st. jude up 'til dawn fy18 sponsorship packet€¦  · web viewwe invite you to participate...

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[Company Name] Join the fight to end childhood cancer as a SPONSOR of the 2018-2019 SCHOOL St. Jude Up ‘til Dawn Campaign

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Page 1: St. Jude Up 'Til Dawn FY18 Sponsorship Packet€¦  · Web viewWe invite you to participate in our most unique and low-cost sponsorship opportunity! Consider sponsoring one or more

[Company Name]Join the fight to end childhood cancer

as a SPONSOR of the

2018-2019 SCHOOL St. Jude Up ‘til Dawn Campaign

Page 2: St. Jude Up 'Til Dawn FY18 Sponsorship Packet€¦  · Web viewWe invite you to participate in our most unique and low-cost sponsorship opportunity! Consider sponsoring one or more

Join the St. Jude Up ‘til Dawn movement

On EVENT DATE, students at SCHOOL will join together to participate in St. Jude Up ‘til Dawn, an exciting overnight, challenge-oriented event to raise money for the children of St. Jude. With your help, we hope to raise $GOAL through our local event to help support the global mission of St. Jude.

Why support St. Jude Children’s Research Hospital?

St. Jude Children’s Research Hospital, founded by the late entertainer Danny Thomas in 1962, is one of the world’s premier centers for the research and treatment of pediatric cancer and other deadly diseases.

St. Jude is changing the way the world treats childhood cancer. For example, in 1962, the survival rate for acute lymphoblastic leukemia (ALL), the most common form of childhood cancer, was 4 percent. Today, the survival rate for this once deadly disease is 94 percent, thanks to research and treatment protocols developed at St. Jude.

Children from our Cleveland community, all 50 states, and from around the world have come through the doors of St. Jude for treatment, and thousands more around the world have benefited from the research conducted at St. Jude — research that is shared freely with the global medical community.

No family ever pays St. Jude for anything.

Sponsorship Opportunities

Presenting SponsorFinancial Commitment: $5,000.00 (suggested $1,000-$5,000)

Maximizing your sponsorship investment by becoming our exclusive presenting sponsor! This sponsorship will include recognition in during the entire event, as well as pre-event campaign activities and communications. If you are looking to get your brand in front of as many SCHOOL students and employees as possible, this is the sponsorship for you. St. Jude Up ‘til Dawn will work with you to meet business objectives!

Sponsor Benefits & Activation Opportunities- Company logo on all media used at the event and company recognition in event announcements, with

anticipated attendance of XXX- Company logo will be included on our registration website- Opportunity to have a vendor table at the overnight event and provide unique promotional item or

coupon to our anticipated XXX participants

Page 3: St. Jude Up 'Til Dawn FY18 Sponsorship Packet€¦  · Web viewWe invite you to participate in our most unique and low-cost sponsorship opportunity! Consider sponsoring one or more

- Company logo and/or presence at recruitment and fundraising efforts and activities leading up to the overnight event

- Company name and recognition as presenting sponsor included in pre-event communications- ABC of Cancer sponsorship; a replica of the letter sponsored will be provided to your company after the

event to display at your business location - Company logo on XXX promotional items given to event attendees (to be confirmed between sponsor

and St. Jude Rep prior to agreement)

National Recruitment Days –OR– No More Cancer Rally SponsorFinancial Commitment: $2,000 (suggested $1,000-$2,500)

We invite you to participate in our new and unique sponsorship opportunities! St. Jude Up ‘til Dawn has two major side events leading up to our overnight celebration – and you can sponsor one of them!

Opportunity 1: National Recruitment Days, occurring on September 26th and 27th during Childhood Cancer Awareness Month. St. Jude Up ‘til Dawn campuses across the country organize grassroots and targeted events to recruit students to register and fundraise for St. Jude Up ‘til Dawn. National Recruitment Days are the largest awareness and registration days of the year – making this a terrific opportunity to showcase your company brand.

Opportunity 2: A “No More Cancer Rally” is held during the final and critical weeks leading up to the overnight event. The objective is to inspire all students registered for St. Jude Up ‘til Dawn to kick start their fundraising efforts. The executive board educates student on the importance of the St. Jude mission and educates the students on how to turn their passion into successful online fundraising. This captive audience setting make this is highly valuable marketing opportunity for your brand as well.

Sponsor Benefits & Activation Opportunities- Company name and recognition as National Recruitment Day or No More Cancer Rally sponsor in all

pre-event communications and day-of announcements- Opportunity to have a vendor table and/or provide unique promotional item or coupon to students at

National Recruitment Days or No More Cancer Rally events- ABC of Cancer sponsorship; a replica of the letter sponsored will be provided to your company after the

event to display at your business location - Company logo on XXX promotional items given to event attendees (to be confirmed between sponsor

and St. Jude Rep prior to agreement) only offer if you anticipate selling $7,500+ in sponsorship

Event Challenge or Event Hour SponsorFinancial Commitment: $1,000 (suggested $500-$1,000)

Page 4: St. Jude Up 'Til Dawn FY18 Sponsorship Packet€¦  · Web viewWe invite you to participate in our most unique and low-cost sponsorship opportunity! Consider sponsoring one or more

Consider sponsoring one or more hours of our 6 hour event experience to capitalize on the captive audience of our event attendees! Pick from one of our three event challenges (12am, 2am, 4am) or sponsor our opening or closing ceremony.

Sponsor Benefits & Activation Opportunities- Company name and recognition as challenge or hour sponsor in event announcements- Company logo on media use at event during the sponsored hour or challenge - Opportunity to have a vendor table and/or provide unique promotional item during sponsored hour- ABC of Cancer sponsorship; a replica of the letter sponsored will be provided to your company after the

event to display at your business location

ABC’s of Cancer- Letter SponsorFinancial Commitment: $250.00 (suggested $150-250)

We invite you to participate in our most unique and low-cost sponsorship opportunity! Consider sponsoring one or more letters in the ABC’s of Cancer display at the SCHOOL St. Jude Up ‘til Dawn event. The ABCs of Cancer are all at once a sad and lovely and hopeful and joyful glimpse into the amazing minds of the young heroes who come to St. Jude. Once you see it, your heart can never be the same. The ABCs of Cancer, created by St. Jude patients and displayed in a prominent hospital hallway, offer 26 views of living with cancer and the lessons learned from that journey. Below are a few examples of these amazing pieces of art.

Sponsor Benefits & Activation Opportunities- Your company name presented as the exclusive sponsor of one letter of our ABC’s of Cancer display at

the main event. - Opportunity to provide unique promotional item or coupon to our anticipated XXX participants- Replica of Letter sponsored provided to your company after the event to display at your business

location (ask for the full alphabet PDF to find the perfect letter for you or your business)

Page 5: St. Jude Up 'Til Dawn FY18 Sponsorship Packet€¦  · Web viewWe invite you to participate in our most unique and low-cost sponsorship opportunity! Consider sponsoring one or more

Sponsor Commitment Form

We would be honored to add your company to our St. Jude family as a sponsor of the SCHOOL St. Jude Up ‘til Dawn event. With your commitment, we can pursue our founder’s dream of a day when no child will die in the dawn of life.

Sponsor InformationName/Title___________________________________________________________________________

Company_____________________________________________________________________________

Address______________________________________________________________________________

City, State, Zip_________________________________________________________________________

Phone_________________________________ Fax___________________________________________

Email ________________________________________________________________________________

Select Sponsorship Opportunity:Presenting Sponsor ($5,000): ______

National Recruitment Days Sponsor ($2,000): ______

No More Cancer Rally Sponsor ($2,000): ______

Event Challenge or Break Sponsor ($1,000): ______ Preferred hour or ceremony (__________)

ABC of Cancer Sponsorship ($250/ea): ______ Number of letters (_____)

For all sponsorships, please select your ABC of Cancer letter preferences:

First Letter Preference: ______ Second Letter Preference: ______

Third Letter Preference: ______ No Preference: ______

Please forward this Commitment Form and payment to ALSAC REP (make checks payable to St. Jude Children’s Research Hospital):

ALSAC/St. Jude Children’s Research HospitalATTN: SCHOOL St. Jude Up ‘til Dawn SponsorshipALSAC OFFICE ADDRESSALSAC OFFICE CITY, ST ZIPPhone: ALSAC REP PHONEEmail: [email protected]