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SPONSOR BROCHURE

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Page 1: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

SPONSOR BROCHURE

Page 2: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

764sports and entertainment executive attendees on average.

92%of attendees at director level or above.

33%of attendees are sponsors.

44%of attendees are C-level executives.

23countries represented on average.

32hours of networking on average.

100%of NFL, MLB, NBA, NHL, and MLS teams have attended SEAT.

152speakers on average.

SEAT isthe ONLYPeer-DrivenSports & Entertainment Conference in the world!

IMMERSEyour company executives in a collaborative environ-ment

BUILDstrategic partnerships with industry decision-makers

NETWORKwith clients and new business prospects

GENERATEsales and revenue

GROWbrand awareness

MARKETyour products and services at a “relationship” conference for a long-term business strategy

Page 3: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

Aaron LeValleySVP, Business Operations & Strategy at AEG

Daniel BrusilovskyDirector, Consumer Products & Technology at Golden State Warriors

Brian ShieldVP, IT at Boston Red Sox

David JonesSenior Vice President of IT at Anschutz Entertainment Group

Brian CostelloDirector, Digital Media / Editor-In-Chief at Portland Timbers

David PayneSenior Technology Strategist - Athletics at University of Oklahoma Information Technology

Charlie Sung ShinVP, Strategy & Analytics at Major League Soccer

Denise TaylorPresident, Global Technology Solutions at Legends

Chris FreetDeputy AD for External Engagement at Kansas Jayhawks

Geoff WilsonSports Strategist, FIFA/UEFA/AFC/FIBA

Executive Advisory Board

Page 4: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

Jay RiolaSenior Vice President of Strategy & Innovation at Orlando Magic

Scott KegleyExecutive Director of Digital Media & Innovation at Minnesota Vikings

John WinbornCIO at AS Roma / Stadio Della Roma

Shane HarmonChief Executive at Westpac Stadium

Jonathan BecherPresident at San Jose Sharks

Stephen BourkeFounder, Advisor, Strategist at SB1sport

Mitch HelgersonSenior Vice President, Marketing and Ticket Sales at Minnesota Wild

Steve ReeseCIO at Phoenix Suns

Sasha PuricCTO at Philadelphia 76ers

Tommy ReganSr. Director of IT at Virginia Tech Athletics

Executive Advisory Board

Page 5: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

• Bryant Pfeiffer – Chief Revenue Officer at Minnesota United FC• Doug Goon – University of Minnesota• John Avenson – Minnesota Twins• Matt Meunier – Sports Minnesota (Minnesota Sports Commission)• Mike Grahl – Minnesota Timberwolves/Lynx• Mitch Helgerson – Minnesota Wild• Patrick Wand – Mall of America• Richard Wang – Minnesota Vikings• Scott Kegley – Minnesota Vikings• Ted Johnson – Minnesota Timberwolves/Lynx• Christine Stoffel – SEAT• Dallas Michael - SEAT

2 0 2 1 H O S T C O M M I T T E E

A DV I S O R S / S U B J E CT M AT T E R E X P E RTSJesper NyholmAdvisor, Health & Well-Being

Paul GreenbergAdvisor, External Relations

Jack ElkinsAdvisor, Leadership & Innovation

Dan MigalaAdvisor, Business Advancement

Katee ArringtonAdvisor, Women’s Leadership

Christine StoffelCEO at SEAT

Steering Committee: Coming Soon

Page 6: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

SEAT Virtual Sponsorship Pricing:**Includes SEAT Virtual Sponsorship ONLY**

Emerald - $12,000Platinum - $10,500Gold+ - $8,500Gold - $7,000Silver - $5,500Bronze - $3,000

Page 7: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

Example Presentation LayoutSession: _________________________________________________________

Fireside Chat: ____________________________________________________

Page 8: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

Happy Hour: ____________________________________________________

Webinar: _________________________________________________________

Page 9: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

• Highlighted on the SEAT Website and social media platforms as a SEAT Sponsor for the new SEAT Virtual Year-Long Event and 2021 Conference-event - demonstrating your commitment to the SEAT Community during this world-changing time.

• Become Involved with the SEAT Executive Advisory Board - Opportunity to pitch content ideas and innovative solutions for virtual engagement directly to SEAT Executive Advisory Board

• Will receive the current and prior 1 year attendee list • Personal introductions to teams by Christine as deemed appropriate and relevant to your industry offerings• Personal introductions to industry peers by the SEAT Executive Advisory Board as deemed appropriate and

relevant to your industry offerings• EMERALD Sponsors - Will co-create with the Advisory Board/ Steering Committee a special panel session

dedicated to their content, expertise alongside their industry customers sharing perspectives, insights and more. This session will be exclusively branded and promoted across the Global SEAT Community, in the SEAT Newsletter and SEAT social media platforms

• EMERALD Sponsors - Virtual Fire-Side Chat - Each Emerald Sponsor will be personally invited to Join an Exec-utive Advisory Board Member in a Virtual Fire Side Chat for an intimate engaging discussion showcased and promoted across all SEAT social media platforms; session will be recorded and posted on SEAT Website for continual sharing.

• “Private Virtual Luncheon and Roundtable Chalk Talk” up to 35 participants of sponsors choice –co-hosted and promoted by SEAT; exclusively branded; (Sponsor can offer to send gifts to each person in attendance)

• Virtual SEAT Sessions - Each Platinum Sponsor will be invited to sponsor and participate on at least one virtu-al panel session, virtual round-table, hot topic discussion sponsor; enjoy global brand awareness and engage with SEAT Community in a new and exciting way! Demonstrate your thought leadership. Some session will be recorded for On Demand Content and shared on the SEAT website and across social media for additional engagement and brand exposure opportunities.

• Participation in a SEAT Guide: “Guide to Coronavirus Survival & Beyond – Leveraging the Pandemic to Evolve Your Business” - we are writing a pdf document which will be shared to the SEAT Global Community and we welcome for your organization to be share your leadership thoughts and ideas. You will be quoted and a sec-tion dedicated to your company’s thoughts to share with the SEAT Community.

• Sponsor Case Study Newsletter to our 26,000 subscribers - SEAT will highlight 10 of our sponsor case studies every other week in a newsletter to our SEAT database; Submit your content to be included in this new news-letter format!

• SEAT Quick-Fire Case-Study Webcasts – Submit your idea and have an opportunity to participant in the SEAT Quick-Fire Case Study Webcasts: participants and audience to include sponsors, sponsor clients, advisory board, steering committee members and global SEAT Community

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• SEAT Technology Showcase – SEAT will be creating a Virtual Technology Showcase to highlight sponsor’s technology; must submit your content to be included.

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• Opportunity to be involved in the SEAT Virtual Exhibit Hall & Technology Showcase• Sponsor receives 20 second commercial video during pre-recorded digital sessions as deemed appropriate to

session content or case study• SEAT Virtual Happy Hours – You will be invited to SEAT Virtual Happy Hours for new ways to engage, share

and collaborate with an audience that SEAT will open to global participants. • Logo showcased during online sessions • Sponsor mentions during online sessions

Emerald Digital Benefits

Page 10: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

• Highlighted on the SEAT Website and social media platforms as a SEAT Sponsor for the new SEAT Virtual Year-Long Event and 2021 Conference-event - demonstrating your commitment to the SEAT Community during this world-changing time.

• Become Involved with the SEAT Executive Advisory Board - Opportunity to pitch content ideas and innovative solutions for virtual engagement directly to SEAT Executive Advisory Board

• Will receive the current and prior 1 year attendee list • Personal introductions to teams by Christine as deemed appropriate and relevant to your industry offerings• Personal introductions to industry peers by the SEAT Executive Advisory Board as deemed appropriate and

relevant to your industry offerings• “Private Virtual Luncheon and Roundtable Chalk Talk” up to 35 participants of sponsors choice –co-hosted

and promoted by SEAT; exclusively branded; (Sponsor can offer to send gifts to each person in attendance)• Virtual SEAT Sessions - Each Platinum Sponsor will be invited to sponsor and participate on at least one virtu-

al panel session, virtual round-table, hot topic discussion sponsor; enjoy global brand awareness and engage with SEAT Community in a new and exciting way! Demonstrate your thought leadership. Some session will be recorded for On Demand Content and shared on the SEAT website and across social media for additional engagement and brand exposure opportunities.

• Participation in a SEAT Guide: “Guide to Coronavirus Survival & Beyond – Leveraging the Pandemic to Evolve Your Business” - we are writing a pdf document which will be shared to the SEAT Global Community and we welcome for your organization to be share your leadership thoughts and ideas. You will be quoted and a sec-tion dedicated to your company’s thoughts to share with the SEAT Community.

• Sponsor Case Study Newsletter to our 26,000 subscribers - SEAT will highlight 10 of our sponsor case studies every other week in a newsletter to our SEAT database; Submit your content to be included in this new news-letter format!

• SEAT Quick-Fire Case-Study Webcasts – Submit your idea and have an opportunity to participant in the SEAT Quick-Fire Case Study Webcasts: participants and audience to include sponsors, sponsor clients, advisory board, steering committee members and global SEAT Community

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• SEAT Technology Showcase – SEAT will be creating a Virtual Technology Showcase to highlight sponsor’s technology; must submit your content to be included.

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• Opportunity to be involved in the SEAT Virtual Exhibit Hall & Technology Showcase• Sponsor receives 20 second commercial video during pre-recorded digital sessions as deemed appropriate to

session content or case study• SEAT Virtual Happy Hours – You will be invited to SEAT Virtual Happy Hours for new ways to engage, share

and collaborate with an audience that SEAT will open to global participants. • Logo showcased during online sessions • Sponsor mentions during online sessions

Platinum Digital Benefits

Page 11: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

• Highlighted on the SEAT Website and social media platforms as a SEAT Sponsor for the new SEAT Virtual Year-Long Event and 2021 Conference-event - demonstrating your commitment to the SEAT Community during this world-changing time.

• Join us and engage in any and every virtual session posted. Hear the discussions, ask questions, be a part of the discussions and the solutions to the industry’s biggest challenges as we virtualize the global discussions.

• Virtual SEAT Sessions - Each Gold Sponsor will be invited to sponsor and participate on at least one virtual panel session, virtual round-table, hot topic discussion sponsor; enjoy global brand awareness and engage with SEAT Community in a new and exciting way! Demonstrate your thought leadership. Some session will be recorded for On Demand Content and shared on the SEAT website and across social media for additional engagement and brand exposure opportunities.

• Participation in a SEAT Guide: “Guide to Coronavirus Survival & Beyond – Leveraging the Pandemic to Evolve Your Business” - we are writing a pdf document which will be shared to the SEAT Global Community and we welcome for your organization to be share your leadership thoughts and ideas. You will be quoted and a section dedicated to your company’s thoughts to share with the SEAT Com-munity.

• Sponsor Case Study Newsletter to our 26,000 subscribers - SEAT will highlight 10 of our sponsor case studies every other week in a newsletter to our SEAT database; Submit your content to be in-cluded in this new newsletter format!

• Sponsor video’s on SEAT website’s Virtual Conference tab • SEAT Case-Study Webcast – Submit your idea and have an opportunity to participant in the SEAT

Quick-Fire Case Study Webcast: participants and audience to include sponsors, sponsor clients, advi-sory board, steering committee members and global SEAT Community

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• SEAT Technology Showcase – SEAT will be creating a Virtual Technology Showcase to highlight sponsor’s technology; must submit your content to be included.

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• Opportunity to be involved in the SEAT Virtual Exhibit Hall & Technology Showcase• Sponsor receives 20 second commercial video during pre-recorded digital sessions as deemed ap-

propriate to session content or case study• SEAT Virtual Happy Hours – You will be invited to SEAT Virtual Happy Hours for new ways to engage,

share and collaborate with an audience that SEAT will open to global participants. • Logo showcased during online sessions • Sponsor mentions during online sessions

Gold Digital Benefits

Page 12: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

• Highlighted on the SEAT Website and social media platforms as a SEAT Sponsor for the new SEAT Virtual Year-Long Event and 2021 Conference-event - demonstrating your commitment to the SEAT Community during this world-changing time.

• Join us and engage in any and every virtual session posted. Hear the discussions, ask questions, be a part of the discussions and the solutions to the industry’s biggest challenges as we virtualize the global discussions.

• “Private Digital Networking Happy Hour” up to 40 participants of sponsors choice -- cohosted and promoted by SEAT (Each Silver Sponsor will have the opportunity to co-host/sponsor a SEAT Hosted Virtual Happy Hour with open discussions, drink recipe sharing, cocktail mixer tips, col-laboration and engaging fun!)

• Logo showcased during online sessions • Sponsor mentions during online sessions• Participation in a SEAT Guide: “Guide to Coronavirus Survival & Beyond – Leveraging the Pandemic

to Evolve Your Business” - we are writing a pdf document which will be shared to the SEAT Global Community and we welcome for your organization to be share your leadership thoughts and ideas. You will be quoted and a section dedicated to your company’s thoughts to share with the SEAT Com-munity.

• Sponsor Case Study Newsletter to our 26,000 subscribers - SEAT will highlight 10 of our sponsor case studies every other week in a newsletter to our SEAT database; Submit your content to be in-cluded in this new newsletter format!

• Sponsor video’s on SEAT website’s Virtual Conference tab • SEAT Quick-Fire Case-Study Webcast – Submit your idea and have an opportunity to participant in

the SEAT Quick-Fire Case Study Webcast: participants and audience to include sponsors, sponsor clients, advisory board, steering committee members and global SEAT Community

• SEAT Technology Showcase – SEAT will be creating a Virtual Technology Showcase to highlight sponsor’s technology; must submit your content to be included.

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• Opportunity to be involved in the SEAT Virtual Exhibit Hall & Technology Showcase• Sponsor receives 20 second commercial video during pre-recorded digital sessions as deemed ap-

propriate to session content or case study• SEAT Virtual Happy Hours – You will be invited to SEAT Virtual Happy Hours for new ways to engage,

share and collaborate with an audience that SEAT will open to global participants. • Logo showcased during online sessions • Sponsor mentions during online sessions

Silver Digital Benefits

Page 13: SPONSOR BROCHURE - seatconference.com...• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the

• Highlighted on the SEAT Website and social media platforms as a SEAT Sponsor for the new SEAT Virtual Year-Long Event and 2021 Conference-event - demonstrating your commitment to the SEAT Community during this world-changing time.

• Join us and engage in any and every virtual session posted. Hear the discussions, ask questions, be a part of the discussions and the solutions to the industry’s biggest challenges as we virtualize the global discussions.

• Participation in a SEAT Guide: “Guide to Coronavirus Survival & Beyond – Leveraging the Pandemic to Evolve Your Business” - we are writing a pdf document which will be shared to the SEAT Global Community and we welcome for your organization to be share your leadership thoughts and ideas. You will be quoted and a section dedicated to your company’s thoughts to share with the SEAT Com-munity.

• Sponsor Case Study Newsletter to our 26,000 subscribers - SEAT will highlight 10 of our sponsor case studies every other week in a newsletter to our SEAT database; Submit your content to be in-cluded in this new newsletter format!

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• SEAT Technology Showcase – SEAT will be creating a Virtual Technology Showcase to highlight sponsor’s technology; must submit your content to be included.

• Highlighted in SEAT Buyers Guide – this is a PDF brochure that will be posted on SEAT website, shared via social media, shared to the SEAT Community as “SEAT’s approved and vetted technology companies to do business with “

• Opportunity to be involved in the SEAT Virtual Exhibit Hall & Technology Showcase• Sponsor receives 20 second commercial video during pre-recorded digital sessions as deemed ap-

propriate to session content• SEAT Virtual Happy Hours – You will be invited to SEAT Virtual Happy Hours for new ways to engage,

share and collaborate with an audience that SEAT will open to global participants. • Logo showcased during online sessions • Sponsor mentions during online sessions

Bronze Digital Benefits