strategies to grow your presence online 2nd version, 80% of images
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Strategies to grow your presence
online@SimonCocking
[email protected]://sarahpaddleswim.wordpress.com/
http://irishtechnews.net/ITN3/
Why can I help? In 2014 ...
20,000 own blog views (since April)15k views for ITN (since Sept)
7k followers across 3 Twitter accounts2500 LinkedIn connections800+ skills endorsed on LI
Overall key concepts
Solve other people’s problems
Look for sweet spots
Be strategic, smart,
opportunistic
Try things out
Find right channel(s) for you
Key platforms1. Website & blog / vlog ( original
content)2. Twitter3. Facebook4. LinkedIn5. Slideshare6. Behance / pinterest / instagram /
tumblr /etc
Lots of blogging platforms
Pros / cons, depends what you want to say / promote / sellUse comparison articleseg Wordpress vs Squarespace vs Blogger etc,
try them out !!!!!!
1. Blogging tips & strategy
Create original content
Titles are vital,
be smart
Offer something of use, solve problems
Guest blog for higher sites
Don’t be an egg
Have your url on your profile
Share your content
Get followers.Follow the followers of your field leaders
Share other people’s content
Time your tweets
Find large active groups, post here
Reply to comments, ‘like’ them
Share other content, share yours last!
Getover500 connections
Do +5 endorsements button to everyone you link with
Use 50 groups allocation, mix geography & size
Publish to general update & targeted
groups
Target the groups to peak in
Easy to join
Use problem solving titles
Include your @twitter, blog, email etc details
Tweet it, linkedIn, Facebook
Experiment
Visual platforms
Try them out, see what works for you
Great for visual content
Thanks, remember, quality + hustle =
My great resources, top 5
● http://www.quicksprout.com/● http://www.blogtyrant.com/● http://www.copyblogger.com/blog/● http://blog.hubspot.com● https://blog.bufferapp.com/