strategic marketing & liaison at the university of sunderland. relationship management in he...

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How University Library Services Sunderland are using strategic marketing to shape their approach to customer relationship management, performance and cultural change.

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  • 1. Assistant Director Oliver Pritchard Academic Liaison Librarians Collections & E-Resources Manager Liz Astan Partnerships Manager & London Campus Liaison Rosie Brownhill Academic Liaison Librarians Distance Services Librarian Learning & Teaching Support Manager Julie Archer Liaison Team Assistant Librarians Library Assistants Director Kirsten Black Exec PA Monica Falconer Marketing Coordinator Quality & Marketing Manager Kay Grieves Snr Library Assistant Library Assistants Shelvers City Campus Library Manager Sandra Marsh StPetersCampus Library Manager Rachel Dolan Snr Library Assistant Library Assistants Shelvers Quality Coordinator Library System Manager Library System Development Officer Library Technician Library Assistant Inst Repository Coodinator Study Support Adviser Maths Support Adviser Assistant Liaison Librarian Assistant Liaison Librarian University Library ServicesMarch 2014 Student & Learning Support Librarian Library Assistant Library Support Assistant London Campus Team