This article was downloaded by: [University of California Santa Cruz]On: 26 November 2014, At: 14:40Publisher: Taylor & FrancisInforma Ltd Registered in England and Wales Registered Number: 1072954 Registeredoffice: Mortimer House, 37-41 Mortimer Street, London W1T 3JH, UK

International Journal of Human-Computer InteractionPublication details, including instructions for authors andsubscription information:http://www.tandfonline.com/loi/hihc20

Special Issue Introduction: HCI Studies inMISFiona Fui-Hoon Nah a , Xiaowen Fang b , Traci Hess c & Weiyin Hong da College of Business Administration , University of Nebraska-Lincoln ,b College of Computing and Digital Media , DePaul University ,c College of Business , Washington State University ,d College of Business , University of Nevada , Las Vegas, USAPublished online: 27 Sep 2008.

To cite this article: Fiona Fui-Hoon Nah , Xiaowen Fang , Traci Hess & Weiyin Hong (2008) SpecialIssue Introduction: HCI Studies in MIS, International Journal of Human-Computer Interaction, 24:7,623-627, DOI: 10.1080/10447310802335417

To link to this article: http://dx.doi.org/10.1080/10447310802335417

PLEASE SCROLL DOWN FOR ARTICLE

Taylor & Francis makes every effort to ensure the accuracy of all the information (the“Content”) contained in the publications on our platform. However, Taylor & Francis,our agents, and our licensors make no representations or warranties whatsoever as tothe accuracy, completeness, or suitability for any purpose of the Content. Any opinionsand views expressed in this publication are the opinions and views of the authors,and are not the views of or endorsed by Taylor & Francis. The accuracy of the Contentshould not be relied upon and should be independently verified with primary sourcesof information. Taylor and Francis shall not be liable for any losses, actions, claims,proceedings, demands, costs, expenses, damages, and other liabilities whatsoever orhowsoever caused arising directly or indirectly in connection with, in relation to or arisingout of the use of the Content.

This article may be used for research, teaching, and private study purposes. Anysubstantial or systematic reproduction, redistribution, reselling, loan, sub-licensing,systematic supply, or distribution in any form to anyone is expressly forbidden. Terms &Conditions of access and use can be found at http://www.tandfonline.com/page/terms-and-conditions

INTL. JOURNAL OF HUMAN–COMPUTER INTERACTION, 24(7), 623–627, 2008Copyright © Taylor & Francis Group, LLCISSN: 1044-7318 print / 1532-7590 onlineDOI: 10.1080/10447310802335417

HIHC1044-73181532-7590Intl. journal of Human–Computer Interaction, Vol. 24, No. 7, August 2008: pp. 1–8Intl. journal of Human–Computer Interaction Special Issue Introduction: HCI Studies in MISHCI Studies in MISFui-Hoon Nah et al.

Fiona Fui-Hoon Nah1, Xiaowen Fang2, Traci Hess3, and Weiyin Hong4

1College of Business Administration, University of Nebraska-Lincoln2College of Computing and Digital Media, DePaul University

3College of Business, Washington State University4College of Business, University of Nevada, Las Vegas

1. BACKGROUND

Human–computer interaction (HCI) is studied and researched by a variety ofdisciplines. This special issue showcases five research papers that examine HCIresearch in Management Information Systems (MIS). These are five of the bestpapers presented in the HCI in MIS sessions at the 12th International Conferenceon Human–Computer Interaction held in Beijing in July 2007. MIS is broadlydefined as “the effective design, delivery and use of information systems inorganizations” (Keen, 1980, p. 16). The two distinguishing features of MIS are itsbusiness-application focus and management orientation (Zhang, Nah, & Preece,2004). Hence, HCI researchers in the MIS discipline are particularly interested instudying and understanding the ways humans interact with information,technologies, and tasks in business, managerial, and organizational contexts(Zhang et al., 2002). HCI research and teaching interests in MIS have beenincreasing over the last few years (Zhang, Nah, & Benbasat, 2005–2006) because ofthe importance of HCI in business and management.

This special issue of International Journal of Human–Computer Interaction is the sec-ond issue sponsored by the Association for Information Systems Special InterestGroup on Human Computer Interaction (AIS SIGHCI). AIS is the premier globalorganization for academics specializing in MIS. In 2001, Ping Zhang from SyracuseUniversity and Fiona Fui-Hoon Nah from University of Nebraska-Lincoln cofoundedthe AIS SIGHCI, which provides a forum for AIS members to discuss, develop, and

We are grateful to the editors-in-chief for this opportunity and their strong support of the secondAIS SIGHCI-sponsored special issue on HCI studies in MIS. We also thank the following reviewerswho have played an important role in the development of the manuscripts included in this specialissue: Steven Bellman, Damon Campbell, Jinwei Cao, Jane Carey, Andrea Everard, Mark Fuller, MattGermonprez, Maggie Guo, Susanna Ho, De Liu, Hong Sheng, Chuan Hoo Tan, Horst Treiblmaier,June Wei, and Yunjie Calvin Xu.

Correspondence should be addressed to Fiona Fui-Hoon Nah, College of Business Administration,University of Nebraska-Lincoln, 209 College of Business Administration, Lincoln, NE 68588-0491.E-mail: fnah@unlnotes.unl.edu

Dow

nloa

ded

by [

Uni

vers

ity o

f C

alif

orni

a Sa

nta

Cru

z] a

t 14:

40 2

6 N

ovem

ber

2014

624 Fui-Hoon Nah et al.

promote a range of issues related to the history, reference disciplines, theories,practice, methodologies and techniques, new developments, and applications of theinteraction between humans, information, technologies, and tasks, especially in thebusiness, managerial, organizational, and cultural contexts. The mission of AISSIGHCI is twofold: to facilitate the exchange, development, communication, and dis-semination of information among AIS members, and to promote research related toHCI within business, managerial, and organizational contexts among AIS membersand to the larger community of practitioners and scholars (Zhang, 2004).

Since AIS SIGHCI’s inception, HCI has become a common theme in major MISconferences, as demonstrated by the highly successful HCI workshops held priorto the International Conferences on Information Systems each year, as well as theHCI mini-tracks/tracks at several major MIS conferences including the AmericasConferences on Information Systems, the European Conferences on InformationSystems, the Pacific Asia Conferences on Information Systems, and the HawaiiInternational Conferences on Systems Sciences. In addition, AIS SIGHCI is alsorepresented at the International Conferences on HCI since 2005. These meetingshave yielded a number of special issues in top MIS and HCI journals, includingInternational Journal of Human-Computer Studies (Volume 59, Issue 4, October 2003;Volume 64, Issue 9, 2006; forthcoming 2009), Journal of the Association forInformation Systems (January and March 2004; September and December 2006; Julyand December 2007; forthcoming 2008 and 2009), Behaviour and InformationTechnology (Volume 23, Issue 3, May–June, 2004), International Journal of Human-Computer Interaction (Volume 19, Issue 1, August 2005), Journal of ManagementInformation Systems (Volume 22, Issue 3, Winter 2005–2006), Information SystemsJournal (2008 – currently available online), and the DATA BASE for Advances inInformation Systems (Germonprez, Hess, Kacmar & Lee, 2008).

Journal special issues are an important part of AIS SIGHCI’s continuedoutreach efforts as these special issues support the publication of HCI researchfrom various disciplines, disseminating new research approaches and findings toresearchers and practitioners around the world (Germonprez, Hess, & Russo, inpress; Nah, Zhang, & McCoy, 2005; Nah, Zhang, McCoy, & Yi, 2006). AIS SIGHCIalso participated in the “User Experience” development consortium at the CHI2005 conference (Galletta, Zhang, & Nah, 2005) to contribute to the developmentof research and teaching ideas in HCI with those from other disciplines. Thesharing of novel, multidisciplinary perspectives is of great benefit to HCI groupsin different disciplines, given the common interests and goals among thesegroups (Zhang & Dillon, 2003). The future growth and success of HCI researchand our global community depends upon the exchange of ideas and knowledgeamong constituents. We believe that this special issue will continue the efforts ofpast special issues in helping to create and encourage new projects, collabora-tions, and synergies between SIGHCI and the broader HCI community.

2. CONTRIBUTIONS TO THE SPECIAL ISSUE

This special issue of the International Journal of Human-Computer Interactioncomprises a sample of HCI studies in MIS. It is based on the expansions of

Dow

nloa

ded

by [

Uni

vers

ity o

f C

alif

orni

a Sa

nta

Cru

z] a

t 14:

40 2

6 N

ovem

ber

2014

HCI Studies in MIS 625

the best research papers from the three “HCI in MIS” sessions at the 12thInternational Conference on Human–Computer Interaction. Six of the 16 paperswere selected by the guest editors as best candidate papers. Expansions of these6 papers were invited for consideration in this special issue. After a rigorous two-round peer review process, 5 papers were accepted for publication in this specialissue. These 5 papers cover HCI topics of interest in MIS including attitudes inacceptance and use of information and communication technology (ICT), mobileservices, Internet advertising, E-commerce Web page design, and social presenceand participation in online communities.

Zhang, Aikman, and Sun carry out an important examination on the measure-ment and role of attitudes in ICT acceptance and use in the article titled “TwoTypes of Attitudes in ICT Acceptance and Use.” Past research has providedinconsistent results with respect to the role of attitudes within models of ICTacceptance and use. As a result, attitude is often excluded from such models andempirical investigations. In the current study, two types of attitudes, attitudetoward object and attitude toward behavior, are theoretically reviewed anddefined as distinct constructs that have differing effects on behavioral intention.Attitude toward behavior is hypothesized to mediate the effect of attitudetoward object on behavioral intention, and attitudes toward a prior version ofICT are hypothesized to influence attitudes toward a new ICT. The resultssupport the hypothesized relationships. Supplemental analysis demonstratesthat imprecise operationalization and measurement of attitude constructs mayaccount for the inconsistent results reported in past research and that attitudeshould be re-evaluated as an essential construct within models of ICT acceptanceand use.

Tan and Chou, in their article titled “The Relationship Between Mobile ServiceQuality, Perceived Technology Compatibility, and Users’ Perceived Playfulnessin the Context of Mobile Information and Entertainment Services,” explore theeffect of mobile service quality and its compatibility to mobile technology onusers’ perceived playfulness toward these services. Mobile Service Quality andPerceived Technology Compatibility are found to influence users’ PerceivedPlayfulness. Furthermore, Perceived Technology Compatibility is found to medi-ate the relationship between Mobile Service Quality and Perceived Playfulness.The result suggests that service attributes need to be aligned with mobile phonefunctionalities to enhance user’s Perceived Playfulness. In addition, PerceivedUsefulness, Ease of Use, and Personalization are the three most important servicequality dimensions that influence Perceived Playfulness.

McCoy, Everard, Polak, and Galletta investigate online ad intrusiveness inthe article titled “An Experimental Study of Antecedents and Consequences ofOnline Ad Intrusiveness.” Internet advertising has shown signs of continuedhealthy growth. Several types of ads have been used on the Internet, and thereare important generic characteristics that can be gleaned from these ads:whether or not they obscure content and whether or not users have the controlto remove them. These factors were tested in a laboratory study with 258 stu-dent participants. It was hypothesized that these factors would predict intru-siveness, which would predict perceived irritation. This, in turn, would predictattitudes about the site and finally intentions to return. Intrusiveness was also

Dow

nloa

ded

by [

Uni

vers

ity o

f C

alif

orni

a Sa

nta

Cru

z] a

t 14:

40 2

6 N

ovem

ber

2014

626 Fui-Hoon Nah et al.

predicted to directly relate to recognition of the ads. All hypotheses aresupported. Explained variance is very high for intrusiveness and irritation butvery low for ad recognition, which resulted in an alternative model thatdoubled explained variance by removing intrusiveness as a mediator betweenthe factors and ad recognition.

Cai and Xu examine the effects of product sorting on consumers’ decisionmaking in their article titled “Designing Product List for E-commerce: The Effectof Sorting on Consumer Decision.” The authors propose and examine hierarchicalquality sorting in which products are sorted by attributes based on theirimportance to consumers. The result indicates that descending quality sorting iseffective in boosting consumers’ perceived importance of product quality whileascending quality sorting boosts consumers’ price sensitivity but not qualitysensitivity. Therefore, descending quality sorting is an effective method to shiftconsumers’ focus onto product quality and hence helps to promote high-endproducts. Their findings provide useful guidelines to designers of electronicshopping Web sites.

Shen and Khalifa, in their article titled “Exploring Multidimensional Conceptual-ization of Social Presence in the Context of Online Communities,” utilize the socialpresence theory and motivational theory to examine the relationship between socialpresence and online community participation. The social presence dimensions foronline communities were conceptualized as awareness, affective social presence,and cognitive social presence. The effects of these social presence dimensions ononline community participation were examined, and the mediating effects of intrin-sic motivation and extrinsic motivation were also assessed. The survey results pro-vide support for the direct effects of social presence dimensions on onlinecommunity participation as well as the indirect effects via intrinsic and extrinsicmotivation. This theory-driven research also provides implications for practice.

REFERENCES

Galletta, D. F., Zhang, P., & Nah, F. (2005). AIS SIGHCI position paper. Proceedingsof CHI’ 05 Conference on Human Factors in Computing Systems, Portland, OR,USA, pp. 1080–1082.

Germonprez, M., Hess, T., Kacmar, C., Lee, Y. (2008). Human-Computer InteractionStudies in Information Systems, The DATA BASE for Advances in InformationSystems, 39(4). No page numbers yet.

Keen, P. G. W. (1980). MIS research: Reference disciplines and a cumulative tradition.Proceedings of the First International Conference on Information Systems, 9–18.

Nah, F., Zhang, P., & McCoy, S. (2005). Editorial: HCI studies in Management InformationSystems. International Journal of Human-Computer Interaction, 19(1), 3–6.

Nah, F., Zhang, P., McCoy, S., & Yi, M. (2006). Editorial: Human–computer interactionresearch in the Management Information Systems discipline. International Journal ofHuman-Computer Studies, 64(9), 787–788.

Zhang, P. (2004). AIS SIGHCI three-year report. AIS SIGHCI Newsletter, pp. 2–6. Retrievedfrom http://sigs.aisnet.org/sighci/newsletters/v3n1_0704.pdf

Zhang, P., Benbasat, I., Carey, J., Davis, F., Galletta, D., & Strong, D. (2002). Human-computer interaction research in the MIS discipline. Communications of the Association forInformation Systems, 9(20), 334–355.

Dow

nloa

ded

by [

Uni

vers

ity o

f C

alif

orni

a Sa

nta

Cru

z] a

t 14:

40 2

6 N

ovem

ber

2014

HCI Studies in MIS 627

Zhang, P., & Dillon, A. (2003). Editorial: HCI and MIS: Shared concerns. InternationalJournal of Human-Computer Studies, 59(4), 397–402.

Zhang, P., Nah, F., & Benbasat, I. (2005–2006). Editorial: Human-Computer Interactionresearch in Management Information Systems. Journal of Management InformationSystems, 22(3), 9–14.

Zhang, P., Nah, F., & Preece, J. (2004). Editorial: HCI studies in Management InformationSystems. Behaviour and Information Technology, 23(3), 147–151.

Dow

nloa

ded

by [

Uni

vers

ity o

f C

alif

orni

a Sa

nta

Cru

z] a

t 14:

40 2

6 N

ovem

ber

2014