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Store Check (Noodles/Pasta) BIROG, Mary Grace CAMPILLOS, Ann Lovely DE LEON, Katrina

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Page 1: Store Check

Store Check(Noodles/Pasta)

BIROG, Mary GraceCAMPILLOS, Ann LovelyDE LEON, KatrinaOCAMPO, EzekielQUINIT, Camille Stephanie

MGT 151 - XA noodle is a type of food made from

unleavened dough that is cooked in a boiling liquid. Depending upon the type, noodles may

Page 2: Store Check

be dried or refrigerated before cooking. The word derives from the German Nudel (noodle) and may be related to the Latin word nodus (knot). In American English, noodles is a generic term for unleavened dough made from many types of ingredients. Noodles exist in an abundance of shapes and sizes.

Pasta (Italian pasta, from Latin pasta "dough, pastry cake", from Greek παστά (pasta) "barley porridge"[1]) is a generic term for foods made from an unleavened dough of wheat or buck wheat flour and water, sometimes with other ingredients such as eggs and vegetable extracts. Pastas include noodles in various lengths, widths and shapes, and varieties that are filled with other ingredients

Page 3: Store Check

like ravioli and tortellini. The word pasta is also used to refer to dishes in which pasta products are a primary ingredient. It is usually served with sauce.

Robinsons Supermarket Corporation is one of the largest supermarket chains in the

Philippines today.  Its first branch, Robinsons Supermarket Cebu Fuente, opened in 1985

Today, it has 49 branches across the Philippines. Robinsons Supermarket belongs to the

Robinsons Retail group along with Robinsons Department Store, Handyman Do It Best

Center, Robinsons Appliances, Top Shop, Dorothy Perkins, Wallis, Toys R Us, and True Value.

Robinsons Supermarket seeks to educate and empower its customers on their choice

of foods and products to promote healthy living and proper nutrition.  Its slogan, Eat Well

Spend Less, captures this philosophy.  Under the Eat Well Spend Less campaign is the Apple

Tag Specials, a promotion that offers discounts and premiums on selected healthy products. 

Its Whole Health section, a destination area, groups foods and products according to their

health benefits.  To complement this are activation programs such as nutrition counseling,

bone scanning and blood sugar testing that are free of charge. It also offers a wide selection

of meats, seafoods, fruits and vegetables and organic produce in its Fresh section.

This unique philosophy is complemented by well-designed stores that offer

convenience and good service.  Robinsons Supermarket features a wide variety of

merchandise that allows shoppers to complete their grocery shopping under one roof.

One of its branches is located in Robinsons Town Mall in Los Baños Laguna. It is three

minute-drive away from the UPLB campus. It offers a wide selection of meats, seafood, fruits

and vegetable and organic produce in its Fresh section. Like any other supermarket, it offers

a wide variety of merchandise that allows shoppers to complete their grocery. It has well-

designed stores that offer convenience and good service.

Page 4: Store Check

Walter Mart Supermarket IGA is one of the major players in the retail industry in the

Philippines today. It has been in the market for 20 years, expanding greatly in provincial

areas and gaining patronage from the locales.

Walter Mart’s well-crafted interior design and fresh selling area offer convenience,

comfort and ease topped with high-quality service. It also introduced the concept of beauty

and breakfast solution centers that provide special packages and mixed selection of

products fit to complete one’s needs. Add to that, the friendly personnel who are always

ready to extend a hand and address customers’ interests. Customer satisfaction is a main

priority.

Walter Mart’s vision and mission is simple: to bring out Happy Customers, a Great

People, and a Great Company. Committed to bringing innovation and great product offers,

customers can expect sale, bundled and value packs all-year round. Match these with

various sampling activities, promos and events, there is always something new to look

forward to every shopping trip at Walter Mart!

With a wide array of food, fresh, household and beauty products, grocery shopping

has never been this fun and easy. By carrying the house brand, Everyday, it is also devoted

to giving high-class quality products at very reasonable prices to its loyal customers.

As part of the International Grocers Alliance or IGA, Walter Mart is the only

supermarket in the Philippines to be a member of this global organization. It currently has

15 stores and is set to open two new stores in 2010. Expect new and exciting stores only

from Walter Mart!

One of its branches is located in Olivarez Plaza in Los Baños Laguna. It is seven

minute-drive away from the UPLB campus. It is neither big nor small. It offers a wide variety

of merchandise for shoppers to choose from with ease and convenience.

Page 5: Store Check

Location Map

ROBINSONS

SUPERMARKET

WALTER MART

SUPERMARKET

TO UPLBLOS BANOS CROSSINGMAYONDON

SAN ANTONIO DEPADUA CHURCH

+JOLLIBEE

CALTEX

MERCURY

W

R

SAN PABL

TO MANILA

NATIONAL HI-WAY

Page 6: Store Check

CupNoodles

Ingredients

Page 7: Store Check

Cup Noodles includes most of the following: Wheat flour palm oil modified starch (tapioca and/or potato) salt, emulsifier (guar gum) sodium tripolyphosphate potassium carbonate sodium carbonate antioxidant (tocopherol concentrate, mixed

(E306) polyphosphates guar gum

Packaging Strategies

Packaging varies with each brand. In distinguishing flavours, they use different colours. Some use plastic cups with easy-grip features while some uses more environmental-friendly paper cups.

Page 8: Store Check

Robinsons Supermarket (Robinsons Town Mall)

Brand of Cup Noodles Weight (Grams) Price (Php)Lucky Me Supreme Batchoy 72 20.75Lucky Me Supreme Bulalo 72 20.75Lucky Me Supreme Chicken 72 20.75Lucky Me Mini Batchoy 35 13.5Lucky Me Mini Seafood 35 13.5Lucky Me Mini Seafood 35 13.5Lucky Me Mini Sotanghon 30 13.5Lucky Me Mini Pinoy Chicken 35 13.5Lucky Me Mini Special Beef 35 13.5Lucky Me Mini Tom Yum 35 1775Lucky Me Supreme Jjamppong 60 18.75Tekki Shomen Cup Beef Overload 60 18.75Tekki Shomen Cup Bulalo Batangas Style 60 18.75Tekki Shomen Cup Sea Food Royale 60 18.75Tekki Shomen Cup Batchoy 60 18.75Nissin Cup Noodles Seafood 40 13.5Nissin Cup Noodles Chicken 40 13.5Nissin Cup Noodles Bulalo 40 13.5Nissin Cup Noodles Beef 40 13.5Nissin Cup Noodles Yakisoba Spicy Chicken 40 13.5Nissin Cup Noodles Thai Chicken Curry 40 13.5Nissin Cup Noodles Savory Beef 77 19Nissin Cup Noodles Batchoy 60 19Nissin Cup Noodles Seafood 60 19Nissin Cup Noodles Beef 60 19Nissin Cup Noodles Bulalo 60 19Nissin Cup Noodles Yakisoba Spicy Chicken 60 19Payless Busog Sarap Garlic Chicken 60 19Quickie Cup Mami Seafood 35 13.75Quickie Cup Mami La Paz Batchoy 35 13.75

Page 9: Store Check

Shelf Space/OccupancyFirst Stall

LMS Batchoy LMS Bulalo LMS Jjamppong

Shomen Beef Overload

Shomen Beef Bulalo

BatangasLMS Seafood LMS

SotanghonTekki Shommen Seafood Royale

LMS Pinoy Chicken

LMS Special Beef

LMS Tom Yum Quickie Cup Mami

LM Mini Bathoy

LM Mini Seafood

LM Mini Sotanghon

Tekki Shommen Batchoy

LM Mini Pinoy Chicken

LM Mini Special Beef

LM Mini Jjamppong

Quickie Cup Mami La Paz

Batchoy

Quickie Cup Mami La Paz

Batchoy

Second Stall

NCN Seafood (40g)

NCN Chicken (40g) NCN Bulalo (40g)

NCN Beef (40g)

NCN Seafood (60g)

NCN Beef (60g) NCN Bulalo (60g)

Nissin Yakisoba Spicy Chicken (40g) Nissin Yakisoba Chicken Curry (40g)Nissin Yakisoba Savory Beef (77g) Payless NCN Batchoy (60g)

NCN Batchoy (60g)

Nissin Yakisoba Spicy Chicken (60g)

NCN Bulalo (60g)

NCN Batchoy (60g)

Dominant Brands: Lucky Me and Nissin Cup Noodles

Page 10: Store Check

Walter Mart Supermarket (Olivarez Plaza)

Brand of Cup Noodles Weight (Grams) Price (Php)Lucky Me Supreme Jjamppong 72 21Lucky Me Supreme Bulalo 72 20.75Lucky Me Supreme Special Beef 35 13.75Lucky Me Mini Batchoy 35 13.75Lucky Me Mini Seafood 35 13.75Lucky Me Mini Tom Yum 35 13.75Lucky Me Mini Sotanghon 30 13.75Lucky Me Mini Bulalo 35 13.75Lucky Me Mini Pinoy Cicken 35 13.75Tekki Shomen Ultimate Chicken 52 13.5Tekki Shomen Batchoy Special 52 13.5Nissin Cup Noodles Seafood 40 14Nissin Cup Noodles Chicken 40 14Nissin Cup Noodles Beef 40 14Nissin Cup Noodles Sotanghon Chicken 40 13.5Nissin Cup Noodles Seafood 60 19.75Nissin Cup Noodles Beef 60 19.75Nisiin Cup Noodles Chicken 60 19.75Nissin Cup Noodles Bulalo 60 19.75Nissin Yakisoba Savory Beef 52 14Nissin Yakisoba Savory Beef 77 19.75Homi 40 14

Page 11: Store Check

Shelf Space/Occupancy

NCN Seafood (40g) NCN Seafood (60g) LMS Sotanghon

(30g)

LMS Seafood

(35G)

LMS Seafood

(65g)NCN Beef

(60g)NCN Bulalo

(60g)Tekki

Shommen Ultimate Chicken

Homi LM Mini Bulalo

LMS Pinoy Chicken

LMS La Paz Batchoy

NCN Sotanghon

Chicken

NCN Seafood

(40g)

Tekki Shommen Batchoy Special

Homi LM Mini Bulalo

LM Mini Pinoy

Chicken

LM Mini Batchoy

Nissin Yakisoba

Savory Beef (77g)

NCN Seafood

(60g)

Tekki Shommen Ultimate Chicken

Homi LM Mini Special

Beef

LM Mini Tom Yum

LM Mini Jjamppong

Dominant Brands: Lucky Me and Nissin Cup Noodles

Page 12: Store Check

PackedNoodles

Ingredients

Page 13: Store Check

Cup Noodles includes most of the following: Wheat flour palm oil modified starch (tapioca and/or potato) salt, emulsifier (guar gum) sodium tripolyphosphate potassium carbonate sodium carbonate antioxidant (tocopherol concentrate, mixed

(E306) polyphosphates guar gum

Packaging Strategies

Packaging varies with each brand. In distinguishing flavours, they use different colours. Some use foil wrappers, some use plastic wrappers.

Page 14: Store Check

Robinsons Supermarket (Robinsons Town Mall)

Brand of Packed Noodles Weight (Grams) Price (Php)Lucky Me Itnok Chicken Egg 55 6.5Lucky Me Instant Mami Chicken na Chicken 55 6.5Lucky Me Instant Mami Beef na Beef 55 6.5Lucky Me Instant Mami Native Chicken 55 7.25Lucky Me Instant Sopas 55 12Lucky Me Special (No Cook) Seafood 55 13Lucky Me Special (No Cook) Lapaz Batchoy 55 13Lucky Me Special (No Cook) Bulalo 55 13Lucky Me Special (No Cook) Sotanghon Lite 55 13.25Lucky Me Bihon with Calamansi 55 10.5Lucky Me Pancit Canton Sweet and Spicy 60 7.7Lucky Me Pancit Canton Kalamansi 60 7.7Lucky Me Pancit Canton Original 60 7.7Lucky Me Pancit Shanghai Oriental 60 7.25Lucky Me Pancit Shanghai Patatim 60 7.25Nissin Yakisoba Spicy Chicken 55 8.25Nissin Yakisoba Savory Beef 55 8.25Nissin Instant Chicken Sotanghon Noodle Soup 55 10.25Nissin Pancit Rikkado Calamansi Spice 55 7.75Nissin Pancit Rikkado Spicy Beef Mongolian 55 7.75Nissin Instant Mami Seafood 55 7.75Nissin Instant Mami Chicken 55 7.75Nissin Instant Mami Beef 55 7.75Nissin's Ramen Chicken Classic 55 6.75Nissin's Ramen Mixed Seafood 55 6.75Nissin's Ramen Prime Beef 55 6.75Homi Hot Instant Mami Noodles Beef 55 6.75Maggi Rich Mami Noodles Chicken 55 6.5Payless Pancit Canton Extra Big Chilimansi 130 13Payless Pancit Canton Extra Big Kalamansi 130 13Payless Pancit Canton Extra Big Original 130 13Payless Pancit Canton 70 7.25

Page 15: Store Check

Shelf Space/OccupancyRicey Homi

Pancit Canton

Homi Pancit Canton

Lucky Me

Bihon

Lucky Me Curly

Spaghetti

Lucky Me

Pancit Canton

Orig

Lucky Me

Pancit Canton

Chili

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton Sweet

and Spicy

Quickchow Pancit Canton

Maggi Mami

Quickchow Mami

Lucky Me

Special No

Cook

Lucky Me

Special No

Cook

Lucky Me

Special No

Cook

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Mac and Cheez

Lucky Me

Pancit Canton

Orig

Lucky Me

Pancit Canton

Chili

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton Sweet

and Spicy

Homi the Good

Noodle

Mamamee Noodle

(blue)

Payless Chicken

Malunggay

Lucky Me

Spicy Hot

Lucky Me

Sopas

Lucky Me

Lomi

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Nissins Yakisoba

Lucky Me Baked Mac

Lucky Me

Pancit Canton

Orig

Lucky Me

Pancit Canton

Chili

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton Sweet

and Spicy

Homi the Good

Noodle

Payless Mami Beef

Brisket; Bulalo

Payless Mami Garlic

Chicken molo

Payless Mami

Beef na Beef

Lucky Me

Itnok; Native Chicke

n

Lucky Me

Mami Nrich

Nissins Yakisoba

Nissins Yakisoba

Nissins Yakisoba

Nissins Yakisoba

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton

Orig

Lucky Me

Pancit Canton

Chili

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton Sweet

and Spicy

Quickchow Beef

Brisket

Nissin Instant Mami

Chicken

Payless Mami

Chicken

Payless Mami

Chicken

Lucky Me

Instant Mami

Beef na Beef

Lucky Me

Instant Mami Chicke

n na Chicke

nPayless

Extra Big Pancit Canton

Payless Extra Big

Pancit Canton

Payless Extra Big

Pancit Canton

Payless Extra Big

Pancit Canton

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton

Orig

Lucky Me

Pancit Canton

Chili

Lucky Me Pancit Canton

Kalamanci

Lucky Me

Pancit Canton Sweet

and Spicy

Nissin Ramen

Beef

Homi the good

noodle (orange)

Nissin Ramen

Beef

Nissin Ramen Seafoo

d

Lucky Me

Instant Mami

Beef na Beef

Lucky Me

Instant Mami Chicke

n na Chicke

n

Dominant Brand: Lucky Me

Page 16: Store Check

Walter Mart Supermarket (Olivarez Plaza)

Brand of Packed Noodles Weight (Grams) Price (Php)Lucky Me Itnok Chicken Egg 55 6.5Lucky Me Lomi 55 11.9Lucky Me Instant Noodles Chicken na Chicken 55 6.5Lucky Me Instant Noodles Beef na Beef 55 6.5Lucky Me Instant Noodles Native Chicken 55 7.25Lucky Me Instant Noodles N-Rich with Malunggay 55 7.25Lucky Me Instant Noodles Spicy Hot Beef 55 5.75Lucky Me Instant Sopas Chicken 55 11.9Lucky Me Special (No Cook) Seafood 65 12.9Lucky Me Special (No Cook) Lapaz Batchoy 65 12.9Lucky Me Special (No Cook) Bulalo 65 12.9Lucky Me Special (No Cook) Sotanghon Lite 65 12.9Lucky Me Bihon With Calamansi 55 10.5Lucky Me Curly Spaghetti 90 11.75Lucky Me Baked Mac 60 14.9Lucky Me Mac & Cheez 60 14.9Lucky Me Pancit Canton Sweet and Spicy 60 7.7Lucky Me Pancit Canton Chilimansi 60 7.7Lucky Me Pancit Canton Extra Hot Chili 60 7.7Lucky Me Pancit Canton Kalamansi 60 7.7Lucky Me Pancit Canton Original 60 7.7Lucky Me Pancit Shanghai Oriental 60 7.25Lucky Me Pancit Shanghai Patatim 60 7.25Lucky Me Pancit Spicy Kung Pao Chicken 60 7.25Nissin Yakisoba Spicy Chicken 55 8Nissin Yakisoba Savory Beef 55 8Nissin Instant Chicken Sotanghon Noodle Soup 55 10.25Nissin Pancit Rikkado Calamansi Spice 55 7.7Nissin Pancit Rikkado Spicy Beef Mongolian 55 7.7Nissin Pancit Rikkado Seafood Curry 55 7.7Nissin Instant Mami Seafood 55 6.5Nissin Instant Beef 55 6.5Nissin's Ramen Chicken Classic 55 6.5Nissin's Ramen Mixed Seafood 55 6.5Nissin's Ramen Prime Beef 55 6.5Quickchow Instant Beef Mami 55 6.5Quickchow Instant Chicken Mami 55 6.5Quickchow Palabok 55 9.25Quickchow Bihon Guisado 55 9.25Homi Hot Instant Beef Mami Noodles 55 6.5Homi Pancit Canton Classic 55 7.5

Page 17: Store Check

Homi Pancit Canton Toyomansi 55 7.5Homi The Good Noodle Beef Mami 55 6.5Maggi Rich Super Beef Mami Noodles 55 6.5Payless Pancit Canton Extra Big Chilimansi 130 12.5Payless Pancit Canton Extra Big Kalamansi 130 12.5Payless Pancit Canton Extra Big Original 130 13Payless Instant Mami Mas Pinakachicken 55 5.7Payless Instant Mami Mas Pinakabeef 55 5.7Payless Instant Mami Mas Pinabulalo 55 5.7Payless Instant Mami Chicken with Real Malunggay and Corn

55 5.7

Mamamee Instant Beef Mami 40 4.15El Real SoupAh! Creamy Chicken Pasta Soup 55 7.5Oh! Ricey Instant Pho! Instant Rice Noodles Chicken

55 21

Oh! Ricey Instant Pho! Instant Pho Chicken Noodles

55 15

Page 18: Store Check

Shelf Space/OccupancyHomi The

Good Noodle

Maggi Mami

Payless Mami

Malunggay with Corn

Lucky Me N-

rich

Lucky Me Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me Sopas

Lucky Me Special No

cook seafood

Nissins Yakisoba

Payless Rikkado

Payless pancit Canton

Payless Xtra big

Lucky Me

Pancit Canton Original

Lucky Me

Pancit Canton Sweet

and Spicy

Lucky Me Pancit Canton

Kalamansi

Homi The Good

Noodle

Payless Mami

Payless Mami Beef

Lucky Me

Itnok

Lucky Me Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me Lomi

Baked Mac

Homi Pancit Canton

Nissins Yakisoba Chicken

Nissins Yakisoba

Beef

Nissins Yakisoba Teriyaki

Lucky Me

Pancit Canton Original

Lucky Me

Pancit Canton Sweet

and Spicy

Lucky Me Pancit Canton

Kalamansi

Homi The Good

Noodle

Payless Mami

Chicken Molo

Payless Mami Beef

Brisket

Lucky Me N-

rich

Lucky Me Itnok

Lucky Me

Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me Special no

cook batchoy

Mac and Cheez

Homi Pancit Canton

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Payless Pancit

Shanghai

Lucky Me

Pancit Canton Original

Lucky Me

Pancit Canton Sweet

and Spicy

Lucky Me Pancit Canton

Kalamansi

Homi The Good

Noodle

Nissin Ramen

Seafood

Nissin Ramen Chicken

Lucky Me

Native Chicken

Lucky Me Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me Special no

cook bulalo

Lucky Me Curly

Spaghetti

Payless Pancit

Shanghai szechuan

Payless Xtra big pancit canton

Payless Xtra big pancit canton

Payless Xtra big pancit canton

Lucky Me

Pancit Canton Original

Lucky Me

Pancit Canton Sweet

and Spicy

Lucky Me Pancit Canton

Kalamansi

Quickchow Mami

Chicken

Nissin Instant Mami

Nissin Instant Mami

Nissin Instant Mami

Lucky Me Hot&Spicy noodles

Lucky Me

Instant Mami

Chicken na

Chicken

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Lucky Me

Instant Mami Beef na

Beef

Nissin Sotanghon

Chicken

Lucky Me Special

Sotanghon Lite

Lucky Me

Pancit Bihon

Quickchow Mami

Payless Xtra big pancit canton

Lucky Me

Pancit Canton Original

Lucky Me

Pancit Canton Sweet

and Spicy

Lucky Me Pancit Canton

Kalamansi

Dominant Brand: Lucky Me

Page 19: Store Check

RawNoodles

Ingredients

Page 20: Store Check

Cup Noodles includes most of the following: Wheat flour or Rice flour eggs palm oil modified starch (tapioca and/or potato) salt, emulsifier (guar gum) sodium tripolyphosphate potassium carbonate sodium carbonate antioxidant (tocopherol concentrate, mixed

(E306) polyphosphates guar gum

Packaging Strategies

Packaging varies with each brand. It uses plastic with transparent parts so the consumers can see the noodles if it’s broken into pieces.

Page 21: Store Check

Robinsons Supermarket (Robinsons Town Mall)

Brand Name of Raw Noodles Weight (Grams) Price (Php)3Q bihon (no grams) 24.75Bob bon pancit bihon 500 28Chef supreme pancit canton 250 78Chef supreme spam 200 23.75Crystal sotanghon 250 19Good life bihon 400 24.75Good life pancit canton 1000 73.25Good life pancit canton 400 35.25Good life vermicelli 91 8.35Ludy’s pancit bihon 400 40.5Ludy’s pancit bihon 250 28.5Ludy’s pancit bihon 800 74MLGS malunggay bihon 500 65Papa boy’s boy’s pancit canton beef 227 33.75Papa boy’s boy’s pancit canton chicken 454 63.5Papa boy’s boy’s pancit canton pork 227 33.75Papa boy’s boy’s pancit canton shrimp 454 63.5Papa boy’s pancit canton 227 40PVL dry egg noodle 300 42Sapporo vermicelli 250 38.75Super palabok 500 25.25Super saver’s pancit canton 500 70.25Supersaver’s pancit bihon 500 27.75U need bihon 500 26U need palabok 500 26

Shelf Space/Occupancy

Supersaver’s pancit bihon 500g

3Q bihon (no grams) Super palabok 500g Crystal sotanghon 250g

Bob bon pancit bihon 500g Good life bihon 400g

U need palabok 500g PVL dry egg noodle 300g

Ludy’s pancit bihon 400g U need bihon 500g MLGS malunggay bihon 500g

Good life vermicelli 91g

Ludy’s pancit bihon 250g Sapporo vermicelli 250g

Chef supreme spam 200g

Good life vermicelliLudy’s pancit bihon 800g

Dominant Brand: Ludy’s Pancit Bihon

Page 22: Store Check

Walter Mart Supermarket (Olivarez Plaza)

Brand Name of Raw Noodles Weight (Grams) Price (Php)Good life vermicelli 50 5.75Good life vermicelli 100 10Best choice pancit canton 250 31.5Good life bihon 400 28Good life Egg noodle 1000 80Sodeska rice sticks 450 41Good life bihon 200 15Good life egg noodle 1000 80Sodeska noodle steam 200 43.75Best choice pancit canton 250 31.5Twin crane pancit canton 500 71Ludy’s pancit canton 250 39.75

Shelf Space/Occupancy

Good life vermicelli 50g

Good life bihon 400g

Good life bihon 200g

Best choice pancit canton 250g

Good life vermicelli 100g

Good life Egg noodle 1kilo

Good life egg noodle 1kilo

Twin crane pancit canton 500g

Best choice pancit canton 250g

Sodeska rice sticks 450g

Sodeska noodle steam 200g

Ludy’s pancit canton 250g

Dominant Brand: Good Life

Page 23: Store Check

Pasta

Ingredients

Cup Noodles includes most of the following:

Page 24: Store Check

Wheat flour (semolina or durum) eggs palm oil modified starch (tapioca and/or potato) salt, emulsifier (guar gum) sodium tripolyphosphate potassium carbonate sodium carbonate antioxidant (tocopherol concentrate, mixed

(E306) polyphosphates guar gum

Packaging Strategies

Packaging varies with each brand. It uses plastic with transparent parts so the consumers can see the noodles if it’s broken into pieces.

Page 25: Store Check

Robinsons Supermarket (Robinsons Town Mall)

Brand Name of Pasta Weight (Grams) Price (Php)Amigo Elbow Macaroni 400 43Amigo Elbow Macaroni 1000 94Amigo Spaghetti 1000 77.25Catelina Lasagna 500 99.75Del Monte Elbow Macaroni 1000 104Del Monte Elbow Macaroni 400 52.5Del Monte Elbow Macaroni 200 31Del Monte Quality Spaghetti 1000 90.25Del Monte Quality Spaghetti 2000 180.75Del Monte Quality Spaghetti 400 47.25Del Monte Salad Macaroni 400 52.5Del Monte Salad Macaroni 1000 104Del Monte Shell Macaroni 400 52.5Del Monte Spaghetti Quick Cook 800 80El Real Salad Macaroni 400 33.5El Real Salad Macaroni 1000 75El Real Spaghetti 1000 63.5Fiesta Elbow Macaroni 200 16.5Fiesta Elbow Macaroni 1000 75.5Fiesta Salad Macaroni 1000 75.5Fiesta Salad Macaroni 400 32.75Gallo Ideal Ensaladas 500 72.5Gallo Plumas 250 35Gallo Plumas Rayadas 500 72.5Healthy You Spaghetti 1000 75.5Ideal Gourmet Lasagna 454 92.75Ideal Gourmet Spaghetti 450 41.25Ideal Gourmet Spaghetti 1000 79.25Ram Elbow Macaroni 1000 71.75Ram Elbow Macaroni 400 44Ram Penne 400 46Ram Salad Macaroni 200 23.25Ram Twist Macaroni 1000 71.75Ram Twist Macaroni 400 46Royal Elbow Macaroni 1000 101.5Royal Premium Spaghetti 450 50.75Royal Premium Spaghetti 1000 88.25Royal Salad Macaroni 1000 101.5Royal Salad Macaroni 400 48Royal Salad Macaroni 200 28.75San Remo Bowties 375 72.5

Page 26: Store Check

San Remo Elbow Macaroni 375 42San Remo Instant Carbonara 120 66.5San Remo Instant Lasagna 250 106.25San Remo Pasta shapes 500 72.5San Remo Penne 375 42San Remo Penne 500 72.5San Remo Small Shells 500 72.5San Remo Spaghetti 500 71.75San Remo Spiral 375 72.5San Remo Trivelle 375 72.5Sunshine Salad Macaroni 1000 90Sunshine Spaghetti 1000 78.25Sunshine Spaghetti 450 41.75White King Fiesta 1000 65.5White King Fiesta 400 35.95

Page 27: Store Check

Shelf Space/OccupancyDel Monte Quality Spaghetti

2kg

Del Monte Spaghetti Quick Cook

800gWhite King Fiesta 1kg

San Remo

Penne 375g

Ram Elbow

Macaroni 1kg

Royal Elbow

Macaroni 1kg

Del Monte

Elbow

Macaroni 1kg

Catelina

Lasagna

Del Monte Quality Spaghetti

1kg

San Remo Spaghetti 500g

San Remo

Elbow

Macaroni 375g

Ram Twist

Macaroni 1kg

Royal Salad

Macaroni 1kg

Del Monte

Elbow

Macaroni 400g

Ideal

Gourmet

Lasagna

Amigo Spaghetti 1kg

White King Fiesta 400gSan Remo Pasta

Shapes 500g

Ram Elbow

Macaroni 400g

Royal Salad

Macaroni

400g

Del Monte

Elbow

Macaroni 200g

San Remo

Instant

Lasagna

Del Monte Quality Spaghetti

400kg

Sunshine Spaghetti 450g

San Remo Small

Shells 500g

Ram Twist

Macaroni 400g

Royal Salad

Macaroni

200g

Del Monte

Salad Macaroni

400g

San Remo

Instant

Carbonara

El Real Spaghetti 1kg

San Remo

Trivelle 375g

Ram Penne

400g

Fiesta Elbow

Macaroni

200g

Del Monte

Salad Macaroni

1kg

Gallo Plumas

Sunshine Spaghetti 1kgSan Remo

Bowties 375g

Ram Salad

Macaroni 400g

Fiesta Salad

Macaroni 1kg

Del Monte Shell

Macaroni 400g

Amigo Elbow

Macaroni

400g

Healthy You Spaghetti 1kg

Ideal Gourmet Spaghetti

450g

San Remo

Spiral 375g

Gallo Ideal

Ensaladas 500g

Fiesta Elbow

Macaroni 1kg

El Real Salad

Macaroni 400g

Amigo Elbow

Macaroni 1kg

Ideal Gourmet Spaghetti 1kgSan Remo

Penne 500g

Gallo Plumas

Rayadas 500g

Fiesta Salad

Macaroni

400g

El Real Salad

Macaroni 1kg

Dominant Brand: Del Monte

Page 28: Store Check

Walter Mart Supermarket (Olivarez Plaza)

Brand Name of Pasta Weight (Grams) Price (Php)Del Monte Elbow Macaroni 1000 103.25Del Monte Elbow Macaroni 400 51.5Del Monte Elbow Macaroni 200 30.5Del Monte Pasta Italiana 900 95.75Del Monte Salad Macaroni 1000 103.25Del Monte Salad Macaroni 400 51.5Del Monte Shell Macaroni 1000 103.25Del Monte Spaghetti 1000 90.25Del Monte Spaghetti 400 47.25Del Monte Spaghetti Quick Cook 800 78.5Ideal Gourmet Cut Macaroni 400 42Ideal Gourmet Elbow Macaroni 400 42Ideal Gourmet Penne 400 42Ideal Gourmet Salad Macaroni 200 32.8Ideal Gourmet Shell Macaroni 400 42Ideal Gourmet Spaghetti 450 39.25Ideal Gourmet Spaghetti 1000 75.75Ideal Gourmet Twist Macaroni 400 41Ram Elbow Macaroni 1000 71.75Royal Elbow Macaroni 1000 103Royal Elbow Macaroni 400 53.25Royal Premium Spaghetti 450 43.25Royal Premium Spaghetti 1000 82.75Royal Salad Macaroni 400 53.25Royal Salad Macaroni 450 54.25San Remo Spaghetti 500 71Sunshine Elbow Macaroni 400 31.25Sunshine Salad Macaroni 1000 62.75Sunshine Spaghetti 1000 78.75Sunshine Spaghetti 450 42.35White King Fiesta Spaghetti 400 35.95White King Fiesta Spaghetti 1000 65.5

Page 29: Store Check

Shelf Space/Occupancy

Ideal Gourmet Spaghetti 1kg

Ideal Gourmet Twist Macaroni

Sunshine Spaghetti 1kg

Sunshine Salad

Macaroni 1kg

Royal Premium Spaghetti 1kg

White King Fiesta 1kg

Del Monte Quality

Spaghetti 1kg

Del Monte Elbow

Macaroni 1kg

Ideal Gourmet Penne

Sunshine Salad

Macaroni 400kg White King

Fiesta 400g

Del Monte Salad

Macaroni 1kg

Ideal Gourmet Cut Macaroni

Sunshine Elbow

Macaroni 400kg

Del Monte Shell

Macaroni 1kg

Ideal Gourmet Shell Macaroni

Ram Elbow Macaroni 1kg

Royal Premium Spaghetti 450kg

Royal Salad Macaroni 400

Del Monte Pasta Italiana

900g

Ideal Gourmet Spaghetti 450g

Ideal Gourmet Elbow Macaroni

Sunshine Spaghetti 450g

Royal Elbow Macaroni 400

Del Monte Quality

Spaghetti 400g

Del Monte Elbow

Macaroni 400g

Ideal Gourmet Salad Macaroni

Royal Salad Macaroni 450

Del Monte Elbow

Macaroni 400g

Ideal Gourmet Spaghetti 450g

Royal Elbow Macaroni 1kg

Del Monte Salad

Macaroni 450g

Royal Elbow Macaroni 400

Del Monte Quick Cook

800gDominant Brand: Ideal Gourmet, Sunshine, and Del Monte

Page 30: Store Check

Summary and Comparative Analysis of Store

Check Results

Robinsons Supermarket offers wider range of noodles and pasta than

Walter Mart Supermarket except in packed noodles.

In terms of cup noodles, Robinsons Supermarket offers cheaper prices

than Walter Mart Supermarket.

In terms of packed noodles, Walter Mart Supermarket offers cheaper

prices than Robinsons Supermarket.

In terms of raw noodles, they only have one common brand which is

Good Life. It is cheaper in Walter Mart Supermarket than Robinsons

Supermarket.

In terms of pasta, there are brands that are cheaper in Walter Mart

Supermarket and there are brands cheaper in Robinsons Supermarket.

It is more conducive to shop in Robinsons Supermarket because of

proper lighting and wider variety of products.

Robinsons Supermarket has better lighting than Walter Mart

Supermarket.

The prices of goods usually end in odd numbers.

The prices of goods usually have centavos or ‘butal’.

The arrangement of products in Robinsons Supermarket is better than

in Walter Mart Supermarket.

Manufacturers like Universal Rubina Corporation have more than one

brand that also competes with each other.

Dominant brands are usually the brands that are frequently picked up

and have strong advertisements.