stationary infrared 2008 listen technologies corporation all rights reserved today’s objectives ...
TRANSCRIPT
![Page 1: Stationary Infrared 2008 Listen Technologies Corporation All rights reserved Today’s Objectives Understanding IR –What, Where, Why, and Who Believing](https://reader036.vdocuments.us/reader036/viewer/2022081603/56649e2b5503460f94b1a866/html5/thumbnails/1.jpg)
Stationary Infrared
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2008 Listen Technologies Corporation All rights reserved
Today’s Objectives
Understanding IR
– What, Where, Why, and Who
Believing in IR
Selling Listen
Knowing our competition
The Power of the Demo
Use the Tools!
The Future is Bright!
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2008 Listen Technologies Corporation All rights reserved
WHAT is IR?
1. Audio Transmission via infrared light
2. Audio path similar to RF
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2008 Listen Technologies Corporation All rights reserved
How is IR like FM
• FM uses RF waves to transmit audio – just like a radio station– The audio rides on a wave -just like a surfer
• IR uses IR light waves to transmit audio – it’s just like RF
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2008 Listen Technologies Corporation All rights reserved
Audio Path
• Audio Source -> Transmitter -> Radiator -> Receiver
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2008 Listen Technologies Corporation All rights reserved
How the System Works - Transmitter
• Audio signals are received at the LT-82 transmitter.
• The transmitter processes the audio and creates a single RF carrier from 2.3 to 3.8mHz.
• This carrier is delivered to the radiator using coaxial cable along with DC power using CAT-5 cable to power the radiator.
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2008 Listen Technologies Corporation All rights reserved
How the System Works - Radiator
• The radiator then modulates 84 Infrared emitting diodes (IRED).
• The diodes work like a headlight to fill the room with IR light.
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2008 Listen Technologies Corporation All rights reserved
Radiation Patterns
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2008 Listen Technologies Corporation All rights reserved
Radiation Patterns
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2008 Listen Technologies Corporation All rights reserved
Radiation Patterns
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2008 Listen Technologies Corporation All rights reserved
Radiation Patterns
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2008 Listen Technologies Corporation All rights reserved
Radiation Patterns
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2008 Listen Technologies Corporation All rights reserved
SIR System Block Diagram
Audio
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2008 Listen Technologies Corporation All rights reserved
Advanced System Block Diagram
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2008 Listen Technologies Corporation All rights reserved
WHY use IR?
1. Security or Confidentiality of Signal
2. Not Susceptible to RF Interference3. One Receiver can be used for multiple
rooms within a facility
4. Stereo or Mono Set Up5. A Better Option for Venues with
Multiple Rooms6. Worldwide compliance
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2008 Listen Technologies Corporation All rights reserved
WHY use IR?Common Uses:
1. Assistive Listening
2. Descriptive Listening3. Language Interpretation4. Audio Distribution
• Single Channel - overflow
• Multi-channel - multi-cast
5. Secure signal and discrete operation6. Tour guide
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Language Interpretation
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2008 Listen Technologies Corporation All rights reserved
WHERE to use IR?Common Venues:
• Live Theater & Performing Arts Centers• Courtrooms• Emergency Operation & Management Centers• Military• Houses of Worship• Museums• Corporations• Training Facilities• Conference Facilities
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Live Theater
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2008 Listen Technologies Corporation All rights reserved
Hult Center for Performing Arts
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2008 Listen Technologies Corporation All rights reserved
Listen IR – House of Worship
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Courtroom
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2008 Listen Technologies Corporation All rights reserved
Calgary Courts
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Classrooms and Training Rooms
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2008 Listen Technologies Corporation All rights reserved
University of Wyoming
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2008 Listen Technologies Corporation All rights reserved
Panasonic - MTC
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Secure Facilities
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Corporate Boardroom
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2008 Listen Technologies Corporation All rights reserved
Listen IR – Conference Facilities and Convention Centers
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2008 Listen Technologies Corporation All rights reserved
Davis County Convention Center
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2008 Listen Technologies Corporation All rights reserved
Nissan Corporate
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2008 Listen Technologies Corporation All rights reserved
Listen IR - Menachem Begin Museum
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2008 Listen Technologies Corporation All rights reserved
WHO sells IR?
1. Know your target audience
• “None of my dealers are asking for infrared”
• Dealer need education on uses of IR
• Generic “Sennheiser” for IR
2. Which of your dealers sells into these
venues?
3. How many of your dealers are interested in
increasing their business by accessing
these new clients with Listen products?
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2008 Listen Technologies Corporation All rights reserved
Sell Listen
• Personalize, Simplify, Customize• Believe you can change perceptions
– ALS, FM, limited applications
• We are LISTENING!– LA140 Design = Architects– Battery Management, sturdy design &
no wires on LR42 = End users– LA140 remote power, low voltage
cabling = Dealers• We know they have choices, we want to
be the first choice
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2008 Listen Technologies Corporation All rights reserved
What a Beauty!
LA-140 Radiator (Emitter)
Front Panel
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2008 Listen Technologies Corporation All rights reserved
LR-42 – Quality Construction!
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2008 Listen Technologies Corporation All rights reserved
The Competition
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2008 Listen Technologies Corporation All rights reserved
The Competition
Sennheiser
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2008 Listen Technologies Corporation All rights reserved
Competitive Comparison
Advantages• Strong in FM• CAT-5 cable• 1-32 channels• Ergonomic
design• Battery
management• Transmission
range
Challenges• Listen is new• Sennheiser is
well established• Transmitter is
single channel only
(We will not turn down an opportunity!)
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2008 Listen Technologies Corporation All rights reserved
Listen IR Tools
• Web site
• Datasheets
• Dealer Catalog
• Manual
• Design Guide
• PPTs (Dealer format)
• Listen Extranet
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2008 Listen Technologies Corporation All rights reserved
SIR: The Demo
• Why Is this important?
Our investment
Your investment
Demos sell
Consistency in the field
Exposure/Visibility
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2008 Listen Technologies Corporation All rights reserved
The DEMO
TWO KEY Questions:
1.What do I want to accomplish during
our visit?
2.What do I want my audience to
remember about Listen and Listen IR
after I leave?
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2008 Listen Technologies Corporation All rights reserved
ASK FOR THE BIZ
WE want to be the type of company
that you want to do biz with
Personable, Simple, Customizable
Listen will cross the specs for YOU
Connect the dots: Bring up our
competition.
Offer demo equipment
Ask for the opportunity to be a part
of their Business.
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2008 Listen Technologies Corporation All rights reserved
Thank You