sporting life fall/winter 2014/15
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FA L L & W I N T E R 2 0 1 5
PUNK skiEMERGINGDESIGNERS
NOD to MOD
EXTREMEsport
35 Y E A R S
$5
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88PRESIDENTS CLUB
RACER READY
WHATS IN YOUR BACKPACK
MEN IN BLACK
PUNK SKI
SCANDINAVIA
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Co-Founder and Director of Fashion Patti Russell
Director of Marketing and Advertising John Roe
Marketing and Advertising Manager Angela Esguerra
Marketing Assistant Ashley Ang
Softgoods Divisional Merchandising Manager Robyn Haliburton
Branding Specialist Shawna Labine
Art Director Agata Piskunowicz
Production Director Mark Kristofic
Production Manager Lisa Crowley
Photographers Christoph Strube, Luis Albequerque, Caroline Van tHoff
Wardrobe Stylist Annie Aldworth
Soft Stylist Serge Kerbel
Hair & Make Up Lori-Ann Lazary
Copy Frank De Jesus, Dane Jesperson, Julie Nieuwenhus, Sarah Isbister
Special Thanks to the rest of the Sporting Life Team
ON COVER:
Kask Elite Lady Helmet, $600
Goldbergh Metallic Down Jacket, $880
BACK COVER
Canada Goose Sporting Life Exclusive Woodland Parka, $785
Fjallraven Koste Zip Sweater, $180
Albee Gloves, $65
FA L L & W I N T E R 2 0 1 5
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BRING ON THE SNOW
COLD FUSION
GREAT COATS
SPOTLIGHT ON FRESH THINKING
WINTER FLIGHT
ALL THINGS POLAR BEAR
BRIGHT IDEAS
24HIGHCONTRAST
NATURAL DEFENSE
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ALPEN SKI
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35TH A N N I V E R S A RY
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N E V E RS T O PE X P L O R I N G
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35 years young. Who would have thought it? When we started our Sporting Life adventure in 1979 with a 10,000 square foot store on Yonge Street, who could have guessed that we would have grown to where we are today!
This fall with the addition of our new Markville Mall store in Markham and our new Lansdowne location in Ottawas Glebe neighbourhood, Sporting Life will have six locations plus an online store representing over 195,000 square feet of great equipment, footwear and fashions and more. What excites us most is this is just the beginning and we are not slowing down!
In the fall of 2015 we will be reopening in our new Sherway Mall location in the malls new $350 million expansion wing and in fall 2016 we are opening locations in Richmond Hills, Hillcrest Mall and our first out of province location in Alberta, at South Centre Mall in Calgary. Western Canada, here we come!
Sporting Life is more than just a store selling goods. We have always been strong supporters of ski racing since our first winter supporting kids and families involved in this great sport. Now we cannot wait to be part of Ottawas passionate ski racing family. We have taken great pains to make sure we are ready and will offer many unique race services like the Winterstieger SC machine- one of two in North America, and the only one in Canada.
As well we take pride in giving back to our community. Toron-tos Sporting Life 10K in support of Camp Oochigeas has grown to Canadas second largest run with over 30,000 runners, and on Mothers Day 2015 the Sporting Life 10K in support of Childrens Hospital of Eastern Ontario, is coming to Ottawa!
The core values that have made us successful will never change. It all starts with delivering an exceptional shopping expe-rience with top-notch friendly customer service delivered by enthusiastic, passionate staff. We take pride in giving our staff the knowledge and expertise to help our customers make informed-buying decisions. If you are in our stores shopping for new skis or a
snowboard, chances are the sales associate helping you is speak-ing from personal experience, having tested that very product at our on-hill staff product testing days. We send our ski boot-fitters all over the globe to work with the worlds best athletes so they can bring that knowledge back to our stores and provide our custom-ers with the right custom fittings that deliver comfort and perfor-mance the key ingredients for a great day on the slopes!
Sporting Life is unique. New customers and suppliers always tell us they have never seen anything like it. The assortment is unique: Outerwear, running shoes and street wear, fashion, yoga-fitness, swimwear, skis, sandals, bikes and boards. This mix of active life-style merchandise we believe is unique not only to Canada and North America, but to the world.
We will continue to deliver our fun fash-letic shopping expe-rience - a marriage of fashion and athletics. In the pages to come you will see some of the exciting brands, styles and trends that our buyers have curated for you.Now that the fall is upon us, and the air is getting a little cooler, we are not afraid to admit that WE LOVE WINTER! Not only do we love the cold and the snow, we travel the world to find the latest trends and fashions so our customers can enjoy the winter while staying warm and looking great.
We thank our staff who work so hard day in and day out to cre-ate a wonderful shopping experience. And of course we thank you - our valued customers, for being part of our Sporting Life family. We look forward to seeing you in the stores and out on the ski hills this winter!
Warmly, Patti, David and Brian
Co-Founders
L E T T E R F R O M T H E E D I T O R S
BRING ON the SNOW
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ALPEN SKIOn Jenica (far right): Maui Jim Maverick
Sunglasses, $310 Moose Knuckles Plaid Moto
Jacket, $495 Joie Fair Isle Sweater, $220
Sanctuary Clothing Civilian Jeans, $169
True Character Arm Warmer, $55 Michael Kors
Belt, $98 Sporting Life Cabin Sock, $10 Frye
Veronica Boot, $378
On Kelleth (far left): Woolrich John Rick & Bros.
Eugene Parka, $895 Equipment Leopard Print
Blouse, $284 Hudson Jeans Krysta Plaid Skinny
Jean, $280 Barbour International Quilted
Leather Glove, $95 Michael Kors Belt, $88
Sporting Life Cabin Sock, $10 Ugg Zea Boot,
$225
On Bear: Anon M2 Goggle, $275 Burton
Parkitect Snowboard, $470 Burton Custom
Bindings, $200
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ALPEN SKI
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Anon Talan Hemp Helmet, $130
Oakley Canopy Askel Lund Svindal Pro
Goggle, $190 Moncler Grenoble Montrod
Jacket, $2470 Peak Performance Supreme
Sweater, $300 Zero RH Hero Pants, $500
Salomon Quest Pro 110 Ski Boots, $500
Salomon SC-1 Carbon Fibre Poles, $100
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SOS Pom Pom Hat, $320
Alprausch Distressed Leather Coat, $795
Alprausch Gingham Scarf, $60
True Character Arm Warmer, $55
Estelle Red Gnome, $20
Luis Trenker Corduroy Knicker, $295
Krimson Klover Snowflake Tight, $60
Luis Trenker Tall Suede Boots, $840
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Alp N Rock Slopeside Pullover, $400
Alprausch Bolgen Snow Pant, $475 Alprausch
Hoody, $200 Woolrich John Rich & Bros.
Serenity Toque, $100
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1 PJ Salvage Moose Print Pyjamas, $85
2 Ammann Bern Boot, $390
3 Polar Piece Arctic Onesie, $180
4 Nixon Mod Watch, $85
5 Oakley Elevate Braided Goggle, $145
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6 Artistry Cards Ski / Snowshoe Card,$20
7 Stephan Baby Knit Moose / Fox Hat, $25
8 Nutcracker Tartan Ornament, $12
9 Kikkerland Acorn Radio & Speaker, $30
10 Sporting Life Cabin Sock, $10
11 Ore Pet Gnome/Stick Dog Toy, $12
12 Moncler Mens Gibran Quilted Jacket $1470
13 Spirithoods Red Fox Hood, $155
14 Woolrich John Rich & Bros. Serenity Toque, $100
15 Ray Ban Leather Wayfarers, $380
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Peuterey Meila Down Jacket, $799 Moncler Merino Turtleneck, $290 Paige Edgemon Skirt, $295 Moncler Quilted Boot, $870 Moncler Ophelie Animal Print
Bag, $870 Armani Jeans Driving Glove, $85 Nixon Watch, $275 Ray Ban Sunglasses, $175 Plush Fleece Lined Tights, $46 Arcade Buffalo Check Belt, $26
POC Fornix Helmet, $170 Salomon X-Pro 90W Ski Boots, $500 Fred Perry Barrel Bag, $145
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Plush Cable Knit Hat, $65
Milly Wool Toggle Coat, $1395
Barbour Bragar Scarf, $80
Sanctuary Houndstooth Printed Leggings, $129
Frenchy Yummy Cashmere Gloves, $195
Sorel Toronto Lace Boot, $180
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On Jenica (left): Maui Jim Maverick Sunglasses,
$310 Moose Knuckles Plaid Moto Jacket, $495
Joie Fair Isle Sweater, $220 Sanctuary Clothing
Civilian Jeans, $169 True Character Arm
Warmer, $55 Michael Kors Belt, $98
Sporting Life Cabin Sock, $10 Frye Veronica
Boot, $378
On Kelleth (right): Woolrich John Rick & Bros.
Eugene Parka, $895 Barbour International
Quilted Leather Glove, $95
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I love winter
Canada Pooch Pacific Dog Poncho, $30
Ore Pet Gnome Dog Toy, $12
Ore Pet Hamburger Dog Toy, $12
I love snow
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www.mooseknucklescanada.com
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T here was a time when sportswear was just that, clothing to wear for sports and leisure, the sort of attire that the affluent set would break out of their closets specifically for fun in the sun or snow. Well, times have changed, and just as we no longer don formal wear for dinner, so goes the integration of sportswear into our mainstream wardrobes and lives. Nowhere is this more apparent than in winter.
The aerodynamics necessary for speed and performance and the chilly conditions have always regulated fashion for this particular sport to a certain slim silhouette with a require-ment for warmth. These technical aspects take precedence in dressing for the slopes; however, skiwear and all manner of winter-sports related attire are enjoying a fashion renais-sance. What comes down the runway is effectively changing what comes down the hill.
Fashion itself has been drastically affected by sport in the last couple of decades. As our lives have become more ac-
tive and integrated, so have our wardrobes. Ready to wear designers increasingly look to the street for inspiration and it would seem that sportswear brands are following suit. Every new fashion season brings fresh trends and styles to street wear, and those themes are coming into their own in the world of sport.
Sitting in her office, Robyn Haliburton is surrounded by in-ternational fashion magazines
and vendor lookbooks interspersed with enough purchase orders and budget spreadsheets to make an accountants head spin. She exudes a high level of excitement that match-es the fast paced world that surrounds her. As Sporting Lifes Divisional Merchandise Manager, Haliburton cant help but smile when talking about whats in store for the Sporting Life customers this fall.
Weve travelled the world to find lines, and collections within lines, that were direct takedowns in terms of colour stories, trends and themes that we were seeing in street ap-
parel, she says. However, the product itself is extremely warm and wearable.
For this winter, Haliburton and her intrepid team at Sport-ing Life have curated an offering based on the seasons pre-dominant themes including: Natural Defense, Punk Ski, High Contrast, Men in Black, Bright Ideas, and classic her-itage pieces. This is really very exciting for us. As recently as five years ago, outerwear and skiwear wasnt always following fashion, she says with enthusiasm.
The Natural Defense theme is categorized by soft and neutral, typically unseasonal hues; such as winter white, beige and heather grey. Here, for men winter camouflage takes cen-ter stage. For womens apparel, however, the look takes on a more gentle and romantic flavour. The look is as at home on top of the mountain as it is by the fire, hot toddy in hand. The feeling is feminine and sensual, and you can see why Haliburton has lovingly nicknamed it hot chocolate and butter cream. Tex-tured and layered knits, whether cabled or popcorn are key here, as they were earlier in the year on high fashion runways. From fluffy legwarmers to pom-pom trim, fur finishes the luxe snow-godess look. Warm and fuzzy, cozy, chic and beautiful, says Hali-burton. This theme will not be confused with any other season. One standout piece is a sumptuous leather and fur knee length parka from Duohtavuohta, a luxury coat maker far up north in Finnish Lapland. This splendid parka called The Aksovaara is one of the most exclusive items you can invest in this year, with only 36 pieces made worldwide. Complete-ly handmade, using ultra-lightweight reindeer leather and decorated with hand-painted ornamentation, this coat is a work of art you can wear.
The antithesis to this angelic theme
At Sporting Life, fashion and function meet on the slopes with superior style
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1 Peuterey Down Quilted Coat, $1160 2 Versace Down Quilted Coat, $1715 3 Duvetica Ace Two-Tone Down Coat, $950 4 Johnny Yiu Down Coat, $880 5 SAM NY Hudson Parka, $895 6 Woolrich John Rich & Bros. Wool Buffalo Check Coat, $995 7 Fusalp Wool Courmayer Coat, $2450 8 Johnny Yiu Belted Down Coat, $1090 9 Mackage Kay Down Coat, $750
Great Coats1 2
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is the hard-edged Punk Ski. Comprised of jackets with motor-cycle styling, metal studs and the requisite plaid, the trappings of rebellion are made winter-worthy in this group. German ski icon brand Bogners black, down-filled, water-repellent and breathable classic Perfecto style motorcycle jacket, asym-metrical zipped with leopard print lining, is a great example. One of the most original interpretations of this look comes to us via the ultra-hip Swedish ski brand SOS. Their most re-cent take on its popular Snow Doll jacket is a distinct, black and white hybrid of a classic Chanel inspired jacket with white
piping, sleeve zippers and three front pockets. I just love the feminine silhouettes with the hard edgy feel, Haliburton says with a twinkle in her eye.
The High Contrast theme continues with black, but ups the ante by pairing it with white. Whether done up in black with white racing stripes, traditional hounds tooth or co-lour-blocked la pairing a black sport pant with a stark white parka; the look is modern with a nod to mod. Haliburton beams when talking about the look. This season we found that almost every line had a white jacket. That doesnt happen every year. We bought the best, she explains with a grin.
And if you are more inclined to look like a sleek secret agent than a spiky rocker, there is the Men in Black theme. This is not the ordinary black of seasons past. What is the new black? asks Haliburton. It is black with texture, black with shine, very dark and black is being used differently; you see matte black cars and watches this is an extension of that. It lends itself to a tech appearance, she explains. To wit: Zegnas black Icon jacket. On the cutting edge of tech-fash-ion, the Icon is a Bluetooth enabled, slim-fitting, waterproof, breathable three-season jacket with a detachable quilted lin-er. A discreet controller device in the sleeve and strategically located holes let you bring ear-bud headphones up through the lining and out the collar the ultimate marriage of form and function in a high tech world. The technical now [in ski-wear] is so technical, its aspirational says Haliburton.
Bright colours of the ultra-vivid-Technicolor variety are a big part of this seasons fashion mosaic for both sexes; a direct
influence from the ready to wear shows in Europe where co-lour has been reigning supreme. Orange, pink, green, and blue or flashes of neon, all of the brightest hues are a huge part of the colour palette for big mountain skiing, touring, and moun-taineering wear this fall and winter.
We saw intense colour start to come in after Nikes volt coloured sneakers in 2011; its everywhere now and that is re-ally exciting for us, Haliburton said. Florals, which are getting major play on the runway, are a big part of the theme as well. Two-piece ski jacket and vest combos from Switzerlands Jet Set label and snowboarding jackets from Burton are bloom-ing with all kinds of tropical flora this year. One brand that is championing the look is Bogner. Germanys premier skiwear design house has gone wild with wildflowers from the Himala-yas in their current fall/winter collection. Inspired by the flora that grows in the shadows of Mt. Everest in Nepal and Tibet, Bogners most impressive and memorable looks this season are the Leya and Kaja down ski jackets, and the Lene ski pants, decorated with rhododendrons and lotus blossoms.
While historians debate the ancient origins and more re-cent heritage of skiing, with evidence existing from China, to Norway and Russia, there is one image that has been cele-brated in our collec-tive consciousness that of the Alpen skier. This Tyrole-an style, which is seen every year from many ski brands, has crossed over to the fashion world legiti-mizing traditional ski motifs as street-wear trends. Gingham, the Swiss cross, woodland animals and the Bernese mountain dog all feature prominently here. Think cozy cottages and Swiss chalets. One of the highlighted looks this season from Alprausch is a ski jacket accented with a touch of traditional alpine red and white gingham check. This is paired with full-on gingham ski pants - a high tech outfit with a touch of alpine kitsch for good measure. This theme is so recognizable for winter; it is as nautical [style] is to the first day of spring, says Haliburton.
As we wrap up our discussion, Haliburtons unrelenting enthusiasm shows no sign of slowing. We have always been
very proud of the fashletic selection we offer our customers, she says. Its fantas-tic how brands have come to embrace that philosophy as well. Now, there are so many style personas to take from the street to the slope. You just have to decide who you want to be on the hill.
The look is as at home on top of the mountain as it is by the fire
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HIGHCONTRASTWhether done up in black with white racing stripes, traditional hounds tooth or colour-blocked la pairing a black sport pant with a stark white parka; the look is modern with a nod to mod.
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Barbour International Houndstooth Coat, $885
Barbour International Frida Jean, $220
Dr. Martens 8 Eyelet Patent Boot, $160
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SOS Pom Hat, $320
Ray Ban Aviator Sunglasses, $200
Lacroix Cortina Jacket, $2835
SNo Queen Turtleneck, $165
Salomon Shiva Pole, $70
Mitchies Matching
Python Glove, $130
Frauenschuh Dixie Pant, $325
Salomon X-Pro 90W Ski Boot,
$500
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Kask Elite Lady Helmet, $600
Goldbergh Metallic Down
Jacket, $880 Goldbergh
Striped Pant, $769 Goldbergh
Zip Turtleneck, $265
Burton Veda Glove, $115
Lange RX80LV Ski Boots,
$400 Salomon SC-1 Carbon
Fibre Poles, $100
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1 Kikkerland Key Ring Perpetual Calendar, $7
2 Pine & Pillow, $40
3 Armani Jeans Glove, $85
4 Nixon Kensington Watch, $150
5 Fire & Ice Fia Jacket, $809
6 Goldbergh Leopard Zip turtleneck, $265
7 Moncler Bootie, $620
8 Missoni Home Bianconero Candle, $115
9 P.J. Salvage Ankle Socks, $27
10 Ray Ban New Wayfarer Sunglass, $170 Ray Ban Original Wayfarer
Liteforce Sunglass, $235 Ray Ban Clubmaster Sunglass, $200
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11 Sorel Conquest Carly Boot, $280
12 Moncler Quilted Tote Bag, $805
13 Eyebobs Reading Glasses, $85
14 Volcom Printed Sweatpants, $42
15 Oakley A-Frame 2.0 Shaun White Pro Model Goggles, $170
16 Lange RX 80 LV Ski Boot, $400
17 Joie Blouse, $19831
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SOS Moto Doll Jacket, $725
SOS Judy Short, $475
SNo Queen Blingy Turtleneck, $165
SNo Queen Blingy Tight, $140
Salomon X-Pro 90W Ski Boots, $500
Head Absolut Joy Skis, $600
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Toni Sailer Pom Beanie, $199
Oakley A Frame 2.0 Goggle, $170
Toni Sailer Pauline Jacket, $2479
Toni Sailer Anais Striped Pant, $729
Toni Sailer Zip Saschi Turtleneck, $249
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M.Miller Trooper Hat, $450
Goldbergh Leopard Print
Jacket, $880
M.Miller Fur Vest, $1245
Sporting Life Turtleneck, $90
M.Miller Stretch Pant, $350
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Spyder Eternity Suit, $1400
M.Miller Deirdra Zip Turtleneck, $325
Fani the Label Rabbit Hood, $785
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Gagns instructors, recogniz-ing her ability, encouraged her to enter competitions. She won several and while working on her Masters Degree in design management at Milans Domus Academy, she par-ticipated in the Fur Council of Can-adas Fur Design Student Contest. Gagn entered a reversible ski out-fit. Lacking some required materials, she used her mothers old fur coat to add finishing touches. Gagn won second prize. I was a fashion designer, I had a different approach to fur, than perhaps, the furriers did. They have a certain relationship with the material, whereas I saw the possibility of working with recycled fur, says Gagn. What she saw became Harricana, featuring fash-ionable and modern outerwear and accessories, created from luxurious recycled materials. Named for the 500 km long Harricana River in Can-ada along whose shores the first fur exchanges took place, almost 90% of the fur used by the brand comes from Quebec.
Who knew one brand could make such a difference? Since 1993 by recy-cling vintage furs, Harricana has saved the lives of more than 800,000 animals and has enabled the label to breathe new life into more than 80,000 coats, silk scarves, cashmere scarves and wed-ding gowns. They would never have been worn again if they had not been remodeled. Fur, silk, and cashmere are luxurious yet durable materials. The pieces I make are a gift that you can pass on to your daughter and she can pass on to her daughter Gagn says.
The Harricana collection is infused with modernity, but is also fun and
innovative. There are items that can be worn two ways, three ways or are often reversible. Gagns own personal style is still true to her Canadian roots, which includes an avid love for the out-doors and winter sport. However, it is also influenced by her time in the fash-ion capitals of the continent, including Paris and Milan. When I decided to stay in Europe and continue to study, I called home and told my mother to sell my sewing machine and snowboard, she says. The two major influences of Canada and Europe combine for an haute hippie or what Gagn describes as a glamorous gypsy look. I am really lucky to have the relationship that I have with Sporting Life, says Gagn. They
Weve all heard the platitude about turning lemons into lemonade,
but rarely do we see those words come to true fruition (excuse the
pun) in real life. One exception to this is designer Mariouche Gagn
of eco-luxe apparel brand Harricana. Gagn, born in the First Nations
village of Loretteville, Quebec, stumbled upon a cottage industry
whilst a college student studying fashion in Europe.
HARRICANA
know the brand well and will take the more fun pieces or newer styles without hesitation. They have great taste and they trust me.
By giving gorgeous materials a second life and transforming them into unique pieces, Harricana proves that luxe fashion can also be sustainable and uniquely Cana-dian. When I was living in Europe away from my family and people, I realized there was nowhere I could buy something that made me feel
Canadian. I wanted to feel where I was from, the snow, and the mountains and Inuit heritage. Hopefully, thats what Ive achieved. Rough, modern, and authen-tic not a costume, says Gagn.
S P O T L I G H T O N F R E S H T H I N K I N G
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ERINSNOW
FANI the LABELTHIRD GENERATION GERMAN furrier, Fani Tsanikidou, takes on the fluffy family tradition with wit and whimsy. Fani - The Label started in 2009 by Tsanikidou, is known globally for unique hats and accessories. Styl-ish, trendy and most importantly warm, the brands offerings put the fun back in fur. In 1960, Tsanikidous maternal grandparents founded a furrier special-izing in mens hats in Frankfurt. In the 1980s, Tsanikidous parents enlarged the collection, producing womens hats and accessories, at the same time, also, becoming wholesalers for fashion com-panies. After working in the family busi-ness for six years and studying fashion at Institute Marangoni in Milan and Lon-
don, and at the famous SAGA Design School in Copenhagen, it was time for Fani to launch her own brand. It is aptly named for her beloved maternal grandmother with whom she shares her name.
I love to create an item, select the material and convert it into a final prod-uct. Working with real fur demands a high responsibility and awareness of its significance. I respect the material and I try to use every centimeter of it. To have the possibility to design and produce my ideas and see their success is my daily inspiration says Tsanikidou.
And of course she cant help but inject a little personal style. "Personal style for me is to express yourself
through your outfit. Fani - The Label is a winter label, so it has to be warm, soft and comfortable.
S P O T L I G H T O N F R E S H T H I N K I N G
FUNNY HOW ONE LITTLE FOUR-LETTER word, snow, can conjure up such a strong sensory response. Just close your eyes and imagine swirling crystals in the air, fluffy yet crunchy underfoot, all held together with crisp clean air. Great thinking on the part of New York based designer Erin Isakov. In choosing a name for her brand, she looked to her roots for inspiration. Skiing is in my DNA. As soon as I could stand I was on skis, she explains. Thus Erin Snow was born.
Isakov grew up in California where her love of the outdoors and sport began. I had a clear sense of my personal style, and fashion was very important to me she says. There really wasnt much snowboarding gear or clothing for women. Whatever was available was very street-inspired and boy-ish. I specifically started Erin Snow as a win-ter sport apparel company to address that need. When I was young, the snow-sport
world was extremely glamorous and sexy. My goal was to bring that back. In keeping with her background, skiwear is a big focus and there is no denying the popularity of the Jes pant. Constructed of a 4-way stretch, water and wind repellent, heat retaining and breathable fabric, they are a staple in every ski wardrobe. The remov-able foot stirrup transforms this pant into an appropriate piece for any outfit in need of support and warmth and with a skinny leg fit you can tuck into any boot. This staple item is also Isakovs favorite piece at Sporting Life.
With a global outlook, real city chic and functional sensitivity, Erin Snow is a stand-out brand. I sort of took a departure when I started Erin Snow and now it seems the entire world, and the fashion world espe-cially, have embraced the idea that sport is very much a driver in apparel. Things have come full circle for me, says Isakov.
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You could call it the little
parka that could, but that wouldnt be the whole story. Sure Canada Goose has conquered the world with their down-filled jackets, spotted everywhere from New York City to Shanghai and the Arctic, but for this unofficial Canadian ambas-sador, brand success is as much in the outerwear as it is in the genes. For president and CEO, Dani Reiss, its a family affair. Since joining the company in 1997 and tak-ing the reigns of the business in 2001, Reiss has not only continued what his maternal grandfather started in 1957, he has taken Canada Goose soaring to new heights, pun intended. In fact, Reiss is the one to reference flight when we had a moment to catch up with the dynamic execu-tive. Im inspired by travel; not necessarily just the des-tination, but the journey I often get my best ideas when Im looking out the airplane window, he says.
Some of Reiss best ideas to date include the move to produce only under the name Canada Goose (the company had previously been called Metro Sports-wear) and to remain made in Canada. It would be easy to move our manufacturing offshore, it would cer-tainly be cheaper, but then what would be the difference between us and any other apparel company, he queries.
Were a creative-driven company with a unique perspective, that different way of looking at things has been a big part of our success. By keeping production in Canada, weve created jobs, become a champion for local manufacturing
and weve built Canadas largest apparel manufacturing infrastructure, says Reiss. Im extremely proud to be able to say weve built the largest, most recog-nized global apparel brand that is made
in Canada.In addition to being one of the worlds
leading manufacturers of extreme weather outerwear, Canada Goose also demonstrates great corporate respon-sibility by partnering with The Conser-
vation Alliance and Polar Bears International. A lot of companies seem to just be waking up to the idea that doing good is good for business, but for us its always been a part of who we are and what we do, Says Reiss. Its baked into our business model. The brand has had a relation-ship with Polar Bears Inter-national (PBI), a non-profit organization dedicated to the worldwide conservation of the polar bear habitat, for many years and Reiss also serves as the Chairman of the Board. With two-thirds of the worlds polar bear population residing in Can-ada, Reiss says, We felt a strong connection to their cause, as our products and our company are inter-twined in the iconic nature of the northern landscape. To help support the orga-nization, Canada Goose created the PBI Collection, and a portion of all PBI jacket and accessory sales go back to the organization,
which gives people a unique way to help protect the polar bear population and habitat.
And dont forget the aptly named Goose People, a diverse group of
Products driven by function and always delivering on the promise of what theyve been designed for
Canada Goose created the Polar Bears International (PBI) Collection where a portion of all PBI sales goes back to the organization, giving people a unique way to help protect the polar bear population.
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global ambassadors adventurers, ath-letes, scientists, and artists. All of whom embody our values and lifestyle, stand for something bigger than themselves, and inspire others through epic adven-tures and accomplishments, Reiss enthuses. Theyre peo-ple who dream big dreams and take big swings, in whatever way they choose, no matter where they live or play around the globe. The same can be said of Reiss who seems to be as equally passionate about responsibility as he is adventure. I try to get to the North every year, especially Churchill, MB, and those trips have defi-nitely impacted the way I think, he says. One of the most memorable experi-ences though was spending New Years in a tent in the interior of Antarctica a few years ago.
The brand shows no sign of slowing
down with rapid growth both nation-ally and globally, fostered certainly by a commitment to innovation. The newest development, available at Sporting Life, are Technical Shells made out of a fabric
created by Canada Goose called Tri-Du-rance HST. It is waterproof, windproof yet still breathable, as well as flexible it features a four-way stretch. Unlike other hard shell fabrics that used to dominate the market, Tri-Durance HS has a sur-prisingly soft hand-feel. The feedback were hearing from customers is that this truly is category-breaking, says
Reiss proudly. It works perfectly with our HyBridge Lite products to provide warmth and wet-weather protection, but on its own, its an unbelievable rain-jacket to wear anytime of the year.
The innovation doesnt stop there. I want to keep doing what were doing and that is bringing the brand of Canada to the world, Says Reiss. Weve got so many ideas and plans for the future, our only challenge is how to get there in the right and
authentic way. Im not interested in slapping our logo on any product out there just because we can. Well con-tinue to focus on making the best prod-ucts in their category. We want to stay relevant for a long time, by being a brand that people around the world respect, and one that Canadians are proud to call their own.
A lot of companies seem to just be waking up to the idea that doing good is good for business, but for us its always been a part of who we are and what we do,
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Helly Hansen Kids 2-Piece Base Layer Set, $80 Canada Goose Elijah Jacket, $275 Delux WWF Polar Bear Hat, $30 Pine Polar Bear Pillow, $55 Goldbergh Polar Bear Sweater, $240 Spirithoods Polar Bear Hat, $120 Delux WWF Polar Bear Mitten, $30 Canada Goose PBI Chilliwack Jacket, $645 Perfect Moment Printed Pant, $435
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All things polar bear
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ORANGE, PINK, GREEN, AND BLUE OR FLASHES OF NEON, ALL OF THE BRIGHTEST HUES ARE A HUGE PART OF THE COLOUR PALETTE FOR BIG MOUNTAIN SKIING, TOURING, AND MOUNTAINEERING WEAR THIS FALL AND WINTER
BRIGHT IDEAS
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Anon M1 Goggles, $230 Picture Organic Clothing Appolo One
Piece Suit, $595 The North Face Quince Hooded Jacket, $340
Picture Organic Clothing T-Shirt, $36 Swany Gloves, $50 Full Tilt
Booter Ski Boot, $400
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Fani The Label Double Pom Beanie, $165
ArcTeryx Sentinel Jacket, $560
Kjus Arctic Down Jacket, $329
Canada Goose Hybridge Gloves, $125
The North Face Borealis Backpack, $99
Kjus Pants, $219
Second Skin for Sporting Life Apres Ski Turtleneck, $120
Salomon X-Max 110W Ski Boots, $549.90
Go Pro Black Edition Camera, DO NOT LIST PRICE?
Go Pro Chest Harness, $50
Fani The Label Double Pom Beanie, $165 ArcTeryx Sentinel
Jacket, $560 Kjus Kids Arctic Down Jacket, $329 Canada Goose
Hybridge Gloves, $125 The North Face Borealis Backpack, $100
Kjus Kids Pants, $219 Second Skin for Sporting Life Apres Ski
Turtleneck, $120 Salomon X-Max 110W Ski Boots, $550 GoPro
4 Silver Edition, $450 Go Pro Chest Harness, $50
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W hen Sporting Life called a summit meeting on the business of skiing with some of the industrys biggest movers and shakers, they said they would all be sitting together at one table. What came to mind was the stereotypical large family dinner that has become the hallmark of holiday gatherings over the years.
With ten ski and boot brands represented around the table, one could not be sure what to expect. Loud voices. Disagreements. Awkward moments. Competition. Maybe a little one-upmanship. The idea of a round table discussion concept was both exciting and intriguing.
But, as the day of the summit arrived, company loyalty, competition and egos were checked at the boardroom door. Instead, the room had the air of a group of skiers, interested in discussing the past, the present and the future of the sport that we all love so much.
At the table from the retail side were David Russell, Co-Founder and President of Sporting Life; John Roe, Marketing Director for Sporting Life; and Kevin Pidgeon, Ottawa ski retail legend. From the ski/boot manufacturing side was Chris Horan, Canadian Vice President and General Manager for Groupe Rossignol (Rossignol, Dynastar, Lange); Rob Morash, General Manager for Head Canada; Murray Nussbaum, General Manager at Marker Volkl Dalbello Canada; and David Deasley, President of Amer Sports (Atomic/Salomon).
Right up front, the biggest thing that stood out was that titles like retailer, ski company, and consumer were trumped on this day by the spirit of family that lies deep within the fabric of every soul
who enjoys ripping down snow covered mountains - and everyone at this table was an avowed soul skier.
The discussion started from a broad, philosophical standpoint with everyone agreeing on the universal truth, that skiing is the ultimate family sport. The notion of family itself, and its intrinsic connection to the sport, may be the best way of keeping skiing healthy and relevant, in an increasingly sedentary world, where couch-based tech-activity is quickly becoming the national pastime.
Ten years from now, if you look at Western Europe and North America, the numbers of skiing baby-boomers is going to diminish, and that will affect business. But, skiing is the best family sport around, and that will ultimately keep it going. Spend a whole day with a four-year-old, and then take them
skiing. Its a lot more fun when youre skiing, said Russell.
I like to think that my greatest competitors are my fellow ski manufacturers, but in reality, its probably Apple Inc. and their iPhone, iPads and iPods, said David Deasley.
Rob Morash agreed. Electronics are competition for anyone out there in business, skiing or otherwise; and its both parents and kids who are hooked on tech. What we in the ski industry can do, and are doing, is ensure that we can
I think the industry has been progressive, and to a certain extent embraced
technology to enhance the skiing experience.
THE PRESIDENTS CLUB
HEAD
At Head, we believe theres always a way to right size, or right spec equipment, and weve done that this season by developing a series of skis tailored to help women ski better. These skis are cutting edge and are built with Graphene, said Morash.Its an amazing new material thats both lightweight and incredibly strong. Graphene is so cool that the Nobel Prize people gave its inventors the prize in Physics in 2010. The skis in this line (which we call The Head Joy Series) are lighter weight and allow you to balance the skis better, to put the girth where you need it.
GET THE GOODS
We gave the panel the opportunity to talk about what is new and exciting in their lines this
year, so read carefully if youve got some cash earmarked for
new ski goodies!
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The superlight ski that packs more action and joy into your day. Thanks to Graphene, the worlds lightest, thinnest and strongest
material, skiing will no longer be the same. This revolutionary material allows for lighter skis with unparalleled balance and control,
that will fill your day with joy.
HEAD.COM/24HRJOY
SUPER JOY
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embrace technology to help promote the sport. Whether its using technology to promote the sport or enhance the experience.
Kevin Pidgeon, who ran Ottawas Tommy & Lefebvre for 30 years built on Morashs point. I think the industry has been progressive, and to a certain extent embraced technology to enhance the
skiing experience. The GoPro camera is a good example of this. Its been a huge success worldwide, and skiing has been part of that because it is an adrenaline driven sport.
When the discussion turned to the challenges of perceived high cost of skiing making it a sport for the elite, the group had some interesting insights.
The overall cost of the sport over the last twenty years has actually gone down, said Chris Horan. Relative to the value you are getting, its an inexpensive sport because the whole family is engaged. The family can spend the day together...have an experience together, and the value in that is priceless.
Despite the reality of an aging ski population, and an assault from the techno hoards, the group agreed that there is good news on the horizon and it comes from increased sales in junior and womens ski equipment.
The junior ski business is up, weve all felt it, and that is a real positive in our industry, said Nussbaum. This shows that families are driving the business, and parents that have stopped skiing are coming back because their kids are skiing now.
The junior business is a big part of our overall ski business, chimed in
Sporting Lifes John Roe. This is why we have invested in the junior business with the junior half-back program. It is a great way for families to get their kids properly outfitted for safety and performance; and then, the package can be returned at the end of the season for a credit for half the value purchased to use for the following year.
And we are selling more womens skis, added Deasley. I dont know if this means more women are skiing; but, what we do know is that more women are skiing on womens skis than ever before. And the evolution in comfort and warmth of womens ski boots has helped as well.
The point about womens boots shifted the discussion towards ski boots in general, which according to the round table panel have been quietly changing in radical ways over the past five years.
Deasley hit the point home when
SALOMON / ATOMIC
Salomon was the first company into boot customization, because you cant beat a comfortable boot. It makes the day more enjoyable said Deasely. You ski better, and longer. Its all about custom, easy to fit boots. This season at Salomon and Atomic, the focus is on custom fit boot stations, and easy to fit boots. Much like a hockey skate, you can put it in the oven and in fifteen minutes you have a molded fit. Memory Fit and Custom Shell are the two key stories for our brands.
ROSSIGNOL / DYNASTAR
At Rossignol, depending on the skier type, we have a patented new technology called Airtip which is light, reduces the swing weight, makes it easier for the skier and is more forgiving, but still allows performance. Its available in our Experience line and our Temptation line, so weve got it for both men and women. In boots, both for Rossignol and Lange, we have the Walk-to-Ride system, a safety component on the outsole, said Horan.
The family can spend the day together...have an experience together, and the value in that is priceless
Despite the reality of an aging ski population, and an assault from the techno hoards, the group agreed that there is good news on the horizon and it comes from increased sales in junior and womens ski equipment.
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VOLKL
The latest technology weve come up with at Volkl is called V-Werks, which are all carbon fibre jacket skis. V-Werks skis are probably the lightest skis youll find on the market. Theyve got very low swing weight. Theyre very lively, they pop and address the front side and backside of the mountain, and weve just introduced a line for touring and big mountain skiing. The skis literally weigh nothing, said Nussbaum with a grin.
THE RETAIL PERSPECTIVE
Its very clear that all these companies are trying to address all ends of the marketplace as broadly as they can, so that no skier is left behind, and thats really great, said Russell. Things that I like this season: lightweight is a big trend and comfort is a big trend. From a ski goggle to a jacket to a boot, theres been tremendous change in the last 5 to 7 years. When were specifically talking skis and boots, the quality across the board is dramatically better than it has ever been, especially as it relates to versatility and being lightweight - theres a real, profound difference in the performance of ski products that are out there now.
he noted , Anyone who hasnt tried boots on in the last five years has no idea how far theyve come! Whats the major difference? Just as ski shapes have changed dramatically over the past twenty years, so have boots. because theyve evolved with newer skis. Boot angles have shifted, and fit has improved vastly, especially in the realm of womens boots. The current generation of boots is also more flexible, and theyre segmented into skier level categories; so, everyone gets the boot that suits them best. They are also easier to customize and can be tweaked for maximum comfort.
Despite all the technological advancements, according to Dave Russell, boots still need to fit properly to perform well.If boots arent fitted properly to a persons foot, they cant manage, perform and control the skis efficiently. One of the things were proud of at Sporting Life is that we guarantee the fit of each and every boot sold. If there are problems with your boots, well fix them.
Looking into the crystal ball
Looking ahead five years down the road, there are several things that may change the sport of skiing. For starters, new stronger and lighter material will pave the way to stronger and lighter equipment. The rocker/camber technology currently prevalent in ski technology will also evolve, according to our ski industry experts. Versatility will increase as skis continue to blur the line between on-mountain and off-mountain, and the current wide underfoot widths will probably adjust and shrink somewhat as skis get narrower and less chunky. This is a trend from the very wide thats been seen out west for a while now.
Technological advancement aside, one of the most important things to remember is the need to keep skis tuned properly. Its so important to have finely tuned skis, Deasley pointed out. Skiing on finely tuned skis is the best feeling in the world. Often at ski demo days, a consumer will think they
are in love with the new skis they are trying; but in truth, they are in love with the fact that the skis theyre on are well tuned.
Morash agreed and remarked Having your skis serviced on a regular basis is a big part of the investment in the purchase of skis. Its no different than the auto industry, where you have to have your car serviced regularly.
So, if you havent bought new skis since Jean Chretien was Prime Minister and visions of shiny new skis, and state of the art smart boots are dancing in your head, why go into a retailer like Sporting Life, rather than shopping online or through swaps?
For Horan, shopping in person, when making significant purchases like ski equipment, is a no-brainer.
When you walk into Sporting Life youre buying equipment from people who receive extensive product training. Combined, there are hundreds of years of experience on the floor at any given time, and thats rare.
A point Nussbaum quickly elaborated on.Knowledgeable front-line staff is extremely important. They need to be comfortable speaking about the products in the store. The uniqueness of Sporting Life is that they not only do in-depth product knowledge sessions, they also do follow-ups on an ongoing basis. Thats what sets Sporting Life apart from other ski retailers.
Deasley also kicked in with a final comment. I have noticed that with Sporting Lifes staff, what is learned from the manufacturer is being communicated and translated directly to the consumer - and that cant be said for all retailers.
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Head World Cup Rebels iSL R.D. Ski (ski only), $800
Rossignol Hero FIS SL Ski (ski only), $830
Leki World Cup Venom SL Trigger S Ski Pole, $200
Rossignol Hero World Cup SI 130 Ski Boot, $650
Lange RS 110 SC Ski Boot, $425
POC Skull Orbic X Race Helmet, $220
POC Retina Big Ski Goggle, $160
RACER READY
Courtney:POC Skull Orbic X Helmet, $220POC Retina Julia Mancuso Pro Goggle, $160Karbon Sporting Life Spirit Downhill Racing Suit, $300Lange RS110SC Ski Boots, $425Leki World Cup SL Race Poles, $150Leki Cobra Gateguard, $80
Craig:Oakley Canopy Ski Goggle, $190Karbon Sporting Life Spirit Downhill Racing Suit, $320Leki World Cup Trigger Race Gloves, $320Head Raptor 130 RS Ski Boot, $700Rossignol Hero FIS GS Skis, $730Rossignol Axial3 150 MFX Bindings, $300
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Anon M2 Inside Out Goggle, $275 Norrona Lofoton Gore-Tex Shell
Jacket, $720 Norrona Gore-Tex Pants, $680 Kjus Blackcomb Hoody,
$429 Canada Goose Hybridge Gloves, $125 Salomon XA Pro 3D
GTX Trail Shoe, $170 Robert Graham Socks, $30
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Anon Talan Hemp Helmet, $130 Anon M2 Imbearassing Goggle, $275
Kjus FRX Pro Shell Jacket, $949 Kjus Blackcomb Hoody, $429
The North Face T-Shirt, $340 Kjus FRX Pro Pants, $699
Salomon Ghost FS80 Ski Boots, $200 Dakine Heli Pro Backpack, $90
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This page: (Clockwise)
Pendleton Chief Joseph Throw, $350
Timex Ironman Sleek 250 Lap Tap Screen Watch, $125
Canada Goose Hybridge Lite Hoody, $550
Oakley Frogskin Sunglass, $125
ArcTeryx Rolling Beanie, $40
Sporting Life Cashmere Full Zip Hoody, $315
Salomon Speedcross 3 Trail Shoe, $135
Opposite Page: (Clockwise)
Fani the Label Infinity Scarf with Coyote, $245
Fire & Ice Elisa Hoody, $279
Fire & Ice Rose Down Skirt, $289
Oakley Canopy 80s Goggle, $215
Darn Tough Majesty Ski Socks, $25
Rossignol All Track Pro 110 Ski Boot, $549
Cobi Style Travel Pouches, $8
Fjallraven Kanken Backpack, $80
Oakley Special Edition Holbrook Sunglass, $155
Fitbit Flex Fitness Monitor, $100
Canada Goose Hybridge Lite Jacket, $495
Timex Ironman 50 Lap Chronograph Watch, $90
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POC Fornix Helmet, $170 Oakley A Frame 2.0 Goggle, $170 Picture
Organic Clothing Dallas Jacket, $275 Picture Organic Clothing Links
Mitt, $40 Picture Organic Clothing Dallas Pants, $230 Ride Hera
Snowboard Boots, $270 Ride OMG Snowboard, $500
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POC Fornix Helmet, $170
POC Retina Big NXT Goggle, $230
Buff Neck Gaiter, $24 The North Face Quince
Hooded Jacket, $340 The North Face Summit
Series FuseForm Jacket, $500
ArcTeryx Covert Hooded Jacket, $200
The North Face Hyalite Shell Pant, $350
POW Gloves, $70 Salomon Quest Pro 110 Ski
Boot, $500 Salomon X-Drive 80 Premium Ski,
$1050
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WHATS IN YOUR BACKPACK
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11Spider Tech Pre-Cut Elbow Kinesiology Tape, $20
12 PHD Hacky Sack, $6
13 Klean Kanteen 16oz Bottle, $21
14 Icebreaker Oasis Half Zip Top, $110
15 Buff Neck Gaiter, $24
16 Woolrich Plaid Shirt, $70
17 Hugo Boss Orange Paris Silicone Watch $150
18 Salomon Speedcross 3 Trail Shoe, $100
19 Sporting Life Two-Pack Bandanas, $10
1 Dakine Heli Pro 20L Backpack, $90
2 Bison Designs Survival Bracelet, $14
3 ArcTeryx Bird Head Beanie, $40
4 Honey Stinger Energy Chews, $2.49
5 Swiss Army Hunter XT Knife, $60
6 Komperdell Carbon Compact Hiking Poles, $130
7 Bridgedale Mid Vertige Sock, $36
8 GoPro 4 Silver Edition, $450
9 Icebreaker T-Shirt, $70
10 Spy Fold Sunglasses, $180
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MEN INBLACK
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Maui Jim Maverick Sunglasses, $310
Moose Knuckles Jacket, $695
John Varvatos Cobalt V-Neck Tee, $75
John Varvatos Bowery Slim Straight Jean, $258
Diesel Belt, $190
Converse All Star Shoes $60
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Barbour International 4 Pocket Jacket,
$600 Barbour International Throttle
Quarter Zip Sweater, $180
Barbour International T-Shirt, $65
Diesel Belt, $190
BOSS Maine Jeans, $185
Hugo Boss Chronograph Watch, $450
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Mackage Perry Hooded Jacket, $790
Nixon Watch, $225 PYA Crew Neck T-Shirt, $65
(shown on page 67) Ray Ban Original Wayfarers,
$190(shown on page 67) Citizens of Humanity Jeans,
$214 (shown on page 67) Diesel Belt, $190 (shown on
page 67)
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BOSS Green Quilted Jacket,
$545 BOSS Green Hooded
Sweater, $345 Hugo Boss
Chronograph Watch, $450
BOSS Green Tech Pants, $205
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(Left to Right; Top to Bottom )
Kikkerland Compass Paperweight,
$20 Persol 0649 Sunglass, $380
Nixon Private SS Watch, $175
Blundstone Chisel Boot, $190
Moncler Full Zip Camo Hoody, $750
BOSS Maine Pants, $175 Hugo Boss
Black Origin Chronograph Watch,
$395 HS Black Optic Sock, $13
(Left to Right; Top to Bottom) New
Balance 501 $70 ArcTeryx Alpha SV
Glove, $300 Duvetica Bailo Jacket,
$1000 POC Skull Orbic Helmet,
$220 Klean Kanteen 16oz Bottle,
$33 Oakley Airwave with Black
Iridium Lens, $600 Lange RX 100
Ski Boot, $500
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Spyder Core Knit Hat, $35
Spyder GT Vertex Core Sweater, $180
Second Skin for Sporting Life Off Piste
Zip Turtleneck, $120
Spyder Tarantula Pants, $275
UGG Munroe Boot, $298 Salomon
Quest Pro 110 Ski Boots, $500 Volkl
RTM 84 Skis, $1200
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U KKS
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Bogner
Lucia Ja
cket, $26
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Bogner
Tela Pla
id Pant,
$919
Dr. Marte
ns 8 Eye
Boot, $1
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Bogner Leya Jacket, $2238Glen Prince Tartan Scarf, $60Niki Biki Turtleneck, $45Erin Snow Jes Racer Pant, $375Frye Veronica Short Boot, $378SOS Fox Boot Covers, $1650
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Anon WM-1 Lipstick Goggles, $230SOS Fur Jacket, $5575Sporting Life Exclusive Turtleneck, $90SOS Plaid Pants, $540Salomon X-Max 110W Ski Boots, $550
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Jet Se
t Moh
awk H
at, $3
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Skiing summit to sea amongst the serenity and astounding beauty of Norways Lyngen Alps in the Arctic Circle is magical
S C A N D I N A V I A :
BY Julie Nieuwenhuys PHOTOGRAPHY Caroline van tHoff
B lue skies, soaring seagulls and salty sea air; for a fleeting moment, I wonder if Im in the Mediterranean. But then, reality hits me when I jump into the deep blue water off the sailboat and the Arctic Ice engulfs me and shock sets in. It might have been brash to jump off a snowy boat into an ice-cold fjord; so, back on the boat, I quickly put on some clothes and I am handed a typical Norse specialty - a shot of Aquavit, a double distilled potato 40% liqueur. Skl!
While most skiers stored away their skis in April, it is not quite the end of our winter. We have found the ultimate way to prolong our ski season by a few weeks. We are at the small Norwegian airport of Troms, 300 kilometres above the Arctic Circle, where we welcome our tired friends, who have flown in from North America. Our crew for this Arctic adventure consists of pro skier, Molly Baker, a film crew from Mt. Baker and a few of our lucky Dutch friends. Its an eclectic group; and although our backgrounds are completely different, we all share a passion for skiing. For the next month, well be traveling by ski, boat and car through the Lyngen Alps in the northern Scandinavian region in this remote area, which is on the same latitude as Siberia and Alaska. Impressive mountains and deep blue fjords dominate the scenery.
Aint no mountain high enoughFrom Troms, we drive through desolate countryside pass-ing fishing boats and red wooden houses with grassy roofs, which provide insulation for the houses. We are in no hurry, especially as at this time of year when there is no darkness. In May, this region experiences 24 hours of daylight, a phe-nomenon known as the midnight sun. This allows touring in the middle of the night, while enjoying the stunning or-ange and pink skies.
On the ferry to the isle of Ulya, a strong fishy aroma wafts towards us. On the quay, we see giant wooden racks, where hundreds of fish hang to dry. It turns out to be cod, which is exported to Africa and Italy. We quickly attach our skins to our skis and begin our climb through an open and spacious birch forest. We eventually emerge from the forest where we notice the calm fjords below us, reflecting the white snow-covered mountains and dark clouds. This dramatic backdrop gives us a boost of energy. The more height we gain, the further we can see, and in the distance we spot the Barents Sea. On the summit of Kjelvgtinden at 1,104 metres we soak up the magical surroundings and are humbled by the beauty and magnitude of these ancient mountains. After a cup of hot tea, were stoked to continue towards the hard-earned descent. We point our skis toward
S I L E N C ES O U N D S of
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Skiing summit to sea amongst the serenity and astounding beauty of Norways Lyngen Alps in the Arctic Circle is magical
On the summit of Kjelvgtinden at 1,104 metres we soak up the magical surroundings and are humbled by the beauty and magnitude these an-
cient mountains. the fjord which has now turned golden in the bright sun and cruise down towards the shimmering water. In the distance, a herd of reindeer appears and they seem just as surprised to see us as we are to see them. What a surreal experience to ski powder on an island among wild reindeer!
Back at sea level another surprise awaits us. Johannes, a 13-year-old local boy, has readied his boat to take us fishing. Unfortunately, we dont catch any fish: but, on the other side of the fjord, we discover gnarly couloirs funneling into the sea. They can only be reached by boat. This suits us just fine, because a brand new yacht awaits us in Troms. From the deck of the ship, we scope out our next heavenly remote lines.
Sail awayThe Arctic Ice, a 47-foot boat that has been adapted to
manage the extreme circumstances of the region, awaits us in the harbour. Together with our skipper and the owner of Boreal Yachting, Ivar Bertelsen, we hoist the sails. We sail past white sandy beaches, bordered by extreme mountains featuring Alaskan style spine lines. The snow conditions vary every day and we ski all sorts of snow, from corn snow to powder to breakable crust. We tour remote peaks that are inaccessible except by boat and barely see another person for days. The nights are spent in tiny villages, some with as few as seven residents. In this remote wilderness, we ski big open bowls, 40-degree chutes and technical lines. The skiing in Lyngen is phenomenal; but, since there are no lifts you earn your turns! This suits us just fine, skinning up we fully experience the magical surroundings. We climb about 350 metres per hour toward the peaks that measure between 1000-1600 metres.
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The elevated temperatures of the last days have turned the snow near our boat into crushed ice, which makes for a rough start. The first hour is always the hardest, as we plow through a dense birch forest with spotty views of the summit. Every hour or so, we take a short break, sip some hot tea and eat a granola bar. We skin at a steady pace to preserve our energy. The serenity of the landscape is overwhelming; the silence brings calmness and peace of mind. Lost in the repetitive movement, we reach a trance-like state. After a few hours the weather turns, just as it was forecast. Its snowing and a strong wind has started to blow. According to the map, we are close to a couloir, which would be fun to ski. We navigate with a compass and quickly find the entrance. We discuss what the safest line is, where we want to ski it and who goes first. After a three-hour climb, its finally time to start our descent. One by one we drop in, the snow is soft and the skiing is fantastic. Our 10-minute run is worth every second of hard work!
Who let the dogs out?In the distance, we hear hundreds of barking dogs, two hundred and seventy Alaskan Huskies to be exact. They are enthusiastically jumping in, their pens waiting to be petted.
Just like us, they cant wait to get going. As we set off into the big open plains high above the fjord, I feel like an Arctic explorer on an expedition in past times. In a traditional Sami tent (similar to a North American aboriginal tipi) used by the local nomadic people, we enjoy the afterglow of our day around a crackling fire. We fall asleep, with howling hounds in the background .
All the time in the worldEven although we have been in Lyngen for nearly a month, we still cant get used to the constant daylight and keep forgetting to go to bed on time. Even at 2 a.m., while the birds are still singing, we have energy to burn. Next to our fishermans cabin, we build a small jib course with a rail and an upside-down fishing boat as a kicker. We let the boys test the course and after a few minor crashes, they start landing 360s. We cheer them on and with cold Arctic beers in hand; we enjoy our last night in this amazing place. Mid-May, in the middle of the night and far above the Arctic Circle, our skiing seasons ends. Surrounded by friends, we celebrate the fantastic winter we have had and secretly long for the next!
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N A T U R A L D E F E N S E
Soft and neutral, typically unseasonal hues such as winter white, beige and heather grey, this look is as at home on top of the mountain as it is by the fire, hot toddy in hand. Textured and layered knits, whether cabled or popcorn. From fluffy legwarmers to pom-pom trim, fur finishes this luxe snow-godess look.
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Canada Goose Sporting Life Exclusive
Woodland Parka, $785
Fjallraven Koste Zip Sweater, $180
Albee Gloves, $65
The North Face Buckland Pant, $120
Blundstone Chisel Boots, $190
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35TH A N N I V E R S A RY
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Frauenschuh Paris Jacket, $1560
M.Miller Deirdra 1/4 Zip Turtleneck,$325
Frauenschuh Christie Pant, $1040
Frye Veronica Short Boot, $378
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35TH A N N I V E R S A RY
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Parajumpers Vail Shearling Coat, $4460
Vince Sweater, $485
Citizens of Humanity Rocket Skinny Jeans, $185
Luis Trenker Tall Suede Boots, $840
Barbour Lady Jane Leather Glove, $76
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Canada Goose Aviator Hat, $225
Sporting Life Bandana, $10
Moncler Grenoble Luchon Jacket, $1970
Moncler Button Sweater, $450
Swany Warp Speed Glove, $135
Tenson Tamarack Pants, $330
Lange RX100 Ski Boot, $500
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35TH A N N I V E R S A RY
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Fani The Label Hood, $650
Harricana Kanosak Sweater, $569
Harricana Kiluk Fringe Scarf, $229
Odd Molly Ruffle Dress, $260
Harricana Manna Mitts, $139
Harricana Ipiktok Legging, $239
M.Miller Kylie Leg Warmer, $535
Manitobah Mukluks Snowy Owl Boots, $200
Opposite Page (Clockwise)
Moncler Grenoble Beanie with Fur
Pom, $235 SWell Birch 17oz Bottle,
$35 Pine Antler Cushion, $35 Me
to We Wood Bracelet, $13 Me to
We Peace Necklace, $20 Hudsons
Bay Company Millenium Fleece
Throw, $40 Nutcracker Birch Candle
Holder, $25 UGG Bonham Boot,
$190 Manitobah Mukluks Snowy
Owl Boots, $200 Moncler Cable
Knit Sweater, $820 Bark Toggle
Sweater, $698 Ray Ban Aviators,
$195 Mighty Purse Phone Charger
Purse, $120 Rosemary and Time
Antler Hook, $60
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MODEL SHOT (Phil with Watch?)
WWW.SPORTINGLIFE.CA
YONGE STREET STORE2665 Yonge Street, M4P 2J6TorontoTel: (416) 485-1611
BIKES & BOARDS STORE2454 Yonge Street, M4P 2H5TorontoTel: (416) 485-4440
SHERWAY GARDENS25 The West Mall,M9C 1B8EtobicokeTel: (416) 620-7750
COLLINGWOOD STORE222 Huronontario St. L9Y 2M2CollingwoodTel: (705) 445-3773
MARKVILLE MALL5000 Highway 7 East, L3R 4M9MarkhamTel: (905) 258-1111
LANSDOWNE PARK 943 Bank Street K1S 3W7OttawaTel: (613) 236-9731