successful strategies to ensure internal buy in for your lms project

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Successful Strategies to Ensure Internal Buy-in for Your LMS Project Sponsored by: David Wentworth Principal Learning Analyst, Brandon Hall Group Alessio Artuffo Chief Revenue Officer, Docebo

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Page 1: Successful Strategies to Ensure Internal Buy In for Your LMS Project

SuccessfulStrategiestoEnsureInternalBuy-inforYourLMSProject

Sponsoredby:

DavidWentworthPrincipalLearningAnalyst,

BrandonHallGroup

AlessioArtuffoChiefRevenueOfficer,

Docebo

Page 2: Successful Strategies to Ensure Internal Buy In for Your LMS Project

ThankYouToOurSponsor!

©BrandonHallGroup2017 2

Page 3: Successful Strategies to Ensure Internal Buy In for Your LMS Project

HCMResearchandAdvisoryFirm

©BrandonHallGroup2017 3

FOUNDEDIN1993

Communityof300,000+

10,000GlobalClients

LeadingIndependentHCMResearch&AnalystFirm

Publishing2+PiecesofResearchEachDay

SampleofOurClients

Page 4: Successful Strategies to Ensure Internal Buy In for Your LMS Project

HowWeHelpYou

©BrandonHallGroup2017 4

MEMBERSHIP

STRATEGICCONSULTING

EXCELLENCEAWARDS

PROFESSIONALDEVELOPMENT

Learning&Development

TalentManagement

LeadershipDevelopment

TalentAcquisition

WorkforceManagement

Page 5: Successful Strategies to Ensure Internal Buy In for Your LMS Project

OpenSurveys

©BrandonHallGroup2017 5

Visit www.brandonhall.com clickOpenSurveysIfyouwouldliketojoinapanelofsurveytakers,[email protected]

• RecruitmentMarketingPractices2017

• ExtendedEnterpriseLearning2017

• StateofTalentAcquisition2017

• HCMTechnology2017

Page 6: Successful Strategies to Ensure Internal Buy In for Your LMS Project

HowToAskQuestions

©BrandonHallGroup2017 6

• Submityourquestionsorcomments aboutthediscussiontoourpresentersusingtheQuestions tabonyourcontrolpanel.• Presentationslides andgiveaways canbefoundintheHandouts tabonyourcontrolpanel.

Recording&Slideswillalsobesentoutafterthewebinar.

Page 7: Successful Strategies to Ensure Internal Buy In for Your LMS Project

44% 56%

Yes No

IsyourorganizationcurrentlyconsideringreplacingyourLMSwithinthenext18– 24months?

Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)

TheEvolvingLearningTechnologyLandscape

©BrandonHallGroup2017

Page 8: Successful Strategies to Ensure Internal Buy In for Your LMS Project

34%

53%

55%

66%

66%

66%

74%

87%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Movetothecloud

Abilitytohavebetteranalyticsregardingsystemuse

Abilitytohaveconsistentcontentinoneplaceforemployees

Enhancedreporting

Integrationofmultiplesystems

Needtohavemobilecapabilitiesforyourworkforce

Needforanimprovedadministrativeexperience

Needforanimproveduserexperience

Top3ReasonsforUpgradingorSwitchingLMS's

Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)

©BrandonHallGroup2017

Page 9: Successful Strategies to Ensure Internal Buy In for Your LMS Project

BuildingtheBusinessCaseforChange• Whatbusinessissuesarenotbeingsolvedwiththecurrentsolution?• Whatchallengeswiththecurrentsystemareaffectingbusinessoutcomes?• IdentifykeybusinessissuesthatcanbeaddressedbynewLMSsolution.• Attempttoquantifythecostoftheaboveandmeasurethatagainstthecostofmakingtheswitch.

©BrandonHallGroup2017

Page 10: Successful Strategies to Ensure Internal Buy In for Your LMS Project

BuildingtheBusinessCaseforChange1. Identifyandconsultbusinesscasestakeholders2. Analyzeanddocumentthebusinessrequirements3. Identifythekeybusinessdriversforimplementingan

LMS4. Identifypossiblerisks5. Createacurrentstatecostanalysis6. Createafuturecostanalysis7. Identifytheexpectedreturnoninvestment(ROI)8. Developaclearrecommendation9. Marketandcommunicatethebusinesscasewithin

yourorganization

10©BrandonHallGroup2017

Page 11: Successful Strategies to Ensure Internal Buy In for Your LMS Project

©BrandonHallGroup2017 11

Ongoingsuccesscriteria

1. Companiesofdifferentsizesandsectorsmeasuresuccessindifferentways,viadifferentKPIs

2. DefiningthoseKPIsthatrelatedirectlytotheLMSprojectisthestep1forensuringcontinuedbuy-in

3. MeasuringagainstthoseKPIsshouldbedoneviatheplatformitselfasmuchaspossible

4. CompanyandtheLMSvendorsuccessteamsshouldalwaysbealignedaboutwhatmakestheprojectasuccessandcheckstatusagainstavailabledata

Page 12: Successful Strategies to Ensure Internal Buy In for Your LMS Project

©BrandonHallGroup2017 12

ExampleofAdoptionKPIs

1. Usage: aremyenduserslogginginthesystem?Howfrequentlycomparedtothepast?

2. Engagement: aremyusersaccessingthecoursematerialavailabletothem?Howfrequently?

3. Social/Informal:aremyusersengaginginlearningfromoneanother?Arequestionsbeingaskedandvaluablefeedbackprovided?

4. Adminteamtime:howmuchtimearewespendinginadminthesystem?Isitwhatwehadbudgeted,moreorless?

Page 13: Successful Strategies to Ensure Internal Buy In for Your LMS Project

©BrandonHallGroup2017 13

ExampleofUnitEconomicsKPIs

1. Revenuecorrelation:indefinedtimeperiods,aretherecorrelationswithadditionalgeneratedrevenue?IE.LMSprojectswithacontentsubscriptionservice.InvestmentversusRevenuevariation.

2. CustomerRetention:howismycustomerretentiondatachanging?AdoptionversusChurn.

3. Employeeretention:howlikelyaremycolleaguestosay“thisLearningExperienceisgreat”totheirmanager?InternalNPS.

Page 14: Successful Strategies to Ensure Internal Buy In for Your LMS Project

©BrandonHallGroup2017 14

Exampleofvendor-relatedKPIs(TTs)

Page 15: Successful Strategies to Ensure Internal Buy In for Your LMS Project

©BrandonHallGroup2017 15

Exampleof“Vendorrelated”KPIs(NPS)

Page 16: Successful Strategies to Ensure Internal Buy In for Your LMS Project

©BrandonHallGroup2017 16

Exampleofvendor-relatedKPIs(a-USE)

Page 17: Successful Strategies to Ensure Internal Buy In for Your LMS Project

ImprovingtheExperience

24%

33%

37%

41%

41%

55%

56%

57%

66%

78%

Exploringgames/gamification

Incorporatingsocialtools

Increasinglearner-contributedcontent

Incorporatingmobiledelivery

Leveragingsimulations

Redesigningtheclassroomexperience

Creatingsmallercontentobjects

Revisingexistingcontentfornewmodalities

Increasingtheamountofinformallearning

Increasingtheamountofexperiential(on-the-job)learning

17

Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)

©BrandonHallGroup2017

Page 18: Successful Strategies to Ensure Internal Buy In for Your LMS Project

CriticalElementsforPersonalizedLearning

Coaching and Mentoring 78%

Mobile learning 72%

Social learning 69%

ELearning modules on LMS or other learning technology 66%

Video learning 61%

Instructor led based in-person classroom training 56%

Instructor led based virtual classroom training 55%

Simulation 53%

Stretch assignments 49%

Assessments 46%

Source:BrandonHallGroupPersonalizedLearningStudy,2016(n=166)

©BrandonHallGroup2017

Page 19: Successful Strategies to Ensure Internal Buy In for Your LMS Project

TopOutcomesUsed

19

7%

11%

8%

11%

11%

11%

11%

15%

9%

31%

38%

16%

22%

26%

28%

28%

28%

35%

39%

42%

57%

59%

0% 10% 20% 30% 40% 50% 60% 70%

Revenueperemployee

Profitability

Leadershippromotionrates

Revenuegrowth

Rateofknowledgetransfer

Abilitytorespondtomarket

Voluntaryturnover/retention

Businessprocessimprovement

Teameffectiveness

Employeeengagement

Individualperformance

HiPOs

LoPOs

Source:BrandonHallGroupLearningMeasurement2016

©BrandonHallGroup2017

Page 20: Successful Strategies to Ensure Internal Buy In for Your LMS Project

LearningNeedsareShiftingTopFiveL&DPriorities

38%

39%

42%

47%

48%

Exploringnew/differentlearningmodalities

Improvingourmeasurementoflearning

Creatingstrongerlinkbetweenlearningand

individual/organizational…

Developing/revisingthelearningstrategy

Exploringnew/differentlearningtechnologies

TopFiveTechPriorities

28%

29%

37%

41%

44%

Contentmanagement

Virtualclassrooms

Dataanalytics

Mobiledelivery

Social/collaborativetools

©BrandonHallGroup2017 20

Source:BrandonHallGroupLearningTechnologyStudy,2016(n=311)

Page 21: Successful Strategies to Ensure Internal Buy In for Your LMS Project

MixingItUp

©BrandonHallGroup2017 21

Page 22: Successful Strategies to Ensure Internal Buy In for Your LMS Project

LearningCannotJustBeFormal

49.8%

49.8%

35.6%

26.6%

24.6%

50.5%

Formal:Primarilyinstructorled,course-basedlearningevents,aswellaspublishedmaterialsand

academicinstituions

Informal:Learningthattakesplacetypicallyinanunscheduled,adhocform,typicallythroughpeerto

peercollaborationandsocialnetworking

Experiential:On-the-jobtraining,learningbydoing,trialanderrorandobservation.

Important Criticaltothebusiness

©BrandonHallGroup2017 22

Source:BrandonHallGroupLearningStrategyStudy,2016(n=433)

Page 23: Successful Strategies to Ensure Internal Buy In for Your LMS Project

LearningCannotJustBeFormal

19.0%

59.2%

48.8%

3.5%

13.5%

17.0%

Formal:Primarilyinstructorled,course-basedlearningevents,aswellaspublishedmaterialsand

academicinstituions

Informal:Learningthattakesplacetypicallyinanunscheduled,adhocform,typicallythroughpeerto

peercollaborationandsocialnetworking

Experiential:On-the-jobtraining,learningbydoing,trialanderrorandobservation.

Increasefocus Significantlyincreasefocus

©BrandonHallGroup2017 23

Source:BrandonHallGroupLearningStrategyStudy,2016(n=433)

Page 24: Successful Strategies to Ensure Internal Buy In for Your LMS Project

TheBlendingEffect

4.9%

29.4%

46.1%

19.6%

Notatall

Smallextent

Moderateextent

Greatextent

ImprovedLinktoIndividualPerformance

9.1%

37.4%

37.4%

16.2%

Notatall

Smallextent

Moderateextent

Greatextent

ImprovedLinktoOrganizationalPerformance

95% 91%

Source:BrandonHallGroup70/20/10Study,2016(n=243)

©BrandonHallGroup2017

Page 25: Successful Strategies to Ensure Internal Buy In for Your LMS Project

SummaryandWrapUp• Buildabusinesscaseforchange.Thisisnotaboutnewtechnologiesorfads,itisaboutbusinessresults.

• Identifythemostcriticalnewrequirementsneededinyournewplatform,butalsoidentifytheitemsyouarenotwillingtolose.

• Ensureyourselectionprocessisasdiligentthistimearoundasitwasthefirsttimearound– thinkfuture.

• Askalltherightquestionsofyourvendor.

• Scripteddemos

• Factorinchangemanagementandmarketingrequirements

• Communicateyourplansclearlyandoften

©BrandonHallGroup2017

Page 26: Successful Strategies to Ensure Internal Buy In for Your LMS Project

Questions?

Page 27: Successful Strategies to Ensure Internal Buy In for Your LMS Project

Thankyouforjoiningustoday!

Ifyouhaveanyadditionalquestions,[email protected].

Page 28: Successful Strategies to Ensure Internal Buy In for Your LMS Project

LearnMoreAboutUsProductsandservicesthatweoffer

©BrandonHallGroup2017 28

Page 29: Successful Strategies to Ensure Internal Buy In for Your LMS Project

HowWeHelpYou

©BrandonHallGroup2017 29

MEMBERSHIP

STRATEGICCONSULTING

EXCELLENCEAWARDS

PROFESSIONALDEVELOPMENT

Learning&Development

TalentManagement

LeadershipDevelopment

TalentAcquisition

WorkforceManagement

Page 30: Successful Strategies to Ensure Internal Buy In for Your LMS Project

WeDoThisThrough…ResearchandAnalysis thatDefineNewHCMStandards

SuccessStories fromGlobalOrganizationsthatShowthoseStandardsinAction

ProfessionalDevelopment thatAssessesCurrentStateandEnablesInnovation

FlexibleServices toDesignandImplementTransformativeSolutions

Recognition thatValidatestheTransformation

©BrandonHallGroup2017 30

Page 31: Successful Strategies to Ensure Internal Buy In for Your LMS Project

MembershipOffersTailoredSupportRESEARCHACCESS&EVENTS

• Reports• CaseStudies,Frameworks&Tools• DataNow®&TotalTech®• WebinarsandResearchSpotlights• AnnualHCMConference

ADVISORYSUPPORT• AsktheExpert• 1on1Consultations• ResearchBriefings• Benchmarking

CLIENTSUCCESSPLAN• YourPriorities• ExecutiveSponsor• ClientAssociate• MonthlyMeetings

©BrandonHallGroup2017 31

Tolearnmoreaboutbecomingamemberortosignupforafreetrial,[email protected]

Page 32: Successful Strategies to Ensure Internal Buy In for Your LMS Project

StrategicConsultingOffersExpertSolutionDevelopmentBENCHMARKING

• Competitive/Comparative• MaturityModel• CustomResearch

STRATEGY• BusinessCase• Planning• Organization&Governance

TECHNOLOGYSELECTION• VendorSelection• ArchitectureDesign• SystemsEvaluation

DEVELOPMENT&INTEGRATION• ProgramDesign• Assessment• Survey• ProcessIntegration

©BrandonHallGroup2017 32

Tolearnmoreaboutconsulting,[email protected]

Page 33: Successful Strategies to Ensure Internal Buy In for Your LMS Project

WhyBrandonHallGroup

©BrandonHallGroup2017 33

1

2

3

4

5

Weofferflexible,high-valuemembershipsthatoffereverythingyouneedatacostyoucanafford.

Ourresearchisbetter – moretargeted,easilydigestible,focusedonbusinessresults,predictive,prescriptive.

Oursolutionsgetsbetterresults– research-driven,focusedonthebusiness,simple,targeted,flexibleapproach.

Ourcasestudiesareunique fortheirdiversityandfocusonbusinessresults.

Ourprofessionaldevelopmentispractical,tailoredtoyourneeds,andequipsyoutotakeaction.

Page 34: Successful Strategies to Ensure Internal Buy In for Your LMS Project

ResearchCalendar

34

LEARNINGANDDEVELOPMENT

TALENTMANAGEMENT

©BrandonHallGroup2017

Page 35: Successful Strategies to Ensure Internal Buy In for Your LMS Project

ResearchCalendar

35

TALENTACQUISITION

WORKFORCEMANAGEMENT/HR

©BrandonHallGroup2017

Page 36: Successful Strategies to Ensure Internal Buy In for Your LMS Project

WhatOurClientsHavetoSay

BrandonHallGroup’sExcellenceAwardsallowsyoutotakeadeeperdiveandevaluatetheprogramsthatyou’vecreatedatalevelthatyoumightnothavetheopportunitytodo… Theyhavealwaysbeenacornerstoneforme.

- KatrinaWilliams,Director,SalesCapabilityCDW

https://youtu.be/OgdA_tpM55U

©BrandonHallGroup2017 36

Page 37: Successful Strategies to Ensure Internal Buy In for Your LMS Project

WhatOurClientsHavetoSay

IdescribetheattentionandthatcustomerservicethatI’veexperiencedasbeingexcellent.TheyareveryattentiveandwhereverIneedtobeconnectedtowhomever,theyaretheretohelpme.

- JoanneVeech,GlobalTalentLeaderPwC

https://youtu.be/YkY-v8gfW5k

©BrandonHallGroup2017 37

Page 38: Successful Strategies to Ensure Internal Buy In for Your LMS Project

HCMx Radio

©BrandonHallGroup2017 38

THEONLYPODCASTINTHEHCMARENATHATWEAVESCURRENTMARKETRESEARCH,HRTECHNOLOGYANDINDUSTRYLEADERSINTOEACHEPISODE

Tocatchuponthelatestepisodes,visitwww.brandonhall.com/hcmxradio orsubscribeoniTunes