staying social online

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Tower Hamlets Summer University Ground Floor, 24-26 Fournier Street, London E1 6QE www.summeruni.org Company no. 2017713 | Charity no. 1048822 Staying social online UK Museums on the Web 2009 Denise Drake Tower Hamlets Summer University

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Page 1: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Staying social onlineUK Museums on the Web 2009

Denise Drake Tower Hamlets Summer University

Page 2: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

•Who I work for•What I do•Working with young people• Facing the future•Who I turn to

What I’ll cover

Page 3: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Founded in 199526 staffBased in East End of London

Free summer courses for 11- 25 year olds127 courses2,205 course places

Year-round projectsJob ReadyMusic SpaceNang! magazineWhat We Want! (www!)

Volunteer opportunitiesPeer MotivatorsYouth Ambassadors

Tower Hamlets Summer University

Page 4: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Summer Uni London

• Summer Uni in all32 London boroughs

• Summer 2009– 2,846 courses– 49, 593 course

places• SUL Coordinator

employed by each borough– Organises courses,

tutors, venues, enrolments

Spotlight 2009

Commissioned in April 2006

Page 5: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

2 websites

NEW! tumblr – blogs for students

Encourage and support Coordinators in using SNS

What I do

13 active social network sites

Facebook 2 groups, 3 pages

Flickr 2 accounts, 1 group

MySpace 2 accounts

Twitter 1 account

YouTube 2 accounts

Page 6: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

‘All because of these three weeks I have changed totally the way I think. I have found something I am good at, something I enjoy. As a result I want more’

Pani, 23

It works!

Page 7: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Good days

Page 8: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Bad days

Page 9: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Do• be courteous, friendly, positive and upbeat• respond to questions/comments within 24 hours• ensure content is relevant and timely• expect the unexpected

Don’t• forget who your audience is• remove negative comments• appear online out of office hours

Ground rules

Page 10: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Working with Young People online

Child protection issues• Don’t add under 18s as a

‘friend’• Be careful using images• Ensure online privacy

Online behaviour• Young people love being

online and seeing themselves online

• Uninhibited, digital natives

Page 11: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Being a magpie!Other sectors:

• Charities• Central government• Local government• Youth work

ResourcesAssociation of online community professionals Blogs, developers’ pages on social network sitesWebsite, Facebook, twitter, iPhone apptwitter

Keeping up to date

Page 12: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Summary (January 2009) Totals

Summer Uni with SNS 2

Reasons for not using LA does not allow access 15

LA does not engage with SNS 7

Lack of resources (staff/time) 11

Concerned about online safety 3

SU Coordinators Own SNS presence 24 accounts

No interest in SNS 2

Concerned about online safety 4

London boroughs using social media

delicious, Facebook, flickr, Friendfeed, Leader Listens, Twitter, WhereIlive, YouTube;Authority leader’s blog, wiki

10

Working with Local Authorities

Page 13: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

New brand and new name 2010

The future

Page 14: Staying social online

Tower Hamlets Summer UniversityGround Floor, 24-26 Fournier Street, London E1 6QE

www.summeruni.orgCompany no. 2017713 | Charity no. 1048822

Denise [email protected]

LinkedIn: Denise DrakeTwitter: niecieden

SummerUni

Thank you!