sprooki lite introduction for taman impian jaya ancol

8/18/2019 Sprooki Lite Introduction for Taman Impian Jaya Ancol

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Sprooki Lite Solution forTaman Impian Jaya Ancol


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There is no online. Because we are never


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The Mobile influence on In-store Sale


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4.9 Million


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5.9 Million


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90% of shoppers start their journey d


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Sprooki is used by 70+ malls, 4,000+ stores


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An integrated engagement, comm

analytics platform for connected s


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WHERE WHEN WHO WHAT

Targeted Communications, Rewards and


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Pre-pay & Collect in-st Limited or exclusive product sal

In-app payment via credit card,

Collect in store with secure in-app barcode or POS integration)

Expiration reminders

Download & Pay in-sto Value-added reward, discount o

In-app coupon download with se

redemption & payment at store

May be integrated with in-app m

cart

Expiration reminders

Events & Add to calend General news, Events or happe

In-app “Add to Calendar”

Calendar reminds user when ev

Schedule one-off or repeat even

Via existing customer’s mobile

optimised website

Targeted campaigns drive collect in


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Improve loyalty and spend through greater engagement, frequency and rewa

Earning, redeeming and measuring spend via mobile

Cardless & Seamless integration with existing loyalty/CRM system

Sprooki Rewards


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Pay with Points rewards Assign spend goals or points re

In-app “pay with points” - real-ti

password authentication

Redeem securely at concierge o

New Voucher badge, Rewards A

Frequency rewards Assign frequency goals or visits

reward vouchers

In-app “pay with points” with rea

password authentication



Member tier rewards Target rewards based on Memb

Specify Member Tier or status r



Sprooki Rewards: Encourage spend, visi

upgrades


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Showcase products and

friction-less, mobile app

Convenient pre-order/reserv

directly via the app

Integrates with existing onlin

cart synchronisation

Sprooki Shop


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Retailer Case study: 313@Somerse

R il d 313@S (F&B R


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Retailer study: 313@Somerset (F&B Reta

F A


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Famous Amos

R t il C t d P l Sh S


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Retailer Case study: Payless Shoe Sou

60,000campaign views

in or near stores

17 different location-based mobile cam

at 58 stores = Uplifted response + H

> 24% reRate from c

viewing cam

download v

> 10,000Store walk-ins

resulting in a

purchase

16%Ave. conversion

with some camp

28% conversio

from view

R t il C t d St S i li t I


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• First fashion app in the Philippines to utilise

location-targeted vouchers.

• Alerts local shoppers on approaching the mall to

special store events and promotions from SSI

boutiques.

• Enables shoppers to discover new products,

brands and save vouchers by ‘Add to Bag’.

• Focus on expiry and event alerts as reminders todrive shoppers further down the path to purchase.

“The SSI Life mobile app will be our pr imary

mode for reaching this m arket through this

medium.” – Catherine Huang, Director - Digital

Media Office, Stores Specialist Inc.

Extensive use of location to drive frequency and store traffic in luxury

store brands.

Retailer Case study : Stores Specialist Inc

ff


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Ecommerce

via Mobile

1% - 3.7%+

SprookPlatform

11%Email

2.1%^

^Median Click-through rates per email for Retail sector: Silverpop Email Marketing Metrics 2014

# Average Coupon download or purchase rates: Sprooki Location-based Platform (Retail)

+ Ave E-commerce via Mobile Conversion Rate: U.S Internet Retailer 2014 Mobile 500, Monetate Ecommerce Qtly Q3 2013

++ Average Conversion rates and store walk in: Sprooki Location-based Platform (Retail)

Mobile Ads

2%-3%* Average Response

Rates

Average Conversion

Rates

SprooPlatfo

5%

5x more effective vs. other digital mar

A d i i Cli t A li ti & St t


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Award wining Client Applications & Strat

Commercial-In-Confidence – Sprooki Pte Ltd

Payless ShoeSource Customer Engagement Award

What our Customer says ?


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What our Customer says ?

What our Customer (Luxury Brands) says ?


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What our Customer (Luxury Brands) says ?

Sprooki Vs Turn key Developers


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Sprooki Vs. Turn-key Developers

1. Focus

Sprooki emphasizes on a specific set of retail expertise and highly experienced a

2. Industry best practices Sprooki proactively consolidate market best practices to benefit all customers an

3. Time to delivery and Quality of Solution

Sprooki’s features are developed, tried and tested (Out of the box) by many. Tim

shorter, timely and better quality.

4. Lower Total Ownership Cost (Maintenance/Upgrade cost) New requirements and features from customers, beneficial to the platform, are g

chargeable (FOC). Return of investment (ROI) is higher and faster.

5. Retail Marketing Domain Expertise

Sprooki expertise is not limited to the technological, but also covers marketing co

respect to driving successful usage of the platform by the customer’s marketing

What is the Business Stakes/Benefits for Malls /


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Traditional media advertisement

Foot-fall

Sales conversion

Campaign Effectiveness

Brand awareness & positioning

What is the Business Stakes/Benefits for Malls /


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Thank You.

Hans Siregar

[email protected]

+62 818 903 505

Mark Tey

[email protected]

+65 9101 5084
mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]

sprooki lite introduction for taman impian jaya ancol

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