strategic management, environmental scanning and industry analysis by indra petrus ambarita

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CHAPTER 4 Environmental Scanning and Industry Analysis STRATEGIC MANAGEMENT & BUSINESS POLICY 13 TH EDITION (THOMAS L. WHEELEN & J. DAVID HUNGER ) Prepared by: INDRA PETRUS AMBARITA (122131049) FANNY (122131xxx) HARRY MOLAN (122131xxx) MAGISTER MANAJEMEN - UNIVERSITAS TRISAKTI 2 November 2014

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Page 1: Strategic Management, Environmental scanning and Industry Analysis by Indra Petrus Ambarita

CHAPTER 4

Environmental Scanning and

Industry AnalysisSTRATEGIC MANAGEMENT & BUSINESS POLICY

13TH EDITION(THOMAS L. WHEELEN & J. DAVID HUNGER )

Prepared by:INDRA PETRUS AMBARITA (122131049)

FANNY (122131xxx)HARRY MOLAN (122131xxx)

MAGISTER MANAJEMEN - UNIVERSITAS TRISAKTI2 November 2014

Page 2: Strategic Management, Environmental scanning and Industry Analysis by Indra Petrus Ambarita

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