sponsorship and exhibit opportunities · • jack daniels • jennie-o turkey store • j.g....

Sponsorship and Exhibit Opportunities

2020 SQF Conference

www.sqfconference.com

Covid-19 Statement and Cancellation/Refund Policy

At the current time, we are moving forward with plans to hold the SQF Conference in Orlando this

October but continue to monitor the ever-changing situation with regards to the Covid-19 crisis.

We remain committed to providing SQF stakeholders a comprehensive education program including

Edition 9 training and food safety topics related to the Covid-19 crisis while protecting the health and

safety of our conference participants.

As we develop contingency plans for this event, we will keep you updated if there are any changes to

the conference format.

CANCELLATION AND REFUND POLICY

Sponsorship and exhibit fees are non-refundable except as noted below.

1. If notice of cancellation is received within fifteen (15) days following signed agreement execution, but no later than September 1,

2020 (whichever date occurs first).

2. If the in-person conference cannot take place due to circumstances beyond FMI’s control, Sponsors / Exhibitors may:

1. Request a full refund of their sponsorship fee, or

2. Apply their sponsorship fee to a virtual sponsorship package offering replacement value (if a virtual event is offered), or

3. Apply their sponsorship fee to a future SQF conference

If attendance numbers at an in-person event are significantly impacted by circumstances beyond FMI’s control, no refunds will be given.

However, FMI will make every effort to provide the Sponsor / Exhibitor with replacement value.

The Premier Education & Networking Event for SQF

Stakeholders and Food Safety Professionals

About the SQF Conference

The annual SQF Conference provides a unique

educational and social nexus for SQF stakeholders and

food safety professionals in the food growing,

manufacturing, retail and foodservice industries to grow

professionally and advance their careers.

Attendee Profile

• Food industry manufacturers and growers (SQF certified sites and prospective sites)

• SQF Professionals (practitioners, auditors, trainers, consultants)

• Food retailers & foodservice professionals• Product and service solution providers



Sample Companies

• Albertson’s Companies

• American Licorice Company

• Archer Daniels Midland Co.

• Blend Pak, Inc.

• Blue Apron

• Boar’s Head Provisions

• Buckhead Beef

• Cavendish Farms Corporation

• C.H Guenther and Son, LLC

• Conagra Brands

• Daisy Brand, Inc.

• Golden Valley Natural

• FONA International Inc

• Golden Peanut Company

• Guittard Chocolate Company

• H-E-B Grocery Company

• HelloFresh

• Hillshire Brands Co.

• Hilmar Cheese Company

• Hormel Foods Corporation

• Jack Daniels

• Jennie-O Turkey Store

• J.G. Boswell Tomato Company,

• King’s Hawaiian

• The Kroger Co.

• Lund Food Holdings, Inc.

• Mastronardi Produce

• Merchants Distributors, LLC

• Michigan Sugar Company

• Niagara Bottling

• Night Hawk Frozen Foods

• North Star Seafood, LLC.

• Pacific Coast Producers

• Publix Super Markets, Inc.

• Robinson Pharma Inc.

• Sara Lee Bakery

• Schnuck Markets, Inc.

• Smithfield Foods

• Stemilt Growers, Inc.

• Sysco Corporation

• The Hershey Company

• Target Corporation

• Tyson Foods, Inc.

• Wakefern Food Corporation

• Wawona Frozen Foods

• Wegmans Food Markets, Inc.



Sample Titles

• Director, Regulatory Compliance

• Audit Manager

• Auditor

• Business Development Manager

• Certification Manager

• Chief Food Safety Officer

• Compliance Manager

• Corporate Director of Quality

Assurance

• Corporate Director Quality &

Safety

• Corporate Food Safety Manager

• Corporate Quality Manager

• Director of Food Safety

Compliance

• Director of Food Safety

• Director of Food Safety and Quality

Assurance

• Director of QA & Food Safety

• Director of Quality

• Director, Corporate Safety

Management

• Food Quality & Safety Manager

• Food Safety Specialist

• Food Safety and Quality Director

• Food Safety Auditor

• Food Safety Consultant

• FSQA Director

• Manager of Regulatory Affairs

• Operations Manager

• Plant QA Manager

• Production Manager

• QA Director

• Quality and Food Safety Specialist

• Quality Assurance Supervisor

• Quality Manager

• Sanitation Supervisor

• SQF Auditor

• SQF Manager

• SQF Practitioner

• VP, Food Safety and Quality

Assurance

• Vice President, Quality Assurance



Education & Insights

The SQF Conference education program offers practical advice and updates on the SQF Code and critical insights on food safety.

topics

.

Networking Opportunities

The SQF Conference networking opportunities work as a social nexus for suppliers, manufacturers, retailers, foodservice

staff and other food safety professionals to interact in relaxing and invigorating ambiences.

The Perfect Environment for Entertaining Clients

The Hyatt Regency, Orlando, Florida

The AAA Four Diamond, iconic Hyatt Regency offers the comforts of home. With

assorted, on-property restaurants and bars, you may never need to leave the hotel.

However, you’ll find the central location provides easy access to Orlando attractions,

major theme parks and more. Plus, Pointe Orlando is just a quick walk away.

❖ ACET Global Consulting LLC

❖ American National Standards Institute (ANSI)

❖ AOAC International

❖ ASI Food Safety

❖ AuditComply

❖ Bayer Digital Pest Management

❖ Bia Diagnostics Laboratories

❖ Biomist

❖ BSI

❖ Bureau Veritas North America, Inc.

❖ Clean Beam

❖ ClorDiSys Solutions

❖ Corvium, Inc.

❖ Cougar Packaging Concepts, Inc.

❖ DNV GL - Business Assurance

❖ Document Compliance Network

❖ EAGLE Certification Group

❖ Eurofins

❖ Exemplar Global

❖ Food Chemicals Codex

❖ Food Safety Net Services

❖ FoodChain ID

❖ INFICON

❖ Intertek Alchemy

❖ Invisible Sentinel

❖ Kellerman Consulting

❖ Lloyd's Register

❖ LobbyGuard

❖ Matrix Sciences

❖ Mérieux NutriSciences

❖ Meritech

❖ METTLER TOLEDO Product Inspection

❖ NSF International

❖ OurRecords, Inc

❖ Perry Johnson Registrars Food Safety Inc.

❖ ReposiTrak

❖ SafeFood 360

❖ SafetyChain Software

❖ SAI Global

❖ SCS Global Services

❖ SG Systems LLC

❖ SGS North America Inc.

❖ Silikal America

❖ SQFI

❖ Trace Analytics, LLC

❖ TraceGains

❖ TRI Air Testing

❖ TUV USA Inc.

❖ Validus, a division of Where Food Comes From, Inc.

❖ WQS, a QIMA Group Company

2019 Sponsors & Exhibitors

SQF Conference Schedule* *subject to change

Tuesday, October 27

7:30 a.m. – 9:00 a.m. Eat & Meet in the Connection ZoneSQF Business Exchange & Solutions Corner

9:00 a.m. – 9:15 a.m. Opening Remarks 9:15 a.m. – 10:00 a.m. Opening Keynote10:00 a.m. – 10:30 a.m. Fireside Chat10:30 a.m. – 11:00 a.m. Refresh & Recharge in

the Connection Zone11:00 a.m. – 11:45 a.m. Explore & Engage 11:45 a.m. – 1:15 p.m. Dine & Discover in the

Connection ZoneSolutions Corner & SQF Business Exchange

1:15 p.m. – 2:00 p.m. Explore & Engage2:15 p.m. – 3:45 p.m. Intro to Edition 9 3:45 p.m. – 4:15 p.m. Refresh & Recharge in

the Connection Zone4:00 p.m. – 5:00 p.m. General Session5:00 p.m. – 7:00 p.m. Happy Hour

in the Connection ZoneSolutions Corner & SQF Business Exchange

Wednesday, October 28

7:00 a.m. – 8:00 a.m. Eat & Meet in theConnection ZoneSQF Business Exchange& Solutions Corner

8:00 a.m. – 9:00 a.m. Industry Issues Panel9:00 a.m. – 9:30 a.m. The 2020 SQFI

Achievement Awards9:30 a.m. – 10:00 a.m. Refresh & Recharge in

the Connection Zone10:00 a.m. – 11:30 a.m. Swap & Share11:30 a.m. - 1:00 p.m. Dine & Discover in the

Connection ZoneSolutions Corner & SQF Business Exchange

1.00 p.m. – 1:45 p.m. Explore & Engage 2.00 p.m. – 2:45 p.m. Explore & Engage 2:45 p.m. – 3:15 p.m. Refresh & Recharge in the

Connection Zone3:15 p.m. – 4:00 p.m. Explore & Engage 4:15 p.m. – 5:15 p.m. Keynote6:30 p.m. – 9:30 p.m. Party Like it’s 1995!

Thursday, October 29

7:00 a.m. – 8:15 a.m. Eat and Meet in the Connection ZoneSolutions Corner & SQF Business Exchange

8:15 a.m. – 9:15 a.m. General Session9:15 a.m. – 9:45 a.m. Refresh & Recharge in the

Connection Zone9:45 a.m. – 11:15 a.m. SQFI Town Hall11:30 a.m. – 12:30 p.m. Closing Session

Additional Sponsor Benefits in 2020

All Sponsors at the Tier 2 Partner level and above receive a complimentary add-on to their sponsorship

benefits in 2020

Solutions Corner (NEW)

This is an opportunity for sponsors to give one 8-minute solutions-focused presentation on a topic of

interest to the food safety industry. Presentations take place in a sub-section of the Connection Zone during

select meal functions. Expected attendance is up to 100. Sponsors may share educational content and food

safety solutions (not sales pitches) in their presentation, using no more than 8 slides (plus cover slide).

SQF Business Exchange (NEW)

Meet current and prospective clients to strategize goals, marketing, collaboration, and growth for your

business partnership.

Sponsors are provided with a 6ft table and 4 chairs to conduct B2B meetings with conference attendees in

the Connection Zone. Sponsors will be given access to a scheduling tool that will allow them to pre-schedule

short meetings during select meal functions. The scheduling tool will open approximately 4 weeks prior to

the conference.

2020 Sponsorship Opportunities

• Principal Underwriter (1 opportunity) $25,000

• Premier Supporter (4 opportunities) $15,000 - $16,000

• Tier One Partner (4 opportunities) $11,000

• Tier Two Partner (4 opportunities) $9,000

• Exhibit Only – Booth (10x10 or 10x20) $5,995 - $9,995

• Exhibit Only – Tabletop $5,250

Don’t see anything in the sponsorship opportunities that is appealing? No problem, let us help

build something that is unique to your needs. Call or email us today!

Principal Underwriter Benefits (Limit 1)

The Principal Underwriter receives the following benefits:

• Recognition as the sole Principal Underwriter of the 2020 SQF Conference

• Sole sponsorship and recognition as host of the Wednesday social event (valued at over $100K)

• Six (6) full complimentary conference registrations (valued at $8,070)

• Unlimited additional staff registrations at the discounted rate of $995/ person ($350 savings)

• 20 x 10ft exhibit space (Two 10x10 booths) with premium location in the exhibit hall

• NEW - One (1) 8-minute presentation in the “Solutions Corner”

• NEW – SQF Business Exchange – a complimentary table in the B2B section of the exhibit hall

and access to the meeting scheduling tool

• NEW - Sponsorship of one (1) Learning Lunch webinar*

• NEW – Sponsorship of one (1) “Edition 9 Teaser” webinar**

• One (1) digital advertisement in the SQFI newsletter for one month*

• Two guest blogs on the SQFI website*

• Advanced booth selection allowed upon contract signing and payment of invoice

• Pre- and post-event mailing list (email addresses provided if attendee opts in)

• Logo placement on all conference email communications

• Recognition as a principal underwriter with logo on all conference email promotions, website,

mobile app and onsite signage* Must be used by March 2021** Must be used prior to the Conference

Principal Underwriter Opportunity (Limit 1)

Investment: $25,000

The Principal Underwriters benefits from the highest level of

exposure at the 2020 SQF Conference, including strategic logo

placement and brand promotion on all printed, digital, and web

publications.

Party Like it’s 1995!

The principal underwriter of the 2020 SQF Conference is the official

host of “Party Like it’s 1995!” - the social event that takes place on

Wednesday, October 28, 2020 from 6:30 p.m. – 9:30 p.m. in the

Connection Zone. This event is complimentary to all attendees and

includes dinner, a bar and a live band. Sponsor may provide

additional branding items and giveaways at their own cost.

SQF Rock Mix: Party Like it’s 1995!

Premier Supporter Benefits(Limit 4)

All Premier Supporters receive the following benefits:

• Recognition as a Premier Sponsor with logo on all conference email promotions, website,

mobile app and onsite signage

• Branding opportunities according to item selected

• Three (3) full complimentary conference registrations valued at $4,035

• Unlimited additional staff registrations at the discounted rate of $995/ person ($350

savings)

• 10 x 10ft exhibit space with premium location in the exhibit hall


• NEW – SQF Business Exchange - a complimentary table in the B2B section of the exhibit

hall and access to the meeting scheduling tool

• NEW - Sponsorship of one (1) Learning Lunch webinar*

• NEW – Sponsorship of one (1) “Edition 9 Teaser” webinar**

• One (1) digital advertisement in the SQFI newsletter for one month*

• One guest blog on the SQFI website*


• Pre- and post-event mailing list (email addresses provided if attendee opts in)

• Logo placement on all conference email communications. *Must be used by March 2021** Must be used prior to Conference

Premier Supporter Opportunities(Limit 4)

Investment: $ 15,000 - $16,000

As a Premier Supporter, your company receives the heightened exposure and advanced opportunities to familiarize attendees with your

brand. Sponsors at this level receive recognition as the sponsor of one of the following items with the appropriate branding:

25th Anniversary Gift Sponsor ($16,000)

A 25th anniversary gift will be branded with your name and logo and distributed to all attendees. SQF purchases and selects gift with

sponsors input

Lanyards ($15,000)

Lanyards / badge holders will be branded with your name and logo and distributed to and worn by all attendees.

Mobile App and Wi-Fi ($15,000) SOLD

The Wi-Fi and Mobile App sponsor will benefit from brand exposure on the Wi-Fi sign in page and sign in instructions as well as

multiple branding opportunities on the event mobile app. More details available on request.

Connection Zone Naming Rights ($15,000) SOLD

The Connection Zone (Exhibit Hall) will be named using the sponsor’s branding (i.e “Connection Zone powered by….”) and the name will

appear in all conference agenda mentions (mobile app and hard copy agenda). The Connection Zone will have signage with sponsors

name and logo. Sponsor will also be recognized as the official sponsor of the “Solutions Corner” learning center.

Tier One Partner Benefits (Limit 4)

All Tier 1 Partners receive the following benefits:

• Two (2) full complimentary conference registrations (valued at $2,690)

• Unlimited additional staff registrations at the discounted rate of $995/ person ($350 savings per person)

• 10 x 10 ft exhibit space in the exhibit hall


• NEW - SQF Business Exchange - a complimentary table in the B2B section of the exhibit hall and access to the

meeting scheduling tool


• Pre- and post-event mailing list with names, addresses and email addresses (email addresses are opt-in only)

• Recognition as a Tier 1 Partner with logo on select printed promotional materials, website, mobile app and

onsite signage

** Must be used prior to conference

Tier One Partner Opportunities (Limit 4)

Investment: $11,000

Tier 1 Partners can select from several opportunities that will allow them to keep their brand front and center with attendees.

Key CardsHotel key cards will be branded with your name and logo and distributed to hotel guests at the Hyatt Regency who are attending the SQF

Conference

Door HangersHotel door hangers will be branded with your name and logo and hung on hotel doors of SQF Conference guests staying at the Hyatt Regency.

Coffee SleevesCoffee Sleeves branded with your name and logo will be used on all disposable coffee cups used by SQF Conference attendees during event

functions

Tuesday ReceptionSponsor receives recognition as host of the Tuesday evening reception. This event includes food stations and an open bar. Sponsor may provide

additional branded items, activities and giveaways at their own expense.

Tier Two Partner Benefits(Limit 4)

All Tier 2 Partners receive the following benefits:

• Two (2) full complimentary conference registrations (valued at $2,690)

• Unlimited additional staff registrations at the discounted rate of $995/ person ($350 savings per person)

• 10 x 10 ft exhibit space in the exhibit hall


• NEW – SQF Business Exchange - a complimentary table in the B2B section of the exhibit hall and access to

the meeting scheduling tool


• Pre- and post-event mailing list with names, addresses and email addresses (email addresses are opt-in only)

• Recognition as a Tier 2 Partner with logo on select printed promotional materials, website, mobile app and

onsite signage

Tier Two Partner Opportunities (Limit 4)

Investment: $9,000

SQFI Quality Achievement Awards

Partner will be recognized as the sponsor of the 2020 SQF Quality Achievement Award including staff representative

presence on stage during the awards ceremony. SQFI purchases and ships the awards.

The Newcomer Experience

Partner will be recognized as the sponsor of the Monday evening Newcomer Experience Mixer and the first-timers

orientation webinar. Sponsor will also be invited to the private LinkedIn first-timers group.

Tuesday or Wednesday Lunch (1 available)

Partner will be recognized as the sponsor of a lunch (Tuesday or Wednesday). Sponsor may provide additional branding

items and activities at their own expense.

Exhibit-Only Opportunities

Seize this opportunity to position yourself as a food safety

leader in this exhibit area. Connect with current customers and

meet potential new leads in an informal setting.

Be among the 50+ companies to join us with a tabletop

display, 10 x 10, or 20 x 10 booth. Exhibit at this year’s SQF

Conference and you will gain:

• Direct access to decision-making SQF stakeholders and

food safety professionals

• Opportunities for your team to interact and build

relationship with decision makers

• Brand reputation as a food safety partner and leader

Connection Zone - Make the Right Connections

Exhibit-Only Opportunities

Participation Rates

10’ x 20’ Exhibit Space $9,995 (includes 3 full conference passes worth $4,035) - add’l staff at prevailing registration rate

10’ x 10’ Exhibit Space $5,995 (includes 2 full conference passes worth $2,690) - add’l staff at prevailing registration rate

6' Tabletop Exhibit $5,250 (includes 2 full conference passes worth $2,690) – add’l staff at prevailing registration rate

The Connection Zone is open throughout the entire conference, with peak times during breakfasts, breaks, lunches and select evening

events.

All exhibitors receive a pre- and post-event mailing list with names, addresses and email addresses (if permission is granted)

Space is limited. Reserve your opportunity today!

Connection Zone Layout

* Sponsors may select booth space upon payment of invoice. Exhibit-Only Companies

select booth after sponsors once invoice is paid.

• (58) 10’ x 10’ Booths

• (11) Tabletop Exhibits

• Solutions Corner

(8-min presentations)

• B2B Tables

Kathy Chiao202.220.0638

[email protected]

Sponsorship & Exhibits

Sales

Amanda Bond-Thorley, CMP202.220.0606

[email protected]

Contact Us

Packages will sell fast. Call today and reserve your place at The 2020 SQF Conference!

www.sqfconference.com

Sponsorships and Exhibits Fulfilment and Logistics

Heather Cain202.220.0815

[email protected]

sponsorship and exhibit opportunities · • jack daniels • jennie-o turkey store • j.g....

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