storyselling – how to sell with story by chris smith
TRANSCRIPT
StorySelling– How to sell with story
Chris Smith@chrissmithaz
ROOT FORCE
5 Forces of StorytellingWHO you are + WHAT you do+ WHY you do it + HOW you do it+ Social PROOF that it works----------------------------= More Clients, Stronger Culture & Bigger Impact
Who you areRoots + Identity - Human Connection & Trust
What you doThey become interested
What you doClear
Succinct
Thought Provoking
Delivers a Benefit
What you doWe teach entrepreneurs and their teams how to tell their story in a powerful way so they can get more clients, build a stronger culture and make a bigger impact.
Why you do itInspiration and credibility - Your backstory
Why you do itEntrepreneurs are so much more powerful than the stories they tell.
How you do itConfidence to do business with you. - You have a process = results for them
How you do it
Social proofThey believe you are the one.
Social proofStruggle and the Benefit
THE 6TH FORCE
Your Roots “The two most important days in your life are the day you are born and the day you find out why.”- Mark Twain
