Stewart CursleyNon-Executive Director

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Joint Venture: A Route To Strategic Growth

Stewart Cursley:

I joined the business as CEO to explore future growth opportunities. Following a review of the strategic options available a decision was taken to find a similar sized partner located overseas, with whom we could form a mutually beneficial alliance.

Client:

“Stewart used his experience and vision to align the company on a growth strategy that would be driven by forming a strategic alliance with a business based in Brazil.”

Joint Venture: A Route To Strategic Growth

Main challenges:The need to ensure that all staff were fully committed to the JV was one of the biggest hurdles to overcome. Without this the JV would have ultimately failed and the strategic logic for the alliance would not, and could not, have been met.

Overcoming the challenges:It was extremely important that the senior staff of both businesses were totally united in the JV both before and after the alliance started. Any disagreements needed to be resolved immediately to ensure that both partners remained equally committed to the venture and as a consequence resulted in a Win/Win situation.

What value was your role to them?:By gaining the trust of senior staff on both sides, I motivated the Management of the UK based partner into delivering their commitments to their side of the JV, ensuring early successes in the JV were achieved and publicised internally showing solid evidence that the benefits were being realised.

Joint Venture: A Route to Strategic Growth

Profile: Stewart CursleyAn experienced, Managing Director with over 30 years demonstrable experience working in complex global as well as SME manufacturing environments.

Proven ability to challenge and improve existing processes and business systems showing a creative flair that enables innovative solutions to be found. A well-rounded professional motivated by delivering results, with a ‘can do ‘attitude who to date has always delivered beyond expectation and makes things happen. Excellent communication skills with a sense of humour and the ability to communicate professionally with clients and colleagues on detailed issues.

Stewart’s background is in Finance where he has many years of practical senior level experience. He has been on the boards of large businesses as well as small and family owned concerns.

Stewart has the experience of being a non-executive director of joint ventures based in emerging economies.

Specialities Strategic development & alignment Business turnaround, leadership and board skills Joint ventures both domestic and international Managing external relationships Developing finance teams Corporate governance.

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