Font and icons

Font

ThefontusedinthePrestaShopback-officeisOpen Sans.Keepthenumberoffontstominimum.

Icons

TheiconfontusedinthePrestaShopback-officeisGooglematerialicons.

Makesuretousethemostuniversalpossibleicons.

Whereverpossible,uselabelswithyouriconstoreduceambiguity.Iconsalonecanbeinterpreteddifferentlydependingontheuser’sexperienceonothersof-twaresandproducts.

Page 19: Summary - PrestaShop Developers’ blog...Copywriting style • Go straight to the point, be concise and use meaningful text. • Consistency is key: ensure you use a specificlabel

Text areas • Limitlinelengthtoapproximately60charactersperline,thisiskeytothe

readabilityofyourtextareas.

• Usecomfortablespacingbetweenlines:itisrecommendedtoalwayssetalinespacing20%higherthanthedefaultone.

• Donotuse toosmall charactersize.Below12px,someusersmighthavetroublestoreadyourinterface.

• Donotuseallcapstext

• Usepropercontrastbetweenfontandbackground(don’thesitatetouseacolor contrast checkertoseeifyourinterfacemeetstheWCAGstandards).

Color choicesPrestaShopdoesn’t impose theuseof theback-officecolorpalette in themo-dulesinterfaces.However,themoreyourcolorchoiceswillmatchtheback-officeenvironment,themoreyouruserswillenjoyaconsistentandfluidexperience.