student philanthropy case presentation

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Saying the Magic Words: Cultivating Students to Become Philanthropists for Your Institution! Rebecca Roth, Senior Director of Development Trevor Lane, LaGrange College Fund Gift Officer February 16, 2015

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Page 1: Student Philanthropy CASE Presentation

Saying the Magic Words: Cultivating Students to Become

Philanthropists for Your Institution!

Rebecca Roth, Senior Director of DevelopmentTrevor Lane, LaGrange College Fund Gift Officer

February 16, 2015

Page 2: Student Philanthropy CASE Presentation

Why is Student Philanthropy important?

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Development Office Student Philanthropy InternsAmanda Stukle, Senior Intern• Brain storm theme, materials, verbiage, imagery etc. • Plan and host events. • Learn to solicit and use knowledge in soliciting classmates.• Speak and give updates at Alumni Executive Committee

meeting and graduation. • Manage Senior Giveback Committee.

Cara Thornton, Junior Assistant• Put together next year’s senior giveback

committee.• Make note about what’s working and what’s not working.

Page 4: Student Philanthropy CASE Presentation
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Cultural Enrichment Events

• Host Advancement Roundtable

• Guest Speakers

• Inspiring Documentary Films

Page 6: Student Philanthropy CASE Presentation

Invite Donors to Campus

Page 7: Student Philanthropy CASE Presentation

Wall of Thanks

Page 8: Student Philanthropy CASE Presentation

Photo Booth Contest“Thank You Pix Project”

Page 9: Student Philanthropy CASE Presentation

“Thank You Pix Project”Results

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Tuition Free Day

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“Thank You” Gift Tags and Philanthropy Buttons

• d

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Senior Giveback Campaign Theme

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Marketing Materials

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Posters

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Social Media

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Invitations

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Paint Fight

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Senior Giveback Challenge

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Senior Giving Results FY11 FY12 FY13 FY14

No. of Graduates 296 251 278 215

No. of Donors 110 115 130 120Participation Rate 37.16% 45.82% 43.76% 55.81%

Amount Given $3,482 $1,265 $1,441 $3,083

Page 23: Student Philanthropy CASE Presentation

Alumni Participation Percentages

Fiscal Year Percentage2014 15.93%2013 13.89%2012 12.43%2011 10.52%2010 10.50%

Page 24: Student Philanthropy CASE Presentation