STUDIO®by

Get to know STUDIOA boutique fitness club with signature classes and world-class amenities

STUDIO is a 3,000 sq ft boutique fitness center,

centered around group workouts, premium offerings,

and our innovative personal training system.

Within the well-designed footprint is a multi-revenue

business model (co-ed) focusing on customized

plans, re-occurring membership types,

and add-on type options.

STUDIO

A Typical STUDIO Day

®by

Dynamic Classes… robust personal training offerings… BalanceDiet … STUDIO by elements® combines top revenue centers into one action-packed, 3,000 sq ft space. STUDIO capitalizes on the surge in popularity and profitability of class-based fitness trends including Yoga, Pilates, CrossFit, Zumba, SoulCycle, and Barry’s Boot Camp. Across the US, smaller facilities are commanding top dollar from consumers, delivering a high-quality and focused fitness experience.

As a STUDIO owner, you will tap into the fast-growing 70 billion dollar health and wellness marketplace, by offering popular and very high quality fitness programs.

7:00AM• Facility opens• Morning personal trainer appointments

7:30 AM - 10:30AM • Boot camp classes, morning yoga, aerobics• BalanceDiet appointments: morning and afternoon sessions

Lunch

Noon – 1:30PM• Personal training appointments• Small group workouts• Lunchime class (Spinning®, Zumba®, etc.)

2:00PM - 4:00PM • Used for outside promotions• Internal marketing, staff downtime

4:00PM – 7:30PM• Evening personal training appointments• BalanceDiet™ sessions• Group classes (hourly) Pilates, BootCamp, etc.• TRX® classes

Personal Training: By appointment

BalanceDiet™ : Walk ins and by appointment

TRX® and Small Group Sessions: By schedule

Group Fitness Offerings: By schedule

STUDIO is designed for both smaller and

more upscale markets, where a premium

fitness experience is appreciated.

• Full Personal Training Program (Fitness Valet*)• Dynamic Class Scheduling including signature classes • BalanceDiet Center

• Exclusive Supplements and Products• Sauna• Changing area with Lockers

Our Class Series is varied, and will feature some of the top instructors in the area. Membership to classes can be purchased either through a monthly (draft) program, class passes, or Pay as you go. Typical class options at STUDIO are:

Approximate cost to open a STUDIO facility (cost will vary by market)

$39900 franchise fee$75000 facility buildout$80000 furniture, fixtures, and equipment (FF&E)---------------$194000($40, 000) less: landlord contribution*---------------154,000 total (85,000) equipment lease----------------$69,000 total

Also keep in mind:• marketing allowance

• working capital

*it is typical when landlords work with national brands such as elements®, as part of a franchisee lease

package they will contribute towards the build out.

• Bootcamp• CrossFit• Zumba®

• Body Pump®

• Yoga• Barre Pilates• Jazzercise • Stretch and Toning

• Spinning®

• TRX®

• Classic aerobics• ...and more

STUDIO

STUDIO

Ammenities

Cost

STUDIOFAQ

elements® features a web-based proprietary operating software system with state-of-the art technology for building your STUDIO business. All elements® franchise brands (BalanceDiet™, elements®, and STUDIO®) use the same operating platform, making expanding or owning multiple concepts very easy for growing franchisees.

Our software is integrated into all aspects of your business, and allows you to manage the club while inside, or from any locale via your smartphone or computer. Daily dashboards, showing guest traffic, sales, revenue, and benchmarks will be delivered to your smartphone daily, as well as being tracked daily by your corporate revenue coach for additional support.

Yes, elements® has a network of approved 3rd party lenders to assist our franchisees. STUDIO offers turnkey finance programs with very quick turnarounds. Your lending options will vary on personal credit, location, and total net worth.

What type of software will help me run my business?

Turn-key Software Features:

Is financing available to me?

• Unsecured lines of credit• Equipment leasing• SBA

• 401K funding• Finance options for all FF&E

(furniture, fixtures, and equipment)

• National real estate program to encourage landlord contributions

• Setup and pre-programmed (turn-key)• Works across Mac and PC, as well as on

tablets and iPad• Complete timeclock and payroll support• Tracks hours, sales by salesperson, and

all commissions for staff• Communicates with staff any messages

or notices• Communicates with members via email,

text, and web• Allows members to book or reschedule

personal training or BalanceDiet™ appointments via a click of their phone

• Notifies trainers and managers in real time of any cancellations

• Perkville® points-based rewards program for members (built in)

• Perkville® automated referral building tools

• Allows customized and detailed reporting• Tracks check ins, member usage,

and trends• Allows for inventory tracking, re-ordering

and web orders• Multiple login and security levels for

all staff• Easy to use Point of Sale System

• Online (web based) class schedules• Online class signups• Online member account tools• Robust billing and collections module• Fully integrated merchant services• Sell from desktop or from mobile device• Powerful member and prospect

marketing and autodrips• Automated (standardized) member

presentations and prospect tracking• Tracks guest (free passes) and

conversion trends

As a STUDIO franchisee,

we provide you with all of the

tools and assistance to get

setup for success!

STUDIO

STUDIO

FAQ

Floorplan

elements® features an expert support team, and acclaimed franchisee training. As a franchisee, you will be assigned a personal business coach, who will be at your side through each step of your launch process (and on site for opening). Our full assistance to franchisees includes:

Our franchise team assists you with all aspects of your STUDIO launch, from site selection with our national team, to lease negotiation and club design. You will have a business coach to walk you step-by-step through the exciting launch process.

What type of support will I receive?

• Site selection • Assistance with lease negotiation• 3rd party real estate attorneys• STUDIO design kit• National construction contractors• Standardized (discounted) equipment

packages• Full vendor program• National discounts on equipment,

printing, and products• 24 hour online training library• Full fitness training and support

• HR (recruiting, staffing, and staff training) support

• 3 day live training events (ELI™ elements leadership institute)

• On-site setup and assistance• Assistance with developing a

business plan• Funding options• Assistance with designing signage• Seasonal marketing campaigns• Local website with online store• Online member tools and online

enrollment• Complete proprietary operations

software including POS tools• eTV branded media and music

programs • Assistance with SEO and local

online marketing• Standardized Personal Training

certifications• Standardized BalanceDiet

certifications• Exclusive product lines• National marketing co-op

ABOUT

joinelements.com

®

elements® is a vertically integrated family of healthy lifestyle brands, based in Miami Beach, FL.

For nearly 10 years, elements® has been recognized as a leader in fitness and lifestyle. The company includes top fitness, lifestyle, and media brands such as The BalanceDiet™ Company, slimberry®, thinspa®, eTV™, and e’co natural products. elements® is backed by an expert management team, and is often featured in popular news. The company is a market leader and considered one of the highest quality brands in the fitness industry.

The company has over 30 locations open and under development in 10 states and 5 countries.