steve jobs, bill gates and microsoft.pptx
TRANSCRIPT
Steve Jobs, Bill Gates and Microsoft.IT’S COMPLICATED
Friends (1981 to 1983)
During the development of the Macintosh in the
early 80s, Microsoft was an important ally.
Steve Jobs and Bill Gates were so close at the
time that according to a
Guardian article, they even double-dated occasionally.
Rivals (1983 to 1996)
Steve Jobs had this dream vs Bill Gates vision.
For years, Microsoft had engineers secretly copying the Macintosh OS and working on its own version of a Graphical OS: Windows.
Truce (1997 to 2002) Things changed when Steve Jobs came back
at Apple in 1997.
Jobs turned to Bill Gates for help.
Things were weird for a few years – 5 years to
be exact. Which corresponds to the 5 years of
the ‘Microsoft Deal’.
Frenemies (2003 to 2011)
At 2003 iPods were selling like hotcakes.
Apple understood it could not compete with
Microsoft on the desktop so it brought the
battle to another field: mobile.
The Get a Mac campaign hits the airwaves
and pokes fun of the PC industry and
Microsoft
Was Steve Jobs still bitter at Bill Gates and Microsoft after all these years?
Steve’s sudden change of attitude towards Microsoft
in the mid-00s seems to indicate that.
What both men really thought of each
others or what really happened
behind the curtain will probably never
be known