subjective guide to screen design - part 1
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Öznur Özkurt
a subjective guide to screen designpart I
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Öznur ÖzkurtMarch 2011, London
These suggestions are aimed at designers who are getting into user interface design for the first time and don’t quite know where to start. They are not so much tips about how to design screens but more about where to begin and how to set up your tools correctly so you can work better and get the best output from your creative process.
My tool of choice is Illustrator, but these rules may apply to other software as well.
All suggestions are based on personal experience and things that made me think “I wish I’d known that before spending 3 days on this single button”.
Hope it will be useful for some.
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before you begin
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a subjective guide to screen design
Get familiar with guidelines.
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Some clients will have guidelines for you to work with.
Examine and learn them inside out. If you feel you can push them, try and improve on them with your design.
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SXGA1280 ! 1024
QVGA320 ! 240
1280 ! 960
VGA640 ! 480
PAL768 ! 576
SVGA800 ! 600
XGA1024 ! 768
SXGA+1400 ! 1050
UXGA1600 ! 1200
QXGA
1152 ! 768
1440 ! 960
1440 ! 900
CGA320 ! 200
1366 ! 768
WXGA1280 ! 768
WSVGA1024 ! 600
HD 7201280 ! 720
WUXGA1920 ! 1200
HD 10801920 ! 1080
WVGA800 ! 480
WVGA854 ! 480
1280 ! 854
WXGA1280 ! 800 WSXGA+
1680 ! 1050
2K2048 ! 1080
3:2 8:5(16:10)
5:3 16:9
17:9
a subjective guide to screen design
There are quite a few different screen ratios and resolutions. Knowing what you’re designing for will help minimise pain half way through your design process.
Know what you’re designing for.
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a subjective guide to screen design
Just because something is blue and in a red box in a wireframe, it doesn’t necessarily mean your design needs to follow that.
Spend some time with the wireframes (and maybe with the person who’s done them if they’re around) and understand what’s important to keep and what can change.
Don’t be afraid to move things around.
Don’t take wireframes at face value.
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when you’re doing it
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a subjective guide to screen design
Whichever software you use, make sure you’re working in RGB, not CMYK.
Check your document colour mode
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RGB CMYK
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a subjective guide to screen design
Seriously.
Set all units to pixels.
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a subjective guide to screen design
Make sure your elements are all in rounded pixel sizes. Again, Illustrator seems to play tricks, from file to file, version to version, beware. Double check and make sure you see a round number in that box.
Not 319.999.
Nothing can be .x pixels.
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a subjective guide to screen design
Set them to 72ppi for screen design.
You can use 300 if you’re doing print, but stick to 72 for screens, this will improve your computer’s performance.
Check your document raster effects.
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a subjective guide to screen design
If your tool of choice is Illustrator, to avoid seeing blurry lines, make sure your element’s width and height are even numbers and place your elements on exact pixels.
Even numbers also come in handy when you need to scale your elements up or down.
Illustrator works in funny ways.
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The easiest way to ensure everything is the same size is to work with numbers. Scale and move using your keyboard, not your mouse.
a subjective guide to screen design
Forget you can drag with your mouse.
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550x870
a subjective guide to screen design
To ensure everything is aligned, easiest way is to duplicate your design on a grid.
For example, when designing screens at 480x800, you can move things by 550 px horizontally and 870 px vertically on your canvas. Decide on your numbers and make a grid, so whoever picks up your file can follow.
Grids are useful.
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a subjective guide to screen design
It’d be great if your element sizes were somewhat coherent. Don’t go picking arbitrary numbers for each element in your design because they looked good at the time. It makes it very hard for someone else to understand the logic behind your work then.
Even numbers are your friend; you can scale them up or down, cut them in half, and they still work.
Love your numbers.
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a subjective guide to screen design
If you can’t export your elements as bitmaps, they won’t work when someone starts coding it.
Keep an eye on layer effects.
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a subjective guide to screen design
Depending on what you are doing, you might need to scale effects or keep them as they are. Keep an eye on your drop shadows, line weights, rounded corners.
Keep an eye on scaling effects.
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a subjective guide to screen design
Use transparency when the element needs to show what’s behind it (like a drop shadow on a list).
If you want to make a button light gray, go and change the colour, not the opacity of the element.
Avoid unnecessary transparency.
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a subjective guide to screen design
*if the style is applied to it
Corners will go wonky and you will spend ages trying to bring it back to what it was.
Never scale a rounded rectangle.*
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a subjective guide to screen design
...unless you’re absolutely sure that is what you need.
Or just don’t. Keep your options open;)
Think before applying a style...
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a subjective guide to screen design
When setting up your design, think about how your elements will scale.
Choose your text alignment based on how the element works. Are your buttons center aligned? Make the text center aligned.
Reference point is your best friend.
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feel free to shoot questions my way.