storytelling & social media: building blocks

Building Blocks of Social Media

Amy Sample WardCommunity Builder, NetSquared

January 21, 2009

Conference Call: 866-740-1260 Access Code: 6339392

Storytelling & Social MediaBuilding Blocks: Amy Sample Ward

Call: 866-740-1260 Access Code: 6339392

Using ReadyTalk

• Chat & raise hand • Mute = *6,

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Call: 866-740-1260 Access Code: 6339392

You are being recorded

• This seminar will be available on the TechSoup & NTEN websites:– www.techsoup.org/go/webinars– www.nten.org/events/past/webinar

• You will receive a link to this presentation, material and links.

• After the webinar, you can ask follow-up questions in the Emerging Technologies Forum:– tinyurl.com/889o7w

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Building Blocks of Social Media

Amy Sample WardCommunity Builder, NetSquared

January 21, 2009


Call: 866-740-1260 Access Code: 6339392

Road Map:

• Overview of Tools• How They Work Together• Case Studies• How-To (live web)• Questions & Conversation


Call: 866-740-1260 Access Code: 6339392

Overview of Tools:

• Tools for Listening• Tools for Aggregating• Tools for Sharing

Photo: nickfarr


Call: 866-740-1260 Access Code: 6339392

Tools for Listening:

• What are people saying already?

• Is your work relevant?

• Are your services relevant?

• What information is needed?

Photo: laszlo-photo


Call: 866-740-1260 Access Code: 6339392


• Google Alerts• Technorati• Google Blog Search

Photo: tanakawho


Call: 866-740-1260 Access Code: 6339392


• Google Alerts


Call: 866-740-1260 Access Code: 6339392


• Technorati


Call: 866-740-1260 Access Code: 6339392


• Google Blog Search


Call: 866-740-1260 Access Code: 6339392

Tools for Aggregating:

• What can you do when you pull your resources together?

• How do you bring different streams of information together?

Photo: chatirygirl


Call: 866-740-1260 Access Code: 6339392


• RSS• Google Reader• NetVibes

Photo: lollyknit


Call: 866-740-1260 Access Code: 6339392



Call: 866-740-1260 Access Code: 6339392


• Google Reader


Call: 866-740-1260 Access Code: 6339392



Call: 866-740-1260 Access Code: 6339392


• NetVibes


Call: 866-740-1260 Access Code: 6339392



Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:

• How do you share news and articles in the office now?

• How do you post interesting material or news on your website?

• How do you find information that should be shared?

Photo: efleming


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:

• Tags• Delicious• FriendFeed

Photo: LizaWasHere


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:

• Delicious


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:

• Tags of this session:

– Social media

– Webinar

– Learning

– RSS

– Tools

– Introduction

– NTEN

– TechSoup

– Delicious

– Tagging

– Online Tools

– How-To


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:

• FriendFeed


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:


Call: 866-740-1260 Access Code: 6339392

Tools for Sharing:

• Other tools for sharing content:– StumpleUpon– Digg– Reddit– SlideShare


Call: 866-740-1260 Access Code: 6339392

How Tools Work Together:

You’ve probably already noticed

from this discussion that these toolsoften support

each other and are drawn to each

other. Photo: oskay


Call: 866-740-1260 Access Code: 6339392


• RSS of a tag


Call: 866-740-1260 Access Code: 6339392


• Twitter updates Facebook


Call: 866-740-1260 Access Code: 6339392


• RSS updates Website


Call: 866-740-1260 Access Code: 6339392

Case Study: Me

Photo: David.R.Carroll


Call: 866-740-1260 Access Code: 6339392

Case Study: Me


Call: 866-740-1260 Access Code: 6339392

How Tos:

• Google Alerts• Technorati• Google Blog Search• Google Reader• NetVibes• Delicious• FriendFeed• Other tools

Photo: geishaboy500


Call: 866-740-1260 Access Code: 6339392

Questions & Conversations

• How to continue the conversation:– AmySampleWard.org– Twitter.com/amyrsward– Delicious.com/amy5rene5– FriendFeed.com/amyrsward

• We Are Media– Wearemedia.org


Call: 866-740-1260 Access Code: 6339392

Questions & Conversations

• NTEN– nten.org– nten.org/blog

• TechSoup– techsoup.org– techsoup.org/learningcenter/index.cfm

• NetSquared– netsquared.org– Netsquared.org/blog


Call: 866-740-1260 Access Code: 6339392

Join us at the NTC! http://nten.org/ntc


Call: 866-740-1260 Access Code: 6339392

Storytelling & Social Media: 5-Part Series

• Podcasting – 1/28/2009 11am Pacific

• Video Creation– 2/4/2009 11am Pacific

• Creating Social Buzz – 2/11/2009 11am Pacific

• Social Media ROI– 2/18/2009 11am Pacific

Building Blocks of

Social Media

We would like to thank the Packard and Surdna Foundations for their generous support of this

webinar series.

storytelling & social media: building blocks

Technology

tools photo

aggregating tools

tools work

overview of tools

sharing photo

case study

storytelling social

pacific social media