strategic management
TRANSCRIPT
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Strategic Business Unit (SBU) & Strategic Plan
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Presented by:
Ashutosh Pandey-Roll no.22
Rahul Kharbanda-Roll no.36
Dharmil Harsora-Roll no.26
Adnan Khan-Roll No.15
Anurag Kucheriya-Roll no.50
Sumeet Bhansali-Roll No.54
S.Y.B.M.S. Class of 2012-2013.
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TOPICS OF
DISCUSSION
1. Strategic Business Unit(SBU)2. SWOT Analysis3. Strategic Plan4. Case Study
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STRATEGIC BUSINESS UNIT (SBU)
Strategic business units are absolutely essential for multi product organizations. These business units are basically known as profit centres. They are focused towards a set of products and are responsible for each and every decision / strategy to be taken for that particular set of products.
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SWOT ANALYSIS
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WHAT IS SWOT ANALYSIS?
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WHAT IS SWOT ANALYSIS?
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WHAT IS SWOT ANALYSIS?
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WHAT IS SWOT ANALYSIS?
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WHAT IS SWOT ANALYSIS?
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KEY STEPS TOWARDS A STRATEGIC PLAN
The preparation of a strategic plan is a multi-step process covering vision, mission, objectives, values, strategies, goals and programs.
visionmissio
nobjectives
values strategy goals programs
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BIBLIOGRAPHY
Following are the books and websites which was helpful for the reference:
- Vipul Prakashan/Anita Bobade/SBU
- http://ctb.ku.edu/en/tablecontents/sub_section_main_1049.aspx
- http://en.wikipedia.org/wiki/Strategic_business_unit
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ACKNOWLEDGEMENT
We take great pride in thanking Prof. Vijay Kapoor for giving us this
opportunity to present on such an important topic.
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SYBMS,Strategic Management 2012-13