strategic vision
TRANSCRIPT
HOLIDAY’S STRATEGIC VISION
BY MARIA CHAMPION
BACKGROUND ON HOLIDAY• HOLIDAY RETIREMENT IS ONE OF THE LARGEST INDEPENDENT, ASSISTED
LIVING AND MEMORY CARE RETIREMENT LIVING CENTERS IN THE US. ALTHOUGH IT’S NOT THE LARGEST IT IS DEFINITELY UP THERE. HOLIDAY’S GOAL IS TO PROVIDE A SAFE, CAREFREE AND ALL-INCLUSIVE RETIREMENT LIFESTYLE TO ITS SENIORS AT MORE THAN 300 FACILITIES NATIONWIDE.
IMPORTANCE OF A MISSION/ VISION STATEMENT?
• MISSION AND VISION ARE STANDARD AND CRITICAL ELEMENTS OF A COMPANY'S ORGANIZATIONAL STRATEGY. MOST ESTABLISHED COMPANIES DEVELOP ORGANIZATIONAL MISSION STATEMENTS AND VISION STATEMENTS, WHICH SERVE AS FOUNDATIONAL GUIDES IN THE ESTABLISHMENT OF COMPANY OBJECTIVES. THE COMPANY THEN DEVELOPS STRATEGIC AND TACTICAL PLANS FOR OBJECTIVES.
GOOD TO GREAT
• CURRENTLY HOLIDAY HAS OVER 300 HUNDRED FACILITIES NATIONWIDE BUT NOT ALL OF OUR LOCATIONS STAY AT CAPACITY, IT IS OUR GOAL THAT OVER THE NEXT SIX MONTHS ALL FACILITIES NATIONWIDE WILL BE AT 90% CAPACITY.
THE HOLIDAY LAYERS
• HOLIDAY’S MISSION IS TO PROVIDE RESIDENT ENRICHMENT PROGRAMS BASED ON LIFE-ENRICHING ACTIVITIES AND EVENTS THAT BENEFIT OUR RESIDENTS IN SEVEN KEY ASPECTS: PHYSICALLY, INTELLECTUALLY, SOCIALLY, EMOTIONALLY, CREATIVELY, SPIRITUALLY, AND VOCATIONALLY. WE CALL THIS UNIQUE PROGRAM THE LAYERS OF THE HOLIDAY LIFESTYLE. AS THE NEW ENRICHMENT COORDINATOR IT IS MY RESPONSIBILITY TO LEAD AND INSTRUCT ACTIVITIES THAT REPRESENT THE HOLIDAY LAYERS LIFESTYLE
HOLIDAY’S ORGANIZATIONAL ANALYSIS
• WHEN IT COMES TO STRATEGIC THE CORPORATE PLANNING AND ORGANIZATIONAL PLANNING DIFFER. THE CORPORATION FOCUSES MORE SO ON THE AREAS THAT GENERATE REVENUE WHEN DETERMINING THE BUDGET ON THE OTHER HAND ROLLING HILLS RANCH HAS TO LOOK AT PLANNING FOR THE LONG TERM.
STRATEGIC DECISION
• THE CORPORATE CENTER ISSUES GUIDANCE TO THE BUSINESS UNITS ON DESIRED OVERALL FINANCIAL RESULTS AND INVITES MANAGERS TO DEVELOP MULTIYEAR PLANS. MANAGERS ARE ASKED TO SUBMIT PLANS WITH THE HIGHEST NET PRESENT VALUE AND TO BID FOR THE RESOURCES THEY NEED TO IMPLEMENT THEM. EACH BUSINESS UNIT DISCUSSES ITS STRATEGY WITH THE CORPORATE CENTER, WHICH THEN ADDS UP ALL THE RESOURCE REQUESTS AND PERFORMANCE PROJECTIONS
CONCLUSION
We have the power to be the best retirement home in the nation but we must first understand that there are no excuses when it comes to being accountable, and that it’s not up to just the managers to be accountable we must all be accountable as an organization if we want to maintain a successful organization. Furthermore ensuring that each facility is meeting the needs of every resident and adhering to the Holiday layers lifestyle.