student housing information session designed for laurier brantford landlords january, 2011 presented...
TRANSCRIPT
Student Housing Information Session
Designed for Laurier Brantford Landlords
January, 2011
Presented by Chris Eley - Manager of Residence
Mark Taylor – places4students.com
Who Are the Students?
How Many Students Are There?
Considerations
What are Students Looking For?
What Does the Market Look Like?
Who Are the Students?Who Are the Students?First-year students looking for second year
(and beyond) accommodations
Age:◦Strong Majority: 18-19 years◦Minority: 19+ years
Gender:◦Roughly 65% of residence students are female
Who Are the Students?Who Are the Students?WLU residence buildings
◦Apartment-style◦3 to 10 students per apartment◦All residences retrofitted in last 10 years◦Amenities of the University
Off Campus Housing◦Is housing for students that is not a University
Residence building“Student Housing”
◦Only applies to rental housing marketed to or designed specifically for students – there is no legal definition under any level of government.
Millennial CharacteristicsMillennial CharacteristicsDemand a secure, regulated environmentComfortable w/ technology (email, cell, web)
82% online dailyRespectful of norms and institutionsComfortable with diversityDisrespectful of authority, but look to adults for
guidanceFind it hard to work without peersGoal orientedStressed
Millennial ParentsMillennial ParentsImmediate resultsDo not like to disengage from each otherEmotional connection“Co-purchasers”Offer to help manage, like to negotiateComplex families
Strategies for MillennialStrategies for Millennial
Regular, friendly, communicationClear and reasonable with expectations and
promises outside the RTA - put your commitments in writing and KEEP THEM!
SAFE, secure, clean, unitsHow you provide it is a good indicator of how
you expect it returned to youWould you want someone you care about living
there with you as a landlord?
Strategies for MillennialStrategies for Millennial
Keep leases simple, and LEGALThorough and lengthy are okayIn conversational EnglishPromises in writing, and follow through (or
explain and discuss solution)Accept that parents want to be involved, and
work with them - they can be an asset
Number of University StudentsNumber of University Students
• 2,650 Students for 2010/2011
• 700 joint students• 20 Masters’ students
• 1,200 students
Approximate Student NumbersApproximate Student Numbers2010-2011:
2,650 total Students
Residence = 20% of Students (70% of FYS)(Approximately 450)
Communters = 35% of Students(Approximately 1,000)
Off-Campus Housing = 45% of Students(Approximately 1,200)
Approximate Student NumbersApproximate Student Numbers
5 Year Plan (2011‐2016/2017)- 4,000 FTE Students (1000 residence beds)
6 – 12 Year Plan (2017‐2022/2023)- 8,000 FTE Students (2,800 residence beds)
13 + Year Plan ( 2023 and Beyond)- 15,000 FTE Students (5,200 residence beds)
Limiting Growth FactorsLimiting Growth Factors
FundingLandDeclining Population
Market TrendsMarket TrendsPeak House-Hunting:
◦January – March◦Current First-Year students looking for Second-
Year housing◦2010-2011: Estimated 400 students
“2nd Peak”:◦June – August◦Incoming First-Year students NOT living in on-
campus residence 17-18 years, very few 18+
◦2011: Estimated 100 - 150 students
MarketMarket2010: *CMHC Rental Market Statistics, October 2010
◦4628 total units◦172 vacant◦Vacancies:
1 bedroom – 4.3% 2 bedroom – 4% 3+ bedroom – 1.8%
◦Average Rent: 1 bedroom - $695/month 2 bedroom - $778/month ($389/room) 3 bedroom - $839/month ($279/room)
The Ideal UnitThe Ideal Unit
3-5 bedroom detached property
Single bedroom$350-$410/month
all inclusiveUnder 15 min walk
to campus1 washroom for
every 3 students
Key Leasing CharacteristicsKey Leasing CharacteristicsLength of Lease
◦ Open, 4, 8, 12 months
Price Point◦$250-$600
Location◦ Walking Distance?◦ Bus Route?
UtilitiesServices
Cable, Phone, Internet
Physical UpkeepGrass, Snow
ParkingIncluded or Free?
LaundryFurnishingsNew Paint
SafetySafety
Considerations: ◦1” solid core deadbolts◦Screens◦Windows◦Trimmed bushes and trees◦Lighting◦Timers
Fire SafetyFire SafetyAny concerns or questions please call
BFDWorking Smoke Detector on each level
◦New batteries with each new tenantFire ExtinguisherFire Exits/Doors
Useful LinksUseful Links
Off Campus Housing Website◦ www.brantford.mylaurier.ca/offcampus
Places 4 Students website◦www.places4students.com
Useful LinksUseful Links Municipal Affairs and Housing
◦ www.mah.gov.on.ca
Town & Gown Association of Ontario◦ www.tgao.ca
OACUHO◦ www.oacuho.on.ca
Office of the Ontario Fire Marshall◦ www.ofm.gov.on.ca
City of Brantford Fire Department ◦ 519-752-0540
Questions?Questions?