successful strategies to ensure internal buy in for your lms project
TRANSCRIPT
SuccessfulStrategiestoEnsureInternalBuy-inforYourLMSProject
Sponsoredby:
DavidWentworthPrincipalLearningAnalyst,
BrandonHallGroup
AlessioArtuffoChiefRevenueOfficer,
Docebo
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HCMResearchandAdvisoryFirm
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Visit www.brandonhall.com clickOpenSurveysIfyouwouldliketojoinapanelofsurveytakers,[email protected]
• RecruitmentMarketingPractices2017
• ExtendedEnterpriseLearning2017
• StateofTalentAcquisition2017
• HCMTechnology2017
HowToAskQuestions
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• Submityourquestionsorcomments aboutthediscussiontoourpresentersusingtheQuestions tabonyourcontrolpanel.• Presentationslides andgiveaways canbefoundintheHandouts tabonyourcontrolpanel.
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44% 56%
Yes No
IsyourorganizationcurrentlyconsideringreplacingyourLMSwithinthenext18– 24months?
Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)
TheEvolvingLearningTechnologyLandscape
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34%
53%
55%
66%
66%
66%
74%
87%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Movetothecloud
Abilitytohavebetteranalyticsregardingsystemuse
Abilitytohaveconsistentcontentinoneplaceforemployees
Enhancedreporting
Integrationofmultiplesystems
Needtohavemobilecapabilitiesforyourworkforce
Needforanimprovedadministrativeexperience
Needforanimproveduserexperience
Top3ReasonsforUpgradingorSwitchingLMS's
Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)
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BuildingtheBusinessCaseforChange• Whatbusinessissuesarenotbeingsolvedwiththecurrentsolution?• Whatchallengeswiththecurrentsystemareaffectingbusinessoutcomes?• IdentifykeybusinessissuesthatcanbeaddressedbynewLMSsolution.• Attempttoquantifythecostoftheaboveandmeasurethatagainstthecostofmakingtheswitch.
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BuildingtheBusinessCaseforChange1. Identifyandconsultbusinesscasestakeholders2. Analyzeanddocumentthebusinessrequirements3. Identifythekeybusinessdriversforimplementingan
LMS4. Identifypossiblerisks5. Createacurrentstatecostanalysis6. Createafuturecostanalysis7. Identifytheexpectedreturnoninvestment(ROI)8. Developaclearrecommendation9. Marketandcommunicatethebusinesscasewithin
yourorganization
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Ongoingsuccesscriteria
1. Companiesofdifferentsizesandsectorsmeasuresuccessindifferentways,viadifferentKPIs
2. DefiningthoseKPIsthatrelatedirectlytotheLMSprojectisthestep1forensuringcontinuedbuy-in
3. MeasuringagainstthoseKPIsshouldbedoneviatheplatformitselfasmuchaspossible
4. CompanyandtheLMSvendorsuccessteamsshouldalwaysbealignedaboutwhatmakestheprojectasuccessandcheckstatusagainstavailabledata
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ExampleofAdoptionKPIs
1. Usage: aremyenduserslogginginthesystem?Howfrequentlycomparedtothepast?
2. Engagement: aremyusersaccessingthecoursematerialavailabletothem?Howfrequently?
3. Social/Informal:aremyusersengaginginlearningfromoneanother?Arequestionsbeingaskedandvaluablefeedbackprovided?
4. Adminteamtime:howmuchtimearewespendinginadminthesystem?Isitwhatwehadbudgeted,moreorless?
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ExampleofUnitEconomicsKPIs
1. Revenuecorrelation:indefinedtimeperiods,aretherecorrelationswithadditionalgeneratedrevenue?IE.LMSprojectswithacontentsubscriptionservice.InvestmentversusRevenuevariation.
2. CustomerRetention:howismycustomerretentiondatachanging?AdoptionversusChurn.
3. Employeeretention:howlikelyaremycolleaguestosay“thisLearningExperienceisgreat”totheirmanager?InternalNPS.
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Exampleofvendor-relatedKPIs(TTs)
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Exampleof“Vendorrelated”KPIs(NPS)
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Exampleofvendor-relatedKPIs(a-USE)
ImprovingtheExperience
24%
33%
37%
41%
41%
55%
56%
57%
66%
78%
Exploringgames/gamification
Incorporatingsocialtools
Increasinglearner-contributedcontent
Incorporatingmobiledelivery
Leveragingsimulations
Redesigningtheclassroomexperience
Creatingsmallercontentobjects
Revisingexistingcontentfornewmodalities
Increasingtheamountofinformallearning
Increasingtheamountofexperiential(on-the-job)learning
17
Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)
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CriticalElementsforPersonalizedLearning
Coaching and Mentoring 78%
Mobile learning 72%
Social learning 69%
ELearning modules on LMS or other learning technology 66%
Video learning 61%
Instructor led based in-person classroom training 56%
Instructor led based virtual classroom training 55%
Simulation 53%
Stretch assignments 49%
Assessments 46%
Source:BrandonHallGroupPersonalizedLearningStudy,2016(n=166)
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TopOutcomesUsed
19
7%
11%
8%
11%
11%
11%
11%
15%
9%
31%
38%
16%
22%
26%
28%
28%
28%
35%
39%
42%
57%
59%
0% 10% 20% 30% 40% 50% 60% 70%
Revenueperemployee
Profitability
Leadershippromotionrates
Revenuegrowth
Rateofknowledgetransfer
Abilitytorespondtomarket
Voluntaryturnover/retention
Businessprocessimprovement
Teameffectiveness
Employeeengagement
Individualperformance
HiPOs
LoPOs
Source:BrandonHallGroupLearningMeasurement2016
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LearningNeedsareShiftingTopFiveL&DPriorities
38%
39%
42%
47%
48%
Exploringnew/differentlearningmodalities
Improvingourmeasurementoflearning
Creatingstrongerlinkbetweenlearningand
individual/organizational…
Developing/revisingthelearningstrategy
Exploringnew/differentlearningtechnologies
TopFiveTechPriorities
28%
29%
37%
41%
44%
Contentmanagement
Virtualclassrooms
Dataanalytics
Mobiledelivery
Social/collaborativetools
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Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)
MixingItUp
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LearningCannotJustBeFormal
49.8%
49.8%
35.6%
26.6%
24.6%
50.5%
Formal:Primarilyinstructorled,course-basedlearningevents,aswellaspublishedmaterialsand
academicinstituions
Informal:Learningthattakesplacetypicallyinanunscheduled,adhocform,typicallythroughpeerto
peercollaborationandsocialnetworking
Experiential:On-the-jobtraining,learningbydoing,trialanderrorandobservation.
Important Criticaltothebusiness
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Source:BrandonHallGroupLearningStrategyStudy,2016(n=433)
LearningCannotJustBeFormal
19.0%
59.2%
48.8%
3.5%
13.5%
17.0%
Formal:Primarilyinstructorled,course-basedlearningevents,aswellaspublishedmaterialsand
academicinstituions
Informal:Learningthattakesplacetypicallyinanunscheduled,adhocform,typicallythroughpeerto
peercollaborationandsocialnetworking
Experiential:On-the-jobtraining,learningbydoing,trialanderrorandobservation.
Increasefocus Significantlyincreasefocus
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Source:BrandonHallGroupLearningStrategyStudy,2016(n=433)
TheBlendingEffect
4.9%
29.4%
46.1%
19.6%
Notatall
Smallextent
Moderateextent
Greatextent
ImprovedLinktoIndividualPerformance
9.1%
37.4%
37.4%
16.2%
Notatall
Smallextent
Moderateextent
Greatextent
ImprovedLinktoOrganizationalPerformance
95% 91%
Source:BrandonHallGroup70/20/10Study,2016(n=243)
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SummaryandWrapUp• Buildabusinesscaseforchange.Thisisnotaboutnewtechnologiesorfads,itisaboutbusinessresults.
• Identifythemostcriticalnewrequirementsneededinyournewplatform,butalsoidentifytheitemsyouarenotwillingtolose.
• Ensureyourselectionprocessisasdiligentthistimearoundasitwasthefirsttimearound– thinkfuture.
• Askalltherightquestionsofyourvendor.
• Scripteddemos
• Factorinchangemanagementandmarketingrequirements
• Communicateyourplansclearlyandoften
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