startup weekend copenhagen #cphsw november 2016 edition
TRANSCRIPT
Industrial VR/AR
Copenhagen, 2016
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Business Model Canvas - use it!
Partners
Resources
Cost Structure Revenue Models
Channels
Key Activities Value Proposition CustomerSegments
Customer Experience
10 tips from Vertical Strategy on working with the BMC
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Welcome to Startup Weekend Copenhagen!
No talk, all action. 4 simple and powerful words, for the next 54 hours you will get encouraged to do so. Impress yourself with your accomplishment during this weekend. Grow and develop the mindset. Work smart and hard for this weekend, commit yourself to the idea and team.
Together Jay and Aleks have organised Startup Weekend since 2014 in Copenhagen, building on top of the movement which has been in Copenhagen since 2010. The concept is the same, but people, ideas, topic and execution is constantly changing. Two weekends are never the same, both as an attendees and an organiser you learn something new each time.
November is a busy month for Startup Weekends around the world, because every year Global Entre-preneurship Week takes place. In the weekends of 11-13th and 18-20th of November 2016, more than 15.000 entrepreneurs will come together for over 200 Startup Weekend events worldwide.
Whether you want to start the new Unity or build something like The Eye Tribe, it all starts in someone’s mind. Startup Weekend brings together those types of people who have visions, dreams and want to inspire the future.
Thank you to all the past and present dedicated organisers, wonderful partners and amazing attendees through the many years here in Copenhagen. Together we are creating the community for entrepreneur-ship to flourish.
Enjoy the weekend!
Aleksander Bordvik
Lead organiser Jernej Dekleva
Lead organiser
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ScheduleFriday, November 11th
17:00
18:00
18:35
19:30
21:00
21:15
22:00
RegistrationArrive at the venue and get checked in
WelcomeReview agenda for the weekend and introduce speakers, coaches, and community leaders
Dinner & NetworkingEat food, share ideas, practice pitches, get to know fellow participants
Pitches StartOptionally line up to give your pitch. 60 sec.
VotingAttendees vote for the top pitches
Form TeamsTeams start forming and discussing ideas
Begin WorkStart to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow
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ScheduleSaturday, November 12th
9:00
9:50
12:50
13:00
14:00
18:30
19:30
22:00
BreakfastArrive, simple breakfast & coffee
Validation Workshop How to get validation for your idea
Lunch
Check-In After-lunch check-in, status reports, call for help
Coach Meetings Coaches help teams one-on-one. They are here to help!
Dinner
Check-In After-dinner check-in, status reports, call for help
Wrap-Up Finished for the day. You may stay and work as late as the venue will allow
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ScheduleSunday, November 13th
9:00
10:00
12:00
12:30
15:00
17:00
18:40
19:50
20:30
BreakfastArrive, simple breakfast & coffee
Check-InCoaches arrive. Final opportunity to ask questions
Lunch
Pitch TrainingTest the final pitch
Presentation Prep & Tech Check Final hours of work-time should be focused on perfecting your presentation, tech- check for final presentations also takes place
Final Presentations
Dinner
Judging & Awards
Wrap-Up
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Challenge
1. Increasing automation and remote control of our ships, ports, rigs, and platforms increases the need to control interfaces and display of information. How can AR and VR be used as an interface to control large machines in the middle of the ocean?
2. Maintenance means downtime, and downtime is costly, but it’s also expensive and a safety risk to send specialists out to sea by ship or helicopter. How can we get the best eyes and brains on our assets without putting bodies out there?
3. We want less people exposed to dangerous places. How can AR and VR enable training both on-shore and offshore, on-demand, if or when it becomes relevant?
4. Data is heavy. How can we use AR and VR to evolve t he Maersk business knowing that connectivity offshore is not reliable but to use AR and VR we need to transfer data?
5. Data is complicated. How can AR and VR help us visualize data in a new way to make better deci-sions?
Anneli Bartholdy
Innovation Portfolio Manager at Maersk Maritime Technology
Steffen Knodt
Head of Innovation Services at Maersk Maritime Technology
Maersk is the largest container shipping company in the world. With hundreds of ships and tens of thou-sands of containers moving around everyday we have equipment, people, and countries sailing with us in very extreme environments. To do this, we need to always look at how to be smarter in running our business.
Representatives at the event
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Attention startups - my best advice to get your name out fast and cheap!
Small newly started ventures can get very far - even on small budgets. The problem I often see, is that many want to be everywhere and on all channels. I am convinced that if you start out LEAN and focus on one or two channels and tools, you can get really far! It is often a waste of valuable time and scarce resources to be everywhere and all over at once.
Effective digital marketing should always be generated by the right mix of tools and channels, men not be-fore you have the time and funds to do it a 100%. Here are my 5 best advice, that you as a startup, can use to effectively promote yourself. The keywords are: Focus, cheap and simplicity!
1. Focus on excellence on the right channels and cut away the rest – Your 5 followers twitter does not make a difference.
2. Content-based marketing at the right place, the right time to the right audience – A single viral hit can be your cheap way to the stars!
3. Chase that WOM – preferably from influencers – 92% of consumers thrust recommendations from family and friends!
4. Give your product a viral dimension – The “wow-factor” has worked for many cool products!
5. Experiment, test and cut or scale – The days of thorough market research are over. Get your campaign going, collect feedback and choose the solution that generated the best results.
Mads Bukholt is the Managing Director of Cuponation Nordics, which is the fastest growing startup under the wings of internet giant – Rocket Internet. Mads is an expert in digital marketing and internationalization of companies. At 28 Mads has been directly involved in the launch of 8 com-panies across several continents – often in many countries simultaneous. Read more here: www.cuponation.dkwww.madsbukholt.com
About Mads Bukholt
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Judges
Steffen Knodt
Anette Nørgaard
Kristine Helen Falgren
Head of Innovation Services atMaersk Maritime Technology
Next Generation AMM atMicrosoft
CEO at ITU Business Development A/S
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All trademarks are the intellectual property of their respective owners.
Hello, Startups!Your journey starts in the cloud.
BizSparkmicrosoft.com/startups
To join or learn more about how other startups use BizSpark, please visit:
www.microsoft.com/startups
• Get started with up to $750 per month of FREE Azure cloud services for 3 years through BizSpark.
• Get development software and tools such as Visual Studio andOffice.
• Get FREE 1-year Windows Store and Windows Phone developer accounts.
• Get your business up and running in the cloud.
• Your startup doesn’t use .NET? Don’t worry, Azure works with a variety of technologies, including Linux, PHP, iOS, Android and many others.
• Launch and grow your businesses quickly, scaling up or down as needed with BizSpark Plus.
• Access to hundreds of FREE training classes and technical content plus 4 FREE phone support incidents.
• Apply to a Microsoft Ventures Accelerator or hands-on help to turbocharge your business.
About BizSparkMicrosoft BizSpark gives you three years of free stuff — software, services, tech support, and Azure cloud.
EligibilityTo qualify for BizSpark, your startup must be: • Privately held • Less than 5 years old • Less than US $1M revenue annually
Free Cloud Services
Open-Source Compatible
Build Your Business
3
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Mentors
Bo Koch-Christensen Business Mentor
Hannes Becker Founder, CEO at Absolute Zero ApS
Jens Fursund CTO at Pinscreen
Lionel Mutua Iindependent Consultant
Anders Bo Pedersen Partner, Lead atThe Eye Tribe
Anneli Bartholdy Innovation P ortfolio Manager at Maersk Maritime Technology
Lotte Stjerne Text Writer and Communication at Sig det med ord
Isuru Perera Head of Push Denmark
Therkel Sand Therkelsen Founder atCopenX
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Lasse SørensenLecturer and Consultant at Væksthuset Hovedstadsregionen
Rune Gregers Meyer Founder of BusinessInnovator
Zenia Francker General Manager at Founders House
Teams are judged according to the following 3 criteria
(weighted equally)
1. Business Model – How does the team plan on making this a successful business? Have they thought about (either solved or identified problems) competition, how to scale, acquiring customers, their revenue model e tc?
2. Customer Validation – Are teams building something that people actually want? How well does the team understand their customer and their customer’s needs. Did the team get out and talk to customers? What is the value proposition to customers?
3. Execution & Design – Have they established a “Minimal Viable Product” for the weekend (software, hardware, etc.)? *Note: an MVP is the minimum set of features to be able to start collecting data. Does it deliver a compelling and captivating user experience? Were they able to demo something functional?
Pitch Coaches
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Organising Team
Aleksander Bordvik
Erica BaenaKato
AlexFelman
JulianHansen
VladGidea
SerhatKaya
EmilRosengaard
AmandeepMidha
GézaMolnár
AlexandraZamfir
SigitasPleikys
BoruJavorek
JernejDekleva
MartinDanty
LinaWad
Faci
litat
or
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Partners
Signature
Platinum
Gold
Community
Copenhagen Startup Weekend
� #CphSW � CopenhagenStartupWeekend