REVIEW OF A JOURNAL ARTICLE: Better strategic planning: Managing change and planning for the future require both vision and strategy

(2013) "Better strategic planning: Managing change and planning for the future require both vision and strategy", Strategic Direction, Vol. 29 Iss: 1, pp.30 - 32DOIhttp://dx.doi.org/10.1108/02580541311285410

The Purpose of this paper aims to review the latest management developments across the

globe and pinpoint practical implications from cutting‐edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments

and places the articles in context.

According to him, It would be very difficult to find a company CEO or a department manager who

did not acknowledge the need for strategic planning when making major decisions about company

policies or when contemplating large‐scale directional change. However, the problem with strategic

planning is that it isn't always very effective. The reasons for this range from the fact that sometimes

it is not strategic enough, or robust enough, to the use of strategies developed to meet the needs of

very different industries.

The paper provides strategic insights and practical thinking that have influenced some of the

world's leading organizations.

The briefing saves busy executives and researcher’s hours of reading time by selecting only

the very best, most pertinent information and presenting it in a condensed and easy‐to digest

format.

Additional research is needed in other classroom settings to see if consistent findings about

cognitive performances, time requirements, and attitude are achieved. The recommendations

were limited to a call for additional research in the area.

This was a very brief article. For the most part, it was well written and well organized.

Although the author provided several literature review, but it is not enough to develop the

situation. Overall, it was a very interesting, significant contribution to the field of research.

References

1. Parke, C. (2012), “Preparation meets strategic planning: organizations without a vision for the future won't get there”, Industrial Engineer, Vol. 44 No. 1, pp. 44‐8. [Infotrieve]

2. Reeves, M., Love, C. and Tillmanns, P. (2012), “Your strategy needs a strategy”, Harvard Business Review, September.

3. Sibony, O. (2012), “Collaborative strategic planning: three observations”, The McKinsey Quarterly, No. 2, pp. 94‐7.