8/8/2019 Students turn to Internet to purchase books

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pag 2. Dcmber 10, -|999 . Speclalor

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,ryEliitciii tilrn$ : i,is,,.. o$$i$rdyilUe$g;Sa eU]:::CJii|*et.,]fia+ih$Iio|l|,*+it,.ii.ii.lengttty li.nei, the quesfionsiElIBii$..a$t.it$..'*heJfej.,,mo$ey,,,i$bein$, ihved.:.j.il.t,s inii...l oksiur;s;'.,strc.....,ns.ftiitorle::ft U$d:,atl:$ftil:letteoffi l:i$:,i,usf .,..one ,rif..:!he::..rnany.,.:,$hr,tinebooksellers doing business onthe World Wide Web. Whathad originally started out as asimple idea -- a plaie wherestudents Could buy textbooksfram the cornfort of theii veryown homes "- ,has how rurnedinio a, , mui{irrniflion dollaibusinessenterprise.' : :::;,;:,Efof tett.Com,.,,.i*,.cmmly.,,. ihe,laf'edt]lii;ipi , irirtd#lriilfffid.Inf$ffii$.:l j:f .;iiifit[tfi .,,.,a*.,....up7tt*ifttrmii*1i1llstffi r;'..o*er...,*0c1ru|ffi

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bfollett.com makes it ra-ther1S.trnple.,,for. .fhe,.Student...lo.,isb$inhis or her bocks, Since manybfl $si, :,bbsk$tois...iaic'.,'run'.'..bit :e.r...P,otletii.i.icb$ranyf ...t.sludbhisthafj:::.....:...:ha$c.ii:..i......F$qesl''o a .$$.,o_,,,t$b#s,.,,eeg,,:er.tl$j:,$ic*]]ithei*:.boslq..,.iup:..:ther,q...i6$ ....fiaitq.tnA i,sfti:Egg$.. lUf,,'$...i6:ti.fhsi{.t.Hdffi....$iibusiness. j

]'Our Site is really easy tonse'll.......expl aad.,':Cl tff :::::::B.*e i:;.r,ngdia.....i...iIatIUn$.....'.,di ci r i'.;i,ef.efollett.cornr,, *We ,have Aurenaiae bobkstorC on-line,, and,;|no,tudUd,.,.ifi.. thati, :is i.fl , lhfge$tlselection of on-line used booksin the country. We are able tooffer these used books at 25pe.r*lt off the regular listDnCe, -Hb*ever, when Ewert,.,wasasked about. *e coSt ,.bf,,,inew.b ;,,.h0'..,ffiii$i.ng*'ii:wavj.. fs., r$;!{itf eli;;exfi i*i*ins...ffi ]itfdl.$i:is$l#ti$fi uiiii iriididi] :r'i,n$t:i :i :i.e.(}, iiiiiiii{t:ffi $ iiffisiirtff ..$eiil$tuirr*$8''-For the,,,prices,,: of new,, bgqks,.we ,use bortr. th#.cofte piicingindex, as,well ;as [h!,'putliiheiii,

price. he said, What thiimeans to the student is that littlemoney, if any, is saved*henever new books arepuichased ovbi the Internet.Paul Kightlinger, ihe diiectorbf auiiliary opeiations here a{Rlinboio University, says thatthe campus bookstore does notsee on-line sellers as a potentialthreat io thCii business., "We,; have repeatedly:conduet*,it:ffi1V.eX1S::.::hrl,. on,"li nebookselleis and found rhat ourprices are compaiable, if notbetter, ihan mosr of theirs,"Kightlinger said. "In acldiiion,the process of returning books ismuch easier and less expensivefor the student when books arepurchased at the campuibobkstoie,r' :The ihipping Cosli 'sfpuidhasing books oh: rhetrnieiner ii jnst ona of,,lhe rrrany",$l .,ittn*$iiiiii$ft1li iiiii.s.ltsr,ii:ijhave had ln overcoqre,, Bykeeping tlhs, new,.,books ,at thepuUtistteits' p*c*;...itris...tarii l"ncertainl:y be:dauhting. "Wb have

ne*er,,,,,had:,,,,hny1$ro$!bms1. lwitfi.shipping," Ewert explained- ;'infact, as soon as welget,the oidei,we usually ship, It ib,u1,ihe srmeday. Depehding,on liow.,far ih;'hooks

, have,,r:rgii:itfa Elti:i:iir|]$$ldiitake anywhere ,rft[m ]tgsg tha;two to three days."One aspect that Ewen failedto mention was the lact thar the'shipping surchalge en acommon order of live bookscould cost the student, at thevery least. $7.7;5, And:should astqdent ettr.' *,ish::...tc. itislil$,,,,,the.,.book back to the on-linhcompany. shipping fees foi ihisreturn *ould,,,,,, have to beincurred as we ll.:.,i.1,''1f s,.S i$pifig..pc-s.t$. of b.uying.nooks.. ....,..0dt,ine....,.. i$...,,,,defi'niiel11.,,something sludenrs ,. ,shouldconsider fiiit , end,,, fbremost,before purChasing iheir bookbIhere." Kightlineai safd, , ltForingtance, if a:,situden1 *ahti,toreturn a :ttooti :ib 'ihe ''Cirnpusrll:::lllll l:llb s :t..tt.,' ittri.ifnt;..:::t .j.i:...itgttrrn:::periodi it is , a rnuih , easier

,Frcce$s,, to,,1,,,$tl,,,,,,thrbttghr,:trth n:having to ship the book back ro,nn:,,,on,line comphnf for a.refund -' Kightlinger alsolefated tfi,a1 the freight C,hargescn boolci, briginally piifchasedby the iampus bookstoie arenevei levied on sludenls: ,Many cn-line ,, booksellenclaim that thby ,can offettextboerks to the sttidbfiii$:,:$f ;4S,:percent bck:w the publisher'sprrce. According ,, 1[Kightlinger. this never happens.l'No one ofl'ers books fbr 40percent