studoland: the studen'ts dream

20
George Papadopoulos @gmpapadopoulos Alex Voinas @alex_stathi Tasos Sagiotis @tsagi Studoland

Upload: bitbomb01

Post on 22-Apr-2015

893 views

Category:

Business


0 download

DESCRIPTION

Ignite Athens Presentation of Studoland for BitBomB01

TRANSCRIPT

Page 1: Studoland: The Studen'ts Dream

George Papadopoulos @gmpapadopoulos

Alex Voinas @alex_stathi

Tasos Sagiotis @tsagi

Studoland

Page 2: Studoland: The Studen'ts Dream

•Undergraduate Students:

o Electrical and Computer Engineering

o Business Studies

•Academic Interests, Conferences

•University projects and research

assistance

Members’ Profile

Page 3: Studoland: The Studen'ts Dream

•Scientific and Entrepreneurship Events

•Summer Schools

•Networking Meetings

•Memberships in Student Groups

•Finally, want a FULL University Life

Members’ Profile

Page 4: Studoland: The Studen'ts Dream

• No immediate access to in’n’out University

Activities

• Time Loss from:

o Searching for information sources

o Discarding misleading information

• No opportunity to enjoy constructive

challenges

So the problem is…

Page 5: Studoland: The Studen'ts Dream

• Less experienced Graduates

• Students’ most productive years - NOT

productive

• Bad feelings for the University

• Fear for the future

• Anxious Life in the early years of a new

career

…and the results are

Page 6: Studoland: The Studen'ts Dream

The Student’s Dream= Studoland

The Challenge

Page 7: Studoland: The Studen'ts Dream

Studoland

The Challenge

=Online Community

Internships Excursions & Trips

Student Groups’ News

Scholarships

Events

Seminars

Conferences

Summer Schools

Success Stories

Page 8: Studoland: The Studen'ts Dream

Analysis Situation

Page 9: Studoland: The Studen'ts Dream

Customer Analysis

Smartphone users ≈3.9M in Greece (students in large proportion)

Student Users

– Want a life-changing student-community

– App-Tech Lovers

– Don’t know what the possibilities are!

– Want to join communities easily and gain “experience”

Page 10: Studoland: The Studen'ts Dream

Competitor Analysis

There is nothing similar for Greek Students.

It will be the first in the GR Marketplace.

Most websites claiming that they gather all the important

information the university student may need, are just:

• reblogging posts about vacation days

• related to Political Parties

• guides for the freshmen

Page 11: Studoland: The Studen'ts Dream

That’ s why everything a student needs is…

Page 12: Studoland: The Studen'ts Dream

Collaborators

• Student Groups and Teams

• Key-Stakeholders in the Universities of Greece

Pest Analysis

• Political/Legal – Obstacles don’t exist

• Economic – Impose successful help to Social Groups

(Greek Economic Crisis)

• Social and Technological – Ready to accept it, wants it NOW!

Page 13: Studoland: The Studen'ts Dream

Selected Marketing

Strategy the 4 P’s

Page 14: Studoland: The Studen'ts Dream

• App & Online Platform

• Includes: internships, summer schools, conferences, scholarships, student groups’ news… etc

• Tries to connect student and university

–eliminates misunderstandings of educational system in Greece

–provides everything a “novice” or a “newbie” wants to find

1. Product

Page 15: Studoland: The Studen'ts Dream

Web: Open-source technologies for

stability and compatibility

Mobile App: Will display users’ favorite feeds

Notify them for new events

WP: WP7.5 & WP8

Android: Latest Android frameworks

iOS: Compatibility with latest display

1. Product – Development

Page 16: Studoland: The Studen'ts Dream

• Free - lite version

• Paid - exclusive version (free trial)

• Special offers and bonus for advertising

or promoting the app

2. Price

Page 17: Studoland: The Studen'ts Dream

3. Distribution (Place)

http://studoland.gr

Page 18: Studoland: The Studen'ts Dream

• Social Media

• Traditional Media

• Participation in Competitions

• Relationship with key - stakeholders

4. Promotion

Page 19: Studoland: The Studen'ts Dream

Short & Long

Term Projections

Mission A map that Students will enhance their University

Life with.

Vision A community that will provide everything a

student need for constructive studies.