sponsorship opportunities - halloween & party expo · orders. your sponsorship will boost your...

JANUARY 17-19, 2020 ERNEST N MORIAL CONVENTION CENTER

NEW ORLEANS, LA

SPONSORSHIP OPPORTUNITIES

#THEHPEHALLOWEENPARTYEXPO.COM

CO-LOCATED WITH:OWNED & MANAGED BY:

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REACH 3,500 BUYERS & DECISION MAKERS

January 17-19, 2020 • NEW ORLEANS, LACONTACT: Marni Golden Vinci – Show Director Phone: 203.242.8712 Email: [email protected]

halloweenpartyexpo.comPRODUCED AND MANAGED BY CLARION UX 2

Capture the attention of 3,500+ retailers with decision making power at North America’s only event devoted to Halloween, Party and Haunt. The show provides you with a strategic forum to launch new products, meet new customers and write orders. Your sponsorship will boost your brand visibility, drive booth traffic and guarantee more leads.

TABLE OF CONTENTSWe offer a variety of sponsorships and price points to meet your business needs.

43% of buyers have

annual sales of greater than $1 million

45% of attendees

have 2 or more store locations

68% of attendees

come to the show to place orders

90% of attendees come to find

new products

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– Purchasing Power– Digital Sponsorships– Print Opportunities– At Show Branding– At Show Signage– Product Showcase– Buyers Club Program– Brewing, Booze and Boos Party– All-Inclusive Marketing Packages



REACH 3,500 BUYERS WITH PURCHASING POWER

TOP BUSINESS TYPES:

Costume Store: 27%Party Store: 14%Online Retailer: 12%

Specialty Store: 14%Gift, Souvenir and Resorts: 7%Entertainment Locations: 7%

ATTENDEES REPRESENT ALL 50 STATES AND MORE THAN 51 COUNTRIES

2

55

OF ATTENDEES HAVE PURCHASING AUTHORITY: 90%

PLUS ACCESS TO 1,000+ haunted attraction owners and operators through the event’s co-location with HAuNTcon: The Haunted Attraction National Tradeshow & Convention

OWNER PARTNER MANAGERPURCHASING BUYER



EXCLUSIVE Welcome Ad - $7,500This large, dramatic, high-impact banner with your message is the first thing seen by each unique visitor to the site. Exclusive to one advertiser. A 600x500 pixel banner image. Banner will run from date of confirmation through February 2020.

EXCLUSIVE Registration Confirmation Sponsorship – $3,000The perfect placement for your brand is on the registration page that every buyer accesses to register for the show. Place your company banner, with customizable link on each page of the process as well as the email message that is sent to every buyer with their barcode. As added value, we re-send the confirmation message again the week prior to the Show so that every attendee will have your brand in their hand as they walk up to the Show registration desk to print their badge.

DIGITAL SPONSORSHIPS

EXCLUSIVE Welcome Email – $3,000Increase brand awareness and distinguish your company from your competitors with the Halloween & Party Expo welcome email. This customizable message is sent to ALL attendees as they check in at registration. This EXCLUSIVE email sponsorship is the perfect way to maximize your exposure and digitally shake your prospects hands as they walk onto the Show floor.

EXCLUSIVE Countdown Clock Sponsorship - $500 The Countdown Clock Sponsorship will help you promote your brand in a unique and impactful way. This dynamic online advertising unit allows your brand to take center stage. This ad unit appears on the homepage of the website and is sold exclusively to one advertiser. If you want to stand out, this is the opportunity for you.

YOUR LOGO HERE

The Halloween & Party Expo website had 45,000+ unique visitors in 2018.

Average open rates are more than 60%!



Pre-Show Sponsored Email - $2,000Connect with 3,500+ buyers and key decision-makers using our pre-qualified Halloween & Party Expo buyer database. Spend less time generating and cleaning lists and more time marketing with relevant and up-to-date business data.

Social Media Campaign – $500We’ve created an all-inclusive social media marketing package to help you engage with our audience prior to and during the show and live at the show to drive traffic to your booth, as well as increase sales. Take the stress out of planning and let us help promote your company’s participation in the show through our Social Media Channels. Includes 2 Instagram posts, 2 Facebook posts, and 2 Twitter posts.

Post-Show Sponsored Email - $2,000Follow up with 3,500+ buyers and key decision-makers using our pre-qualified Halloween & Party Expo buyer database. Spend less time generating and cleaning lists and more time marketing with relevant and up-to-date business data.

YOUR LOGO HERE

YOUR EMAIL CONTENT HERE


Countdown to the Show Email Sponsorship – $1,500 (limited to 5 companies)Get every attendee familiar with your brand by placing your message banner at the top of our pre-show planning emails sent by our team to ALL pre-registered attendees.

Web Banner - $1,500The website is where buyers are going to plan their trip, find new products, view the exhibitor list and more. Website banners are extended site-wide, meaning your brand message will appear on each page of the site and can be linked directly to your website. Buyers will visit the website five to six times on average before the show. Banner will run from date of confirmation through February 2020.

Total Followers: More than 10,000

Average Click Through Rate: 20%

Average Open Rate: 35%

Average Click Through Rate: 20%

Average Open Rate: 35%

YOUR LOGO HERE

YOUR EMAIL CONTENT HERE

YOUR BANNERADHERE



Mobile App Banner - $1,500Your banner will rotate throughout the mobile app with your messaging and logo. Direct attendees straight to your booth as they walk the show floor.

Mobile App Push Notification - $750 per notification (Limited to 9 Companies)Send a mobile notification to buyers with your show specials, booth events, and new products as they walk the show floor. This notification will pop up on every buyer’s screen and link directly to your company profile.

Online Directory Featured Listing - See Below

BASIC LISTING SILVER LISTING GOLD LISTINGCOST INCLUDED $150 $350Company Name x x x

Company Booth Number x x x

Website URL x x x

Company Logo x x x

Company Description (characters) 250 1000 3000

Product Categories 10 15 20

Website URL x x x

Videos 1 3

Press Releases 1 3 5

New Products 1 4 10

Show Specials 1 4 10

Floorplan ad x

Premium Position/top of list x


EXCLUSIVE Mobile App Title Sponsor - $7,000Your logo will be displayed on the app splash screen when attendees first open the app and a banner ad will rotate throughout the mobile app recognizing your company as the official mobile app sponsor. The banner ad will link to your company profile and your company will be recognized as the official mobile app sponsor on all applicable preshow and onsite marketing materials.

More than 50% of attendees downloaded the app at the 2019 event!



Show DirectoryNot only a prime planning and navigation tool during the Halloween & Party Expo, but also a buyers’ desk reference throughout the year. Over 3,500 copies are distributed and being part of our printed show directory gives your brand exposure year-round in print. • Back Cover - $4,000 • Inside Front Cover - $3,500 • Inside Back Cover - $3,500 • Inside Front Cover

(2 Page Spread) - $6,500 • Full Page Ad – $1,500 • Half Page Ad - $750 • 2 Page Spread Ad - $2,500 • Logo & Highlighted Listing - $500 • Highlighted Listing - $250

Printed Map and Your Are Here KioskSponsorship not only includes your logo with call out on the large “You Are Here” maps throughout the show floor, but also includes a printed map handed to all buy-ers at registration. You will literally be in the palm of your next buyer! • Inside Panel Ad & Logo Call Out - $2,000 (Limited to 2 Companies)

Specs: 8.5”w x 4.625”h bleed: .125” • Business Card size ad - $750

Specs for business card size: 3.5”w x 2”h • Logo Call-out - $500

Show Daily Logo Inclusion - $500Each buyer is handed a schedule of the day’s events as they enter the show floor. Your logo and booth number can be displayed on this daily reference guide along-side important show information and updates.

PRINT OPPORTUNITIES

SHOW NEWS | FRIDAY, JANUARY 12

W elcome to New Orleans and this year’s Halloween & Party Expo! We have a great line-up of new products, new insights and new connections in store for you. Take

advantage of our redesigned education program featuring new panels and roundtable discussions designed specifically for retailers. In addition, the Haunted Trends Runway has returned this year with more fashion shows and demos of this year’s hottest new products. Visit booth 1953 for more!

Your badge also gives you access to our NEW co-location with HAuNTcon: The Haunted Attraction National Tradeshow and Convention. Be sure to explore this area of the show floor for one-of-a-kind props and décor.

If you have any questions during your time at the show, don’t hesitate to ask a member of our team – we are here to ensure you have a successful event!

Bauer Pacific Imports........................1254

Burleska/Lostwear ..............................809

California Costumes ............................ 919

Camden .........................................................711

Caretas REV S.A. de C.V./Ghoulish Productions ..............847

Charades (The Diamond Collection)............. 1654

Cinema Secrets, Inc ..........................2025

Clausplay by Rubie’s .........................1737

Cool Glow Novelties / Fun Central .............................................. 1926

Delicious of NY ..................................... 1736

The Diamond Collection: Charades, Highest Heel, Pizazz, Princess Paradise .............. 1654

Disguise ......................................................2137

Dreamgirl .....................................1106, 1201

Ellie Shoes ............................................... 1229

elope, Inc ....................................1937, 2037

Flashback & Freedom ..................... 2107

Foothills Creations, LTD/Dracula House ..........................1137

Forplay, Inc .............................................. 1307

Forum Novelties ...................................1419

Fun Express .............................................1727

Fun World ....................................................237

Funny Fashion ........................................ 1119

Halloween Industry Association ......554

Halloween Resource Center .......1454

Hearts & Roses ......................................1944

HGM Costume Inc. .............................2224

Highest Heel (The Diamond Collection)............. 1654

HMS ..............................................................2019

I Love Yumio ...........................................2406

Imagine by Rubie’s ............................ 1736

InCharacter Costumes .......................737

Jacobson Hat Co., Inc ...................... 2219

Kalan L.P. ...................................................2307

KBW Global Corp. ..................................609

Kryolan Professional Make-up .....................................................1501

Leg Avenue, Inc ...................................2610

Loftus International..............822, 823, 828, 829

Mehron Makeup ...................................1329

Morphsuits ......................................828, 829

Morris Costumes ..................................1855

Music Legs (Sky Hosiery, Inc) ..........1407

Party King Costumes........................2407

Pizazz (The Diamond Collection)............. 1654

Pleaser USA, Inc ..................................1008

Primal Contact Lenses .....................1323

Princess Paradise (The Diamond Collection)..............1455

Rasta Imposta .........................1862, 1963

Regent Products Corporation .......1836

Rockstar Wigs ........................................1901

Roma Costumes/Bikini ...................1819

Rubie’s ...........................................1337, 1447

Rubie’s Pet Shop Boutique ...........1237

Scarecrow Vampire Fangs ............1919

Secret Wishes ........................................1737

SKD Party by Forum ...........................1419

Starline .......................................................2407

Sun-Staches ........................................... 2129

Sunstar, Inc. ..................................... 619, 719

Underwraps .................................937, 1037

Zagone ........................................................1755

WELCOME HIA MEMBERS!

This evening, the Brewing Boos & Booze Costume Ball will take place from 8:00 PM – 11:00 PM at Generations Hall (310 Andrew Higgins Blvd.) Wear your best costume and be ready for a fun industry celebration of networking, dancing and more. Remember to bring your badge for admittance.

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BoOs andbOOZe

RETAIL ROUNDTABLESCONNECT WITH YOUR PEERS AT OUR DAILY RETAIL ROUNDTABLE DISCUSSIONS TODAY’S TOPIC:Retail Realities: Five Hot Topics Among Merchants Today1:00 PM – 2:00 PM

Moderated by: Nicole Reyhle, Retail MindedPanelists: Brian Gibbs, President of Refund Retriever | Jasmine Glasheen, Retail Researcher for Retail Minded | Manuel Martinez, Greenspoint Company | Steve Green, ITZAPARTY Store

RUNWAY SCHEDULETODAY’S SCHEDULE OF PRESENTATIONS ON THE HAUNTED TRENDS RUNWAY

Runway shows, retailer panels and product launches LIVE on stage - BOOTH #1953

See costumes, accessories and other merchandise off the hanger and in action. Listen to top industry peers discuss today’s hot industry topics. All on the Haunted Trends Runway!

For every exhibitor runway show that you attend, you can enter to win

a $300 merchandise credit with the exhibiting brand on the runway!

10:30 AM – 10:45 AM Hot Pink/HPI Apparel Runway Show

11:00 AM – 12:00 PM Panel Discussion Brick and Mortar In Store Experiences: Best Practices to Strengthen Customer Loyalty Sales & More Moderated by: Nicole Reyhle, Retail Minded Panelists: David Levich, Shark Tank Alum | Zeke Jennings, Editor of Party & Halloween Retailer | Manuel Martinez, Greenspoint Company

12:15 PM – 12:30 PM Tribute to Philip Morris, Morris Costumes

12:30 PM – 12:45 PM Hot Pink/HPI Apparel Runway Show

1:00 PM Dreamgirl Runway Show

3:30 PM Dreamgirl Runway Show & Reception

JOIN THE CONVERSATION AND SHARE YOUR EXPERIENCE BY USING #THEHPE

COMPANY BOOTH COMPANY BOOTH

LOGO & BOOTH #

HERE

Specifications:AD SIZE BLEED TRIM LIVEFull Page 5.5625"w x

8.625"h5.3125"w x 8.375"h

4.8125"w x 7.875"h

2 Page Spread

10.875"w x 8.625"h

10.625"w x 8.375"h

10.125"w x 7.875"h

Half Page N/A N/A 4.375"w x 3.75"h



EXCLUSIVE Lanyards - $7,000Put your logo around the neck of all attendees at the show - everyone is required to wear a badge to enter the show floor. Your brand will be front and center.

EXCLUSIVE Show Bags - $7,500A walking brand message sure to catch buyers’ eyes. This opportunity allows you to showcase your brand message on our official show bags. Production not included.

EXCLUSIVE Badge Sponsor - $5,000Everyone with a badge will see your company name with this premium placement. Your logo will be placed strategically on the badge of every attendee.

AT SHOW BRANDING

EXCLUSIVE Mobile Charging Table Sponsorship – $5,000 Have your branding and marketing message on 3 mobile charging stations throughout the show floor. Reach attendees while they are charging their phones. A great way to boost traffic to your booth and provide an enjoyable experience for attendees – with your name on it.

RETAILER



Hostess Handout at Registration - $3,500 (3 days of models), or $1,500 (1 day of models) Efficiently and effectively create brand exposure outside your booth. Models will be able to handout information about your companies, as well as be ‘branded’ for the total look and attitude for your product.

*Sponsor must provide handout and model.

Bathroom Sponsorship - $2,500 (3 show floor bathroom takeovers)Display your message to a captivated audience! This sponsorship is a great way to showcase your brand to buyers throughout the day. Items can include:

• Branding on bathroom stalls (pending approval from convention center) • Signage located inside/outside show floor bathrooms

Water Station - $500Display your company logo and booth number on 22x28” sign that will be placed next to all water stations throughout the show floor. Drive buyers right to your booth after they have taken a water break!

Booth Drop - $500Looking to create relationships with other vendors and exhibitors? With this sponsorship, your handout or flyer will be distributed to every exhibitor on the show floor (1) time during the show.

AT SHOW BRANDING

Show Bag Inserts - $1,150 (Limited to 5 companies)Include your company message or sample product inside our official Show Bags. Handed out to ALL buyers, this promotion is a great way to further showcase your company and specials at show booth promotions.

*Sample product or information flyer is provided by the sponsor. Shipping is not included.



Meter Boards (double sided) - $1,500Visible throughout the main show floor aisles, double-sided meter boards provide the perfect opportunity to a quick brand impression for buyers. Exhibitor provides print-ready artwork. Production and labor charges are included.

Pop-Up Meterboard - $750 *Produced and provided by sponsor

Hanging Banners/Column Wraps – Call for pricingReach buyers at the show by having visibility through hanging banners or column wraps. These opportunities are perfect for brands who want to leave lasting visual impressions for buyers. Production and labor charges are not included.

Backlit Signage – Call for pricingGet your company graphics in front of attendees as they walk to and from the show each day by advertising with these beautiful, framed eye-level signs along the main walkway. Sponsor more than one for a great panoramic image that is sure to catch everyone’s eye. Exhibitor provides print-ready artwork. Production and labor included.

AT SHOW SIGNAGE



Aisle Sign Danglers - $750 per sign or $3,000 for 5 signs (receive 1 free)The aisle signs are highly visible and constantly used as a navigational guide which makes them the perfect opportunity for displaying your company logo and booth number! It is the repeat branding of this option that embeds your company into the minds of all walking the show. The exhibitor provides print-ready artwork. Production and labor charges are not included.

Registration Kick Panels - $3,000 (limited to 3 advertisers) $7,500 exclusiveMake a big impression with larger than life graphics on the Registration Kick Panels. Every single attendee comes through registration. Take advantage of the exposure this opportunity offers by putting your marketing message directly in front of attendees as they walk up to the registration counters. Opportunity includes production and your logo on every kick panel at the registration counters.

AT SHOW SIGNAGE

Your Ad Here

Floor Decals - $2,500 (Includes 10 decals) Create custom artwork to create a dramatic presentation on the show floor aisles. This is the perfect opportunity to guide buyers straight to your booth. Exhibitor provides print-ready artwork. Production and labor charges are not included.



Strategically place your products in front of every buyer walking the show floor.

Mannequin Showcase - $1,500 Limited to 6 companiesThree (3) mannequins artfully displayed in the registration area for duration of the show. Company name & booth number on display sign with mannequins and included on meter board signage.

*A sponsor has their choice of male, female or child for their mannequin package. Sponsor is responsible for dressing their mannequin display before the show floor opens.

NEW Product ShowcaseThe number one reason attendees come to the show is to find NEW products! Display your new launches in this featured area on the show floor. Buyers will be voting for the best new product of the show and the winner will be included in post-show media coverage, as well as receive a trophy and recognition at the NEW Product Showcase award ceremony. PACKAGES: Product Showcase Large Showcase - $1,000 Limited to 20 companies • Large glass enclosed showcase with lighting to display your product approx. 3’x3’ (electrical outlets are NOT available in showcase)

• Company name, & booth number on: display sign in showcase, New Product Showcase signs, Show Directory ad promoting area, and New Product Showcase webpage

Product Showcase Display Tower Shelf - $450 • 1 shelf within 20”x20” display case to show your product

(electrical outlets are NOT available in showcase).

• Company name & booth number on: display sign in showcase, New Product Showcase signs, Show Directory ad promoting area, and New Product Showcase webpage

PRODUCT SHOWCASE



BUYERS CLUB PROGRAM

Highlights of our Buyers Club Concierge Program • 300 top stores featuring 2-5 store retailers, international retails, specialty stores, and grocers • In 2019, 3,000 appointments were generated through this program • Buyers and exhibitors had a 95% satisfaction rate with the meetings • Buyers are provided with merchandise credits to increase spending on the show floor

PRE-SHOW OPPORTUNITIESReach buyers as they plan and personalize their show experience. Our top buyers receive complimentary appointment setting services through our Buyers Club Concierge. Reach these buyers as they plan their appointments and start making connections before you arrive at the show.

The Halloween & Party Expo Buyers Club is designed to deliver high quality industry buyers to the 2020 Halloween & Party Expo. Buyers Club participants have the purchasing authority and budget to make key investment decisions for their companies. In addition, Buyers Club members will be making pre-scheduled one-to-one appointments with Halloween & Party Expo exhibitors during the show. Along with the Halloween & Costume Association, a significant investment has been made to develop this strategic buyer program to enhance the show experience and deliver ROI in 2020.

BUYERS CLUB

PACKAGE OPTIONS:1. Buyers Club Concierge Leader Banner – $1,000 (limit 3)

Your banner is prominently shown at the top of every page of the appointment planner Key Buyers use to plan their show.

2. Buyers Club Concierge Email Banner - $1,000 (limit 3) Your banner is included in all messaging Buyers Club members receive leading up to the show with their appointment reminders.

3. Buyers Club Concierge Category Listing - $1,000 (limit 3) Highlight your company’s profile in our product category search and go to the top of the list.

Categories Available to Sponsor:1. Costumes2. Party Supplies3. Make up4. Novelty5. Seasonal Décor

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Buyers Club Lounge Sponsorship - $5,000Each Buyers Club member must check in at the lounge to confirm their attendance. In addition the lounge is a destination for face-to-face meetings and refreshments. Sponsorship includes: • Company logo on (3) 22x28 signs within the lounge • Opportunity to supply literature or giveaways within lounge • Post-show email to Buyers Club members that check into the lounge.

Lounge Refreshment Sponsor - $1,000Display your company logo and booth number on a tabletop sign on the refreshment table within the Buyers Club lounge.

EXCLUSIVE Appointment Tracking Card - $500Want to guarantee booth traffic from attendees with high buying power? Include your logo and booth number on the appointment tracker card that ALL program members are required to use throughout the show.

Product Showcase or Mannequin within Buyers Club Lounge - $1,000 (Limited to 3 Companies)Display your products within a showcase or on a mannequin inside the Buyers Club Lounge. Includes (1) showcase and sign with your company name and booth number.

BUYERS CLUB PROGRAM

BUYERS CLUBLOUNGE

Meet New Buyers - Make New Connections with Top Industry Buyers

Reach buyers as they plan and personalize their show experience. Our top buyers receive complimentary appointment setting services through our Buyers Club Concierge. Reach these buyers as they plan their appointments and start making connections before you arrive at the show.

Highlights of our Buyers Club Concierge Program• 250 top stores featuring 2-5 store retailers, international retails, speciality stores, and grocers

• In 2018, 2,100 appointments were generated through this program• Buyers and exhibitors had a

Appointment Program

Your banner is prominently shown in the appointment planner Key Buyers use to plan their show $1,000 per (limit 3)

Receive your banner in our Buyers Club Concierge messaging to pre-registered Key Buyers $1,000 per (limit 3)

category search and go to the top of the list $1,000 per (limit 3)

Make new connections for your business today. Contact Marni Vinci at 203-242-8712 or [email protected]

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2.

3.

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Please accept this as my insertion order:Company Name:Booth #:Name:Email: Phone:Total Amount:Authorized Signature: Date:Category:



The 2nd Annual Friday Night Fashion Show will be the place where new looks and products are debuted. Taking place Friday, January 17 at 5:30pm after the show closes, all exhibitors are invited to participate and showcase their new launches on the runway.

Post Fashion Show Reception Room - Call for pricing, Very limited spots availableWant to make a huge impact and stand out from other companies? Host one of our post-Fashion Show receptions in an

exclusive meeting room outside the Fashion Show location. You’ll have the opportunity to brand the room to your company

and create a fun networking area for your best customers, as well as meet new buyers as they leave the Fashion Show

after seeing your new products.

Catering, signage are additional.

FRIDAY NIGHT FASHION SHOW



This late-night gathering is open to all badge holders. It provides the opportunity for the industry to celebrate together and will be hosted in the Generations Hall with music, dancing, drinks and more. This industry party is the perfect opportunity to promote your brand. OVER 1,300 GUESTS ATTENDED THE 2019 PARTY.

Elite Sponsor - $10,000 • Top banner placement on the Brewing: Boos and Booze webpage • Inclusion in marketing collateral promoting the event— pre-show, at the show and during the party. • Pre-show includes emails, social media, and inclusion in party directory ad and press release • At the show includes floor decal at your booth, company logo on signage • At the party includes logo on welcome signage and logo rotation on the screens throughout venue • Sponsor acknowledgment on party flyer bag insert included in ALL attendee bags.

Supporting Sponsor - $2,500 (HCA Members Discounted Rate — $1,500) • Banner placement on the Brewing: Boos and Booze webpage • Inclusion in marketing collateral promoting the event— pre-show, at the show and during the party. • Pre-show includes emails, social media, and inclusion in party directory ad and press release • At the show includes floor decal at your booth, company logo on signage • At the party includes logo on welcome signage and logo rotation on the screens throughout venue • Sponsor acknowledgment on party flyer bag insert included in ALL attendee bags.

Cocktail Sponsor - $4,500Opportunity to create a specific branded cocktail and distribute onsite, onsite staffing supplied as well as recognition as the cocktail sponsor by the DJ at the party. Also includes: • Banner placement on the Brewing: Boos and Booze webpage • Inclusion in marketing collateral promoting the event— pre-show, at the show and during the party. • Pre-show includes emails, social media, and inclusion in party directory ad and press release • At the show includes floor decal at your booth, company logo on signage • At the party includes logo on welcome signage and logo rotation on the screens throughout venue • Social campaign promoting the cocktail sponsorship • Signage at all bars promoting your company/branded cocktail

BREWING, BOOS AND BOOZE PARTY



Photo Booth Sponsor: $5,000Includes a sponsor logo on photo backdrop and opportunity to provide branded props. Also includes: • Banner placement on the Brewing: Boos and Booze webpage • Inclusion in marketing collateral promoting the event— pre-show, at the show and during the party. • Pre-show includes emails, social media, and inclusion in party directory ad and press release • At the show includes floor decal at your booth, company logo on signage • At the party includes logo on welcome signage and logo rotation on the screens throughout venue • Recognition as photo booth sponsor on Brewing: Boos and Booze Party Bag Insert

Food & Snack Sponsor: $2,000 The sponsor has an opportunity to provide branded napkins and get sponsor recog-nition with the server. Also includes: • Banner placement on the Brewing: Boos and Booze webpage • Inclusion in marketing collateral promoting the event— pre-show, at the show and during the party. • Pre-show includes emails, social media, and inclusion in party directory ad and press release • At the show includes floor decal at your booth, company logo on signage • At the party includes logo on welcome signage and logo rotation on the screens throughout venue • Recognition as Food & Snack sponsor on Brewing: Boos and Booze Party Bag Insert

BREWING, BOOS AND BOOZE PARTY



SUPER HERO PACKAGE - $1,000 • Business Card ad on “You Are Here” Map • Logo & Highlighted listing in Show Directory • Gold Package Enhanced Listing

ZOMBIE PACKAGE - $500 • Logo on “You Are Here” Map • Highlighted listing in Show Directory • Silver Package Enhanced Listing

VAMPIRE PACKAGE - $300 • Highlighted listing in Show Directory • Silver package enhanced listing

ALL-INCLUSIVE MARKETING PACKAGES

Take the planning off your plate and let us help you promote your company to buyers through one of these all-inclusive marketing packages:

DIGITAL SPONSORSHIPS ËXCLUSIVE Countdown Clock - $5,000 ¨Web Banner - $1,500 ¨Welcome Ad - $7,500 ¨Countdown to the Show Banner Sponsorship – $1,000 ¨Registration Confirmation Sponsorship - $3,000 ËXCLUSIVE Welcome Email - $3,000 ¨Social Media Campaign - $500 ¨Pre-Show Sponsored Email - $2,000 ¨Post-Show Sponsored Email - $2,000 ¨Monthly Newsletter - $500 ¨Mobile App Title Sponsor - $7,000 ¨Mobile App banner - $1,500 ¨Mobile App Push Notification - $750 Önline Directory Featured Listing - $500

PRINT OPPORTUNITIES ¨Back Cover - $4,000 Ïnside Front Cover - $3,500 Ïnside Back Cover - $3,500 Ïnside Front Cover (2 Page Spread) - $6,500 ¨Full Page Ad - $1,500 ¨Half Page Ad - $750 ¨2 Page Spread Ad - $2,500 ¨Logo & Highlighted Listing - $500 ¨Highlighted Listing - $250 Ïnside Panel Ad - $2,000 ¨Business Card size ad - $750 ¨Logo Call-out - $500 ¨Show Daily Logo Inclusion - $500

AT SHOW BRANDING ËXCLUSIVE Badge Sponsor - $7,000 ËXCLUSIVE Lanyards - $7,000 ËXCLUSIVE Show Bags - $7,500 ¨Show Bag Inserts - $1,150 ¨Shuttle Bus Sponsor - $2,000 ¨Hostess Handout at Registration - $3,500 (3 days of models) ¨Hostess Handout at Registration - $1,500 (1 day of models) ¨Bathroom Sponsorship - $2,500 ¨Water Station - $500 ¨Booth Drop - $500 ËXCLUSIVE Mobile Charging Station - $5,000 ¨Registration Kick Panel - $3,000 (limited to 3) $7,500 EXCLUSIVE

AT SHOW SIGNAGE ¨Meter Boards (double sided) - $1,500 ¨Hanging Banners - Call for pricing ¨Backlit Signage - Call for Pricing ¨Floor Decals - $2,500 Äisle Signs - $750 per sign Äisle Signs - $3,000 for 5 signs (receive 1 free) ¨Rotating Kiosks - $5,000 (limited to 3) ¨Video at Registration - call for pricing

PRODUCT SHOWCASES ¨Mannequin Showcase - $1,500 Limited to 6 companies ¨Product Showcase - Large Showcase - $1,000 ¨Product Showcase - Shelf Only - $450

BUYERS CLUB PROGRAM ¨Buyers Club Program Leader Banner - $1,000 (limit 3) ¨Buyers Club Program Email Banner - $1,000 (limit 3) ¨Buyers Club Program Category Listing - $1,000 (limit 3) ¨Lounge Sponsorship - $5,000 ¨Lounge Refreshment Sponsor - $1,000 Äppointment Tracking Card - $500 ¨Product Showcase or Mannequin within Lounge - $1,000

Friday Night Fashion Show ¨Post Fashion Show Reception Room - Call

for pricing

BREWING BOOZE AND BOOS PARTY Ëlite Sponsor - $10,000 ¨Supporting Sponsor - $2,500 ¨(HCA Members Discounted Rate - $1,500) ¨Cocktail Sponsor - $4,500 ¨Photo Booth Sponsor - $5,000 ¨Food & Snack Sponsor - $2,000 ¨Goodie Bag Sponsor - $1,000

ALL-INCLUSIVE MARKETING PACKAGES ¨Super Hero Package - $1,000 ¨Zombie Package - $500 ¨Vampire Package - $300

TOTAL:_____________________

Yes, I would like to reserve the Advertisement(s) and/or Sponsorship(s) checked above. Please accept this as my insertion order.

Company:______________________________________________________________ Booth #:__________________________________

Name:_________________________________________________________________ Tel:_____________________________________

Email:__________________________________________________________________________________________________________

Authorized Signature:_______________________________________________________________ Date:__________________________

Questions? Want to build a custom package for your company? Contact: Marni Golden Vinci at (203) 242-8712 or [email protected]

halloweenpartyexpo.com

INSERTION ORDER JANUARY 25-27, 2019 | NEW ORLEANS, LA

Email completed form back to Marni Golden Vinci at [email protected]

*Sponsorship fee only. Costs of production, materials and labor additional. Costs of catering may apply to some items. Terms: Payment is due in accordance with the payment schedule on page one of the Application & License Agreement for the Exhibition Participation. When advertising and promotional opportunities are reserved after the 100% due date, payment will be due in full with the initial invoice. With an authorized signature the form serves as your official insertion order. All media opportunities are non-cancelable and non-refundable. Management has the right to offer new products or positions throughout the show cycle that may not be listed above. Above prices are valid for current exhibitors.

sponsorship opportunities - halloween & party expo · orders. your sponsorship will boost your...

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