strategic planning basics for affordable and public housing
TRANSCRIPT
Strategic Planning Basics for Affordable and Public Housing
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You wouldn’t try to get to another planet without planning first, right?Accomplishing the goals for your agency are no different.
Don’t crash and burn.of projects fail due to lack of planning, resources and activities.39%
-it-cortex.com
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Where do I START?
STRATEGIC PLAN LAUNCHPAD
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The Mission Statement
It’s meant for your employees and leaders.
-Madison Hawthorne
You can’t write it overnight.
-Stephen Covey
It spells out your organization’s core purpose and focus.
—Business Dictionary
It answers the question: “What are we here for?”
-Bryson and Alston
A few notes….
ONLINE KEYS TO THE PLAN:“10 questions that can help craft The Mission Statement” Navigate Affordable Housing Partners
The Mission Statement
KISS:
Keep It Short and Sweet-inc.com
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The Mission Statement
“If she does not understand it, START AGAIN.”
-Alyssa Gregory
Show Mom!it to
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What’s your vision of success?
“Vision without action is merely a dream. Action without vision just passes the time. Vision with action can change the world.˝
-Joel A. Barker
VISION
BOLDLY GO!
The Vision Statement
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What do we hope to achieve?
The Vision Statement Tips from Paula Fernandes
Project five to 10 years in the
future.
Dream big, and focus on success.
Use the present tense.
8Use clear, concise
language.
Infuse your vision statement with passion
and emotion.
Paint a graphic mental picture of the business
you want.
Be prepared to commit time and
resources to the vision you establish.
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3 Have a plan to communicate your vision
statement to your employees.
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What are your agency’s Strengths, Weaknesses, Opportunities and Threats?
-leadershipthoughts.com
The SWOT Analysis
• Strengths are positive attributes internal to the organization or situation that are within your control
• Weaknesses are also internal factors within your control that may impede your ability to meet your objectives.
• Threats are external factors beyond your control that could place the project or organization at risk.
• Opportunities are external factors that the organization or project should (or could) develop.
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WEAKNESSES
OPPORTUNITIES
THREATS
STRENGTHS
The SWOT Analysis1. Fill in each list.2. Analyze each item and determine how it can fit into your
overall strategy of business success.
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What is a goal?Goals are the ends toward which a program or problem solution is directed. Goals are outcome statements to guide implementation of the strategy (i.e., the tactics of what is planned to be done).
While goals tend to be general or broad and ambitious, they also must be clear and realistic in order to clarify the team's direction and gain support of other stakeholders.
-NCJA Center for Justice Planning (NCJP)
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-NCJA Center for Justice Planning (NCJP)
What is an objective?
Objectives are more detailed than goals and explain how goals will be accomplished. Objectives detail the activities that must be completed to achieve the goal.
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Example
These goals & objectives are SMART!
Goal: Reduce vacancy rates
Objectives:• Improve maintenance response time by 20% in one year.• Reduce turnaround time by 10% in six months.• Improve resident relationships in one year (measure by survey)
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S: Specific M: Measurable A: Attainable or Achievable R: Relevant or Realistic or Results-based T: Time Bound
-mindtools.com
Be SMART
Goals & Objectives
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WE’RE READYStrategic Plan
“Your mission statement becomes your constitution.”
-COVEY
REMEMBER:
The basic principles will remain the same. What changes is how you approach new challenges to those principles!
Your Strategic Plan is a living document.
Let go of anything that won’t help you get where you want to go.
ALSO:
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